Wearable Fitness Technology

World Market Report

MCP23076

EXECUTIVE ENGAGEMENTS

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DATE

JAN 2022

TABLES

22

89

EDITION

8

PRICE

USD 5600

CODE

MCP23076

*Engagement stats are ongoing and dynamic

COMPETITIVE METRICS

COMPETITORS (ALPHABETICAL)	STRONG ACTIVE NICHE TRIVIAL % VALIDATED RESEARCH *
Dymaxia	S A N T %
Splash Metrix	S A N T %

* S = Strong; A = Active; N = Niche; T= Trivial (<1%)

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RESEARCH MODULES EXECUTIVES

HIGHLIGHTS & REPORT INDEX

What's New for 2022?

» Global competitiveness and key competitor percentage market shares
» Market presence across multiple geographies - Strong/Active/Niche/Trivial
» Online interactive peer-to-peer collaborative bespoke updates
» Access to our digital archives and MarketGlass Research Platform
» Complimentary updates for one year

Amid the COVID-19 crisis, the global market for Wearable Fitness Technology estimated at US$12.2 Billion in the year 2020, is projected to reach a revised size of US$28.9 Billion by 2027, growing at a CAGR of 13.1% over the analysis period 2020-2027. Smartwatches, one of the segments analyzed in the report, is projected to record a 14.7% CAGR and reach US$9.8 Billion by the end of the analysis period. After an early analysis of the business implications of the pandemic and its induced economic crisis, growth in the Wristbands segment is readjusted to a revised 14.2% CAGR for the next 7-year period.

The Wearable Fitness Technology market in the U.S. is estimated at US$3.6 Billion in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$5 Billion by the year 2027 trailing a CAGR of 12.5% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 11.8% and 11% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 9.4% CAGR.

In the global Smartshoes segment, USA, Canada, Japan, China and Europe will drive the 11.1% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$1.6 Billion in the year 2020 will reach a projected size of US$3.3 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$3.4 Billion by the year 2027.

SELECT PLAYERS

Adidas AG; Apple Inc.; Fitbit Inc.; Garmin Ltd.; Jawbone Inc.; LG Electronics Inc.; Nike Inc.; Pebble Technology Corp.; Qualcomm Inc.; Samsung Electronics Co. Ltd.

SEGMENTS

» Type (Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps, Other Types)

GEOGRAPHIES

» World » United States » Canada » Japan » China » Europe » France » Germany » Italy » United Kingdom » and Rest of Europe » Asia-Pacific » Rest of World

I. METHODOLOGY

II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW

Influencer Market Insights

World Market Trajectories

Impact of Covid-19 and a Looming Global Recession

Wearable Fitness Technology – Global Key Competitors Percentage Market Share in 2022 (E)

Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2022 (E)

2. FOCUS ON SELECT PLAYERS

3. MARKET TRENDS & DRIVERS

4. GLOBAL MARKET PERSPECTIVE

World Recent Past, Current & Future Analysis for Wearable Fitness Technology by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR

World 7-Year Perspective for Wearable Fitness Technology by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2021 & 2027

World Recent Past, Current & Future Analysis for Smartwatches by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR

World 7-Year Perspective for Smartwatches by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2021 & 2027

World Recent Past, Current & Future Analysis for Wristbands by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR

World 7-Year Perspective for Wristbands by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2021 & 2027

World Recent Past, Current & Future Analysis for Smartshoes by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR

World 7-Year Perspective for Smartshoes by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2021 & 2027

World Recent Past, Current & Future Analysis for Smart Shirts / Jackets by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR

World 7-Year Perspective for Smart Shirts / Jackets by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2021 & 2027

World Recent Past, Current & Future Analysis for Headbands / Smartcaps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR

World 7-Year Perspective for Headbands / Smartcaps by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2021 & 2027

World Recent Past, Current & Future Analysis for Other Types by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR

World 7-Year Perspective for Other Types by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2021 & 2027

World Wearable Fitness Technology Market Analysis of Annual Sales in US$ Million for Years 2012 through 2027

III. MARKET ANALYSIS

UNITED STATES

Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2022 (E)

USA Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR

USA 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2021 & 2027

CANADA

Canada Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Canada 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2021 & 2027

JAPAN

Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2022 (E)

Japan Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Japan 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2021 & 2027

CHINA

Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2022 (E)

China Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR

China 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2021 & 2027

EUROPE

Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2022 (E)

Europe Recent Past, Current & Future Analysis for Wearable Fitness Technology by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR

Europe 7-Year Perspective for Wearable Fitness Technology by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2021 & 2027

Europe Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Europe 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2021 & 2027

FRANCE

Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2022 (E)

France Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR

France 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2021 & 2027

GERMANY

Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2022 (E)

Germany Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Germany 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2021 & 2027

ITALY

Italy Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Italy 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2021 & 2027

UNITED KINGDOM

Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2022 (E)

UK Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR

UK 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2021 & 2027

REST OF EUROPE

Rest of Europe Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Rest of Europe 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2021 & 2027

ASIA-PACIFIC

Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2022 (E)

Asia-Pacific Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Asia-Pacific 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2021 & 2027

REST OF WORLD

Rest of World Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Rest of World 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2021 & 2027

IV. COMPETITION

Total Companies Profiled: 33

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