EXECUTIVE ENGAGEMENTS
OUTREACH
23102
Number of executives repeatedly engaged by snail & email outreach
INTERACTIONS
2079
Interactions with Platform & by Email
PARTICIPANTS
462
Unique # Participated
VALIDATIONS
208
Responses Validated*
COMPETITORS
38
Responses Validated*
BRANDS
288
Responses Validated*
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DATE
SEP 2020
TABLES
108
PAGES
176
EDITION
9
PRICE
USD $4950
HIGHLIGHTS
Amid the COVID-19 crisis, the global market for Mobile Analytics estimated at US$3.2 Billion in the year 2020, is projected to reach a revised size of US$12.6 Billion by 2027, growing at a CAGR of 21.8% over the analysis period 2020-2027. Mobile Advertisement & Marketing Analytics, one of the segments analyzed in the report, is projected to record a 24.5% CAGR and reach US$7.2 Billion by the end of the analysis period. After an early analysis of the business implications of the pandemic and its induced economic crisis, growth in the In-App Behavioral Analytics segment is readjusted to a revised 18.8% CAGR for the next 7-year period.
The Mobile Analytics market in the U.S. is estimated at US$949.6 Million in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$2.2 Billion by the year 2027 trailing a CAGR of 21.1% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 19.4% and 18.4% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 15.1% CAGR.
In the global Application Performance Analytics segment, USA, Canada, Japan, China and Europe will drive the 21.3% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$461.3 Million in the year 2020 will reach a projected size of US$1.8 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$1.5 Billion by the year 2027.We bring years of research experience to this 9th edition of our report. The 176-page report presents concise insights into how the pandemic has impacted production and the buy side for 2020 and 2021. A short-term phased recovery by key geography is also addressed.
SELECT PLAYERS
Adobe Systems, Inc.; Amazon Web Services, Inc.; comScore, Inc.; Flurry, Inc.; Google LLC; IBM Corporation; Localytics; Microsoft Corporation; Mixpanel; Webtrends Inc.
SEGMENTS
» Deployment (Cloud, On-Premise) » Type (Mobile Advertisement & Marketing Analytics, In-App Behavioral Analytics, Application Performance Analytics, Other Types) » Vertical (BFSI, Transportation & Logistics, Retail & E-Commerce, Telecommunication & IT, Media & Entertainment, Other Verticals)
GEOGRAPHIES
» World » United States » Canada » Japan » China » Europe » France » Germany » Italy » United Kingdom » and Rest of Europe » Asia-Pacific » Rest of World
TABLE OF CONTENTS
| I. INTRODUCTION, METHODOLOGY & REPORT SCOPE |
| II. EXECUTIVE SUMMARY |
| 1. MARKET OVERVIEW |
| Global Competitor Market Shares |
| Mobile Analytics Competitor Market Share Scenario Worldwide (in %): 2019 & 2025 |
| Impact of Covid-19 and a Looming Global Recession |
| 2. FOCUS ON SELECT PLAYERS |
| 3. MARKET TRENDS & DRIVERS |
| 4. GLOBAL MARKET PERSPECTIVE |
| Mobile Analytics Global Market Estimates and Forecasts in US$ Million by Region/Country: 2020-2027 |
| Mobile Analytics Market Share Shift across Key Geographies Worldwide: 2020 VS 2027 |
| Mobile Advertisement & Marketing Analytics (Type) World Market by Region/Country in US$ Million: 2020 to 2027 |
| Mobile Advertisement & Marketing Analytics (Type) Market Share Breakdown of Worldwide Sales by Region/Country: 2020 VS 2027 |
| In-App Behavioral Analytics (Type) Potential Growth Markets Worldwide in US$ Million: 2020 to 2027 |
| In-App Behavioral Analytics (Type) Market Sales Breakdown by Region/Country in Percentage: 2020 VS 2027 |
| Application Performance Analytics (Type) Geographic Market Spread Worldwide in US$ Million: 2020 to 2027 |
| Application Performance Analytics (Type) Market Share Distribution in Percentage by Region/Country: 2020 VS 2027 |
| Other Types (Type) World Market Estimates and Forecasts by Region/Country in US$ Million: 2020 to 2027 |
| Other Types (Type) Market Share Breakdown by Region/Country: 2020 VS 2027 |
| Cloud (Deployment) World Market by Region/Country in US$ Million: 2020 to 2027 |
| Cloud (Deployment) Market Share Distribution in Percentage by Region/Country: 2020 VS 2027 |
| On-Premise (Deployment) World Market Estimates and Forecasts in US$ Million by Region/Country: 2020 to 2027 |
| On-Premise (Deployment) Market Percentage Share Distribution by Region/Country: 2020 VS 2027 |
| BFSI (Vertical) Global Opportunity Assessment in US$ Million by Region/Country: 2020-2027 |
| BFSI (Vertical) Percentage Share Breakdown of Global Sales by Region/Country: 2020 VS 2027 |
| Transportation & Logistics (Vertical) Worldwide Sales in US$ Million by Region/Country: 2020-2027 |
| Transportation & Logistics (Vertical) Market Share Shift across Key Geographies: 2020 VS 2027 |
| Retail & E-Commerce (Vertical) Global Market Estimates & Forecasts in US$ Million by Region/Country: 2020-2027 |
| Retail & E-Commerce (Vertical) Market Share Breakdown by Region/Country: 2020 VS 2027 |
| Telecommunication & IT (Vertical) Demand Potential Worldwide in US$ Million by Region/Country: 2020-2027 |
| Telecommunication & IT (Vertical) Share Breakdown Review by Region/Country: 2020 VS 2027 |
| Media & Entertainment (Vertical) Worldwide Latent Demand Forecasts in US$ Million by Region/Country: 2020-2027 |
| Media & Entertainment (Vertical) Distribution of Global Sales by Region/Country: 2020 VS 2027 |
| Other Verticals (Vertical) Sales Estimates and Forecasts in US$ Million by Region/Country for the Years 2020 through 2027 |
| Other Verticals (Vertical) Global Market Share Distribution by Region/Country for 2020 and 2027 |
| III. MARKET ANALYSIS |
| GEOGRAPHIC MARKET ANALYSIS |
| UNITED STATES |
| Market Facts & Figures |
| US Mobile Analytics Market Share (in %) by Company: 2019 & 2025 |
| United States Mobile Analytics Market Estimates and Projections in US$ Million by Type: 2020 to 2027 |
| United States Mobile Analytics Market Share Breakdown by Type: 2020 VS 2027 |
| Mobile Analytics Market in US$ Million in the United States by Deployment: 2020-2027 |
| United States Mobile Analytics Market Share Breakdown by Deployment: 2020 VS 2027 |
| United States Mobile Analytics Latent Demand Forecasts in US$ Million by Vertical: 2020 to 2027 |
| Mobile Analytics Market Share Breakdown in the United States by Vertical: 2020 VS 2027 |
| CANADA |
| Canadian Mobile Analytics Market Estimates and Forecasts in US$ Million by Type: 2020 to 2027 |
| Mobile Analytics Market in Canada: Percentage Share Breakdown of Sales by Type for 2020 and 2027 |
| Mobile Analytics Market Analysis in Canada in US$ Million by Deployment: 2020-2027 |
| Canadian Mobile Analytics Market Share Breakdown by Deployment: 2020 VS 2027 |
| Canadian Mobile Analytics Market Quantitative Demand Analysis in US$ Million by Vertical: 2020 to 2027 |
| Canadian Mobile Analytics Market Share Analysis by Vertical: 2020 VS 2027 |
| JAPAN |
| Japanese Market for Mobile Analytics: Annual Sales Estimates and Projections in US$ Million by Type for the Period 2020-2027 |
| Japanese Mobile Analytics Market Share Analysis by Type: 2020 VS 2027 |
| Japanese Medium & Long-Term Outlook for Mobile Analytics Market in US$ Million by Deployment: 2020-2027 |
| Japanese Mobile Analytics Market Percentage Share Distribution by Deployment: 2020 VS 2027 |
| Japanese Demand Estimates and Forecasts for Mobile Analytics in US$ Million by Vertical: 2020 to 2027 |
| Mobile Analytics Market Share Shift in Japan by Vertical: 2020 VS 2027 |
| CHINA |
| Chinese Mobile Analytics Market Growth Prospects in US$ Million by Type for the Period 2020-2027 |
| Chinese Mobile Analytics Market by Type: Percentage Breakdown of Sales for 2020 and 2027 |
| Mobile Analytics Market Estimates and Forecasts in China in US$ Million by Deployment: 2020-2027 |
| Mobile Analytics Market in China: Percentage Share Analysis by Deployment for 2020 and 2027 |
| Chinese Demand for Mobile Analytics in US$ Million by Vertical: 2020 to 2027 |
| Chinese Mobile Analytics Market Share Breakdown by Vertical: 2020 VS 2027 |
| EUROPE |
| Market Facts & Figures |
| European Mobile Analytics Market: Competitor Market Share Scenario (in %) for 2019 & 2025 |
| European Mobile Analytics Market Demand Scenario in US$ Million by Region/Country: 2018-2025 |
| European Mobile Analytics Market Share Shift by Region/Country: 2020 VS 2027 |
| European Mobile Analytics Market Estimates and Forecasts in US$ Million by Type: 2020-2027 |
| European Mobile Analytics Market Share Breakdown by Type: 2020 VS 2027 |
| European Mobile Analytics Market Assessment in US$ Million by Deployment: 2020-2027 |
| Mobile Analytics Market in Europe: Percentage Breakdown of Sales by Deployment for 2020 and 2027 |
| European Mobile Analytics Addressable Market Opportunity in US$ Million by Vertical: 2020-2027 |
| European Mobile Analytics Market Share Analysis by Vertical: 2020 VS 2027 |
| FRANCE |
| Mobile Analytics Market in France by Type: Estimates and Projections in US$ Million for the Period 2020-2027 |
| French Mobile Analytics Market Share Analysis by Type: 2020 VS 2027 |
| French Mobile Analytics Market Estimates and Projections in US$ Million by Deployment: 2020-2027 |
| French Mobile Analytics Market Share Breakdown by Deployment: 2020 VS 2027 |
| Mobile Analytics Quantitative Demand Analysis in France in US$ Million by Vertical: 2020-2027 |
| French Mobile Analytics Market Share Analysis: A 7-Year Perspective by Vertical for 2020 and 2027 |
| GERMANY |
| Mobile Analytics Market in Germany: Recent Past, Current and Future Analysis in US$ Million by Type for the Period 2020-2027 |
| German Mobile Analytics Market Share Breakdown by Type: 2020 VS 2027 |
| German Mobile Analytics Latent Demand Forecasts in US$ Million by Deployment: 2020-2027 |
| German Mobile Analytics Market Share Breakdown by Deployment: 2020 VS 2027 |
| Mobile Analytics Market in Germany: Annual Sales Estimates and Forecasts in US$ Million by Vertical for the Period 2020-2027 |
| Mobile Analytics Market Share Distribution in Germany by Vertical: 2020 VS 2027 |
| ITALY |
| Italian Mobile Analytics Market Growth Prospects in US$ Million by Type for the Period 2020-2027 |
| Italian Mobile Analytics Market by Type: Percentage Breakdown of Sales for 2020 and 2027 |
| Mobile Analytics Market Estimates and Forecasts in Italy in US$ Million by Deployment: 2020-2027 |
| Mobile Analytics Market in Italy: Percentage Share Analysis by Deployment for 2020 and 2027 |
| Italian Demand for Mobile Analytics in US$ Million by Vertical: 2020 to 2027 |
| Italian Mobile Analytics Market Share Breakdown by Vertical: 2020 VS 2027 |
| UNITED KINGDOM |
| United Kingdom Market for Mobile Analytics: Annual Sales Estimates and Projections in US$ Million by Type for the Period 2020-2027 |
| United Kingdom Mobile Analytics Market Share Analysis by Type: 2020 VS 2027 |
| United Kingdom Medium & Long-Term Outlook for Mobile Analytics Market in US$ Million by Deployment: 2020-2027 |
| United Kingdom Mobile Analytics Market Percentage Share Distribution by Deployment: 2020 VS 2027 |
| United Kingdom Demand Estimates and Forecasts for Mobile Analytics in US$ Million by Vertical: 2020 to 2027 |
| Mobile Analytics Market Share Shift in the United Kingdom by Vertical: 2020 VS 2027 |
| REST OF EUROPE |
| Rest of Europe Mobile Analytics Market Estimates and Forecasts in US$ Million by Type: 2020-2027 |
| Rest of Europe Mobile Analytics Market Share Breakdown by Type: 2020 VS 2027 |
| Rest of Europe Mobile Analytics Market Assessment in US$ Million by Deployment: 2020-2027 |
| Mobile Analytics Market in Rest of Europe: Percentage Breakdown of Sales by Deployment for 2020 and 2027 |
| Rest of Europe Mobile Analytics Addressable Market Opportunity in US$ Million by Vertical: 2020-2027 |
| Rest of Europe Mobile Analytics Market Share Analysis by Vertical: 2020 VS 2027 |
| ASIA-PACIFIC |
| Mobile Analytics Market in Asia-Pacific by Type: Estimates and Projections in US$ Million for the Period 2020-2027 |
| Asia-Pacific Mobile Analytics Market Share Analysis by Type: 2020 VS 2027 |
| Asia-Pacific Mobile Analytics Market Estimates and Projections in US$ Million by Deployment: 2020-2027 |
| Asia-Pacific Mobile Analytics Historic Market Analysis in US$ Million by Deployment: 2020 VS 2027 |
| Mobile Analytics Quantitative Demand Analysis in Asia-Pacific in US$ Million by Vertical: 2020-2027 |
| Asia-Pacific Mobile Analytics Market Share Analysis: A 7-Year Perspective by Vertical for 2020 and 2027 |
| REST OF WORLD |
| Rest of World Mobile Analytics Market Estimates and Forecasts in US$ Million by Type: 2020 to 2027 |
| Mobile Analytics Market in Rest of World: Percentage Share Breakdown of Sales by Type for 2020 and 2027 |
| Mobile Analytics Market Analysis in Rest of World in US$ Million by Deployment: 2020-2027 |
| Rest of World Mobile Analytics Market Share Breakdown by Deployment: 2020 VS 2027 |
| Rest of World Mobile Analytics Market Quantitative Demand Analysis in US$ Million by Vertical: 2020 to 2027 |
| Rest of World Mobile Analytics Market Share Analysis by Vertical: 2020 VS 2027 |
| IV. COMPETITION |
| Total Companies Profiled: 38 |
| V. CURATED RESEARCH |
