VALIDATED EXECUTIVE ENGAGEMENTS
POOL + OUTREACH
4542
Number of executives repeatedly engaged by snail & email outreach
INTERACTIONS
817
Interactions with Platform & by Email
PARTICIPANTS
136
Unique # Participated
VALIDATIONS
61
Responses Validated*
* Login to view program details and full enterprise executive list.
DATE
JULY 2020
TABLES
108
PAGES
214
EDITION
15
PRICE
USD $5600
Tapping into New Geographical Markets is a Great Way to Grow!
What's Your Addressable Opportunity in the Feminine Hygiene Products Market?
Amid the COVID-19 crisis, the global market for Feminine Hygiene Products estimated at US$22.7 Billion in the year 2020, is projected to reach a revised size of US$32.7 Billion by 2027, growing at aCAGR of 5.3% over the period 2020-2027. Menstrual Care Products, one of the segments analyzed in the report, is projected to record 5.5% CAGR and reach US$24.8 Billion by the end of the analysis period. After an early analysis of the business implications of the pandemic and its induced economic crisis, growth in the Cleaning & Deodorizing Products segment is readjusted to a revised 5% CAGR for the next 7-year period.
The Feminine Hygiene Products market in the U.S. is estimated at US$6.2 Billion in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$6.8 Billion by the year 2027 trailing a CAGR of 8.2% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 2.9% and 4.8% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 3.3% CAGR.We bring years of research experience to this 15th edition of our report. The 214-page report presents concise insights into how the pandemic has impacted production and the buy side for 2020 and 2021. A short-term phased recovery by key geography is also addressed.
ALBAAD.com; Edgewell Personal Care Company; Johnson & Johnson; Kao Corporation; Kimberly-Clark Corporation; Lil-lets Group Limited; Natracare Bodywise (UK) Ltd.; PayChest Inc.; Playtex Products Inc.; Procter & Gamble; Rostam Ltd.; Svenska Cellulosa Aktiebolaget (SCA); THINX Inc.; Unicharm Corporation
» Product Type (Menstrual Care Products, Cleaning & Deodorizing Products)
» World » United States » Canada » Japan » China » Europe » France » Germany » Italy » United Kingdom » Spain » Russia » and Rest of Europe » Asia-Pacific » Australia » India » South Korea » and Rest of Asia-Pacific » Latin America » Argentina » Brazil » Mexico » and Rest of Latin America » Middle East » Iran » Israel » Saudi Arabia » United Arab Emirates » and Rest of Middle East » and Africa
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05
| I. INTRODUCTION, METHODOLOGY & REPORT SCOPE |
| II. EXECUTIVE SUMMARY |
| 1. MARKET OVERVIEW |
| Recent Market Activity |
| Feminine Hygiene Products: Providing Care, Convenience, Comfort, and Empowerment for Women and Girls |
| Growth Drivers in a Nutshell |
| Increasing Awareness among Women about Multiple Alternatives Focused on Health, Comfort and Convenience: The Fundamental Growth Driver |
| Quick Facts from Around the World |
| Comfort Outperforms Price |
| The Convenience Factor |
| Physically Active Schedules: A Preferred Lifestyle Choice |
| Global Market Outlook |
| Traditional Revenue Contributors Lose Growth Momentum to Developing Countries |
| Manufacturers Depend on Emerging Markets to Increase Sales Momentum |
| Global Competitor Market Shares |
| Feminine Hygiene Products Competitor Market Share Scenario Worldwide (in %): 2020 & 2029 |
| Impact of Covid-19 and a Looming Global Recession |
| 2. FOCUS ON SELECT PLAYERS |
| Albaad Corporate (Israel) |
| Rostam Ltd. (Israel) |
| Edgewell Personal Care Company (USA) |
| Johnson & Johnson (USA) |
| Playtex Products Inc. (USA) |
| Kao Corporation (Japan) |
| Kimberly-Clark Corporation (USA) |
| Lil-lets Group Limited (UK) |
| Natracare Bodywise (UK) Ltd. (UK) |
| PayChest, Inc. (USA) |
| Procter & Gamble (USA) |
| Fater S.p.A. (Italy) |
| Svenska Cellulosa Aktiebolaget (SCA) (Sweden) |
| THINX, Inc. (USA) |
| Unicharm Corporation (Japan) |
| 3. MARKET TRENDS & DRIVERS |
| Despite the Aging and Declining Menstruating Population, Innovations Set to Disrupt the Global Feminine Hygiene Market |
| Startups Develop Enhanced Feminine Hygiene Products |
| Contribution of New and Existing Players |
| Innovative Period Care Products Widen their Original Market Niches |
| Advantages of Innovative Feminine Hygiene Products |
| Period Tracking Apps: The Future of Period Care Products? |
| Surging Popularity of New-Age Natural, Renewable, Re-usable, and Organic Products Drive Steady Market Growth |
| Period Care Products to Become Environmentally Sustainable |
| Few of the Many Products Based on Natural/Renewable Materials |
| Traditional Feminine Hygiene Products Found to Contain Glyphosate, Organic Alternatives Emerge to be Attractive |
| Tampons Also Go the 'Natural' Way |
| Conventional Feminine Hygiene Products Gradually Give Way to Natural Options |
| Biodegradable, Compostable, and Plastic-Free Products Grow in Prominence |
| Focus on Affordability, Accessibility, and Quality Factors Drive Faster Growth in Demand for Panty Liners |
| Menstrual Cup, Touted as the Future of Period Protection, Face Impediments in Mass Adoption |
| Governmental Support and Favorable Initiatives Benefit Market Expansion |
| Focus on Effective and Affordable Products on the Rise |
| Wyeth’s Drug for Menstrual Suppression: How Safe? |
| Sanitary Napkins Versus Tampons: The Competition Continues |
| Key Factors Influencing Tampon Adoption |
| Factors Influencing Tampon Adoption (Impact on Selection - Rated on 1 to 10 Scale) |
| Packaging and Marketing of Tampons |
| Misconceptions about Tampons |
| Concerns Related to Anatomy and Tampon Functions |
| Concerns About Virginity |
| Online Sales Offers New Avenues of Growth |
| The Importance of Packaging in the Feminine Hygiene Products Market |
| Favorable Demographic, Social and Economic Trends Strengthens Market Prospects |
| Teen Population: A Lucrative Demographic Segment & the New Advertising Target |
| Rising Women Workforce: A Business Case for the Hygiene Market |
| Increasing Affluence of the Ballooning Middle Class Population |
| Sanitary Napkins Still Beyond the Reach of Many Asian & African Countries |
| Innovative Approaches Set to Alter the Landscape |
| Period-Proof High-Tech Underpants from Thinx |
| Menstrual Cups with the Potential to Replace Pads and Tampons |
| The Alicia™ Menstrual Pod™ |
| The DivaCup™ |
| Tampon Innovations in Recent Years |
| pH Adjusting Tampons |
| Jelly Fish as Super Absorbent Tampons |
| Tampons with a 'Wireless Tampon Signal' |
| Advanced, Bluetooth Compatible Tampons |
| Organic Tampons |
| Lola Subscription Service for Providing Organic Cotton Tampons |
| Other Tampon Innovations |
| The Modibodi Underwear for Protection against Leaks |
| Innovative, Affordable Period Device to Change Way Young Women Deal with Periods |
| Select Novel Projects that are Empowering Women and Promoting Menstrual Health the Sustainable Way |
| AFRIpads (Uganda) |
| Lunette (Finland) |
| Kindara (USA) |
| NatraCare (UK) |
| Sustainable Health Enterprises (SHE) (Rwanda) |
| Flo, an Innovative, Affordable Period Kit for Underdeveloped Countries (USA) |
| Saathi Organic Sanitary Pads (India) |
| The Robin Danielson Act (USA) |
| Few Futuristic Feminine Hygiene Products |
| Tampons for Diagnosing Diseases |
| Tampons for Specifically Detecting Ovarian Cancer |
| Smart Menstrual Cup |
| Medication Dispensing Vaginal Inserts |
| Other Noteworthy Innovations and Advancements over the Years |
| Leakage Prevention |
| Variable Flow Management |
| Thin & Absorbent: The Need of Today's Women |
| Ultra-thin Products |
| Self-Adhesive/Beltless Napkin |
| The Stain-Lock System |
| Emergence of Scented Products |
| Flushable & Biodegradable Sanitary Napkins |
| Feminine Sanitary Products Go Green |
| 4. GLOBAL MARKET PERSPECTIVE |
| Feminine Hygiene Products Global Market Estimates and Forecasts in US$ Million by Region/Country: 2018-2025 |
| Feminine Hygiene Products Global Retrospective Market Scenario in US$ Million by Region/Country: 2009-2017 |
| Feminine Hygiene Products Market Share Shift across Key Geographies Worldwide: 2009 VS 2019 VS 2025 |
| Menstrual Care Products (Product Type) World Market by Region/Country in US$ Million: 2018 to 2025 |
| Menstrual Care Products (Product Type) Historic Market Analysis by Region/Country in US$ Million: 2009 to 2017 |
| Menstrual Care Products (Product Type) Market Share Breakdown of Worldwide Sales by Region/Country: 2009 VS 2019 VS 2025 |
| Cleaning & Deodorizing Products (Product Type) Potential Growth Markets Worldwide in US$ Million: 2018 to 2025 |
| Cleaning & Deodorizing Products (Product Type) Historic Market Perspective by Region/Country in US$ Million: 2009 to 2017 |
| Cleaning & Deodorizing Products (Product Type) Market Sales Breakdown by Region/Country in Percentage: 2009 VS 2019 VS 2025 |
| III. MARKET ANALYSIS |
| GEOGRAPHIC MARKET ANALYSIS |
| United States |
| Market Facts & Figures |
| US Feminine Hygiene Products Market Share (in %) by Company: 2020 & 2025 |
| United States Feminine Hygiene Products Market Estimates and Projections in US$ Million by Product Type: 2018 to 2025 |
| Feminine Hygiene Products Market in the United States by Product Type: A Historic Review in US$ Million for 2009-2017 |
| United States Feminine Hygiene Products Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| Canada |
| Canadian Feminine Hygiene Products Market Estimates and Forecasts in US$ Million by Product Type: 2018 to 2025 |
| Canadian Feminine Hygiene Products Historic Market Review by Product Type in US$ Million: 2009-2017 |
| Feminine Hygiene Products Market in Canada: Percentage Share Breakdown of Sales by Product Type for 2009, 2019, and 2025 |
| Japan |
| Japanese Market for Feminine Hygiene Products: Annual Sales Estimates and Projections in US$ Million by Product Type for the Period 2018-2025 |
| Feminine Hygiene Products Market in Japan: Historic Sales Analysis in US$ Million by Product Type for the Period 2009-2017 |
| Japanese Feminine Hygiene Products Market Share Analysis by Product Type: 2009 VS 2019 VS 2025 |
| China |
| Chinese Feminine Hygiene Products Market Growth Prospects in US$ Million by Product Type for the Period 2018-2025 |
| Feminine Hygiene Products Historic Market Analysis in China in US$ Million by Product Type: 2009-2017 |
| Chinese Feminine Hygiene Products Market by Product Type: Percentage Breakdown of Sales for 2009, 2019, and 2025 |
| Europe |
| Market Facts & Figures |
| European Feminine Hygiene Products Market: Competitor Market Share Scenario (in %) for 2020 & 2025 |
| European Feminine Hygiene Products Market Demand Scenario in US$ Million by Region/Country: 2018-2025 |
| Feminine Hygiene Products Market in Europe: A Historic Market Perspective in US$ Million by Region/Country for the Period 2009-2017 |
| European Feminine Hygiene Products Market Share Shift by Region/Country: 2009 VS 2019 VS 2025 |
| European Feminine Hygiene Products Market Estimates and Forecasts in US$ Million by Product Type: 2018-2025 |
| Feminine Hygiene Products Market in Europe in US$ Million by Product Type: A Historic Review for the Period 2009-2017 |
| European Feminine Hygiene Products Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| France |
| Feminine Hygiene Products Market in France by Product Type: Estimates and Projections in US$ Million for the Period 2018-2025 |
| French Feminine Hygiene Products Historic Market Scenario in US$ Million by Product Type: 2009-2017 |
| French Feminine Hygiene Products Market Share Analysis by Product Type: 2009 VS 2019 VS 2025 |
| Germany |
| Feminine Hygiene Products Market in Germany: Recent Past, Current and Future Analysis in US$ Million by Product Type for the Period 2018-2025 |
| German Feminine Hygiene Products Historic Market Analysis in US$ Million by Product Type: 2009-2017 |
| German Feminine Hygiene Products Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| Italy |
| Italian Feminine Hygiene Products Market Growth Prospects in US$ Million by Product Type for the Period 2018-2025 |
| Feminine Hygiene Products Historic Market Analysis in Italy in US$ Million by Product Type: 2009-2017 |
| Italian Feminine Hygiene Products Market by Product Type: Percentage Breakdown of Sales for 2009, 2019, and 2025 |
| United Kingdom |
| United Kingdom Market for Feminine Hygiene Products: Annual Sales Estimates and Projections in US$ Million by Product Type for the Period 2018-2025 |
| Feminine Hygiene Products Market in the United Kingdom: Historic Sales Analysis in US$ Million by Product Type for the Period 2009-2017 |
| United Kingdom Feminine Hygiene Products Market Share Analysis by Product Type: 2009 VS 2019 VS 2025 |
| Spain |
| Spanish Feminine Hygiene Products Market Estimates and Forecasts in US$ Million by Product Type: 2018 to 2025 |
| Spanish Feminine Hygiene Products Historic Market Review by Product Type in US$ Million: 2009-2017 |
| Feminine Hygiene Products Market in Spain: Percentage Share Breakdown of Sales by Product Type for 2009, 2019, and 2025 |
| Russia |
| Russian Feminine Hygiene Products Market Estimates and Projections in US$ Million by Product Type: 2018 to 2025 |
| Feminine Hygiene Products Market in Russia by Product Type: A Historic Review in US$ Million for 2009-2017 |
| Russian Feminine Hygiene Products Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| Rest of Europe |
| Rest of Europe Feminine Hygiene Products Market Estimates and Forecasts in US$ Million by Product Type: 2018-2025 |
| Feminine Hygiene Products Market in Rest of Europe in US$ Million by Product Type: A Historic Review for the Period 2009-2017 |
| Rest of Europe Feminine Hygiene Products Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| Asia-Pacific |
| Asia-Pacific Feminine Hygiene Products Market Estimates and Forecasts in US$ Million by Region/Country: 2018-2025 |
| Feminine Hygiene Products Market in Asia-Pacific: Historic Market Analysis in US$ Million by Region/Country for the Period 2009-2017 |
| Asia-Pacific Feminine Hygiene Products Market Share Analysis by Region/Country: 2009 VS 2019 VS 2025 |
| Feminine Hygiene Products Market in Asia-Pacific by Product Type: Estimates and Projections in US$ Million for the Period 2018-2025 |
| Asia-Pacific Feminine Hygiene Products Historic Market Scenario in US$ Million by Product Type: 2009-2017 |
| Asia-Pacific Feminine Hygiene Products Market Share Analysis by Product Type: 2009 VS 2019 VS 2025 |
| Australia |
| Feminine Hygiene Products Market in Australia: Recent Past, Current and Future Analysis in US$ Million by Product Type for the Period 2018-2025 |
| Australian Feminine Hygiene Products Historic Market Analysis in US$ Million by Product Type: 2009-2017 |
| Australian Feminine Hygiene Products Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| India |
| Indian Feminine Hygiene Products Market Estimates and Forecasts in US$ Million by Product Type: 2018 to 2025 |
| Indian Feminine Hygiene Products Historic Market Review by Product Type in US$ Million: 2009-2017 |
| Feminine Hygiene Products Market in India: Percentage Share Breakdown of Sales by Product Type for 2009, 2019, and 2025 |
| South Korea |
| Feminine Hygiene Products Market in South Korea: Recent Past, Current and Future Analysis in US$ Million by Product Type for the Period 2018-2025 |
| South Korean Feminine Hygiene Products Historic Market Analysis in US$ Million by Product Type: 2009-2017 |
| Feminine Hygiene Products Market Share Distribution in South Korea by Product Type: 2009 VS 2019 VS 2025 |
| Rest of Asia-Pacific |
| Rest of Asia-Pacific Market for Feminine Hygiene Products: Annual Sales Estimates and Projections in US$ Million by Product Type for the Period 2018-2025 |
| Feminine Hygiene Products Market in Rest of Asia-Pacific: Historic Sales Analysis in US$ Million by Product Type for the Period 2009-2017 |
| Rest of Asia-Pacific Feminine Hygiene Products Market Share Analysis by Product Type: 2009 VS 2019 VS 2025 |
| Latin America |
| Latin American Feminine Hygiene Products Market Trends by Region/Country in US$ Million: 2018-2025 |
| Feminine Hygiene Products Market in Latin America in US$ Million by Region/Country: A Historic Perspective for the Period 2009-2017 |
| Latin American Feminine Hygiene Products Market Percentage Breakdown of Sales by Region/Country: 2009, 2019, and 2025 |
| Latin American Feminine Hygiene Products Market Growth Prospects in US$ Million by Product Type for the Period 2018-2025 |
| Feminine Hygiene Products Historic Market Analysis in Latin America in US$ Million by Product Type: 2009-2017 |
| Latin American Feminine Hygiene Products Market by Product Type: Percentage Breakdown of Sales for 2009, 2019, and 2025 |
| Argentina |
| Argentinean Feminine Hygiene Products Market Estimates and Forecasts in US$ Million by Product Type: 2018-2025 |
| Feminine Hygiene Products Market in Argentina in US$ Million by Product Type: A Historic Review for the Period 2009-2017 |
| Argentinean Feminine Hygiene Products Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| Brazil |
| Feminine Hygiene Products Market in Brazil by Product Type: Estimates and Projections in US$ Million for the Period 2018-2025 |
| Brazilian Feminine Hygiene Products Historic Market Scenario in US$ Million by Product Type: 2009-2017 |
| Brazilian Feminine Hygiene Products Market Share Analysis by Product Type: 2009 VS 2019 VS 2025 |
| Mexico |
| Feminine Hygiene Products Market in Mexico: Recent Past, Current and Future Analysis in US$ Million by Product Type for the Period 2018-2025 |
| Mexican Feminine Hygiene Products Historic Market Analysis in US$ Million by Product Type: 2009-2017 |
| Mexican Feminine Hygiene Products Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| Rest of Latin America |
| Rest of Latin America Feminine Hygiene Products Market Estimates and Projections in US$ Million by Product Type: 2018 to 2025 |
| Feminine Hygiene Products Market in Rest of Latin America by Product Type: A Historic Review in US$ Million for 2009-2017 |
| Rest of Latin America Feminine Hygiene Products Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| Middle East |
| The Middle East Feminine Hygiene Products Market Estimates and Forecasts in US$ Million by Region/Country: 2018-2025 |
| Feminine Hygiene Products Market in the Middle East by Region/Country in US$ Million: 2009-2017 |
| The Middle East Feminine Hygiene Products Market Share Breakdown by Region/Country: 2009, 2019, and 2025 |
| The Middle East Feminine Hygiene Products Market Estimates and Forecasts in US$ Million by Product Type: 2018 to 2025 |
| The Middle East Feminine Hygiene Products Historic Market by Product Type in US$ Million: 2009-2017 |
| Feminine Hygiene Products Market in the Middle East: Percentage Share Breakdown of Sales by Product Type for 2009, 2019, and 2025 |
| Iran |
| Iranian Market for Feminine Hygiene Products: Annual Sales Estimates and Projections in US$ Million by Product Type for the Period 2018-2025 |
| Feminine Hygiene Products Market in Iran: Historic Sales Analysis in US$ Million by Product Type for the Period 2009-2017 |
| Iranian Feminine Hygiene Products Market Share Analysis by Product Type: 2009 VS 2019 VS 2025 |
| Israel |
| Israeli Feminine Hygiene Products Market Estimates and Forecasts in US$ Million by Product Type: 2018-2025 |
| Feminine Hygiene Products Market in Israel in US$ Million by Product Type: A Historic Review for the Period 2009-2017 |
| Israeli Feminine Hygiene Products Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| Saudi Arabia |
| Saudi Arabian Feminine Hygiene Products Market Growth Prospects in US$ Million by Product Type for the Period 2018-2025 |
| Feminine Hygiene Products Historic Market Analysis in Saudi Arabia in US$ Million by Product Type: 2009-2017 |
| Saudi Arabian Feminine Hygiene Products Market by Product Type: Percentage Breakdown of Sales for 2009, 2019, and 2025 |
| United Arab Emirates |
| Feminine Hygiene Products Market in the United Arab Emirates: Recent Past, Current and Future Analysis in US$ Million by Product Type for the Period 2018-2025 |
| United Arab Emirates Feminine Hygiene Products Historic Market Analysis in US$ Million by Product Type: 2009-2017 |
| Feminine Hygiene Products Market Share Distribution in United Arab Emirates by Product Type: 2009 VS 2019 VS 2025 |
| Rest of Middle East |
| Feminine Hygiene Products Market in Rest of Middle East: Recent Past, Current and Future Analysis in US$ Million by Product Type for the Period 2018-2025 |
| Rest of Middle East Feminine Hygiene Products Historic Market Analysis in US$ Million by Product Type: 2009-2017 |
| Rest of Middle East Feminine Hygiene Products Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| Africa |
| African Feminine Hygiene Products Market Estimates and Projections in US$ Million by Product Type: 2018 to 2025 |
| Feminine Hygiene Products Market in Africa by Product Type: A Historic Review in US$ Million for 2009-2017 |
| African Feminine Hygiene Products Market Share Breakdown by Product Type: 2009 VS 2019 VS 2025 |
| IV. COMPETITION |
| Total Companies Profiled : 83 Click here to request a full table of contents and more details on this project. |
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