Cross-Platform and Mobile Advertising

World Market Report

MCP-7012

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DATE

OCT 2022

TABLES

146

PAGES

310

EDITION

20

PRICE

USD 5450

CODE

MCP-7012


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Global Cross-Platform and Mobile Advertising Market to Reach $507.1 Billion by 2027
In the changed post COVID-19 business landscape, the global market for Cross-Platform and Mobile Advertising estimated at US$140.9 Billion in the year 2020, is projected to reach a revised size of US$507.1 Billion by 2027, growing at a CAGR of 20.1% over the analysis period 2020-2027. Search, one of the segments analyzed in the report, is projected to record a 20% CAGR and reach US$181.7 Billion by the end of the analysis period. Taking into account the ongoing post pandemic recovery, growth in the Display segment is readjusted to a revised 23.3% CAGR for the next 7-year period.

The U.S. Market is Estimated at $35.4 Billion, While China is Forecast to Grow at 25% CAGR
The Cross-Platform and Mobile Advertising market in the U.S. is estimated at US$35.4 Billion in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$76.8 Billion by the year 2027 trailing a CAGR of 25% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 14.4% and 18.4% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 18.4% CAGR. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$116.9 Billion by the year 2027.

SMS Segment to Record 15.1% CAGR
In the global SMS segment, USA, Canada, Japan, China and Europe will drive the 15.1% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$14.1 Billion in the year 2020 will reach a projected size of US$34.1 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. Latin America will expand at a 15.3% CAGR through the analysis period.

SELECT PLAYERS

Amobee, Inc.; Cadent LLC; Conversant LLC; Google, Inc.; InMobi; Microsoft Corporation; PubMatic, Inc.; RhythmOne, LLC; Sizmek; Tapad, Inc.; TiVo Corporation

SEGMENTS

» Type (Search, Display, SMS, Native Social, Video, Audio) » Platform (Smartphones, Desktops, Tablets, Smart Televisions)

GEOGRAPHIES

» World » USA » Canada » Japan » China » Europe » France » Germany » Italy » UK » Spain » Russia » Rest of Europe » Asia-Pacific » Australia » India » South Korea » Rest of Asia-Pacific » Latin America » Argentina » Brazil » Mexico » Rest of Latin America » Middle East » Iran » Israel » Saudi Arabia » UAE » Rest of Middle East » Africa

TABLE OF CONTENTS

1. MARKET OVERVIEW
Influencer Market Insights
World Market Trajectories
Impact of Covid-19 and a Looming Global Recession
Cross-Platform Advertising: A Conceptual Overview
How Does Cross-Platform Advertising Differ from Multi-Channel Marketing?
Advantages of Cross-Platform Advertising
Digital Advertising and Marketing: Transforming, Transitioning and Conditioning Brand-Consumer Relationships
EXHIBIT: Digital Advertising Expenditure Worldwide in $ Billion for the Period 2018-2023
EXHIBIT: Digital Ad Spending as % of Total Media Ad Spending in Select Countries for the Year 2019
EXHIBIT: Top Players in Digital Advertising Market Ranked by Digital Ad Revenues (in $ Billion) for 2019
Cross-Platform Advertising Market: A Prelude
Cross Platform and Mobile Advertising Market Heads for Giant Leap Forward
Developed Markets Lead, Emerging Economies Spell Opportunities for Cross-Platform Advertising
Competition
Recent Market Activity
Cross-Platform and Mobile Advertising – Global Key Competitors Percentage Market Share in 2022 (E)
Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2022 (E)
2. FOCUS ON SELECT PLAYERS
Amobee, Inc. (USA)
Cadent LLC (USA)
Conversant LLC (USA)
Google, Inc. (USA)
InMobi (India)
Microsoft Corporation (USA)
PubMatic, Inc. (USA)
RhythmOne, LLC (USA)
TiVo Corporation (USA)
Sizmek (USA)
Tapad, Inc. (USA)
3. MARKET TRENDS & DRIVERS
Vibrant Content Consumption Raises the Opportunity for Personal Ad-Targeting, Driving Cross Platform Advertising Market
Rising Adoption of Web-Enabled Mobile Devices Boosts Market Prospects
EXHIBIT: Worldwide Shipments of Laptops and Tablet PCs (in Million Units) for the Years 2019, 2021 and 2023
Increasing Proliferation of Smartphones: Opportunity for Growth
EXHIBIT: Global Smartphone Shipments in Million Units for the Years 2011 through 2018
EXHIBIT: Smartphone Adoption Worldwide by Region (in %): 2018 & 2025
EXHIBIT: Smartphone Users as % of Global Population for the Period 2018-2022
Expanding Mobile Internet and Advent of High Speed Mobile Network Technologies
EXHIBIT: Mobile Connections Worldwide: Breakdown (in %) by Network Type and Region for 2024
Rising Internet Usage: An Opportunity for Cross-Platform Advertising Market
EXHIBIT: Internet Penetration Rates: Internet Users as % of Population by Region for 2019 and 2024
EXHIBIT: Top Internet-Using Countries Ranked by Number of Internet Users (in Millions): 2019
Smart TVs: An Important Platform for Cross-Screen Advertising
EXHIBIT: Global Smart TVs Market Size in US$ Million by Region for the Years 2019 and 2025
Rising Customer Preference for Multiscreen Activities: Potential for Cross-Platform Advertisers
EXHIBIT: Multiscreen Content Penetration (in %) by Age Group for 2019
EXHIBIT: Common Activities Performed in Sequential Multi-Screening Activity: 2019
Growing Use of Social Media Platforms: A Lucrative Opportunity for Cross-Platform Advertisers
EXHIBIT: Social Media Penetration Worldwide: % of Active Monthly Users Compared to Total Population for 2019
EXHIBIT: Social Media Users Penetration (in %) by Generation
Better Recall Rates Drives Focus onto Integrated Cross-Platform Advertising
Cross-Platform Ad Campaigns Gaining Hold an Edge over Single Platform Campaigns
Mobile Advertising Companies Adopt Data-Driven Technologies
Trend towards Mobile Apps: Potential for Cross-Platform Advertising
EXHIBIT: Global Mobile Apps Market Size in $ Billion for the Years 2019, 2021, 2023 and 2025
Continuous Growth in Cross-Platform Video Advertising Market
EXHIBIT: Digital/Mobile Video Ad Creatives: Percentage Breakdown of Creative Developed by Platform
EXHIBIT: Cross-Platform Video Advertising Market: % of Budget Allocated for Cross Platform Videos for the Years 2016-2019
Identifying Customers: Essential for Success of Cross-Platform Ad Campaigns
Cross-Platform Advertising in Automotive Industry
Cross-Channel Advertising Hold importance for e-Commerce Market
EXHIBIT: Global B2C E-Commerce Sales in US$ Trillion for the Years 2017, 2019, 2021 and 2023
EXHIBIT: Global E-Commerce Market as a % of Retail Sales for the Period 2017-2023
Content Management: A Critical Factor in Cross-Platform Advertising
Technical Issues Present Challenges for Cross-Platform Advertising Market
Consistency and Creativity Challenge Cross-Platform Campaigns
4. GLOBAL MARKET PERSPECTIVE
World Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
World 7-Year Perspective for Cross-Platform and Mobile Advertising by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2021 & 2027
World Recent Past, Current & Future Analysis for Search by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
World 7-Year Perspective for Search by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2021 & 2027
World Recent Past, Current & Future Analysis for Display by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
World 7-Year Perspective for Display by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2021 & 2027
World Recent Past, Current & Future Analysis for SMS by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
World 7-Year Perspective for SMS by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2021 & 2027
World Recent Past, Current & Future Analysis for Native Social by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
World 7-Year Perspective for Native Social by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2021 & 2027
World Recent Past, Current & Future Analysis for Video by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
World 7-Year Perspective for Video by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2021 & 2027
World Recent Past, Current & Future Analysis for Audio by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
World 7-Year Perspective for Audio by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2021 & 2027
World Recent Past, Current & Future Analysis for Smartphones by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
World 7-Year Perspective for Smartphones by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2021 & 2027
World Recent Past, Current & Future Analysis for Desktops by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
World 7-Year Perspective for Desktops by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2021 & 2027
World Recent Past, Current & Future Analysis for Tablets by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
World 7-Year Perspective for Tablets by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2021 & 2027
World Recent Past, Current & Future Analysis for Smart Televisions by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
World 7-Year Perspective for Smart Televisions by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2021 & 2027
UNITED STATES
Cross-Platform and Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2022 (E)
Proliferation of Connected Devices Drives Potential for Cross Platform Advertising
EXHIBIT: Advertising Budgets Allocated to Cross-Platform Video Advertising by Agencies and Marketers in the US for the Period 2015-2018
Changing Media Consumption Trends Influence Market Growth
EXHIBIT: US Digital Media Market: Breakdown of Time Spent (in %) by Platform for 2016 and 2019
EXHIBIT: Average Time Spent by Users Per Visit (in Minutes) by Platform in the US for 2016 and 2019
Mobile Devices Offer Significant Growth Opportunities for Cross Platform Advertising
USA Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
USA 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
USA Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
USA 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
CANADA
Canada Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Canada 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Canada Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Canada 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
JAPAN
Cross-Platform and Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2022 (E)
Japan Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Japan 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Japan Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Japan 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
CHINA
Cross-Platform and Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2022 (E)
Digital Advertising Market in China: An Overview
Growing Utilization of Mobile Internet Drives Cross-Platform Advertising Market
EXHIBIT: Number of Internet Users (in Million) in China for the Period 2010-2019
EXHIBIT: Penetration of Mobile Internet in China: Mobile Internet Users as % of Total Internet Users for 2010-2018
China Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
China 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
China Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
China 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
EUROPE
Cross-Platform and Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2022 (E)
Market Overview
EXHIBIT: Internet Penetration Rate in the EU: Internet Users as a % of Total Population by Country for 2019
Europe Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
Europe 7-Year Perspective for Cross-Platform and Mobile Advertising by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2021 & 2027
Europe Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Europe 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Europe Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Europe 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
FRANCE
Cross-Platform and Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2022 (E)
France Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
France 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
France Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
France 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
GERMANY
Cross-Platform and Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2022 (E)
Market Overview
Germany Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Germany 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Germany Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Germany 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
ITALY
Italy Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Italy 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Italy Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Italy 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
UNITED KINGDOM
Cross-Platform and Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2022 (E)
Market Overview
UK Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
UK 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
UK Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
UK 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
SPAIN
Spain Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Spain 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Spain Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Spain 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
RUSSIA
Russia Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Russia 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Russia Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Russia 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
REST OF EUROPE
Rest of Europe Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Rest of Europe 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Rest of Europe Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Rest of Europe 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
ASIA-PACIFIC
Cross-Platform and Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2022 (E)
Asia-Pacific Presents Strong Growth Potential
Asia-Pacific Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
Asia-Pacific 7-Year Perspective for Cross-Platform and Mobile Advertising by Geographic Region - Percentage Breakdown of Value Sales for Australia, India, South Korea and Rest of Asia-Pacific Markets for Years 2021 & 2027
Asia-Pacific Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Asia-Pacific 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Asia-Pacific Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Asia-Pacific 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
AUSTRALIA
Cross-Platform and Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2022 (E)
Australia Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Australia 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Australia Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Australia 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
INDIA
Cross-Platform and Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2022 (E)
Market Overview
India Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
India 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
India Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
India 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
SOUTH KOREA
South Korea Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
South Korea 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
South Korea Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
South Korea 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
REST OF ASIA-PACIFIC
Rest of Asia-Pacific Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Rest of Asia-Pacific 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Rest of Asia-Pacific Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Rest of Asia-Pacific 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
LATIN AMERICA
Cross-Platform and Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2022 (E)
Market Overview
Latin America Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
Latin America 7-Year Perspective for Cross-Platform and Mobile Advertising by Geographic Region - Percentage Breakdown of Value Sales for Argentina, Brazil, Mexico and Rest of Latin America Markets for Years 2021 & 2027
Latin America Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Latin America 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Latin America Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Latin America 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
ARGENTINA
Argentina Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Argentina 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Argentina Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Argentina 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
BRAZIL
Brazil Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Brazil 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Brazil Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Brazil 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
MEXICO
Mexico Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Mexico 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Mexico Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Mexico 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
REST OF LATIN AMERICA
Rest of Latin America Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Rest of Latin America 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Rest of Latin America Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Rest of Latin America 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
MIDDLE EAST
Cross-Platform and Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2022 (E)
Cross-Platform Advertising in the Middle East
Middle East Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in US$ Million for Years 2020 through 2027 and % CAGR
Middle East 7-Year Perspective for Cross-Platform and Mobile Advertising by Geographic Region - Percentage Breakdown of Value Sales for Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets for Years 2021 & 2027
Middle East Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Middle East 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Middle East Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Middle East 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
IRAN
Iran Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Iran 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Iran Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Iran 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
ISRAEL
Israel Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Israel 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Israel Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Israel 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
SAUDI ARABIA
Saudi Arabia Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Saudi Arabia 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Saudi Arabia Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Saudi Arabia 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
UNITED ARAB EMIRATES
UAE Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
UAE 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
UAE Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
UAE 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
REST OF MIDDLE EAST
Rest of Middle East Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Rest of Middle East 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Rest of Middle East Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Rest of Middle East 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027
AFRICA
Cross-Platform and Mobile Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2022 (E)
Africa Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Type - Search, Display, SMS, Native Social, Video and Audio - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Africa 7-Year Perspective for Cross-Platform and Mobile Advertising by Type - Percentage Breakdown of Value Sales for Search, Display, SMS, Native Social, Video and Audio for the Years 2021 & 2027
Africa Recent Past, Current & Future Analysis for Cross-Platform and Mobile Advertising by Platform - Smartphones, Desktops, Tablets and Smart Televisions - Independent Analysis of Annual Sales in US$ Million for the Years 2020 through 2027 and % CAGR
Africa 7-Year Perspective for Cross-Platform and Mobile Advertising by Platform - Percentage Breakdown of Value Sales for Smartphones, Desktops, Tablets and Smart Televisions for the Years 2021 & 2027

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