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SMART TVS

Global Market Trajectory & Analytics

MCP-7701

VALIDATED EXECUTIVE ENGAGEMENTS

Number of executives repeatedly engaged by snail & email outreach*

POOL + OUTREACH

2043

Interactions with Platform & by Email *

INTERACTIONS

368

Unique # Participated *

PARTICIPANTS

61

Responses Validated *

VALIDATIONS

27

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  •  DATE

    JUNE 2020

  •  TABLES

    204

  •  PAGES

    257

  •  EDITION

    16

  •  PRICE

    US$5600


COVID-19 IMPACT SURVEY MAY 2020

Amid the COVID-19 crisis and the looming economic recession, the Smart TVs market worldwide will grow by a projected US$147.7 Billion, during the analysis period, driven by a revised compounded annual growth rate (CAGR) of 10.2%. Full HD TV, one of the segments analyzed and sized in this study, is forecast to grow at over 11.1% and reach a market size of US$112.4 Billion by the end of the analysis period. An unusual period in history, the coronavirus pandemic has unleashed a series of unprecedented events affecting every industry. The Full HD TV market will be reset to a new normal which going forwards in a post COVID-19 era will be continuously redefined and redesigned. Staying on top of trends and accurate analysis is paramount now more than ever to manage uncertainty, change and continuously adapt to new and evolving market conditions.

As part of the new emerging geographic scenario, the United States is forecast to readjust to a 7% CAGR. Within Europe, the region worst hit by the pandemic, Germany will add over US$4 Billion to the region's size over the next 7 to 8 years. In addition, over US$3.8 Billion worth of projected demand in the region will come from Rest of European markets. In Japan, the Full HD TV segment will reach a market size of US$4 Billion by the close of the analysis period. Blamed for the pandemic, significant political and economic challenges confront China. Amid the growing push for decoupling and economic distancing, the changing relationship between China and the rest of the world will influence competition and opportunities in the Smart TVs market. Against this backdrop and the changing geopolitical, business and consumer sentiments, the world's second largest economy will grow at 13.9% over the next couple of years and add approximately US$33.5 Billion in terms of addressable market opportunity. Continuous monitoring for emerging signs of a possible new world order post-COVID-19 crisis is a must for aspiring businesses and their astute leaders seeking to find success in the now changing Smart TVs market landscape. All research viewpoints presented are based on validated engagements from influencers in the market, whose opinions supersede all other research methodologies.

Competitors identified in this market include, among others, Guangdong Changhong Electronics Co. Ltd.; Haier Group; Hitachi Ltd.; Koninklijke Philips N.V.; Konka; LeEco; LG Electronics; Panasonic Corp.; Samsung Electronics Co., Ltd.; Sharp Corporation; Sony Corporation; TCL Multimedia Technology Holdings Ltd.; Toshiba Corporation; Videocon Industries Ltd.; VIZIO

SEGMENTS

» Resolution Type (Full HD TV, HD TV, 4K UHD TV, 8K TV) » Technology (LED (Light Emitting Diode), LCD (Liquid Crystal Display), OLED (Organic Light Emitting Diode), QLED (Quantum Dot Light Emitting Diode)) » Screen Type (Flat, Curved)

GEOGRAPHIES

» World » United States » Canada » Japan » China » Europe » France » Germany » Italy » United Kingdom » Spain » Russia » and Rest of Europe » Asia-Pacific » Australia » India » South Korea » and Rest of Asia-Pacific » Latin America » Argentina » Brazil » Mexico » and Rest of Latin America » Middle East » Iran » Israel » Saudi Arabia » United Arab Emirates » and Rest of Middle East » and Africa

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