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DATE
JULY 2020
TABLES
99
PAGES
226
EDITION
16
PRICE
USD $5450
It Pays to Understand the Dynamics of Competition in Your Business Ecosystem.
Who Are Your Competitors in the Surfing Market?
COVID-19 IMPACT SURVEY
GLOBAL EXECUTIVE SURVEY
Impact of Pandemic & Economic Slowdown
Monitor Market Dynamics!
Early March 2020, we reached out to senior enterprise executives who are driving strategy, business development, marketing, sales, product management, technology and operations at competitive firms worldwide. Our ongoing survey is focused on how this will this affect their business ecosystems. We invite you to participate in our survey and add to collective perspectives. Market movements are tracked for 2020, 2021 and broadly for the period of 2022 through 2025. Critical changes are monitored dynamically for the rest of this year. Updated analytics will reflect new and evolving market realities. Our first update scheduled for May 2020 and another in the Fall. Clients receive complimentary updates during 2020. If your company is a recent client for this project, we may have already reached out to your colleagues to participate in our program. If you're an active player in the space but hasn't yet subscribed to our project, we invite you to participate and share your perspectives. Please sign-up here.
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| I. INTRODUCTION, METHODOLOGY & REPORT SCOPE |
| II. EXECUTIVE SUMMARY |
| 1. MARKET OVERVIEW |
| Surfing: A Popular Sporting & Leisure Activity |
| Recent Market Activity |
| Surfing Apparel: Focus Shifts to Surf Wear Combining Functionality & Fashion |
| Surf Wear Makeover to Kindle Growth |
| Surfing Offers a Lucrative Opportunity for Wetsuits Market |
| Performance Surf Wear Continues to Gain Prominence |
| Favorable Demographics to Boost Sales of Surfing Gear and Surf Wear |
| Women & Girls - The New Wave of Surfers |
| Surfboard Market - Rise in Leisure and Professional Surfing Drives Growth |
| Wooden Surfboards - An Eco-friendly and Sustainable Alternative to Traditional Surfboards |
| Competitive Landscape |
| Brand Diversification to Open up New Markets |
| Media - A Major Promotional Platform |
| Global Competitor Market Shares |
| Surfing Competitor Market Share Scenario Worldwide (in %): 2018 & 2029 |
| Impact of Covid-19 and a Looming Global Recession |
| 2. FOCUS ON SELECT PLAYERS |
| adidas Group (Germany) |
| AJW Surfboard (USA) |
| Billabong International Limited (Australia) |
| Boardriders, Inc. (USA) |
| Body Glove (USA) |
| Channel Islands Surfboards (USA) |
| Firewire Surfboards, LLC (Australia) |
| Globe International Ltd. (Australia) |
| Gul Watersports Ltd (UK) |
| Harbour Surfboards (USA) |
| Naish International (USA) |
| Nike, Inc. (USA) |
| O'Neill (USA) |
| Rip Curl International Pty Ltd. (Australia) |
| Volcom LLC (USA) |
| 3. MARKET TRENDS & DRIVERS |
| Wave Pools Bring Surfing to Landlocked Areas - Promising Growth in Store for Surf Apparel and Surf Gear Market |
| A Glance at Select Development Initiatives Related to Artificial Wave Technology |
| Efforts to Transform Professional Surfing into Arena-based Sports Fans Development of Surf Parks |
| Fashion Influences in Men's Surf Wear |
| Technology Advancements to Spur Growth Opportunities |
| Carbon Technology to Improve Surfboards |
| Hybrid & Uniquely-Shaped Surfboards: A Mix of Improved Performance, Convenience & Fun |
| Innovation in Fin Designs Aimed at Improving Control & Steering of Surfboard |
| Rising Interest in Surfboard Volume Metrics to Lend Traction for Market |
| Aviation Inspires New Surfboard Design! |
| Battery-driven Surfboard Powers Electric Surfing Market |
| Quiksilver and AquaLung Develop Highline Airlift Safety Vest for Big Wave Riding |
| Trinity Develops PRS Surfboards |
| Apparel and Gear Companies Set to Benefit from the Surge in Surf Tourism |
| Surfing-related Economic Development - A Boon for Vendors of Surfing Gear and Apparel |
| Health + Wellness + Surfing: The New Mantra for Success |
| Select Surf & Wellness Programs Worldwide |
| Luxury Surf Tourism: Spurring Growth in the Surfing Products Market |
| Entertainment Industry - A Promoter of Surfing Culture |
| Despite Competition from Online Channels, In-Stores Sales Hold Ground in Surfing Market |
| Surf Forecasting Improves Participation |
| Focus Shifts to Eco-Friendly Surfboard Materials & Production Techniques |
| Sustainable Practices to Spur Growth |
| SkunkWorks and Jaguar Land Rover Come Together to Create Eco-friendly Surfboards |
| Algae-based Surfboards Emerge as Sustainable Alternatives to Standard Surfboards |
| Market Issues |
| Seasonality & Topography: A Characteristic of the Sport |
| Cost Pressure Increases with Newcomers Entering the Sport |
| Alternate Sports & Leisure Activities Cap Consumer Base |
| Adverse Impact on Environment |
| Hazards Associated with Surfing |
| 4. GLOBAL MARKET PERSPECTIVE |
| Surfing Global Market Estimates and Forecasts in US$ Million by Region/Country: 2018-2025 |
| Surfing Global Retrospective Market Scenario in US$ Million by Region/Country: 2009-2017 |
| Surfing Market Share Shift across Key Geographies Worldwide: 2009 VS 2019 VS 2025 |
| Surfing Boards (Product Type) World Market by Region/Country in US$ Million: 2018 to 2025 |
| Surfing Boards (Product Type) Historic Market Analysis by Region/Country in US$ Million: 2009 to 2017 |
| Surfing Boards (Product Type) Market Share Breakdown of Worldwide Sales by Region/Country: 2009 VS 2019 VS 2025 |
| Apparel & Accessories (Product Type) Potential Growth Markets Worldwide in US$ Million: 2018 to 2025 |
| Apparel & Accessories (Product Type) Historic Market Perspective by Region/Country in US$ Million: 2009 to 2017 |
| Apparel & Accessories (Product Type) Market Sales Breakdown by Region/Country in Percentage: 2009 VS 2019 VS 2025 |
| Offline (Distribution Channel) Geographic Market Spread Worldwide in US$ Million: 2018 to 2025 |
| Offline (Distribution Channel) Region Wise Breakdown of Global Historic Demand in US$ Million: 2009 to 2017 |
| Offline (Distribution Channel) Market Share Distribution in Percentage by Region/Country: 2009 VS 2019 VS 2025 |
| Online (Distribution Channel) World Market Estimates and Forecasts by Region/Country in US$ Million: 2018 to 2025 |
| Online (Distribution Channel) Market Historic Review by Region/Country in US$ Million: 2009 to 2017 |
| Online (Distribution Channel) Market Share Breakdown by Region/Country: 2009 VS 2019 VS 2025 |
| III. MARKET ANALYSIS |
| GEOGRAPHIC MARKET ANALYSIS |
| United States |
| Market Facts & Figures |
| US Surfing Market Share (in %) by Company: 2018 & 2025 |
| United States Surfing Market Estimates and Projections in US$ Million by Product Type: 2018 to 2025 |
| Surfing Market in the United States by Product Type: A Historic Review in US$ Million for 2009-2017 |
| United States Surfing Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| United States Surfing Market Estimates and Projections in US$ Million by Distribution Channel: 2018 to 2025 |
| Surfing Market in the United States by Distribution Channel: A Historic Review in US$ Million for 2009-2017 |
| United States Surfing Market Share Breakdown by Distribution Channel: 2009 VS 2019 VS 2025 |
| Canada |
| Canadian Surfing Market Estimates and Forecasts in US$ Million by Product Type: 2018 to 2025 |
| Canadian Surfing Historic Market Review by Product Type in US$ Million: 2009-2017 |
| Surfing Market in Canada: Percentage Share Breakdown of Sales by Product Type for 2009, 2019, and 2025 |
| Canadian Surfing Market Estimates and Forecasts in US$ Million by Distribution Channel: 2018 to 2025 |
| Canadian Surfing Historic Market Review by Distribution Channel in US$ Million: 2009-2017 |
| Surfing Market in Canada: Percentage Share Breakdown of Sales by Distribution Channel for 2009, 2019, and 2025 |
| Japan |
| Japanese Market for Surfing: Annual Sales Estimates and Projections in US$ Million by Product Type for the Period 2018-2025 |
| Surfing Market in Japan: Historic Sales Analysis in US$ Million by Product Type for the Period 2009-2017 |
| Japanese Surfing Market Share Analysis by Product Type: 2009 VS 2019 VS 2025 |
| Japanese Market for Surfing: Annual Sales Estimates and Projections in US$ Million by Distribution Channel for the Period 2018-2025 |
| Surfing Market in Japan: Historic Sales Analysis in US$ Million by Distribution Channel for the Period 2009-2017 |
| Japanese Surfing Market Share Analysis by Distribution Channel: 2009 VS 2019 VS 2025 |
| China |
| Chinese Surfing Market Growth Prospects in US$ Million by Product Type for the Period 2018-2025 |
| Surfing Historic Market Analysis in China in US$ Million by Product Type: 2009-2017 |
| Chinese Surfing Market by Product Type: Percentage Breakdown of Sales for 2009, 2019, and 2025 |
| Chinese Surfing Market Growth Prospects in US$ Million by Distribution Channel for the Period 2018-2025 |
| Surfing Historic Market Analysis in China in US$ Million by Distribution Channel: 2009-2017 |
| Chinese Surfing Market by Distribution Channel: Percentage Breakdown of Sales for 2009, 2019, and 2025 |
| Europe |
| Market Facts & Figures |
| European Surfing Market: Competitor Market Share Scenario (in %) for 2018 & 2025 |
| European Surfing Market Demand Scenario in US$ Million by Region/Country: 2018-2025 |
| Surfing Market in Europe: A Historic Market Perspective in US$ Million by Region/Country for the Period 2009-2017 |
| European Surfing Market Share Shift by Region/Country: 2009 VS 2019 VS 2025 |
| European Surfing Market Estimates and Forecasts in US$ Million by Product Type: 2018-2025 |
| Surfing Market in Europe in US$ Million by Product Type: A Historic Review for the Period 2009-2017 |
| European Surfing Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| European Surfing Market Estimates and Forecasts in US$ Million by Distribution Channel: 2018-2025 |
| Surfing Market in Europe in US$ Million by Distribution Channel: A Historic Review for the Period 2009-2017 |
| European Surfing Market Share Breakdown by Distribution Channel: 2009 VS 2019 VS 2025 |
| France |
| Surfing Market in France by Product Type: Estimates and Projections in US$ Million for the Period 2018-2025 |
| French Surfing Historic Market Scenario in US$ Million by Product Type: 2009-2017 |
| French Surfing Market Share Analysis by Product Type: 2009 VS 2019 VS 2025 |
| Surfing Market in France by Distribution Channel: Estimates and Projections in US$ Million for the Period 2018-2025 |
| French Surfing Historic Market Scenario in US$ Million by Distribution Channel: 2009-2017 |
| French Surfing Market Share Analysis by Distribution Channel: 2009 VS 2019 VS 2025 |
| Germany |
| Surfing Market in Germany: Recent Past, Current and Future Analysis in US$ Million by Product Type for the Period 2018-2025 |
| German Surfing Historic Market Analysis in US$ Million by Product Type: 2009-2017 |
| German Surfing Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| Surfing Market in Germany: Recent Past, Current and Future Analysis in US$ Million by Distribution Channel for the Period 2018-2025 |
| German Surfing Historic Market Analysis in US$ Million by Distribution Channel: 2009-2017 |
| German Surfing Market Share Breakdown by Distribution Channel: 2009 VS 2019 VS 2025 |
| Italy |
| Italian Surfing Market Growth Prospects in US$ Million by Product Type for the Period 2018-2025 |
| Surfing Historic Market Analysis in Italy in US$ Million by Product Type: 2009-2017 |
| Italian Surfing Market by Product Type: Percentage Breakdown of Sales for 2009, 2019, and 2025 |
| Italian Surfing Market Growth Prospects in US$ Million by Distribution Channel for the Period 2018-2025 |
| Surfing Historic Market Analysis in Italy in US$ Million by Distribution Channel: 2009-2017 |
| Italian Surfing Market by Distribution Channel: Percentage Breakdown of Sales for 2009, 2019, and 2025 |
| United Kingdom |
| United Kingdom Market for Surfing: Annual Sales Estimates and Projections in US$ Million by Product Type for the Period 2018-2025 |
| Surfing Market in the United Kingdom: Historic Sales Analysis in US$ Million by Product Type for the Period 2009-2017 |
| United Kingdom Surfing Market Share Analysis by Product Type: 2009 VS 2019 VS 2025 |
| United Kingdom Market for Surfing: Annual Sales Estimates and Projections in US$ Million by Distribution Channel for the Period 2018-2025 |
| Surfing Market in the United Kingdom: Historic Sales Analysis in US$ Million by Distribution Channel for the Period 2009-2017 |
| United Kingdom Surfing Market Share Analysis by Distribution Channel: 2009 VS 2019 VS 2025 |
| Rest of Europe |
| Rest of Europe Surfing Market Estimates and Forecasts in US$ Million by Product Type: 2018-2025 |
| Surfing Market in Rest of Europe in US$ Million by Product Type: A Historic Review for the Period 2009-2017 |
| Rest of Europe Surfing Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| Rest of Europe Surfing Market Estimates and Forecasts in US$ Million by Distribution Channel: 2018-2025 |
| Surfing Market in Rest of Europe in US$ Million by Distribution Channel: A Historic Review for the Period 2009-2017 |
| Rest of Europe Surfing Market Share Breakdown by Distribution Channel: 2009 VS 2019 VS 2025 |
| Asia-Pacific |
| Surfing Market in Asia-Pacific by Product Type: Estimates and Projections in US$ Million for the Period 2018-2025 |
| Asia-Pacific Surfing Historic Market Scenario in US$ Million by Product Type: 2009-2017 |
| Asia-Pacific Surfing Market Share Analysis by Product Type: 2009 VS 2019 VS 2025 |
| Surfing Market in Asia-Pacific by Distribution Channel: Estimates and Projections in US$ Million for the Period 2018-2025 |
| Asia-Pacific Surfing Historic Market Scenario in US$ Million by Distribution Channel: 2009-2017 |
| Asia-Pacific Surfing Market Share Analysis by Distribution Channel: 2009 VS 2019 VS 2025 |
| Rest of World |
| Rest of World Surfing Market Estimates and Forecasts in US$ Million by Product Type: 2018 to 2025 |
| Rest of World Surfing Historic Market Review by Product Type in US$ Million: 2009-2017 |
| Surfing Market in Rest of World: Percentage Share Breakdown of Sales by Product Type for 2009, 2019, and 2025 |
| Rest of World Surfing Market Estimates and Forecasts in US$ Million by Distribution Channel: 2018 to 2025 |
| Rest of World Surfing Historic Market Review by Distribution Channel in US$ Million: 2009-2017 |
| Surfing Market in Rest of World: Percentage Share Breakdown of Sales by Distribution Channel for 2009, 2019, and 2025 |
| IV. COMPETITION |
| Total Companies Profiled : 96 Click here to request a full table of contents and more details on this project. |
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