EXECUTIVE ENGAGEMENTS
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DATE
JAN 2022
TABLES
202
PAGES
312
EDITION
17
PRICE
USD 5600
CODE
MCP-7955
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HIGHLIGHTS & REPORT INDEX
What's New for 2022?
» Global competitiveness and key competitor percentage market shares
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SELECT PLAYERS
Alibaba Group; Apple Inc.; BlackBerry Limited; Facebook Inc.; Google Inc.; Hike Ltd.; Kakao Corp.; Kik Interactive Inc.; LINE Corporation; Snap Inc.; Tango; Telegram Messenger LLP; Tencent Holdings; Viber Media S.à r.l; WhatsApp Inc.
SEGMENTS
» Segment (Mobile Messaging Apps)
GEOGRAPHIES
» World » United States » Canada » Japan » China » Europe » France » Germany » Italy » United Kingdom » Spain » Russia » and Rest of Europe » Asia-Pacific » Australia » India » South Korea » and Rest of Asia-Pacific » Latin America » Argentina » Brazil » Mexico » and Rest of Latin America » Middle East » Iran » Israel » Saudi Arabia » United Arab Emirates » and Rest of Middle East » and Africa
TABLE OF CONTENTS
I. METHODOLOGY |
II. EXECUTIVE SUMMARY |
1. MARKET OVERVIEW |
Influencer Market Insights |
World Market Trajectories |
A Prelude |
Recent Market Activity |
Increased Inclination towards ‘Social Connectedness’ Builds Momentum for Messaging Apps |
Growing Penetration of Smartphones Turbo Charges Market Growth |
Messaging Apps Benefit from Growing Tablet Sales |
Positive Trend in Mobile Internet Usage Patterns Elevates Market Prospects |
Factors Catalyzing Messaging Apps to Go ‘Mobile’ |
Tremendous Improvement in the Speed of Mobile Internet |
Superior Hardware and Processor |
Optimization of Social Networks through Mobiles |
Increasing Base of Active Users Drive Opportunities for the Mobile Messaging Apps Market |
Rising 4G Penetration Rates to Elevate Market Prospects for Mobile Messaging Apps |
Mobile Messaging Apps – Global Key Competitors Percentage Market Share in 2022 (E) |
Impact of Covid-19 and a Looming Global Recession |
Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2022 (E) |
2. FOCUS ON SELECT PLAYERS |
Alibaba Group Holding Limited (China) |
Apple Inc. (USA) |
BlackBerry Limited (Canada) |
Facebook, Inc. (USA) |
WhatsApp Inc. (USA) |
Google, Inc. (USA) |
Hike Ltd. (India) |
Kakao Corp. (South Korea) |
Kik Interactive Inc. (Canada) |
LINE Corporation (Japan) |
Skype Technologies (Luxembourg) |
Snap, Inc. (USA) |
Tango (USA) |
Telegram Messenger LLP (UAE) |
Tencent Holdings Limited (China) |
Viber Media S.à r.l (Cyprus) |
3. MARKET TRENDS & DRIVERS |
Messaging Apps Emerge as Next Logical Extension of Social Networking |
Messaging Apps to Surpass SMS as Primary Messaging Medium |
Ephemeral Apps Seek Market Prominence |
Cloud-based Messaging Apps Exhibit Potential Opportunities |
Security Emerges as Main Focus Area in Mobile Messaging |
Market Sees Growing Demand for Apps with Advanced Security Features |
Messaging Apps Gain Precedence in Enterprise Environments |
Ongoing Changes in Organizational Structure Instigate a Strong Business Case for Messaging Apps |
Mainstream Image of Enterprise Mobility Extends Opportunities for Messaging Apps |
Increased Reliance on BYOD Props Up Demand for Messaging Apps |
Key Factors Encouraging BYOD Trend amongEnterprises Ranked by Importance Attached by Enterprises |
Messaging Apps for Wearables: The New Fad |
4. GLOBAL MARKET PERSPECTIVE |
World Recent Past, Current & Future Analysis for Mobile Messaging Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for Years 2020 through 2027 and % CAGR |
World 7-Year Perspective for Mobile Messaging Apps by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2021 & 2027 |
World Mobile Messaging Apps Market Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for Years 2012 through 2027 |
III. MARKET ANALYSIS |
UNITED STATES |
Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2022 (E) |
USA Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
CANADA |
Canada Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
JAPAN |
Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2022 (E) |
Japan Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
CHINA |
Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2022 (E) |
China Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
EUROPE |
Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2022 (E) |
Europe Recent Past, Current & Future Analysis for Mobile Messaging Apps by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for Years 2020 through 2027 and % CAGR |
Europe 7-Year Perspective for Mobile Messaging Apps by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2021 & 2027 |
FRANCE |
Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2022 (E) |
France Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
GERMANY |
Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2022 (E) |
Germany Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
ITALY |
Italy Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
UNITED KINGDOM |
Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2022 (E) |
UK Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
SPAIN |
Spain Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
RUSSIA |
Russia Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
REST OF EUROPE |
Rest of Europe Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
ASIA-PACIFIC |
Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2022 (E) |
Asia-Pacific Recent Past, Current & Future Analysis for Mobile Messaging Apps by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for Years 2020 through 2027 and % CAGR |
Asia-Pacific 7-Year Perspective for Mobile Messaging Apps by Geographic Region - Percentage Breakdown of Value Sales for Australia, India, South Korea and Rest of Asia-Pacific Markets for Years 2021 & 2027 |
AUSTRALIA |
Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2022 (E) |
Australia Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
INDIA |
Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2022 (E) |
India Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
SOUTH KOREA |
South Korea Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
REST OF ASIA-PACIFIC |
Rest of Asia-Pacific Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
LATIN AMERICA |
Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2022 (E) |
Latin America Recent Past, Current & Future Analysis for Mobile Messaging Apps by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for Years 2020 through 2027 and % CAGR |
Latin America 7-Year Perspective for Mobile Messaging Apps by Geographic Region - Percentage Breakdown of Value Sales for Argentina, Brazil, Mexico and Rest of Latin America Markets for Years 2021 & 2027 |
ARGENTINA |
Argentina Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
BRAZIL |
Brazil Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
MEXICO |
Mexico Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
REST OF LATIN AMERICA |
Rest of Latin America Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
MIDDLE EAST |
Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2022 (E) |
Middle East Recent Past, Current & Future Analysis for Mobile Messaging Apps by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for Years 2020 through 2027 and % CAGR |
Middle East 7-Year Perspective for Mobile Messaging Apps by Geographic Region - Percentage Breakdown of Value Sales for Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets for Years 2021 & 2027 |
IRAN |
Iran Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
ISRAEL |
Israel Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
SAUDI ARABIA |
Saudi Arabia Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
UNITED ARAB EMIRATES |
UAE Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
REST OF MIDDLE EAST |
Rest of Middle East Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
AFRICA |
Mobile Messaging Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2022 (E) |
Africa Recent Past, Current & Future Analysis for Mobile Messaging Apps by Segment - Mobile Messaging Apps - Independent Analysis of Annual Sales in Number of Users in Thousand (Cumulative) for the Years 2020 through 2027 and % CAGR |
IV. COMPETITION |
Total Companies Profiled: 119 |
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