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DATE
JUL 2020
TABLES
66
PAGES
144
EDITION
16
PRICE
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It Pays to Understand the Dynamics of Competition in Your Business Ecosystem.
Who Are Your Competitors in the Ad Insertion Servers Market?
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| I. INTRODUCTION, METHODOLOGY & REPORT SCOPE |
| II. EXECUTIVE SUMMARY |
| 1. MARKET OVERVIEW |
| Ad Insertion Servers Market: Benefiting from Changing Video Consumption Patterns and Focus on Targeted & Personalized Advertising |
| Recent Market Activity |
| Growing Opportunities to Monetize the Rapidly Expanding Video Entertainment Industry to Drive Ad Insertion Servers Market |
| Proliferation of VOD Content |
| Migration of Broadcasters and Cable Operators towards All-Digital Networks |
| Global Competitor Market Shares |
| Ad Insertion Servers Competitor Market Share Scenario Worldwide (in %): 2020 & 2029 |
| Impact of Covid-19 and a Looming Global Recession |
| 2. FOCUS ON SELECT PLAYERS |
| Adobe Systems Incorporated (USA) |
| Anevia S.A.S (France) |
| ARRIS International plc (UK) |
| Beijing Topreal Technologies Co., Ltd. (China) |
| Brightcove, Inc. (USA) |
| Cisco Systems, Inc. (USA) |
| DJC Media Group (USA) |
| Edgeware AB (Sweden) |
| Google, LLC (USA) |
| Harmonic, Inc. (USA) |
| Imagine Communications Corporation (USA) |
| Nokia Corporation (Finland) |
| SeaChange International, Inc. (USA) |
| Telefonaktiebolaget L. M. Ericsson (Sweden) |
| 3. MARKET TRENDS & DRIVERS |
| Broadcasters Turn to DAI Technology for Closing Revenue Gap with Online Media Houses |
| Broadcasters Turn to DAI Technology for Closing Revenue Gap with Online Media Houses |
| Adoption of DAI Technology Tripping on Legacy Carriage Deals |
| Dynamic Ad Insertion Enabling VoD Content Monetization |
| Dynamic Ad Insertion Propelling Content Monetization |
| Server-side Ad Insertion: A Star in Making |
| Drawbacks of Client-based Ad Insertion Technology Shift Focus to Server-Side Ad Insertion |
| Server-side Ad Insertion Offers Viable Option for Targeted Ads on Multiscreen Devices |
| Issues with Server-side Ad Insertion Technique |
| Server-Side Ad Insertion Enabling Generation of User-friendly Online Ads |
| Seamless Viewing Experience |
| Flexible Platforms, Simpler Delivery |
| Integrated Personalization Approach |
| Advances in Ad Insertion Technologies - Opportunities to Increase Ad Revenues |
| Ad Insertion Technology Powering Live Streaming Market |
| Personalized Ad Insertion for Live Streaming Content |
| Broadcasting Rights Vital for Monetization of Live Streaming Service |
| Video Advertising Benefiting from VPAID and VAST Ad Tags |
| Video Ad Serving Template (VAST) Ad Tag |
| Video Player-Ad Interface Definition (VPAID) |
| Cloud Ad Insertion: Service Providers Still in Wait and Watch Mode for Using Cloud-based Ad Insertion Solutions |
| Analyzing the Advantages & Drawbacks of Cloud-based Ad Insertion Technology |
| 4. GLOBAL MARKET PERSPECTIVE |
| Ad Insertion Servers Global Market Estimates and Forecasts in US$ Thousand by Region/Country: 2018-2025 |
| Ad Insertion Servers Global Retrospective Market Scenario in US$ Thousand by Region/Country: 2009-2017 |
| Ad Insertion Servers Market Share Shift across Key Geographies Worldwide: 2009 VS 2019 VS 2025 |
| III. MARKET ANALYSIS |
| GEOGRAPHIC MARKET ANALYSIS |
| United States |
| Market Facts & Figures |
| United States Ad Insertion Servers Market Estimates and Projections in US$ Thousand: 2018 to 2025 |
| Ad Insertion Servers Market in the United States: A Historic Review in US$ Thousand for 2009-2017 |
| Canada |
| Canadian Ad Insertion Servers Market Estimates and Forecasts in US$ Thousand: 2018 to 2025 |
| Canadian Ad Insertion Servers Historic Market Review in US$ Thousand: 2009-2017 |
| Japan |
| Japanese Market for Ad Insertion Servers: Annual Sales Estimates and Projections in US$ Thousand for the Period 2018-2025 |
| Ad Insertion Servers Market in Japan: Historic Sales Analysis in US$ Thousand for the Period 2009-2017 |
| China |
| Chinese Ad Insertion Servers Market Growth Prospects in US$ Thousand for the Period 2018-2025 |
| Ad Insertion Servers Historic Market Analysis in China in US$ Thousand: 2009-2017 |
| Europe |
| Market Facts & Figures |
| European Ad Insertion Servers Market Demand Scenario in US$ Thousand by Region/Country: 2018-2025 |
| Ad Insertion Servers Market in Europe: A Historic Market Perspective in US$ Thousand by Region/Country for the Period 2009-2017 |
| European Ad Insertion Servers Market Share Shift by Region/Country: 2009 VS 2019 VS 2025 |
| France |
| Ad Insertion Servers Market in France: Estimates and Projections in US$ Thousand for the Period 2018-2025 |
| French Ad Insertion Servers Historic Market Scenario in US$ Thousand: 2009-2017 |
| Germany |
| Ad Insertion Servers Market in Germany: Recent Past, Current and Future Analysis in US$ Thousand for the Period 2018-2025 |
| German Ad Insertion Servers Historic Market Analysis in US$ Thousand: 2009-2017 |
| Italy |
| Italian Ad Insertion Servers Market Growth Prospects in US$ Thousand for the Period 2018-2025 |
| Ad Insertion Servers Historic Market Analysis in Italy in US$ Thousand: 2009-2017 |
| United Kingdom |
| United Kingdom Market for Ad Insertion Servers: Annual Sales Estimates and Projections in US$ Thousand for the Period 2018-2025 |
| Ad Insertion Servers Market in the United Kingdom: Historic Sales Analysis in US$ Thousand for the Period 2009-2017 |
| Spain |
| Spanish Ad Insertion Servers Market Estimates and Forecasts in US$ Thousand: 2018 to 2025 |
| Spanish Ad Insertion Servers Historic Market Review in US$ Thousand: 2009-2017 |
| Russia |
| Russian Ad Insertion Servers Market Estimates and Projections in US$ Thousand: 2018 to 2025 |
| Ad Insertion Servers Market in Russia: A Historic Review in US$ Thousand for 2009-2017 |
| Rest of Europe |
| Rest of Europe Ad Insertion Servers Market Estimates and Forecasts in US$ Thousand: 2018-2025 |
| Ad Insertion Servers Market in Rest of Europe in US$ Thousand: A Historic Review for the Period 2009-2017 |
| Asia-Pacific |
| Asia-Pacific Ad Insertion Servers Market Estimates and Forecasts in US$ Thousand by Region/Country: 2018-2025 |
| Ad Insertion Servers Market in Asia-Pacific: Historic Market Analysis in US$ Thousand by Region/Country for the Period 2009-2017 |
| Asia-Pacific Ad Insertion Servers Market Share Analysis by Region/Country: 2009 VS 2019 VS 2025 |
| Australia |
| Ad Insertion Servers Market in Australia: Recent Past, Current and Future Analysis in US$ Thousand for the Period 2018-2025 |
| Australian Ad Insertion Servers Historic Market Analysis in US$ Thousand: 2009-2017 |
| India |
| Indian Ad Insertion Servers Market Estimates and Forecasts in US$ Thousand: 2018 to 2025 |
| Indian Ad Insertion Servers Historic Market Review in US$ Thousand: 2009-2017 |
| South Korea |
| Ad Insertion Servers Market in South Korea: Recent Past, Current and Future Analysis in US$ Thousand for the Period 2018-2025 |
| South Korean Ad Insertion Servers Historic Market Analysis in US$ Thousand: 2009-2017 |
| Rest of Asia-Pacific |
| Rest of Asia-Pacific Market for Ad Insertion Servers: Annual Sales Estimates and Projections in US$ Thousand for the Period 2018-2025 |
| Ad Insertion Servers Market in Rest of Asia-Pacific: Historic Sales Analysis in US$ Thousand for the Period 2009-2017 |
| Latin America |
| Latin American Ad Insertion Servers Market Trends by Region/Country in US$ Thousand: 2018-2025 |
| Ad Insertion Servers Market in Latin America in US$ Thousand by Region/Country: A Historic Perspective for the Period 2009-2017 |
| Latin American Ad Insertion Servers Market Percentage Breakdown of Sales by Region/Country: 2009, 2019, and 2025 |
| Argentina |
| Argentinean Ad Insertion Servers Market Estimates and Forecasts in US$ Thousand: 2018-2025 |
| Ad Insertion Servers Market in Argentina in US$ Thousand: A Historic Review for the Period 2009-2017 |
| Brazil |
| Ad Insertion Servers Market in Brazil: Estimates and Projections in US$ Thousand for the Period 2018-2025 |
| Brazilian Ad Insertion Servers Historic Market Scenario in US$ Thousand: 2009-2017 |
| Mexico |
| Ad Insertion Servers Market in Mexico: Recent Past, Current and Future Analysis in US$ Thousand for the Period 2018-2025 |
| Mexican Ad Insertion Servers Historic Market Analysis in US$ Thousand: 2009-2017 |
| Rest of Latin America |
| Rest of Latin America Ad Insertion Servers Market Estimates and Projections in US$ Thousand: 2018 to 2025 |
| Ad Insertion Servers Market in Rest of Latin America: A Historic Review in US$ Thousand for 2009-2017 |
| Middle East |
| The Middle East Ad Insertion Servers Market Estimates and Forecasts in US$ Thousand by Region/Country: 2018-2025 |
| Ad Insertion Servers Market in the Middle East by Region/Country in US$ Thousand: 2009-2017 |
| The Middle East Ad Insertion Servers Market Share Breakdown by Region/Country: 2009, 2019, and 2025 |
| Iran |
| Iranian Market for Ad Insertion Servers: Annual Sales Estimates and Projections in US$ Thousand for the Period 2018-2025 |
| Ad Insertion Servers Market in Iran: Historic Sales Analysis in US$ Thousand for the Period 2009-2017 |
| Israel |
| Israeli Ad Insertion Servers Market Estimates and Forecasts in US$ Thousand: 2018-2025 |
| Ad Insertion Servers Market in Israel in US$ Thousand: A Historic Review for the Period 2009-2017 |
| Saudi Arabia |
| Saudi Arabian Ad Insertion Servers Market Growth Prospects in US$ Thousand for the Period 2018-2025 |
| Ad Insertion Servers Historic Market Analysis in Saudi Arabia in US$ Thousand: 2009-2017 |
| United Arab Emirates |
| Ad Insertion Servers Market in the United Arab Emirates: Recent Past, Current and Future Analysis in US$ Thousand for the Period 2018-2025 |
| United Arab Emirates Ad Insertion Servers Historic Market Analysis in US$ Thousand: 2009-2017 |
| Rest of Middle East |
| Ad Insertion Servers Market in Rest of Middle East: Recent Past, Current and Future Analysis in US$ Thousand for the Period 2018-2025 |
| Rest of Middle East Ad Insertion Servers Historic Market Analysis in US$ Thousand: 2009-2017 |
| Africa |
| African Ad Insertion Servers Market Estimates and Projections in US$ Thousand: 2018 to 2025 |
| Ad Insertion Servers Market in Africa: A Historic Review in US$ Thousand for 2009-2017 |
| IV. COMPETITION |
| Total Companies Profiled : 48 Click here to request a full table of contents and more details on this project. |
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