MCP-2736: CONSUMER BATTERIES – A GLOBAL STRATEGIC BUSINESS REPORT

Global Consumer Batteries Market to Exceed $27.8 Billion by 2012, According to New Report by Global Industry Analysts, Inc.

Long shelf-life primary batteries are likely to zoom ahead of primary batteries with comparatively lower shelf lives and lower energy densities. Global consumer batteries market is projected to reach $27.75 billion by the year 2012.

San Jose, California (PRWEB), April 24, 2008 -- The consumer batteries market is highly competitive. While success in the primary batteries market is defined by marketing prowess, success in the rechargeable batteries market is defined by long-term contracts. Most of the end-use industries are dominated by a small number of global players. A long-term contract with one of the electronics major enables battery manufacturers to attain critical scale. Japanese battery makers have for long, dominated the market for secondary batteries while primary batteries market is dominated by North American players. Competing on price, Chinese battery makers are fast emerging as leading players in the global battery market.

Alkaline batteries are expected to dominate the primary battery market while lithium batteries are lead the secondary battery segment. Worldwide, secondary consumer batteries market is projected to grow fastest, registering a compounded annual rate of more than 6.5% over the period 2001-2010, as stated by Global Industry Analysts, Inc. Demand for emerging battery technologies are expected to offer the highest growth potential. Lithium based batteries are expected to emerge as the mainstay of secondary batteries, while alkaline batteries are expected to continue their dominance in the primary batteries market. Lithium ion batteries market in the US is projected be around $1.5 billion by 2013. Emerging markets are expected to offer the highest growth opportunity for consumer batteries. Consumer batteries market in Asia-Pacific is expected to grow fastest, posting a CAGR of close to 7.755 over the period 2001-2010.

Despite greater durability and reliable services, nickel cadmium batteries are falling prey to other environmentally benign batteries. The European battery regulation sounds a virtual death knell for NiCad batteries within the EU. Lithium-ion is one of the most exciting segments in the rechargeable category and is currently among the fastest growing chemistries in the consumer battery market. Demand for lithium-ion batteries is expected to surge in the future with burgeoning end-use applications in portable powering segment.

The report titled “Consumer Batteries: A Global Strategic Business Report” published by Global Industry Analysts, Inc., provides a comprehensive review of market trends and issues, industry overview, competitive scenario, raw materials overview, distribution dynamics, regulatory environment, technological breakthroughs, product introductions/innovations, and recent industry activity. The study also analyzes market data and analytics in value sales for the period 1995-2015, by geographic regions including United States, Canada, Japan, Europe, Asia-Pacific, Middle East and Latin America. Product/group segments analyzed include Primary Batteries (Zinc Carbon and Alkaline) and Secondary Batteries (Nickel Cadmium, Nickel Metal Hydride, Lithium Ion, and Others)

Major market participants include Battery Technologies, BYD Company, Duracell, Electrochem Automation, Energizer Holdings, FDK Corporation, GP Batteries International, Hitachi Maxell, Matsushita Battery Industrial Company, Saft Groupe, Sanyo Electric Company, Sanyo Energy (USA), Sony, Spectrum Brands, VARTA Consumer Batteries, TCL Hyperpower Batteries, Toshiba America Electronic Components, Tronic Technology Global, TWD Technology, Ultralife Batteries, and Valence Technology.

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