MCP-1005: BRANDED APPAREL – A GLOBAL STRATEGIC BUSINESS REPORT

World Branded Apparel Market to Reach $597.8 Billion by 2010, According to New Report by Global Industry Analysts, Inc.

World market for branded apparel is projected reach $597.8 billion by the year 2010. With the mid-market segment of the apparel industry susceptible to overall macro economic conditions prevailing in a country, the present slowdown in the US economy is expected to take a little steam off the market’s growth. But as the market recovers poise in the upcoming years, in terms of consumer purchasing power, confidence, and discretionary spends, heavy spending of time and money by marketers on brand promotions and the inherent consumer’s obsession for branded products will help drive future growth.

San Jose, California (PRWEB), April 29, 2008 -- Consumers are increasingly becoming brand conscious and are opting for apparel with brand images or logos. With growing awareness and fashion sensibility as a means of self-expression among consumers, demand for more choices and products serving both fashion and performance needs are evolving out. The modern customer is identified as a person who elects to experiment with diverse looks and ideas. Men in the age group of 25-35, with higher disposable income spend on expensive shirts and suits. United States represents the world’s largest branded apparel market accounting for an estimated share of 29.8% in the year 2008, closely followed by Europe, the second largest market. Women’s branded apparel market in Europe is forecasted to grow at a CAGR of 2.07% over the years 2011 through 2015. Demographic shifts and emergence of diverse purchasing patterns have a direct impact on the women’s apparel market. Important factors considered while purchasing garments include price, brand, shape, color and fabric. As stated by Global Industry Analysts Inc, Children’s branded apparel market is forecasted to grow the strongest in Asia-Pacific with the region flaunting the potential to reach $33.75 billion by the year 2012.

Major players in the marketplace include Adidas AG, Algo Group Inc., Benetton Group SpA, Ermenegildo Zegna Group, Esprit Europe GmbH, Giorgio Armani SpA, HartMarx Corp, Levi Strauss & Co, Liz Claiborne Inc, Nautica Enterprises Inc, Nike Inc., Phillips-Van Heusen Corp, RCS Investimenti SpA, The Athletic Sportshow Inc., Tommy Hilfiger U.S.A., Inc., Tribal Sportswear Inc., Triumph Apparel Corporation, Valentino Fashion Group S.p.A., Vanity Fair Corp, and Warnaco Group Inc., among others.

“Branded Apparel: A Global Strategic Business Report”, published by Global Industry Analysts, Inc., provides a comprehensive review of market trends, drivers, product profile, recent developments, mergers, acquisitions, profiles of major players and other strategic industry activities. Analysis is presented for major geographic markets such as United States, Canada, Japan, France, Germany, the UK, Italy, Spain, Russia, Asia-Pacific, Latin America and rest of world. Analytics from 1991 through 2015 are provided in terms of product segments including men's branded apparel, women's branded apparel, children's branded apparel and sports branded apparel.

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