Social Media Advertising

Global Market Trajectory & Analytics

MCP-6823

EXECUTIVE ENGAGEMENTS

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DATE

JUL 2020

TABLES

108

195

EDITION

19

PRICE

USD $5450

Amid the COVID-19 crisis, the global market for Social Media Advertising estimated at US$85.2 Billion in the year 2020, is projected to reach a revised size of US$248.2 Billion by 2027, growing at aCAGR of 16.5% over the period 2020-2027. Desktop, one of the segments analyzed in the report, is projected to record 15.2% CAGR and reach US$155 Billion by the end of the analysis period. After an early analysis of the business implications of the pandemic and its induced economic crisis, growth in the Mobile segment is readjusted to a revised 18.9% CAGR for the next 7-year period.

The Social Media Advertising market in the U.S. is estimated at US$23 Billion in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$57 Billion by the year 2027 trailing a CAGR of 21.1% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 12% and 14.4% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 13% CAGR.We bring years of research experience to this 19th edition of our report. The 195-page report presents concise insights into how the pandemic has impacted production and the buy side for 2020 and 2021. A short-term phased recovery by key geography is also addressed.

SELECT PLAYERS

1 Web Street; 3-Bit Internet; Abule Graphics; Adit; AdPoint Video; AdsPalace Media; Adsyndicate Services Private Limted; Adtegrity; AdTribute; Advertise; Adwings Solutions; ADZ Impression Private Limited; Affiliati Network; Agencio; AOL, Inc.

SEGMENTS

» Type (Desktop, and Mobile)

GEOGRAPHIES

» World » United States » Canada » Japan » China » Europe » France » Germany » Italy » United Kingdom » Spain » Russia » and Rest of Europe » Asia-Pacific » Australia » India » South Korea » and Rest of Asia-Pacific » Latin America » Argentina » Brazil » Mexico » and Rest of Latin America » Middle East » Iran » Israel » Saudi Arabia » United Arab Emirates » and Rest of Middle East » and Africa

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We are firmly committed to build upon perspectives from global executive insights. These engagements enrich our projects. Our primary research programs are fully validated and accessible by clients. (Its a common industry-wide* practice that no validated primary research is done! For the most part, remote resident analysts curate and write reports drawing on search engine research and data modeling.

* A review of 262 off-the-shelf market report publishers worldwide.

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Detailed engagement stats are presented for every company and executive contacted. This is made available for our client reviews. (no other publisher offers this!)

A full-stack access to clients of all primary and secondary source content. This can often run into thousands of pages.

Where relevent and possible we present competitive brands.

Peer-to-peer online interactive collaborations. Allows for team curated bespoke analytics.

Customers can update and build bespoke versions of our analytics. Bespoke updates are fulfilled within a two-day turnaround.

Discretely bounce off queries to participant pool of executives. Our embedded AI selectively pings participants geographically and by domain acumen.

We pride in our commitment to provide support to our clients. We go beyond the scope of the study to get you timely answers.

Unlike the industry’s published PDF’s that are frozen in time from date of release, our research programs are ongoing and dynamic. Our reports are updated whenever there’s a major event impacting the marketplace. Your license offers seamless updates for one year.

All updates are offered for one year from date of your purchase without charge. Clients can opt for annual auto renewal and stay current without interruption.

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I. INTRODUCTION, METHODOLOGY & REPORT SCOPE
II. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
Global Competitor Market Shares
Social Media Advertising Competitor Market Share Scenario Worldwide (in %): 2019 & 2028
Impact of Covid-19 and a Looming Global Recession
2. FOCUS ON SELECT PLAYERS
3. MARKET TRENDS & DRIVERS
4. GLOBAL MARKET PERSPECTIVE
Social Media Advertising Global Market Estimates and Forecasts in US$ Million by Region/Country: 2018-2025
Social Media Advertising Global Retrospective Market Scenario in US$ Million by Region/Country: 2009-2017
Social Media Advertising Market Share Shift across Key Geographies Worldwide: 2009 VS 2019 VS 2025
Desktop (Type) World Market by Region/Country in US$ Million: 2018 to 2025
Desktop (Type) Historic Market Analysis by Region/Country in US$ Million: 2009 to 2017
Desktop (Type) Market Share Breakdown of Worldwide Sales by Region/Country: 2009 VS 2019 VS 2025
Mobile (Type) Potential Growth Markets Worldwide in US$ Million: 2018 to 2025
Mobile (Type) Historic Market Perspective by Region/Country in US$ Million: 2009 to 2017
Mobile (Type) Market Sales Breakdown by Region/Country in Percentage: 2009 VS 2019 VS 2025
III. MARKET ANALYSIS
GEOGRAPHIC MARKET ANALYSIS
United States
Market Facts & Figures
US Social Media Advertising Market Share (in %) by Company: 2019 & 2025
United States Social Media Advertising Market Estimates and Projections in US$ Million by Type: 2018 to 2025
Social Media Advertising Market in the United States by Type: A Historic Review in US$ Million for 2009-2017
United States Social Media Advertising Market Share Breakdown by Type: 2009 VS 2019 VS 2025
Canada
Canadian Social Media Advertising Market Estimates and Forecasts in US$ Million by Type: 2018 to 2025
Canadian Social Media Advertising Historic Market Review by Type in US$ Million: 2009-2017
Social Media Advertising Market in Canada: Percentage Share Breakdown of Sales by Type for 2009, 2019, and 2025
Japan
Japanese Market for Social Media Advertising: Annual Sales Estimates and Projections in US$ Million by Type for the Period 2018-2025
Social Media Advertising Market in Japan: Historic Sales Analysis in US$ Million by Type for the Period 2009-2017
Japanese Social Media Advertising Market Share Analysis by Type: 2009 VS 2019 VS 2025
China
Chinese Social Media Advertising Market Growth Prospects in US$ Million by Type for the Period 2018-2025
Social Media Advertising Historic Market Analysis in China in US$ Million by Type: 2009-2017
Chinese Social Media Advertising Market by Type: Percentage Breakdown of Sales for 2009, 2019, and 2025
Europe
Market Facts & Figures
European Social Media Advertising Market: Competitor Market Share Scenario (in %) for 2019 & 2025
European Social Media Advertising Market Demand Scenario in US$ Million by Region/Country: 2018-2025
Social Media Advertising Market in Europe: A Historic Market Perspective in US$ Million by Region/Country for the Period 2009-2017
European Social Media Advertising Market Share Shift by Region/Country: 2009 VS 2019 VS 2025
European Social Media Advertising Market Estimates and Forecasts in US$ Million by Type: 2018-2025
Social Media Advertising Market in Europe in US$ Million by Type: A Historic Review for the Period 2009-2017
European Social Media Advertising Market Share Breakdown by Type: 2009 VS 2019 VS 2025
France
Social Media Advertising Market in France by Type: Estimates and Projections in US$ Million for the Period 2018-2025
French Social Media Advertising Historic Market Scenario in US$ Million by Type: 2009-2017
French Social Media Advertising Market Share Analysis by Type: 2009 VS 2019 VS 2025
Germany
Social Media Advertising Market in Germany: Recent Past, Current and Future Analysis in US$ Million by Type for the Period 2018-2025
German Social Media Advertising Historic Market Analysis in US$ Million by Type: 2009-2017
German Social Media Advertising Market Share Breakdown by Type: 2009 VS 2019 VS 2025
Italy
Italian Social Media Advertising Market Growth Prospects in US$ Million by Type for the Period 2018-2025
Social Media Advertising Historic Market Analysis in Italy in US$ Million by Type: 2009-2017
Italian Social Media Advertising Market by Type: Percentage Breakdown of Sales for 2009, 2019, and 2025
United Kingdom
United Kingdom Market for Social Media Advertising: Annual Sales Estimates and Projections in US$ Million by Type for the Period 2018-2025
Social Media Advertising Market in the United Kingdom: Historic Sales Analysis in US$ Million by Type for the Period 2009-2017
United Kingdom Social Media Advertising Market Share Analysis by Type: 2009 VS 2019 VS 2025
Spain
Spanish Social Media Advertising Market Estimates and Forecasts in US$ Million by Type: 2018 to 2025
Spanish Social Media Advertising Historic Market Review by Type in US$ Million: 2009-2017
Social Media Advertising Market in Spain: Percentage Share Breakdown of Sales by Type for 2009, 2019, and 2025
Russia
Russian Social Media Advertising Market Estimates and Projections in US$ Million by Type: 2018 to 2025
Social Media Advertising Market in Russia by Type: A Historic Review in US$ Million for 2009-2017
Russian Social Media Advertising Market Share Breakdown by Type: 2009 VS 2019 VS 2025
Rest of Europe
Rest of Europe Social Media Advertising Market Estimates and Forecasts in US$ Million by Type: 2018-2025
Social Media Advertising Market in Rest of Europe in US$ Million by Type: A Historic Review for the Period 2009-2017
Rest of Europe Social Media Advertising Market Share Breakdown by Type: 2009 VS 2019 VS 2025
Asia-Pacific
Asia-Pacific Social Media Advertising Market Estimates and Forecasts in US$ Million by Region/Country: 2018-2025
Social Media Advertising Market in Asia-Pacific: Historic Market Analysis in US$ Million by Region/Country for the Period 2009-2017
Asia-Pacific Social Media Advertising Market Share Analysis by Region/Country: 2009 VS 2019 VS 2025
Social Media Advertising Market in Asia-Pacific by Type: Estimates and Projections in US$ Million for the Period 2018-2025
Asia-Pacific Social Media Advertising Historic Market Scenario in US$ Million by Type: 2009-2017
Asia-Pacific Social Media Advertising Market Share Analysis by Type: 2009 VS 2019 VS 2025
Australia
Social Media Advertising Market in Australia: Recent Past, Current and Future Analysis in US$ Million by Type for the Period 2018-2025
Australian Social Media Advertising Historic Market Analysis in US$ Million by Type: 2009-2017
Australian Social Media Advertising Market Share Breakdown by Type: 2009 VS 2019 VS 2025
India
Indian Social Media Advertising Market Estimates and Forecasts in US$ Million by Type: 2018 to 2025
Indian Social Media Advertising Historic Market Review by Type in US$ Million: 2009-2017
Social Media Advertising Market in India: Percentage Share Breakdown of Sales by Type for 2009, 2019, and 2025
South Korea
Social Media Advertising Market in South Korea: Recent Past, Current and Future Analysis in US$ Million by Type for the Period 2018-2025
South Korean Social Media Advertising Historic Market Analysis in US$ Million by Type: 2009-2017
Social Media Advertising Market Share Distribution in South Korea by Type: 2009 VS 2019 VS 2025
Rest of Asia-Pacific
Rest of Asia-Pacific Market for Social Media Advertising: Annual Sales Estimates and Projections in US$ Million by Type for the Period 2018-2025
Social Media Advertising Market in Rest of Asia-Pacific: Historic Sales Analysis in US$ Million by Type for the Period 2009-2017
Rest of Asia-Pacific Social Media Advertising Market Share Analysis by Type: 2009 VS 2019 VS 2025
Latin America
Latin American Social Media Advertising Market Trends by Region/Country in US$ Million: 2018-2025
Social Media Advertising Market in Latin America in US$ Million by Region/Country: A Historic Perspective for the Period 2009-2017
Latin American Social Media Advertising Market Percentage Breakdown of Sales by Region/Country: 2009, 2019, and 2025
Latin American Social Media Advertising Market Growth Prospects in US$ Million by Type for the Period 2018-2025
Social Media Advertising Historic Market Analysis in Latin America in US$ Million by Type: 2009-2017
Latin American Social Media Advertising Market by Type: Percentage Breakdown of Sales for 2009, 2019, and 2025
Argentina
Argentinean Social Media Advertising Market Estimates and Forecasts in US$ Million by Type: 2018-2025
Social Media Advertising Market in Argentina in US$ Million by Type: A Historic Review for the Period 2009-2017
Argentinean Social Media Advertising Market Share Breakdown by Type: 2009 VS 2019 VS 2025
Brazil
Social Media Advertising Market in Brazil by Type: Estimates and Projections in US$ Million for the Period 2018-2025
Brazilian Social Media Advertising Historic Market Scenario in US$ Million by Type: 2009-2017
Brazilian Social Media Advertising Market Share Analysis by Type: 2009 VS 2019 VS 2025
Mexico
Social Media Advertising Market in Mexico: Recent Past, Current and Future Analysis in US$ Million by Type for the Period 2018-2025
Mexican Social Media Advertising Historic Market Analysis in US$ Million by Type: 2009-2017
Mexican Social Media Advertising Market Share Breakdown by Type: 2009 VS 2019 VS 2025
Rest of Latin America
Rest of Latin America Social Media Advertising Market Estimates and Projections in US$ Million by Type: 2018 to 2025
Social Media Advertising Market in Rest of Latin America by Type: A Historic Review in US$ Million for 2009-2017
Rest of Latin America Social Media Advertising Market Share Breakdown by Type: 2009 VS 2019 VS 2025
Middle East
The Middle East Social Media Advertising Market Estimates and Forecasts in US$ Million by Region/Country: 2018-2025
Social Media Advertising Market in the Middle East by Region/Country in US$ Million: 2009-2017
The Middle East Social Media Advertising Market Share Breakdown by Region/Country: 2009, 2019, and 2025
The Middle East Social Media Advertising Market Estimates and Forecasts in US$ Million by Type: 2018 to 2025
The Middle East Social Media Advertising Historic Market by Type in US$ Million: 2009-2017
Social Media Advertising Market in the Middle East: Percentage Share Breakdown of Sales by Type for 2009, 2019, and 2025
Iran
Iranian Market for Social Media Advertising: Annual Sales Estimates and Projections in US$ Million by Type for the Period 2018-2025
Social Media Advertising Market in Iran: Historic Sales Analysis in US$ Million by Type for the Period 2009-2017
Iranian Social Media Advertising Market Share Analysis by Type: 2009 VS 2019 VS 2025
Israel
Israeli Social Media Advertising Market Estimates and Forecasts in US$ Million by Type: 2018-2025
Social Media Advertising Market in Israel in US$ Million by Type: A Historic Review for the Period 2009-2017
Israeli Social Media Advertising Market Share Breakdown by Type: 2009 VS 2019 VS 2025
Saudi Arabia
Saudi Arabian Social Media Advertising Market Growth Prospects in US$ Million by Type for the Period 2018-2025
Social Media Advertising Historic Market Analysis in Saudi Arabia in US$ Million by Type: 2009-2017
Saudi Arabian Social Media Advertising Market by Type: Percentage Breakdown of Sales for 2009, 2019, and 2025
United Arab Emirates
Social Media Advertising Market in the United Arab Emirates: Recent Past, Current and Future Analysis in US$ Million by Type for the Period 2018-2025
United Arab Emirates Social Media Advertising Historic Market Analysis in US$ Million by Type: 2009-2017
Social Media Advertising Market Share Distribution in United Arab Emirates by Type: 2009 VS 2019 VS 2025
Rest of Middle East
Social Media Advertising Market in Rest of Middle East: Recent Past, Current and Future Analysis in US$ Million by Type for the Period 2018-2025
Rest of Middle East Social Media Advertising Historic Market Analysis in US$ Million by Type: 2009-2017
Rest of Middle East Social Media Advertising Market Share Breakdown by Type: 2009 VS 2019 VS 2025
Africa
African Social Media Advertising Market Estimates and Projections in US$ Million by Type: 2018 to 2025
Social Media Advertising Market in Africa by Type: A Historic Review in US$ Million for 2009-2017
African Social Media Advertising Market Share Breakdown by Type: 2009 VS 2019 VS 2025
IV. COMPETITION
Total Companies Profiled : 57
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KEY DIFFERENTIATORS

We are firmly committed to build upon perspectives from global executive insights. These engagements enrich our projects. Our primary research programs are fully validated and accessible by clients. (Its a common industry-wide* practice that no validated primary research is done! For the most part, remote resident analysts curate and write reports drawing on search engine research and data modeling.
* A review of 262 off-the-shelf market report publishers worldwide.

WHAT SETS US APART
Client companies can access multiple features on our MarketGlass™ platform.

Clients have full-stack insider access to our ongoing primary research program. We have a very successful incentive driven primary research program that benefits participating executives regardless of their purchase decision. Our platform presents a unique opportunity to collaborate with peers and review competitors’ inputs and response clusters.

Detailed engagement stats are presented for every company and executive contacted. This is made available for our client reviews. (no other publisher offers this!)

A full-stack access to clients of all primary and secondary source content. This can often run into thousands of pages.

Where relevent and possible we present competitive brands.

Peer-to-peer online interactive collaborations. Allows for team curated bespoke analytics.

Customers can update and build bespoke versions of our analytics. Bespoke updates are fulfilled within a two-day turnaround.

Discretely bounce off queries to participant pool of executives. Our embedded AI selectively pings participants geographically and by domain acumen.

We pride in our commitment to provide support to our clients. We go beyond the scope of the study to get you timely answers.

Unlike the industry’s published PDF’s that are frozen in time from date of release, our research programs are ongoing and dynamic. Our reports are updated whenever there’s a major event impacting the marketplace. Your license offers seamless updates for one year.

All updates are offered for one year from date of your purchase without charge. Clients can opt for annual auto renewal and stay current without interruption.

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