Bathroom Scales

World Market Report

MCP-1197

EXECUTIVE ENGAGEMENTS

POOL

563
Number of executives repeatedly engaged by snail & email outreach

INTERACTIONS

113
Interactions with Platform & by Email

PARTICIPANTS

23
Unique # Participated

VALIDATIONS

9
Responses Validated*

COMPANIES

27
Responses Validated*
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DATE

JAN 2022

TABLES

202

PAGES

266

EDITION

18

PRICE

USD 5450

CODE

MCP-1197


COMPETITIVE METRICS

COMPETITORS (ALPHABETICAL)

STRONG ACTIVE NICHE TRIVIAL

%

VALIDATED RESEARCH *

S A N T
S A N T
S A N T
S A N T
S A N T
S A N T
S A N T
S A N T
S A N T
S A N T

* S = Strong; A = Active; N = Niche; T= Trivial (<1%)
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HIGHLIGHTS & REPORT INDEX

What's New for 2022?

» Global competitiveness and key competitor percentage market shares
» Market presence across multiple geographies - Strong/Active/Niche/Trivial
» Online interactive peer-to-peer collaborative bespoke updates
» Access to our digital archives and MarketGlass Research Platform
» Complimentary updates for one year

Amid the COVID-19 crisis, the global market for Bathroom Scales estimated at US$2.4 Billion in the year 2020, is projected to reach a revised size of US$3 Billion by 2027, growing at a CAGR of 3.4% over the period 2020-2027.
The Bathroom Scales market in the U.S. is estimated at US$644.3 Million in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$572 Million by the year 2027 trailing a CAGR of 5.3% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 2.1% and 2.8% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 2.6% CAGR.

SELECT PLAYERS

AWM Limited; Bonso Electronics International Inc.; EatSmart; Fitbit Inc.; Groupe SEB; Johnson Measures and Weights Ltd.; Leifheit AG; Omron Healthcare Co. Ltd.; Omron Healthcare Europe B.V; Salter Housewares Ltd.; Tanita Corporation; Tanita Corporation of America Inc.; Taylor Precision Products Inc.; Withings; Zhongshan Camry Electronic Co. Ltd.

SEGMENTS

» Segment (Bathroom Scales)

GEOGRAPHIES

» World » United States » Canada » Japan » China » Europe » France » Germany » Italy » United Kingdom » Spain » Russia » and Rest of Europe » Asia-Pacific » Australia » India » South Korea » and Rest of Asia-Pacific » Latin America » Argentina » Brazil » Mexico » and Rest of Latin America » Middle East » Iran » Israel » Saudi Arabia » United Arab Emirates » and Rest of Middle East » and Africa

TABLE OF CONTENTS

1. MARKET OVERVIEW
Influencer Market Insights
World Market Trajectories
Bathroom Scales: A Convenient Tool for Health Conscious Consumers to Monitor and Manage Weight
Global Market Outlook
Recent Market Activity
Digital Bathroom Scales Surpassing Demand for Mechanical Bathroom Scales
A Glance at Select Digital Bathroom Scales
Select Digital Bathroom Scales Under US$50
Smart Bathroom Scales Market: Poised for Strong Growth
Scales for Intense Trainers & Athletes
Bluetooth and Wi-Fi Scales
Bathroom Scales for Expectant Mothers & People with Implanted Devices
A Glance at Select Popular Smart Bathroom Scales
Product Innovations Pioneer Growth
Novelty in Designs and Enhanced Accuracy of Products to Enthrall Customers
Bathroom Scales Integrated with Body Fat Analyzers Gain Popularity
Talking Bathroom Scale: Recent Advancement
Wide Assortment of Motifs made Possible by Using Glass
Next Generation Scales Gain Market Traction
Researchers Develop Bathroom Scales to Warn About Life Threatening Conditions
High-tech Scales Gradually Making Inroads into the Bathroom Scales Market
Bathroom Scales – Global Key Competitors Percentage Market Share in 2022 (E)
Impact of Covid-19 and a Looming Global Recession
Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2022 (E)
2. FOCUS ON SELECT PLAYERS
AWM Limited (UK)
Bonso Electronics International, Inc. (Hong Kong)
EatSmart (USA)
Fitbit Inc. (USA)
Groupe SEB (France)
Johnson Measures and Weights Ltd. (Hong Kong)
Leifheit AG (Germany)
Omron Healthcare Co., Ltd. (Japan)
Omron Healthcare Europe B.V (The Netherlands)
Salter Housewares Ltd. (UK)
Tanita Corporation (Japan)
Tanita Corporation of America, Inc. (USA)
Taylor Precision Products, Inc. (USA)
Terraillon SAS (France)
Withings (France)
Zhongshan Camry Electronic Co., Ltd. (China)
3. MARKET TRENDS & DRIVERS
Concerns over Rising Obesity Prevalence and Focus on Weight Management Lend Traction to Bathroom Scales Market
Obesity Statistics
Demographic Factors Influencing Bathroom Scales Market - A Review
Emerging Middle Class Population in Developing Countries
Aging Global Population & Rising Healthcare Expenditure
Longer Life Expectancy Rates
Rising Healthcare Expenditure
Women: A Major Target Group in Bathroom Scales Market
Increased Importance on Grooming Among Men Opens Up New Potential Growth Market
Expanding E-retail Market Aiding in Market Growth
4. GLOBAL MARKET PERSPECTIVE
World Recent Past, Current & Future Analysis for Bathroom Scales by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2020 through 2027 and % CAGR
World Historic Review for Bathroom Scales by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
World 15-Year Perspective for Bathroom Scales by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2012, 2021 & 2027
World Bathroom Scales Market Analysis of Annual Sales in US$ Thousand for Years 2012 through 2027
UNITED STATES
Bathroom Scales Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2022 (E)
USA Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
USA Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
CANADA
Canada Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Canada Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
JAPAN
Bathroom Scales Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2022 (E)
Japan Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Japan Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
CHINA
Bathroom Scales Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2022 (E)
China Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
China Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
EUROPE
Bathroom Scales Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2022 (E)
Europe Recent Past, Current & Future Analysis for Bathroom Scales by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2020 through 2027 and % CAGR
Europe Historic Review for Bathroom Scales by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
Europe 15-Year Perspective for Bathroom Scales by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2012, 2021 & 2027
FRANCE
Bathroom Scales Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2022 (E)
France Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
France Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
GERMANY
Bathroom Scales Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2022 (E)
Germany Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Germany Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
ITALY
Italy Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Italy Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
UNITED KINGDOM
Bathroom Scales Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2022 (E)
UK Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
UK Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
SPAIN
Spain Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Spain Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
RUSSIA
Russia Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Russia Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
REST OF EUROPE
Rest of Europe Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Rest of Europe Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
ASIA-PACIFIC
Bathroom Scales Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2022 (E)
Asia-Pacific Recent Past, Current & Future Analysis for Bathroom Scales by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2020 through 2027 and % CAGR
Asia-Pacific Historic Review for Bathroom Scales by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
Asia-Pacific 15-Year Perspective for Bathroom Scales by Geographic Region - Percentage Breakdown of Value Sales for Australia, India, South Korea and Rest of Asia-Pacific Markets for Years 2012, 2021 & 2027
AUSTRALIA
Bathroom Scales Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2022 (E)
Australia Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Australia Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
INDIA
Bathroom Scales Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2022 (E)
India Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
India Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
SOUTH KOREA
South Korea Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
South Korea Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
REST OF ASIA-PACIFIC
Rest of Asia-Pacific Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Rest of Asia-Pacific Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
LATIN AMERICA
Bathroom Scales Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2022 (E)
Latin America Recent Past, Current & Future Analysis for Bathroom Scales by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2020 through 2027 and % CAGR
Latin America Historic Review for Bathroom Scales by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
Latin America 15-Year Perspective for Bathroom Scales by Geographic Region - Percentage Breakdown of Value Sales for Argentina, Brazil, Mexico and Rest of Latin America Markets for Years 2012, 2021 & 2027
ARGENTINA
Argentina Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Argentina Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
BRAZIL
Brazil Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Brazil Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
MEXICO
Mexico Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Mexico Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
REST OF LATIN AMERICA
Rest of Latin America Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Rest of Latin America Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
MIDDLE EAST
Bathroom Scales Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2022 (E)
Middle East Recent Past, Current & Future Analysis for Bathroom Scales by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2020 through 2027 and % CAGR
Middle East Historic Review for Bathroom Scales by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
Middle East 15-Year Perspective for Bathroom Scales by Geographic Region - Percentage Breakdown of Value Sales for Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets for Years 2012, 2021 & 2027
IRAN
Iran Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Iran Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
ISRAEL
Israel Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Israel Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
SAUDI ARABIA
Saudi Arabia Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Saudi Arabia Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
UNITED ARAB EMIRATES
UAE Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
UAE Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
REST OF MIDDLE EAST
Rest of Middle East Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Rest of Middle East Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
AFRICA
Bathroom Scales Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2022 (E)
Africa Recent Past, Current & Future Analysis for Bathroom Scales by Segment - Bathroom Scales - Independent Analysis of Annual Sales in US$ Thousand for the Years 2020 through 2027 and % CAGR
Africa Historic Review for Bathroom Scales by Segment - Bathroom Scales Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2012 through 2019 and % CAGR
Total Companies Profiled: 27

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