User: Guest

  



DOMAIN EXPERT ENGAGEMENTS

Number of executives repeatedly engaged by snail & email outreach*

POOL + OUTREACH

32153

Interactions with Platform & by Email *

INTERACTIONS

2572

Unique # Participated *

PARTICIPANTS

643

Responses Validated *

VALIDATIONS

54

* Platform engagements are dynamic. Stats are published quarterly.


  •  CODE

  •  PAGES

  •  DATE

  •  PRICE

    $

  •  DATA EXHIBITS

    125


TABLE OF CONTENTS


   Pages :    | $

   Study Reliability and Reporting Limitations.....I-1  
   Disclaimers.....I-2
Data Interpretation & Reporting Level.....I-2
  
   Product Definitions and Scope of Study.....I-3  
   Rapid Uptake of Web 0 Technology & Applications.....II-1
Web 2.0 – At a Glance.....II-1
1$100
   Growth Drivers for Web 2.0 – At a Glance.....II-2
Technological Advancements.....II-2
Declining Prices.....II-2
User Comfort with Web 1.0.....II-2
Role of Open Source Technologies.....II-2
1$100
   Global Distribution of Web 2.0 Sites.....II-3
Table 1: Global Distribution of Web 2.0 Sites (2008): Percentage Share Breakdown by Number of Sites for Online Social Networks, Multimedia Sharing, Social Gaming, Blogs, Social Tagging, Wiki, and Others (includes corresponding Graph/Chart).....II-3
Enterprise Adoption of Web 2.0 Grows.....II-3
1$350
   Enterprise 2.0 – Factors Driving Widespread Adoption.....II-4
Prime Growth Drivers – At a Glance.....II-4
1$100
   Current and Future Analysis.....II-5
Analysis by Geographic Region.....II-5
Analysis by Technology.....II-5
Consolidation Gains Momentum.....II-5
Leading Deals in Web 2.0 Market (2009).....II-5
1$100
   Table 2: Financial/M&A Deals in the Global Web 2.0 Market (2009): Percentage Share Breakdown of Deal Value by Country - US, Luxembourg, UK, China, Israel, and Rest of World (includes corresponding Graph/Chart).....II-6

Table 3: Leading Acquisitions in the Global Web 2.0 Market (2009).....II-6
1$350
   Table 4: Major Acquisitions in the Web 2.0 Market (2005-2008).....II-7
Location-Based Social Networks Emerge as Latest Favorites.....II-7
1$350
   Impact of Recession on Web 2.0.....II-8
Marketing Activities Face the Axe.....II-8
Enterprise 2.0 – The Positive Impact of Economic Downturn.....II-8
Growing Use of Web 2.0 Tools for Internal Communications.....II-8
1$100
   Online Retailers Use Web 2.0.....II-9
Workplace Collaboration – Strategy to Deal with Economic Slump.....II-9
Web 2.0 – Driving Demand in the ICT Industry.....II-9
1$100
   Revenue Generation – A Major Area of Concern.....II-10
Web 2.0 Applications – Failing to Recreate Web 1.0 Success?.....II-10
1$100
   Web 2.0 & Internet Advertising.....II-11
Table 5: Comparison of Audience Share Vs Expenditure Share by Different Media (includes corresponding Graph/Chart).....II-11
1$350
   Recession Constricts Online Advertising Expenditure.....II-12
Personalization – Trend Setting Feature of Web 2.0.....II-12
Rising Popularity of Social Media Sites.....II-12
Mobile Web 2.0 Boosts Social Networking and Collaborative Applications.....II-12
1$100
   Web 2.0 Fosters Learning 2.0 in Work Environment.....II-13
Companies Employ Analytics Tools for Evaluating Web 2.0.....II-13
Web 2.0 Deployment: Stronger in Enterprises than SMBs.....II-13
Vendors Offer Tools with Functionalities of Popular SNS.....II-13
Data Portability Aids Web 2.0 Companies.....II-13
1$100
   Web 2.0 Poses New Security Challenges.....II-14
Semantic Web – The Future of Web.....II-14
1$100
   Web 2.0 – A Conceptual Definition.....II-15
Evolution of Web 2.0.....II-15
1$100
   The Shift from Web 1.0 to Web 2.0.....II-161$100
   Critical Elements of Web 2.0.....II-171$100
   Description of Web 2.0 Operations.....II-18
Characteristics of Web 2.0.....II-18
1$100
   Web 2.0 Value Chain.....II-191$100
   User Plays a Major Role in Web 2.0.....II-20
Web 2.0 – Types.....II-20
Consumer-to-Consumer (C2C) Web 2.0.....II-20
1$100
   Business-to-Consumer (B2C) Web 2.0.....II-21
Consumer-to-Business (C2B) Web 2.0.....II-21
Business to Business (B2B) Web 2.0.....II-21
Enterprise 2.0 (Internal Business Web 2.0).....II-21
Revenue Generation Models in Web 2.0.....II-21
1$100
   Revenues through Advertising.....II-22
Payments for Content Used.....II-22
Bundled Web 2.0 Applications.....II-22
1$100
   Revenues through Donations.....II-231$100
   An Insight into Web 2.0 Technology.....II-24
Server-Side Software.....II-24
Client-Side Software.....II-24
1$100
   Asynchronous JavaScript and XML (AJAX).....II-25
Web Syndication Technologies.....II-25
Wiki Software.....II-25
Mashup Technology.....II-25
Rich Internet Applications.....II-25
1$100
   Web APIs.....II-26
Other Technologies.....II-26
Patenting in Web 2.0 Technology.....II-26
Table 6: World Web 2.0 Patent Applications (2008): Percentage Share Breakdown of Number of Patents by Country of Origin - US, Korea, Finland, Canada, France, and Others (includes corresponding Graph/Chart).....II-26
1$350
   Table 7: Number of Web 2.0 Patent Applications for Facebook, Yahoo!, Google, Nokia, Microsoft, Apple, S.M.A.R.T. Link, and Clearspring (As of 2008) (includes corresponding Graph/Chart).....II-271$350
   Creating Web 2.0 Applications.....II-28
PHP: The Favored Programming Language for Web 2.0 Applications.....II-28
1$100
   Technology Drivers for Web 2.0 Apps.....II-29
Web 2.0 Applications – A Brief Overview.....II-29
1$100
   Blogs.....II-30
Micro-Blogging.....II-30
1$100
   Wikis.....II-31
Social Tagging.....II-31
1$100
   Social Networking Sites.....II-32
Multimedia Sharing.....II-32
Social Gaming.....II-32
Really Simple Syndication (RSS).....II-32
1$100
   Podcasts.....II-33
Mashups.....II-33
Aggregation Services.....II-33
Mobile Web.....II-33
1$100
   Mobile Web 2.0.....II-34
Distinguishing Features Between Mobile Web 1.0 and Mobile Web 2.0.....II-34
1$100
   Factors Driving Mobile Web 2.0 Applications.....II-35
Impediments to the Adoption of Mobile Web 2.0 Applications.....II-35
1$100
   Web 2.0 in Government/Public Sector.....II-36
Select Web 2.0 Applications in Government Activities.....II-36
1$100
   Web 2.0 Applications in Various Government Domains.....II-371$100
   Impact of Web 2.0 on Industry.....II-38
Web 2.0 and the Industry.....II-38
Web 2.0 and the Organizational Value Chain.....II-38
2$125
   Web 2.0 in Primary Value Chain Activities of an Organization.....II-40
Uses of Enterprise 2.0.....II-40
1$100
   Improvement in Internal Work Processes.....II-41
Benefits.....II-41
Drawbacks.....II-41
Web 2.0 as User Interface.....II-41
1$100
   Web 2.0 Drives Innovation.....II-42
Facilitating Recruitment & Networking.....II-42
Web 2.0 Applications for Enterprises.....II-42
RSS.....II-42
Wikis.....II-42
1$100
   Table 8: Common Uses of Wikis in Enterprise in the US (2008).....II-43
Blogs.....II-43
Social Network Websites and Virtual Communities.....II-43
1$350
   Growing Uptake of Enterprise Social Software.....II-44
Mashups.....II-44
Challenges in the Adoption of Enterprise Web 2.0.....II-44
1$100
   Ambiguity of Web 2.0 Concepts.....II-45
Constantly Changing Web 2.0 Landscape.....II-45
Absence of Standard Usage Patterns.....II-45
Mature Platform or Products.....II-45
1$100
   Lack of Skilled Workforce.....II-46
Organization’s Ability to Adopt Web 2.0.....II-46
Cost of Web 2.0 Adoption.....II-46
Other Challenges.....II-46
1$100
   Enhanced Security Threats in Web 2.0.....II-47
Insufficient Capabilities of Current Security Measures.....II-47
1$100
   Major Security Issues in Web 2.0 Technology and Applications.....II-48
Inbound Threats.....II-48
1$100
   Tools Compromise Corporate Networks.....II-49
Growing Sophistication of Attacks.....II-49
Shortening Duration of Attacks.....II-49
1$100
   Rising Cost of Malware Clean Up.....II-50
Table 9: Organizational Expenditure on Malware Clean Up (2008): Percentage Share Breakdown of Companies by Total Expenditure (includes corresponding Graph/Chart).....II-50
Outbound Threats.....II-50
1$350
   Measures to Deal with Security Threats.....II-511$100
   SAP Unveils SAP® StreamWork™.....II-52
Google to Launch Next Generation Collaboration Platform, Google Wave.....II-52
Open Box Technologies Launches New Sesame Vault 2.0.....II-52
MySocialIncome.com Launches New Web 2.0 Communications Suite.....II-52
1$100
   RollStream Launches Web 2.0 Onboarding and Information Management Suite.....II-53
Google Launches New Version of Web Toolkit.....II-53
OpenCraft to Roll Out Web TV 2.0.....II-53
1$100
   FON Launches Advanced Fonera 2.0n WiFi Router.....II-54
Optenet Unveils New Series of Web 2.0 Security Solutions.....II-54
IntelliMedia Develops MIKI Technology for Transfer of Visuals on Web.....II-54
Citrix Systems Incorporates Web 2.0 Push Technology into NetScaler.....II-54
1$100
   Denodo Technologies to Unveil New Mashup Platform.....II-55
ABOL Software to Introduce iabol 2.0.....II-55
Movial Unveils New Movial IXS Suite on TI OMAP3 Platform.....II-55
Sway Unveils New Shoutlet® 2.0 Version Marketing Tool.....II-55
1$100
   PlanDone Unveils Web 2.0 Collaboration Software.....II-56
Mobyko Unveils Living Address Book.....II-56
Azingo Pioneers Delivery of Web 2.0 Apps on Open Mobile Linux Platform.....II-56
Tomoye Launches Tomoye Ecco 2.0.....II-56
1$100
   WebTrends Unveils WebTrends Analytics 8.5.....II-57
Verizon Wireless Launches MySpace Mobile.....II-57
Spotfire Introduces TIBCO Spotfire 2.1.....II-57
Ordnance Survey Introduces OS OpenSpace Web 2.0 Platform.....II-57
1$100
   IBM Launches WebSphere Portal 6.1.....II-58
BrightTALK™ Unveils Webcasting Method with Web 2.0 Features.....II-58
Jive Introduces Clearspace 2.0.....II-58
Microsoft Enhances Windows Live Services with Web 2.0 Features.....II-58
CSRA Introduces Beta Program for Enterprise Social Network Roadmap.....II-58
1$100
   dimdim Becomes the Pioneering Free Web Meeting Service.....II-59
Verizon Wireless Rolls Out Mobile Web 2.0.....II-59
Blue Flavor Unveils Leaflets for iPhone.....II-59
InfoTollgate Releases FastLane™.....II-59
1$100
   Oracle Acquires Sun Microsystems.....II-60
Ulster-Greene ARC Opts for Zscaler Web Security Solutions.....II-60
Websense Takes Over Defensio.....II-60
1$100
   HostMySite Takes Over Hosting.com.....II-61
Artflute to Deploy Bodhtree Web 2.0 Solutions.....II-61
CoSN Inks Partnership Agreement with nGenera.....II-61
1$100
   GSA Inks Service Agreements with Web 2.0 Service Providers.....II-62
GSA Inks Agreement with Web 2.0 Social Media Websites.....II-62
Sun Microsystems Acquires MySQL.....II-62
IBM Acquires XIV.....II-62
FatWire Enters Collaboration with netomat.....II-62
1$100
   GyPSii Partners with China Unicom and Shanghai Rannuo Information Technology.....II-63
BeyondAnalysis Snaps Up Enzyme Insight Solutions.....II-63
Officescape Deploys Web Conferencing 2.0 Platform.....II-63
Open Text Takes Over Corbis.....II-63
1$100
   Realcom Takes Over AskMe.....II-64
Xobni Takes Over Firedrop.....II-64
Follett Takes Over Fourteen40.....II-64
Cisco Acquires PostPath.....II-64
Inx Takes Over VocalMash.....II-64
1$100
   Avalon Report Inks Partnership Agreement with EZYield.com.....II-65
SnapLogic in Strategic Alliance with WaveMaker.....II-65
Turner Entertainment Holdings Asia Pacific and Outblaze Form Web 2.0 JV.....II-65
1$100
   Laszlo and Funambol Team Up to Provide Mobile Messaging Solution and RIA.....II-66
Koroberi Develops Web 2.0 Site for FKI Logistex.....II-66
Facebook, Plaxo and Google Move Towards Data Portability and Open Standards.....II-66
IBM and RIM Collaborate for Incorporating Web 2.0 on BlackBerry.....II-66
Netgear Inks Deal with Pramati.....II-66
NVLsoft to Acquire Guppy Games.....II-66
1$100
   FatWire Acquires Infosonia.....II-67
Raincity Takes Over Bryght.....II-67
Vodafone and Nokia Join Forces for Web 2.0 Mobile Phones.....II-67
ShoZu Teams Up with StarHub to Introduce Flat-rate Access Plan.....II-67
1$100
   BWA Joins Forces with Chinese Online Video Sites.....II-68
Cisco Signs Agreement to Take Over Reactivity.....II-68
IBM Inks Partnership Agreement with Google.....II-68
Onstream Media Takes Over Auction Video.....II-68
1$100
   Enterprise Web 2.0 Players.....II-69
Cisco Systems, Inc. (US).....II-69
Intel Corporation (US).....II-69
International Business Machines Corporation (US).....II-69
1$100
   Jive Software (US).....II-70
Microsoft Corporation (US).....II-70
Oracle Corporation (US).....II-70
1$100
   SAP AG (Germany).....II-71
Internet Web 2.0 Players.....II-71
Google, Inc. (US).....II-71
1$100
   Yahoo! Inc. (US).....II-721$100
   Table 10: World Recent Past, Current and Future Analysis for Enterprise Web 2.0 by Geographic Region - North America, Europe, and Rest of World Markets Independently Analyzed with Annual Revenues in US$ Million for Years 2006 through 2015 (includes corresponding Graph/Chart).....II-731$350
   Table 11: World 10-Year Perspective for Enterprise Web 2.0 by Geographic Region - Percentage Breakdown of Dollar Revenues for North America, Europe, and Rest of World Markets for Years 2006, 2009 and 2015 (includes corresponding Graph/Chart).....II-741$350
   Table 12: World Recent Past, Current and Future Analysis for Enterprise Web 2.0 by Technology - Social Networking, RSS, Blogs, Wikis, Mashups, Podcasting, and Widgets Markets Independently Analyzed with Annual Revenues in US$ Million for Years 2006 through 2015 (includes corresponding Graph/Chart).....II-751$350
   Table 13: World 10-Year Perspective for Enterprise Web 2.0 by Technology - Percentage Breakdown of Dollar Revenues for Social Networking, RSS, Blogs, Wikis, Mashups, Podcasting, and Widgets Markets for Years 2006, 2009 and 2015 (includes corresponding Graph/Chart).....II-761$350
   A. Market Analysis.....III-1
Outlook.....III-1
The United States.....III-1
Table 14: Distribution of Web 2.0 Sites in the US (2008): Percentage Share Breakdown by Number of Sites for Online Social Networks, Multimedia Sharing, Blogs, Social Gaming, Social Tagging, Wiki, and Others (includes corresponding Graph/Chart).....III-1
1$200
   Table 15: Web 2.0 Usage as a Percentage of Total Internet Users in the US (2008) (includes corresponding Graph/Chart).....III-2
Young Users – Major Users of Web 2.0 Services.....III-2
Web 2.0 Technologies Enhance Product Usability and Sophistication.....III-2
Social Networking Sites Thrive on User Loyalty.....III-2
1$200
   Table 16: Leading Social Networking Websites in the US (April 2008): Percentage Breakdown of Traffic (Number of User Visits) for MySpace, Facebook, myYearbook, Bebo, and BlackPlanet (includes corresponding Graph/Chart).....III-3
Blurring Lines Between Web 2.0 and Software-as-a-Service.....III-3
Web 2.0 Adoption in Enterprises.....III-3
1$200
   Factors Impeding Enterprise 2.0 Adoption.....III-4
Product Launches/Developments.....III-4
7$175
   Strategic Corporate Developments.....III-117$175
   Key Players.....III-18
Cisco Systems, Inc (US).....III-18
Google, Inc. (US).....III-18
1$75
   Intel Corporation (US).....III-19
International Business Machines Corporation (US).....III-19
1$75
   Jive Software (US).....III-20
Microsoft Corporation (US).....III-20
Octopz, Inc. (Canada).....III-20
1$75
   Oracle Corporation (US).....III-21
Ramius Corporation (Canada).....III-21
Tomoye Corporation (Canada).....III-21
1$75
   Yahoo! Inc. (US).....III-221$75
   B. Market Analytics.....III-23
Table 17: North American Recent Past, Current and Future Analysis for Enterprise Web 2.0 Analyzed with Annual Revenues in US$ Million for Years 2006 through 2015 (includes corresponding Graph/Chart).....III-23
1$200
   A. Market Analysis.....III-24
Outlook.....III-24
Web 2.0 Adoption – An Overview.....III-24
Table 18: Distribution of Web 2.0 Sites in Europe (2008): Percentage Share Breakdown by Number of Sites for Online Social Networks, Social Gaming, Multimedia Sharing, and Others (includes corresponding Graph/Chart).....III-24
1$200
   Table 19: Web 2.0 Usage as a Percentage of Total Internet Users in Europe (2008) (includes corresponding Graph/Chart).....III-25
Recession and European Web 2.0 Market.....III-25
Security Concerns Hamper Web 2.0 Adoption.....III-25
1$200
   Online Social Networks – The Popular Web 2.0 Application.....III-26
Table 20: Number of Social Networking Users in Europe (2007) (includes corresponding Graph/Chart).....III-26
A Growing Area of Interest for Europeans.....III-26
1$200
   Local Online Social Networks Hold an Edge.....III-27
Popular Homegrown Social Networking Companies/Websites in Select European
  Countries.....III-27
1$75
   Social Networking Sites Come to the Aid of Enterprises.....III-28
US Companies Lead Provision of Web 2.0 Services in the EU.....III-28
Leading Web 2.0 Sites in Europe (As of December 2008) – Ranked by Traffic.....III-28
1$75
   Factors Contributing to European Companies Lagging Behind in Web 2.0
  Market.....III-29
Focus on Select European Markets.....III-29
Italy.....III-29
Table 21: Percentage of Companies Deploying Enterprise 2.0 Solutions (2007) (includes corresponding Graph/Chart).....III-29
1$200
   The United Kingdom.....III-30
Table 22: Advertising Expenditure in the UK (2007): Percentage Share Breakdown by Media - Newspaper, Television, Internet, Magazine, Outdoor, and Others (includes corresponding Graph/Chart).....III-30
Product Launches/Developments.....III-30
1$200
   Key Player.....III-31
SAP AG (Germany).....III-31
1$75
   B. Market Analytics.....III-32
Table 23: European Recent Past, Current and Future Analysis for Enterprise Web 2.0 Analyzed with Annual Revenues in US$ Million for Years 2006 through 2015 (includes corresponding Graph/Chart).....III-32
1$200
   A. Market Analysis.....III-33
Outlook.....III-33
Focus on Select Markets.....III-33
Asia-Pacific.....III-33
Table 24: Distribution of Web 2.0 Sites in Asia (2008): Percentage Share Breakdown by Number of Sites for Blogs, Multimedia Sharing, Online Social Networks, Social Gaming, and Social Tagging (includes corresponding Graph/Chart).....III-33
1$200
   Table 25: Web 2.0 Usage as Percentage of Total Internet Users in Asia-Pacific (2008) (includes corresponding Graph/Chart).....III-34
Homegrown Web 2.0 Companies Hold Advantage.....III-34
Monetizing of Services – A Huge Dilemma.....III-34
China.....III-34
1$200
   Table 26: Web 2.0 Traffic in Domestic Companies in China (March 2008 & June 2008) - Percentage Share of Web 2.0 Traffic as Part of Overall Traffic for NetEase, Tencent, Baidu, Sina and Sohu (includes corresponding Graph/Chart).....III-35

Table 27: Blogs Traffic in Domestic Companies in China (March 2008 & June 2008) - Percentage Share of Blogs Traffic as Part of Overall Traffic for Tencent, Sina, NetEase, Sohu, and Baidu (includes corresponding Graph/Chart).....III-35
1$200
   India.....III-36
Japan.....III-36
Product Launch.....III-36
Strategic Corporate Developments.....III-36
3$125
   Key Player.....III-39
SK Telecom Co., Ltd. (South Korea).....III-39
B. Market Analytics.....III-39
Table 28: Rest of World Recent Past, Current and Future Analysis for Enterprise Web 2.0 Analyzed with Annual Revenues in US$ Million for Years 2006 through 2015 (includes corresponding Graph/Chart).....III-39
1$200
    
 
 


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