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Responses Validated *

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  •  DATA EXHIBITS

    125


TABLE OF CONTENTS


   Pages :    | $

   Study Reliability and Reporting Limitations.....I-1  
   Disclaimers.....I-2
Data Interpretation & Reporting Level.....I-2
  
   Product Definitions and Scope of Study.....I-3  
   Video Games – A Prelude.....II-1 1$100
   Table 1: Worldwide Games Market by Type of Games (2015E): Percentage Breakdown of Revenues for Casual Online Games, Handheld Console Games, Home Console Games, Massively Multiplayer Online Games, Mobile & Smartphone Games, PC Games, and Tablet Games (includes corresponding Graph/Chart).....II-21$350
   Consumers Greet Arrival of Stereoscopic 3D Gaming Consoles with Fanfare.....II-31$100
   Following Initial Hype, Interest in S3D Gaming Wanes.....II-42$200
   Select Stereoscopic 3D Games Released for Gaming Consoles for the Period
  2010-2014.....II-6
1$100
   Long-term Outlook for 3D Gaming Remains Bright.....II-7
2015 Video Game Releases Supported by All Three Gaming Consoles (Xbox One,
  PlayStation 4 and Wii U).....II-7
1$100
   Top 10 Games for 8th Generation Gaming Consoles - Xbox One, PlayStation 4 and Wii
  U.....II-8
1$100
   Developments at Hardware & Content Level Boosts Opportunities for Video Games
  Software.....II-9
Competition Intensifies in Home Console Market.....II-9
1$100
   Table 2: Worldwide Video Game Home Consoles Market by Leading Models (2015E & 2018P): Percentage Share Breakdown of Installed Base for Microsoft Xbox One, Microsoft Xbox 360, Nintendo Wii, Nintendo Wii U, Sony PlayStation 2, Sony PlayStation 3, and Sony PlayStation 4 (includes corresponding Graph/Chart).....II-101$350
   Table 3: Worldwide 8th Generation Video Game Home Consoles Market by Leading Models (2015E): Percentage Breakdown of Lifetime Shipments through Q1 2015 for Microsoft Xbox One, Nintendo Wii-U, and Sony PlayStation 4 (includes corresponding Graph/Chart).....II-11

Table 4: Worldwide 8th Generation Video Game Consoles Market by Leading Brands (2014 & Q1 2015): Percentage Breakdown of Unit Shipments for Microsoft Xbox One, Nintendo Wii-U, and Sony PlayStation 4 (includes corresponding Graph/Chart).....II-11
1$350
   Table 5: Worldwide Video Game Consoles Market by Leading Home and Handheld Console Models (2015E & 2018P): Percentage Share Breakdown of Dollar Sales for Microsoft Xbox 360, Microsoft Xbox One, Nintendo 3DS, Nintendo Wii U, Sony PlayStation 3, Sony PlayStation 4, Sony PS Vita and Others (includes corresponding Graph/Chart).....II-12
Manufacturers Deploy Various Marketing Tools to Upstage Rivals in Console War.....II-12
1$350
   Nintendo Leads Handheld Gaming Console Market.....II-13 1$200
   Table 6: Global Handheld Gaming Console Market by Leading Model (2014 & 2015E): Percentage Share Breakdown of Unit Shipments for Nintendo 3DS, Nintendo DS & DSi, Sony PlayStation Vita, and Sony PSP (includes corresponding Graph/Chart).....II-14
Nintendo 3DS Games Releases: 2015.....II-14
3$350
   Unity Leads Gaming Engine Market.....II-17
Table 7: Worldwide Gaming Engine Market by Leading Players (2014): Market Share Breakdown for Unity Technologies and Others (includes corresponding Graph/Chart).....II-17

Table 8: Worldwide Leading Game Development Tools by User Base (2014): Percentage of Developers Using Adobe Air, Cocos2D, Customized Tools, In-house Coded, Unity, and Unreal Engine (includes corresponding Graph/Chart).....II-17
1$350
   3D Devices Market Continues to Balloon.....II-18
3D Devices Manufacturers Turn Eyes to Adult Consumers.....II-18
Stereoscopic 3D TVs Lose Sheen, Undermining User Interest in 3D Video Gaming.....II-18
2$200
   Table 9: Global 3D TVs Market by Geographic Region (2015E & 2018P): Percentage Share Breakdown of Annual Sales for Asia-Pacific, Canada, Europe, Japan, Latin America, US, and Rest of World (includes corresponding Graph/Chart).....II-20
Promising Technologies for New Generation of 3D TVs.....II-20
1$350
   3D Gaming - Major Growth Catalyst and Benefactor of 3D TV.....II-211$100
   GPU Makers Shift Focus Away from 3D Gaming.....II-22
Emergence of 3D Smartphones Pose a Strong Threat to Handheld Gaming Consoles.....II-22
1$100
   Table 10: Global Market for Smart phones (2011 & 2015E): Breakdown of Annual Sales Figures in Million Units by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World (includes corresponding Graph/Chart).....II-23

Table 11: Global Market for Media Tablets: Annual Sales Figures in Million Units for Years 2010, 2013 & 2018 (includes corresponding Graph/Chart).....II-23
1$350
   Table 12: World Mobile Web Browsers Market (2011 & 2018): Percentage Breakdown of Number of Mobile Web Browser Users by Geographic Region/Country for Asia-Pacific, Canada, Europe, Japan, Latin America, US, and Rest of World (includes corresponding Graph/Chart).....II-241$350
   Table 13: Percentage Breakdown of Time Spent by Users on Wireless Games by Location (includes corresponding Graph/Chart).....II-25

Table 14: Average Time Spent (In Minutes) on Mobile Apps On Smartphones & Tablets Worldwide Per User Per Day: Breakdown by Category (includes corresponding Graph/Chart).....II-25
1$350
   Table 15: World Market for 3D-Capable Devices by Type (2014): Percentage Share Breakdown of Installed Base for 3D Desktop PCs & Notebooks, 3D Gaming Consoles, 3D Media players, 3D Portable Devices, and 3D TV Displays (includes corresponding Graph/Chart).....II-261$350
   Table 16: Global Video Games Market by Type (2014): Percentage Breakdown of Sales Revenues for Disc-based Games, Mobile Games, and Online Games (includes corresponding Graph/Chart).....II-27
Online Video Games Market Goes Beyond PCs as Web Enabled Mobile Phones, Tablets &
  Consoles Enter the Fray.....II-27
1$350
   Virtual Reality Makes a Strong Comeback, Offering Promising Avenue for 3D
  Gaming.....II-28
1$100
   New Immersive Technology Alliance to Drive the Future of Gaming Industry.....II-29
Impact of Health Concerns on 3D Video Games.....II-29
1$100
   Product Lifecycle of 8th Generation Consoles Draws to a Close.....II-30 1$100
   Table 17: Product Lifecycle of Video Game Consoles of 6th, 7th and 8th Generations (includes corresponding Graph/Chart).....II-31
Game Consoles Remain Pricey Even as PCs Get Cheaper.....II-31
1$350
   Table 18: Launch Prices of Major Game Consoles (1977-2013) (includes corresponding Graph/Chart).....II-321$350
   Hardcore Gamers Sustain Demand for Gaming Consoles.....II-33
New Generation of Home Console Games Sustains Audience Interest with Unique
  Attributes.....II-33
1$100
   Popularity of Video Games Transcends Traditional Boundaries of Age and Gender.....II-341$100
   MMOGs Steal the Thunder from Console Games.....II-35
Rising Game Development Costs Jeopardizes Developers’ Profitability.....II-35
1$100
   Table 19: Video Game Development Scenario: Average Expenditure, Team Size and No. of Days by Platform (includes corresponding Graph/Chart).....II-36
Software Piracy Takes the Wind Out of the Market’s Sails.....II-36
1$350
   Table 20: Global Video Games Market (2014): Percentage Share Breakdown of Values Sales by Segment (includes corresponding Graph/Chart).....II-371$350
   Overview of Stereoscopic 3D Technology.....II-38
Active Shutter Technology.....II-38
Polarized Passive 3D Technology.....II-38
1$100
   Autostereoscopic Technology.....II-39
Stereoscopic 3D Capable Video Game Consoles.....II-39
1$100
   Evolution of 3D Video Game Consoles.....II-401$100
   Evolution of Home Game Consoles from First Generation to Eighth Generation:
  1967-2015.....II-41
2$200
   A Glance at Key Specifications of 8th Generation Consoles.....II-431$100
   Pros and Cons of S3D Gaming.....II-441$100
   Recreational Software Advisory Council (RSAC).....II-45
Entertainment Software Ratings Board (ESRB).....II-45
1$100
   Pan European Games Information (PEGI).....II-461$100
   Sony Computer Entertainment to Unleash New Playstation®4.....II-47
Microsoft Introduces 1TB Xbox One.....II-47
Snail to Unveil OBox Gaming Console.....II-47
Nintendo Introduces New 3DS and New 3DS XL.....II-47
Sony to Launch Morpheus VR Headset in 2016.....II-47
Oculus VR to Unveil Oculus Rift VR Headset in 2016.....II-47
HTC Unveils First Virtual Reality Headset.....II-47
1$100
   SuperD Technology Introduces Glasses-Free 3D Gaming Machines.....II-48
Nintendo Announces US Launch of Nintendo 3DS XL.....II-48
Microsoft to Introduce HoloLens Virtual Reality Headset.....II-48
Sony Computer Entertainment to Launch “Glacier White” Playstation®4(Ps4™).....II-48
Nintendo to Introduce Low-cost Gaming Console.....II-48
Nintendo Releases 3DS and 3DS LL Handheld Consoles.....II-48
Microsoft Unveils Xbox One in China.....II-48
Sony to Release PlayStation 4 Console in China.....II-48
1$100
   Oculus VR Introduces Crescent Bay VR Headset Prototype.....II-49
Microsoft to Unveil Xbox VR Headset.....II-49
Snail Games USA Unveils W 3D Smartphone.....II-49
Asus Launches GTX 750 and GTX 750 Ti 3D-gaming Graphics Cards.....II-49
Sony Computer Entertainment Unveils PlayStation 4 Game Console.....II-49
Microsoft Launches Xbox One.....II-49
Avegant Introduces Avegant Glyph 3D VR Headset Prototype.....II-49
1$100
   Crunching Koalas to Bring MouseCraft to Xbox One and Wii U.....II-50
Facebook Acquires Oculus VR.....II-50
Sony to Form Joint Ventures for PlayStation Consoles in China.....II-50
YoYo Games and Sony Inks Collaboration Agreement.....II-50
Sony Computer Entertainment Extends Partnership with Unity Technologies.....II-50
NeuLion Inks Agreement with Microsoft.....II-50
Nintendo to Merge Console and Handheld Development Divisions.....II-50
1$100
   Microsoft Corporation (US).....II-51
Nintendo Co. Ltd. (Japan).....II-51
1$100
   Sony Computer Entertainment Inc. (Japan).....II-521$100
   Table 21: World Recent Past, Current and Future Analysis for 3D Gaming Consoles by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), and Rest of World Markets Independently Analyzed with Annual Sales in Thousand Units for the Years 2014 through 2020 (includes corresponding Graph/Chart).....II-531$350
   Table 22: World 6-Year Perspective for 3D Gaming Consoles by Geographic Region - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), and Rest of World Markets for Years 2015 and 2020 (includes corresponding Graph/Chart).....II-541$350
   A. Market Analysis.....III-1
Current & Future Analysis.....III-1
Video Games Software: Market Basics.....III-1
Table 23: US Video Games Sector (2013): Percentage Share Breakdown of Dollar Spending by Category (includes corresponding Graph/Chart).....III-1
1$200
   Changing Demographics: A Primary Driver.....III-2
Table 24: US Video Games Market by Gender (2014): Percentage Share of Male and Female Gamers (includes corresponding Graph/Chart).....III-2
1$200
   Table 25: US Video Games Market by Age Group (2014): Percentage Share of Gamers Under 18 Years, 18-35 Years, and 36+ Years (includes corresponding Graph/Chart).....III-3

Table 26: US Video Games Market by Genres (2013): Percentage Share Breakdown of Volume Sales for Action, Adventure, Casual, Family Entertainment, Fighting, Racing, Role Playing, Shooter, Sports Games, and Others (includes corresponding Graph/Chart).....III-3
Software for Leading Console Manufacturers Take the Major Share in Console Gaming
  Software Market.....III-3
1$200
   Publishers Keen on Enhancing Product Portfolio.....III-4
Distribution Dynamics.....III-4
Table 27: US Video Games Market (2014): Percentage Share Breakdown of Sales by Physical and Digital Channels (includes corresponding Graph/Chart).....III-4
Traditional Stores.....III-4
Retail Stores.....III-4
1$200
   Specialty Video Stores.....III-5
Other.....III-5
Digital Distribution Gathers Momentum.....III-5
Factors Driving Revenue Growth.....III-5
1$75
   Hollywood and Video Games.....III-6
Films Inspired by Games.....III-6
Games Borrow from Films.....III-6
1$75
   Violent & Adult Theme Video Games: Cause for Concern.....III-7
ESA: A Dedicated Platform for Interactive Game Publishers.....III-7
1$75
   Product Introductions.....III-81$75
   Strategic Corporate Developments.....III-91$75
   Microsoft Corporation – A Key US Console Manufacturer.....III-101$75
   B. Market Analytics.....III-11
Table 28: US Recent Past, Current and Future Analysis for 3D Gaming Consoles Market Analyzed with Annual Sales in Thousand Units for the Years 2014 through 2020 (includes corresponding Graph/Chart).....III-11
1$200
   A. Market Analysis.....III-12
Market Overview.....III-12
Video Game Development to Seek New Highs.....III-12
Regulatory Mechanism.....III-12
1$75
   B. Market Analytics.....III-13
Table 29: Canadian Recent Past, Current and Future Analysis for 3D Gaming Consoles Market Analyzed with Annual Sales in Thousand Units for the Years 2014 through 2020 (includes corresponding Graph/Chart).....III-13
1$200
   A. Market Analysis.....III-14
Current & Future Analysis.....III-14
Overview.....III-14
Unique Features of Japanese Gaming Industry.....III-14
1$75
   Expanding Demographics and New Markets to Revive Japanese Video Games
  Market.....III-15
Big Players, Big Games.....III-15
Japanese Cartoons ‘Anime’ Invade Video Games.....III-15
1$75
   Foreign Developers to Tap Japanese Market.....III-16
Regulatory Mechanism.....III-16
Table 30: Japanese 8th Generation Video Game Consoles Market by Leading Brands (2015): Percentage Breakdown of Lifetime Shipments through Q1 2015 for Microsoft Xbox One, Nintendo Wii U, and Sony PlayStation 4 (includes corresponding Graph/Chart).....III-16
1$200
   Product Introductions.....III-171$75
   Strategic Corporate Developments.....III-18
Key Japanese Console Manfuacturers.....III-18
2$150
   B. Market Analytics.....III-20
Table 31: Japanese Recent Past, Current and Future Analysis for 3D Gaming Consoles Market Analyzed with Annual Sales in Thousand Units for the Years 2014 through 2020 (includes corresponding Graph/Chart).....III-20
1$200
   A. Market Analysis.....III-21
Current & Future Analysis.....III-21
Overview of the European Video Games Industry.....III-21
1$75
   Overview of Video Game Market In Select Geographic Regions.....III-22
France.....III-22
Table 32: French Video Games Market by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-22
Germany.....III-22
1$200
   Table 33: German Market for Video Games by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-23
Italy.....III-23
1$200
   Table 34: Italian Market for Video Games by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-24
The United Kingdom.....III-24
Overview.....III-24
1$200
   Table 35: UK Market for Video Games by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-25
Distribution Scenario.....III-25
Console Software Leads the Way for UK Games and Leisure Market.....III-25
1$200
   Advergaming to Target Right Customers.....III-26
Market Trends & Issues.....III-26
Educational Games Hold Out.....III-26
Fantasy Themes Offer Fantastic Prospects.....III-26
Pop Stars, Music & Video Games Combo Could Spell Success.....III-26
Piracy: The Biggest Spoilsport.....III-26
1$75
   Entertainment & Leisure Software Publishers Association: Collective
  Identity.....III-27
Spain.....III-27
Online Gaming is Hot in Spain.....III-27
Table 36: Spanish Market for Video Games by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-27
Russia.....III-27
1$200
   Table 37: Russian Market for Video Games by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-28
Rest of Europe.....III-28
Table 38: Rest of Europe Market for Video Games by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-28
1$200
   Product Introduction.....III-29
Corporate Development.....III-29
B. Market Analytics.....III-29
Table 39: European Recent Past, Current and Future Analysis for 3D Gaming Consoles Market Analyzed with Annual Sales in Thousand Units for the Years 2014 through 2020 (includes corresponding Graph/Chart).....III-29
1$200
   A. Market Analysis.....III-30
Current & Future Analysis.....III-30
An Overview of Video Games Market in Asia-Pacific.....III-30
Swift Growth Ahead for Online Video Games Industry in Asia-Pacific.....III-30
Asia-The Hotbed for Multiplayer Gaming.....III-30
1$75
   Overview of Video Games Market In Select Geographic Regions.....III-31
Australia.....III-31
Table 40: Australian Video Games Market (2014): Percentage Share Breakdown of Gamers by Age Group (As a Proportion of Population) (includes corresponding Graph/Chart).....III-31

Table 41: Australian Video Games Market (2014): Percentage Share Breakdown of Gamers by Gender (includes corresponding Graph/Chart).....III-31

Table 42: Australian Market for Video Games by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-31
1$200
   China.....III-32
Industry Overview.....III-32
Lifting of Ban to Prop Up Console Games Market.....III-32
2$150
   Table 43: Chinese Market for Video Games by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-34
Licensing – A Strategy Driving Video Games Market in China.....III-34
Piracy - A Serious Concern to the Chinese Market.....III-34
Multiplayer Online Games Change Gaming Market.....III-34
1$200
   Domestic Players Face Increased Competition.....III-35
China’s Transformation to Software Hub Helps Video Games Market.....III-35
South Korea.....III-35
1$75
   Table 44: South Korean Market for Video Games by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-36
India.....III-36
Indian Video Game Industry to Witness Tremendous Growth.....III-36
1$200
   India - A Preferred Destination for Developing Games.....III-37
New Zealand.....III-37
New Zealand: A Developers’ Paradise.....III-37
Video Games Industry Set to Leap to Another Level.....III-37
New Zealand Studios - Fast Making their Way into Global Stage.....III-37
1$75
   Table 45: New Zealand Video Games Market (2014): Percentage of Game Devices Used in Households (includes corresponding Graph/Chart).....III-38

Table 46: New Zealand Video Games Market (2014): Percentage Share Breakdown of Gamers by Age Group (includes corresponding Graph/Chart).....III-38
1$200
   Table 47: New Zealand Video Games Market (2014): Percentage Share Breakdown of Gamers by Gender (includes corresponding Graph/Chart).....III-39
Rest of Asia-Pacific.....III-39
Table 48: Rest of Asia-Pacific Market for Video Games by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-39
Product Introductions.....III-39
1$200
   Corporate Development.....III-401$75
   B. Market Analytics.....III-41
Table 49: Asia-Pacific Recent Past, Current and Future Analysis for 3D Gaming Consoles Market Analyzed with Annual Sales in Thousand Units for the Years 2014 through 2020 (includes corresponding Graph/Chart).....III-41
1$200
   A. Market Analysis.....III-42
Current & Future Analysis.....III-42
Overview of Select Markets.....III-42
Latin America.....III-42
Table 50: Latin American Market for Video Games by Geographic Region (2014): Percentage Breakdown of Value Sales for Brazil, Mexico and Rest of Latin America Markets (includes corresponding Graph/Chart).....III-42

Table 51: Latin American Market for Video Games by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-42
1$200
   Brazil.....III-43
Brazilian Video Games Industry Witnesses Significant Growth.....III-43
Opportunities & Threats.....III-43
Table 52: Brazilian Market for Video Games by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-43
1$200
   Mexico.....III-44
Mexico - A Potential Market for Video Games.....III-44
Table 53: Mexican Market for Video Games by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-44
1$200
   Middle East.....III-45
Table 54: Middle East Market for Video Games by Segment (2014): Percentage Breakdown of Value Sales for Console Games Software, Handheld Games Software, PC Games Software (Digital and Boxed), Online Games Subscriptions, and Wireless Games Software Markets (includes corresponding Graph/Chart).....III-45
B. Market Analytics.....III-45
Table 55: Rest of World Recent Past, Current and Future Analysis for 3D Gaming Consoles Market Analyzed with Annual Sales in Thousand Units for the Years 2014 through 2020 (includes corresponding Graph/Chart).....III-45
1$200
    
 
 


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