EXECUTIVE ENGAGEMENTS
POOL
12638
Number of executives repeatedly engaged by snail & email outreach
INTERACTIONS
1517
Interactions with Platform & by Email
PARTICIPANTS
379
Unique # Participated
VALIDATIONS
76
Responses Validated*
COMPANIES
14
Responses Validated*
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DATE
APR 2021
TABLES
66
PAGES
110
EDITION
15
PRICE
USD 5600
CODE
MCP-7726
*Engagement stats are ongoing and dynamic
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HIGHLIGHTS & REPORT INDEX
Amid the COVID-19 crisis, the global market for Mobile Social Networking estimated at 3.2 Billion Users in the year 2020, is projected to reach a revised size of 4.9 Billion Users by 2027, growing at a CAGR of 6.5% over the period 2020-2027.
The Mobile Social Networking market in the U.S. is estimated at 852.4 Million Users in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of 1.1 Billion Users by the year 2027 trailing a CAGR of 9.8% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 3.5% and 5.8% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 4.1% CAGR.
SELECT PLAYERS
Facebook Inc.; Google Inc.; LINE Corporation; LinkedIn Corporation; Microsoft Corp.; Pinterest; Reddit Inc.; Snap Inc.; Tencent Holdings Limited; Tumblr Inc.; Twitter Inc.; Viber Media S.à r.l; WhatsApp Inc.; YouTube LLC
SEGMENTS
» Segment (Mobile Social Networking)
GEOGRAPHIES
» World » United States » Canada » Japan » China » Europe » France » Germany » Italy » United Kingdom » Spain » Russia » and Rest of Europe » Asia-Pacific » Australia » India » South Korea » and Rest of Asia-Pacific » Latin America » Argentina » Brazil » Mexico » and Rest of Latin America » Middle East » Iran » Israel » Saudi Arabia » United Arab Emirates » and Rest of Middle East » and Africa
TABLE OF CONTENTS
| I. METHODOLOGY |
| II. EXECUTIVE SUMMARY |
| 1. MARKET OVERVIEW |
| Influencer Market Insights |
| World Market Trajectories |
| ‘Social Connectedness’ - A Vital Characteristic of Today’s Human Being |
| Recent Market Activity |
| Facts and Figures in a Nutshell |
| Soaring Mobile Device User Base Reflect High-Potential Opportunities |
| Proliferation of Smartphones: Cornerstone for Ongoing Market Expansion |
| Current and Future Analysis |
| Emerging Markets - Hotspots for Growth |
| Impact of Covid-19 and a Looming Global Recession |
| 2. FOCUS ON SELECT PLAYERS |
| Facebook, Inc. (USA) |
| WhatsApp Inc. (USA) |
| Google Inc. (USA) |
| YouTube, LLC (USA) |
| LINE Corporation (Japan) |
| Microsoft Corporation (USA) |
| LinkedIn Corporation (USA) |
| Pinterest (USA) |
| Reddit, Inc. (USA) |
| Snap, Inc. (USA) |
| Tencent Holdings Limited (China) |
| Tumblr, Inc. (USA) |
| Twitter, Inc. (USA) |
| Viber Media S.à r.l (Cyprus) |
| 3. MARKET TRENDS & DRIVERS |
| Social Media Communication Inching towards Becoming More Visual-Centric |
| Social Media Companies Embrace Augmented Reality and Virtual Reality |
| First Global VR Social Network Enables Meeting Friends in Virtual Reality |
| Live Streaming Goes on Mainstream-Facebook Live |
| Social Media Networks Evolve into New Marketplace |
| Mobile Social Networking - An Effective Forum for Business Promotion |
| Social Media Altering the Dynamics of Communication in the Corporate World |
| Expanding Social Media User Base Brings in a Sea Change in Marketing Landscape |
| Widening Gap in Social Media Skills at Work |
| Social Media Advertising: A Major Beneficiary of the Transforming Mobile Social Networking Landscape |
| Cross-Platform Ad Campaigns Gain Edge over Single Platform Campaigns |
| Not-for-Profit Healthcare Systems Rely on Social Networking to Educate People |
| Newbies Fast Gaining Popularity |
| Chat bots Turning on a New Leaf |
| Mobile Social Networks - A Lucrative Monetization Opportunity for Operators |
| Analyzing Benefits and Risks Associated with Social Networking Provision for Operators |
| Benefits |
| Risks |
| Key Trends Driving Adoption of Social Media |
| Live Streaming |
| Growth of Video |
| Popularity of Stories |
| Easier Ways to Express Emotions |
| Improvements in Social Media Customer Service |
| Manufacturers Make Phones with Integrated Social Networking Buttons |
| Social Media Censorship Impedes Market Growth |
| Demographic Factors Offer Opportunities on Platter |
| Young People Drive Mobile Content Usage |
| Women Glued to Mobile Social Networking |
| Rapid Increase in Urban Households & Rising Living Standards |
| Increasing Base of Active Users Drive Opportunities for the Mobile Social Networking Market |
| Factors Catalyzing Social Networking to Go ‘Mobile’ |
| Tremendous Improvement in the Speed of Mobile Internet |
| Superior Hardware and Processor |
| Optimization of Social Networks through Mobiles |
| Uptrend in Internet Usage Elevates Mobile Social Networking Prospects |
| 4G Networks to Further Augment Mobile Devices’ Role in Market Growth |
| Faster Broadband Speeds Trigger Massive Volume Growth |
| Mobile Social Networking Also Driven by Tablet Usage Patterns |
| 4. GLOBAL MARKET PERSPECTIVE |
| World Current & Future Analysis for Mobile Social Networking by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in Million Users for Years 2020 through 2027 and % CAGR |
| World Historic Review for Mobile Social Networking by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| World 15-Year Perspective for Mobile Social Networking by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2012, 2020 & 2027 |
| III. MARKET ANALYSIS |
| UNITED STATES |
| USA Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| USA Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| CANADA |
| Canada Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Canada Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| JAPAN |
| Japan Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Japan Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| CHINA |
| China Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| China Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| EUROPE |
| Europe Current & Future Analysis for Mobile Social Networking by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in Million Users for Years 2020 through 2027 and % CAGR |
| Europe Historic Review for Mobile Social Networking by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| Europe 15-Year Perspective for Mobile Social Networking by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2012, 2020 & 2027 |
| FRANCE |
| France Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| France Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| GERMANY |
| Germany Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Germany Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| ITALY |
| Italy Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Italy Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| UNITED KINGDOM |
| UK Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| UK Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| SPAIN |
| Spain Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Spain Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| RUSSIA |
| Russia Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Russia Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| REST OF EUROPE |
| Rest of Europe Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Rest of Europe Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| ASIA-PACIFIC |
| Asia-Pacific Current & Future Analysis for Mobile Social Networking by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in Million Users for Years 2020 through 2027 and % CAGR |
| Asia-Pacific Historic Review for Mobile Social Networking by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| Asia-Pacific 15-Year Perspective for Mobile Social Networking by Geographic Region - Percentage Breakdown of Value Sales for Australia, India, South Korea and Rest of Asia-Pacific Markets for Years 2012, 2020 & 2027 |
| AUSTRALIA |
| Australia Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Australia Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| INDIA |
| India Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| India Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| SOUTH KOREA |
| South Korea Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| South Korea Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| REST OF ASIA-PACIFIC |
| Rest of Asia-Pacific Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Rest of Asia-Pacific Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| LATIN AMERICA |
| Latin America Current & Future Analysis for Mobile Social Networking by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in Million Users for Years 2020 through 2027 and % CAGR |
| Latin America Historic Review for Mobile Social Networking by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| Latin America 15-Year Perspective for Mobile Social Networking by Geographic Region - Percentage Breakdown of Value Sales for Argentina, Brazil, Mexico and Rest of Latin America Markets for Years 2012, 2020 & 2027 |
| ARGENTINA |
| Argentina Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Argentina Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| BRAZIL |
| Brazil Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Brazil Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| MEXICO |
| Mexico Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Mexico Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| REST OF LATIN AMERICA |
| Rest of Latin America Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Rest of Latin America Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| MIDDLE EAST |
| Middle East Current & Future Analysis for Mobile Social Networking by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in Million Users for Years 2020 through 2027 and % CAGR |
| Middle East Historic Review for Mobile Social Networking by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| Middle East 15-Year Perspective for Mobile Social Networking by Geographic Region - Percentage Breakdown of Value Sales for Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets for Years 2012, 2020 & 2027 |
| IRAN |
| Iran Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Iran Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| ISRAEL |
| Israel Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Israel Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| SAUDI ARABIA |
| Saudi Arabia Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Saudi Arabia Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| UNITED ARAB EMIRATES |
| UAE Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| UAE Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| REST OF MIDDLE EAST |
| Rest of Middle East Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Rest of Middle East Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| AFRICA |
| Africa Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR |
| Africa Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR |
| IV. COMPETITION |
| Total Companies Profiled: 14 |
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