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WRITING AND MARKING INSTRUMENTS

Global Market Trajectory & Analytics

MCP-2802

VALIDATED EXECUTIVE ENGAGEMENTS

Number of executives repeatedly engaged by snail & email outreach*

POOL + OUTREACH

1065

Interactions with Platform & by Email *

INTERACTIONS

192

Unique # Participated *

PARTICIPANTS

43

Responses Validated *

VALIDATIONS

19

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  •  DATE

    MAY 2020

  •  TABLES

    219

  •  PAGES

    397

  •  EDITION

    20

  •  PRICE

    US$5600

COVID-19 IMPACT SURVEY MAY 2020
Amid the COVID-19 crisis and the looming economic recession, the Writing and Marking Instruments market worldwide will grow by a projected US$4.6 Billion, during the analysis period, driven by a revised compounded annual growth rate (CAGR) of 3.7%. Ballpoint & Gel Pens, one of the segments analyzed and sized in this study, is forecast to grow at over 5.7% and reach a market size of US$8.5 Billion by the end of the analysis period. An unusual period in history, the coronavirus pandemic has unleashed a series of unprecedented events affecting every industry. The Ballpoint & Gel Pens market will be reset to a new normal which going forwards in a post COVID-19 era will be continuously redefined and redesigned. Staying on top of trends and accurate analysis is paramount now more than ever to manage uncertainty, change and continuously adapt to new and evolving market conditions.

As part of the new emerging geographic scenario, the United States is forecast to readjust to a 2.2% CAGR. Within Europe, the region worst hit by the pandemic, Germany will add over US$108.6 Million to the region's size over the next 7 to 8 years. In addition, over US$104.3 Million worth of projected demand in the region will come from Rest of European markets. In Japan, the Ballpoint & Gel Pens segment will reach a market size of US$331.1 Million by the close of the analysis period. Blamed for the pandemic, significant political and economic challenges confront China. Amid the growing push for decoupling and economic distancing, the changing relationship between China and the rest of the world will influence competition and opportunities in the Writing and Marking Instruments market. Against this backdrop and the changing geopolitical, business and consumer sentiments, the world's second largest economy will grow at 7.3% over the next couple of years and add approximately US$1.5 Billion in terms of addressable market opportunity. Continuous monitoring for emerging signs of a possible new world order post-COVID-19 crisis is a must for aspiring businesses and their astute leaders seeking to find success in the now changing Writing and Marking Instruments market landscape. All research viewpoints presented are based on validated engagements from influencers in the market, whose opinions supersede all other research methodologies.

Competitors identified in this market include, among others, A. T. Cross Company; Add Pens Private Ltd.; Crayola LLC; Dollar Industries Pvt. Ltd.; Faber-Castell; Kokuyo Co., Ltd.; Mitsubishi Pencil Co., Ltd.; Montblanc International GmbH; Newell Brands; Pentel Co., Ltd.; Pilot Corporation; Pilot Corporation of America; Sailor Pen Co., Ltd.; Societe BIC; STAEDTLER Mars GmbH & Co. KG; Tombow Pencil Co., Ltd.; Zebra Co., Ltd.

SEGMENTS

» Product Segment (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, Markers, Wood-cased Pencils, Mechanical Pencils, Art Goods) » Distribution Channel (Offline, Online)

GEOGRAPHIES

» World » United States » Canada » Japan » China » Europe » France » Germany » Italy » United Kingdom » Spain » Russia » and Rest of Europe » Asia-Pacific » Australia » India » South Korea » and Rest of Asia-Pacific » Latin America » Argentina » Brazil » Mexico » and Rest of Latin America » Middle East » Iran » Israel » Saudi Arabia » United Arab Emirates » and Rest of Middle East » and Africa
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