EXECUTIVE ENGAGEMENTS
POOL
32136
Number of executives repeatedly engaged by snail & email outreach
INTERACTIONS
2571
Interactions with Platform & by Email
PARTICIPANTS
643
Unique # Participated
VALIDATIONS
91
Responses Validated*
COMPANIES
208
Responses Validated*
* Login for a full stack data experience
DATE
OCT 2022
TABLES
202
PAGES
356
EDITION
18
PRICE
USD 5600
CODE
MCP-6152
*Engagement stats are ongoing and dynamic
RESEARCH MODULES
EXECUTIVES
HIGHLIGHTS & REPORT INDEX
What`s New for 2022?
» Global competitiveness and key competitor percentage market shares
» Market presence across multiple geographies - Strong/Active/Niche/Trivial
» Online interactive peer-to-peer collaborative bespoke updates
» Access to our digital archives and MarketGlass Research Platform
» Complimentary updates for one year
Amid the COVID-19 crisis, the global market for Mobile Advertising estimated at US$280.8 Billion in the year 2020, is projected to reach a revised size of US$778.5 Billion by 2027, growing at a CAGR of 15.7% over the analysis period 2020-2027. Display, one of the segments analyzed in the report, is projected to record a 19% CAGR and reach US$572.9 Billion by the end of the analysis period. After an early analysis of the business implications of the pandemic and its induced economic crisis, growth in the Search segment is readjusted to a revised 9.3% CAGR for the next 7-year period.
The Mobile Advertising market in the U.S. is estimated at US$76.5 Billion in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$180.9 Billion by the year 2027 trailing a CAGR of 21.2% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 11.2% and 14.4% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 13.1% CAGR.
In the global Messaging segment, USA, Canada, Japan, China and Europe will drive the 6.7% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$6.3 Billion in the year 2020 will reach a projected size of US$10 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$110.4 Billion by the year 2027, while Latin America will expand at a 8.5% CAGR through the analysis period.
SELECT PLAYERS
4INFO; Alibaba Group Holding Ltd.; Amazon.com, Inc.; Amobee, Inc.; AOL, Inc.; Baidu, Inc.; Conversant LLC; DoubleClick, Inc.; Facebook, Inc.; Google, Inc.; InMobi; LinkedIn Corp.; Microsoft Corp.; Oath, Inc.; ONE by AOL; Pandora Media, Inc.; Tencent, Inc.; Twitter, Inc.; Velti; Yahoo!, Inc.
SEGMENTS
» Category (Display, Search, Messaging)
GEOGRAPHIES
» World » United States » Canada » Japan » China » Europe » France » Germany » Italy » United Kingdom » Spain » Russia » and Rest of Europe » Asia-Pacific » Australia » India » South Korea » and Rest of Asia-Pacific » Latin America » Argentina » Brazil » Mexico » and Rest of Latin America » Middle East » Iran » Israel » Saudi Arabia » United Arab Emirates » and Rest of Middle East » and Africa
TABLE OF CONTENTS
| I. METHODOLOGY |
| II. EXECUTIVE SUMMARY |
| 1. MARKET OVERVIEW |
| Influencer Market Insights |
| World Market Trajectories |
| Prelude |
| Recent Market Activity |
| Mobile Advertising - In a Nutshell |
| Mobile Advertising - Most Rapidly Growing Solution |
| Impact of Mobile Advertising Trends on the Industry |
| Current and Future Analysis |
| Asia-Pacific Steers the Momentum |
| Display Advertising to Expand the Market Potential |
| Messaging Advertising Sees Dwindling Fortunes |
| Mobile’s Influence on Consumer Lifestyle Enthuses Brands |
| Google Leads World Mobile Ad Market |
| Android Invades Mobile Space |
| Factors Driving Growth in Mobile Advertisement Market |
| Personalized Nature of Advertising |
| Smartphones Find Favor with Mobile Advertising Firms |
| Expansion of Mobile Internet and 3G/4G Technologies |
| New Formats Help Marketers Boost Mobile Video Advertising |
| Infiltration of Social Networks |
| Opt-in Advertising: Giving Consumer the Choice |
| The Benefit of Frequency Cap |
| Custom Targeting |
| Favorable Response Rates & Instant Feedback |
| Value for Money |
| New Forms of Mobile Advertising |
| Mobile Advertising – Global Key Competitors Percentage Market Share in 2022 (E) |
| Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2022 (E) |
| Impact of Covid-19 and a Looming Global Recession |
| 2. FOCUS ON SELECT PLAYERS |
| 4INFO (USA) |
| Alibaba Group Holding Limited (China) |
| Amazon.com, Inc. (USA) |
| Amobee, Inc. (USA) |
| Baidu, Inc. (China) |
| Conversant LLC (USA) |
| Facebook, Inc. (USA) |
| Google, Inc. (USA) |
| DoubleClick, Inc. (USA) |
| InMobi (India) |
| Microsoft Corporation (USA) |
| LinkedIn Corporation (USA |
| Oath, Inc. (USA) |
| AOL, Inc. (USA) |
| Yahoo!, Inc. (USA) |
| Pandora Media, Inc. (USA) |
| Tencent, Inc. (China) |
| Twitter, Inc. (USA) |
| Velti (UK) |
| 3. MARKET TRENDS & DRIVERS |
| User Engagement: The Focal Point |
| Key Mobile Advertising Trends Shaping the Market |
| Mobile Video Content Set to Rule |
| Hyper-Locality-Trend of Search for Nearby Places |
| Brands Take Advantage of Sponsored Content |
| Messaging Apps |
| Time for Brands to Increase Investment in Mobile Advertising |
| Hardware-Related Developments: Major Influence on Mobile Ad Market Dynamics |
| New-Age Advertisements to Fuel Mobile Marketing Space |
| The Potential of Multimedia Mobile Marketing |
| Mobile Video Ads Surpass Online Video Ads |
| Singular Focus - Boon for Mobile Video Ads |
| Less Distraction |
| Not Limited to Peak Hours |
| Mobile Video Ad Applications Engage Users |
| Easier Frequency Management |
| iPad: Transforming the Mobile Advertising Marketplace |
| Metrics and Analytics Support Drives Mobile Marketing Success |
| Increase in Mobile Local Advertising |
| Telecom Operators to Gain from Mobile Advertising |
| Responsive Site Design to Influence Web-Traffic |
| Technological Advancements Drive Growth |
| NFC - Another Smart Approach |
| RTB - Adding Dynamism to Mobile Advertising |
| Geo-fencing - The New Buzzword for Brand Promotion |
| Economical Price Plans Promote Mobile Content |
| Mobile TV holds Bright Prospects in Mobile Advertising |
| Mobile Advertising to Provide Gains to Ringtone Vendors |
| Programmatic Buying & Selling - The New Growth Area |
| Retailers Rely on Mobile |
| ROPO and Show-Rooming - Derivatives of Mobile Proliferation |
| Select Key Statistical Data |
| Challenges Facing Mobile Advertising Market |
| Factor Restraining Growth in Mobile Advertising Market |
| Mobile Advertising Seeks to Resolve Technical Hurdles |
| Click Fraud - The Negative Aspect of Mobile Advertising |
| Concerns over Data Protection and Privacy |
| Traditional Mass Media Remains Relevant |
| Conflict of Interest in Pay-per-Click Model |
| Key Issues Affecting PPC Account of Mobile Advertisers |
| Mobile Devices - Ideal Partnership of Advertising and Technology |
| Viewpoints on Shaping the Future of Mobile Advertising |
| Giffgaff |
| NewVoiceMedia |
| Crate and Hustle & Grind |
| MonetizeMore |
| Purplegator & Advanced Telecom Services |
| Design & Digital Media, Orchestrate |
| Spatially |
| Choozle |
| FerebeeLane |
| Hylink North America |
| Richardson Marketing |
| Very Large Bits |
| Key Innovative Trends |
| User-Generated Content |
| Proactive Communication Using Chatbots |
| Combining Moving Content with Communication |
| Progressive Web Apps |
| AR and VR |
| AI and Machine Learning |
| Server Side Header Bidding |
| Privacy Protection |
| Fraud Elimination |
| Live Streaming, Out-streaming and Videos |
| Programmatic Advertising |
| Messaging and Chatbots |
| Service-based Monetization |
| Google AMP and ALP |
| 4. GLOBAL MARKET PERSPECTIVE |
| World Recent Past, Current & Future Analysis for Mobile Advertising by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR |
| World Historic Review for Mobile Advertising by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| World 15-Year Perspective for Mobile Advertising by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2012, 2021 & 2027 |
| World Recent Past, Current & Future Analysis for Display by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR |
| World Historic Review for Display by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| World 15-Year Perspective for Display by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2012, 2021 & 2027 |
| World Recent Past, Current & Future Analysis for Search by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR |
| World Historic Review for Search by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| World 15-Year Perspective for Search by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2012, 2021 & 2027 |
| World Recent Past, Current & Future Analysis for Messaging by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR |
| World Historic Review for Messaging by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| World 15-Year Perspective for Messaging by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2012, 2021 & 2027 |
| World Mobile Advertising Market Analysis of Annual Sales in US$ Million for Years 2012 through 2027 |
| III. MARKET ANALYSIS |
| UNITED STATES |
| Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2022 (E) |
| USA Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| USA Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| USA 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| CANADA |
| Canada Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Canada Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Canada 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| JAPAN |
| Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2022 (E) |
| Japan Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Japan Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Japan 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| CHINA |
| Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2022 (E) |
| China Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| China Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| China 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| EUROPE |
| Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2022 (E) |
| Europe Recent Past, Current & Future Analysis for Mobile Advertising by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR |
| Europe Historic Review for Mobile Advertising by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Europe 15-Year Perspective for Mobile Advertising by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2012, 2021 & 2027 |
| Europe Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Europe Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Europe 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| FRANCE |
| Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2022 (E) |
| France Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| France Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| France 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| GERMANY |
| Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2022 (E) |
| Germany Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Germany Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Germany 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| ITALY |
| Italy Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Italy Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Italy 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| UNITED KINGDOM |
| Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2022 (E) |
| UK Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| UK Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| UK 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| SPAIN |
| Spain Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Spain Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Spain 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| RUSSIA |
| Russia Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Russia Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Russia 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| REST OF EUROPE |
| Rest of Europe Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Rest of Europe Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Rest of Europe 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| ASIA-PACIFIC |
| Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2022 (E) |
| Asia-Pacific Recent Past, Current & Future Analysis for Mobile Advertising by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR |
| Asia-Pacific Historic Review for Mobile Advertising by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Asia-Pacific 15-Year Perspective for Mobile Advertising by Geographic Region - Percentage Breakdown of Value Sales for Australia, India, South Korea and Rest of Asia-Pacific Markets for Years 2012, 2021 & 2027 |
| Asia-Pacific Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Asia-Pacific Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Asia-Pacific 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| AUSTRALIA |
| Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2022 (E) |
| Australia Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Australia Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Australia 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| INDIA |
| Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2022 (E) |
| India Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| India Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| India 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| SOUTH KOREA |
| South Korea Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| South Korea Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| South Korea 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| REST OF ASIA-PACIFIC |
| Rest of Asia-Pacific Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Rest of Asia-Pacific Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Rest of Asia-Pacific 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| LATIN AMERICA |
| Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2022 (E) |
| Latin America Recent Past, Current & Future Analysis for Mobile Advertising by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR |
| Latin America Historic Review for Mobile Advertising by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Latin America 15-Year Perspective for Mobile Advertising by Geographic Region - Percentage Breakdown of Value Sales for Argentina, Brazil, Mexico and Rest of Latin America Markets for Years 2012, 2021 & 2027 |
| Latin America Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Latin America Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Latin America 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| ARGENTINA |
| Argentina Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Argentina Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Argentina 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| BRAZIL |
| Brazil Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Brazil Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Brazil 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| MEXICO |
| Mexico Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Mexico Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Mexico 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| REST OF LATIN AMERICA |
| Rest of Latin America Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Rest of Latin America Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Rest of Latin America 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| MIDDLE EAST |
| Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2022 (E) |
| Middle East Recent Past, Current & Future Analysis for Mobile Advertising by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR |
| Middle East Historic Review for Mobile Advertising by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Middle East 15-Year Perspective for Mobile Advertising by Geographic Region - Percentage Breakdown of Value Sales for Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets for Years 2012, 2021 & 2027 |
| Middle East Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Middle East Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Middle East 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| IRAN |
| Iran Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Iran Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Iran 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| ISRAEL |
| Israel Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Israel Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Israel 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| SAUDI ARABIA |
| Saudi Arabia Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Saudi Arabia Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Saudi Arabia 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| UNITED ARAB EMIRATES |
| UAE Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| UAE Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| UAE 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| REST OF MIDDLE EAST |
| Rest of Middle East Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Rest of Middle East Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Rest of Middle East 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| AFRICA |
| Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2022 (E) |
| Africa Recent Past, Current & Future Analysis for Mobile Advertising by Category - Display, Search and Messaging - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR |
| Africa Historic Review for Mobile Advertising by Category - Display, Search and Messaging Markets - Independent Analysis of Annual Sales in US$ Million for Years 2012 through 2019 and % CAGR |
| Africa 15-Year Perspective for Mobile Advertising by Category - Percentage Breakdown of Value Sales for Display, Search and Messaging for the Years 2012, 2021 & 2027 |
| IV. COMPETITION |
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