STATIONERY PRODUCTS - A GLOBAL STRATEGIC BUSINESS REPORT   

Research Abstract

This report analyzes the worldwide markets for Stationery Products in US$ Million by the following Product Segments: Carbon Paper & Inked Ribbons (Carbon & Stencil Paper, & Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes, & Sealing Tapes), Marking Devices (Hand Stamps, Stencils, & Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets, & Writing/Printing/Copying Products), Party Goods, Writing Instruments (Pens/Markers {Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens, & Fountain Pens}, Pencils/Art Goods {Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, & Other Art Goods}), and Miscellaneous Stationery products. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East/Africa, and Latin America. Annual estimates and forecasts are provided for the period 2010 through 2018. A six-year historic analysis is also provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based upon search engine sources in the public domain. The report profiles 614 companies including many key and niche players such as -

A.T. Cross Company
ACCO Brands Corporation
Adveo Group International SA
American Greetings Corporation
Archies Limited


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Code : MCP-2796
Price : $4950
Companies : 614
Pages : 878
Date : November 2012
Market Data Tables : 221

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 TABLE OF CONTENTS


 
   Study Reliability and Reporting Limitations.....I-1  
   Disclaimers.....I-2
Data Interpretation & Reporting Level.....I-2
  
   Product Definitions and Scope of Study.....I-3  
   Favorable Demographics Driving the Market.....II-1
Seasonality is the Norm, Rather than an Exception.....II-1
‘Back-to-School’ - A Busy Period for Stationery Suppliers.....II-1
1$100
   Special Occasions Set the Cash Registers Ringing.....II-2
Educational Institutes-Major Revenue Generators.....II-2
Electronic Age Presents Mixed Bag of Opportunities & Challenges for StationeryProducts.....II-2
The Success of Traditional Greetings Cards in the Age of Electronic Greetings Cards A Case in Point.....II-2
1$100
   Student Community Prefers Paper-based Stationery Products.....II-3
Growth of Writing Instruments Continues Undeterred by Technological Onslaught.....II-3
Pen Manufacturers Continue to Find Demand Despite Growing Preference for Digital Solutions.....II-3
1$100
   Paperless Era - Yet to Arrive.....II-4
Internet Emerging as a Leading Distribution Channel.....II-4
1$100
   Impact of Recession in Retrospect.....II-5
Current and Future Analysis.....II-5
1$100
   Developing Markets to Lend Traction in the Short to Medium Term Period.....II-6
The Home Office - An Emerging Market.....II-6
Proliferation of Home Offices.....II-6
Women - The Largest Home Office Users.....II-6
1$100
   Features in Home-Office Supplies Increasingly Preferred by Consumers (Rating on Scale of 1-10, 1 being the least).....II-7
Variety, Quality and Price – A Stationer’s Mantra for Success.....II-7
Fashion Beckons but Practicality Holds Back.....II-7
1$100
   Eye Catching Colors and Designs –Dressing Up the Market.....II-8
Binders and Notebooks Emerge as Fashionable Items.....II-8
Innovation and Uniqueness – What Sets Them Apart.....II-8
1$100
   Technological Advances – No Industry is Immune.....II-9
Technology Advancements in Writing Instruments Herald a Silent Revolution.....II-9
New Trends Blur Distinction Between Home & School Supplies.....II-9
Licensed Products Drive Sales.....II-9
1$100
   Its All in the Name - Brand Value Does Count.....II-10
Private Label Products – Useful Strategy.....II-10
Similar Concept Line - A Good Idea that Actually Works.....II-10
1$100
   The ‘Green Trend’ – Assaying the Environmental Cause.....II-11
Pricing Pressure and Environmental Packaging Remain Major Concerns.....II-11
Envelopes Market – A Review.....II-11
A Look into the Greeting Cards Market.....II-11
1$100
   Factors Boosting Greeting Card Sales.....II-12
Growth Drivers (On a Scale of 1-10).....II-12
Demographics/Lifestyles & Cards: Drawing a Parallel.....II-12
1$100
   Handmade Cards- A Growing Trend.....II-13
Sound Cards Creating Waves in Card Market.....II-13
Companies Fight to Remain Relevant Amidst Shifting Demographics.....II-13
1$100
   ATM - A Retailing Medium! - A Peek into What the Future Holds.....II-14
Demand for Corporate Greeting Cards on the Rise.....II-14
Corporate Greeting Cards – An Advertising Tool.....II-14
1$100
   Table 1: World Greeting Cards Market in 2010: Per Capita Consumption of Greeting Cards by Region for United Kingdom, United States, Canada, Australia and Spain (includes corresponding Graph/Chart).....II-15
Increasing Sales of Gift-Wrap and Party Goods.....II-15
Pens/Markers Market.....II-15
Pens in the Competitive List of Gifts.....II-15
1$350
   Paper Diaries Being Increasingly Replaced by Electronic Diaries.....II-16
Writing Instruments Category Still Needs Enhancement.....II-16
Manufacturers Re-launch Stationery Products.....II-16
Market Scenario in the Developed Vs. Developing Countries.....II-16
1$100
   Major Players in the Stationery Products Market.....II-17
Rubbermaid and BIC Battle it out at the Top.....II-17
Table 2: World Market for Stationery Products (2010): Percentage Share Breakdown of Value Sales by Leading Players (includes corresponding Graph/Chart).....II-17
Mailing Supplies – Regional Players Dominate Niche Markets.....II-17
1$350
   Paper-based Stationery Products & Office Supplies.....II-18
Writing & Marking Instruments.....II-18
Table 3: Global Market for Pens (2010): Percentage Breakdown of Luxury Pen Sales by Brand - Montblanc, Cartier, and Others (includes corresponding Graph/Chart).....II-18
Location – Staying Closer to the Consumers.....II-18
Anti-Dumping Duties Destabilize Chinese Exports.....II-18
2$350
   Carbon Paper and Inked Ribbons.....II-20
Greeting Cards.....II-20
Mailing Supplies.....II-20
Envelopes.....II-20
Sealing Tapes:.....II-20
1$100
   Marking Devices.....II-21
Paper-Based Stationery Products.....II-21
Binders.....II-21
3-Ring Binders.....II-21
Coil Binders.....II-21
Custom Binders.....II-21
Leather Binders.....II-21
1$100
   School Binders.....II-22
Spiral Binders.....II-22
Zipper Binders.....II-22
Note Books and Writing Pads.....II-22
Scrap Books.....II-22
Photo Albums.....II-22
Calendars.....II-22
Scrap Books.....II-22
1$100
   Filing Supplies.....II-23
Writing/Printing/Copying Paper.....II-23
Indexing Products.....II-23
Address/Phone Books.....II-23
Diaries.....II-23
Exercise Books.....II-23
1$100
   File Folders & Holders.....II-24
Message Notes.....II-24
Writing Pads/Tablets.....II-24
Party Goods.....II-24
Writing Instruments.....II-24
1$100
   Pens.....II-25
Fountain Pen Market.....II-25
Rollerball Pens.....II-25
Ballpoint Pens.....II-25
Porous-Point Pens.....II-25
Luxury Pens.....II-25
1$100
   Pencils & Art Goods.....II-26
Crayons.....II-26
Miscellaneous Products.....II-26
1$100
   Discount Stores and Super Stores Monopolizing the Market.....II-27
Super Specialty Stores for Office Products.....II-27
Retailers.....II-27
Hypermarkets and Departmental Stores.....II-27
1$100
   Licensing & Ethnic Themes by Suppliers to Increase Sales.....II-28
Exclusive Boutiques to Popularize Wide Range of Writing Instruments.....II-28
Even Non-Stationery Retailers Keen on Tapping Opportunities in Stationery
  Market.....II-28
1$100
   Mandeville Electronics Introduces Range of Tailor made Pen.....II-29
Pilot Pen Corporation of America Unveils BeGreen Pen Range.....II-29
Beauspoke Introduces Line of Greeting Cards and Marketing Postcard.....II-29
3M Gulf Unveils Life Style Stationery Line.....II-29
1$100
   Moleskine Launches Black Collection Notebook.....II-30
Paper Source Introduces Personalized Stationery Range.....II-30
Neopost Offers IS-480 and DS-62 Postal Services to Circle Housing Group.....II-30
1$100
   justWink Offers New Range of Holiday Cards.....II-31
American Greetings Unveils New Range of Cards for Hanukkah.....II-31
American Greetings Rolls Out justWink App.....II-31
American Greetings Unveils Whooaaah Wishes Cards.....II-31
1$100
   Hallmark Introduces New Cards Range for Children to Celebrate Halloween.....II-32
Crane Launches Range of Digital Photo Cards.....II-32
American Greetings Introduces Let Me Out Birthday Cards Collection.....II-32
U.S. Postal Service Introduces Everyday Cards for Everyday Heroes.....II-32
Pilot Pen Rolls Out FriXion Erasable Gel Pens.....II-32
1$100
   Kodak Gallery Introduces New Holiday Photo Cards.....II-33
Luxor Writing Instrument Rolls Out Pilot Frixion Ball Pens.....II-33
Hallmark Canada Launches New Card Collection.....II-33
SendOutCards Unveils Video Cards.....II-33
Fiber Mark Rolls Out PraziPUR Binding Machine.....II-33
Photo Stencil to Unveil NicAlloy-XT.....II-33
SOA Networks and Clinton Cards to Launch Myvalentinetext Service.....II-33
1$100
   Storkie Express Unveils New Christmas Cards and Holiday Cards Collection on
  Storkie.com.....II-34
American Greetings Rolls Out Flipbook.....II-34
Target and American Greetings Launch Taylor Swift Greeting Cards.....II-34
Animal Planet to Introduce Kids Merchandise.....II-34
Newell Rubbermaid Rolls Out Papermate Biodegradable Pens and Pencils
  Collection.....II-34
DBA Unveils Biodegradable Disposable Pen.....II-34
1$100
   Mitsubishi Pencil Introduces Do! POSKA Series Pigment Markers.....II-35
Montblanc Introduces Donation Pen Arturo Toscanini.....II-35
Hallmark Cards Unveils Personalized Photo Plates.....II-35
Camlin Unveils New Fountain Pen.....II-35
Mitsubishi Pencil Co. Unveils Style-Fit Writing Instruments.....II-35
Newell Rubbermaid Rolls Out Environment Friendly Stationery Products.....II-35
1$100
   Montblanc Rolls Out Mahatma Gandhi Limited Edition-241 Pens.....II-36
Navneet Publications Unveils New Oil Pastels.....II-36
Office Depot Introduces Expanded Range of Writing Instruments.....II-36
Odyssey Unveils Massive Collection of Premium Pens .....II-36
WedVert to Unveil VERT™ Yoko Chapman Wedding Stationery Range.....II-36
1$100
   Worth Higgins & Associates Aquires Page Stationery.....II-37
Great British Card Takes Over The Almanac Gallery.....II-37
American Greetings Acquires Assets and Subsidiaries of Clinton Cards.....II-37
Mitsubishi Pencil to Acquire Minority Interest in Linc Pen & Plastics.....II-37
1$100
   Adel Kalemcilik and Faber-Castell Aktiengesellschaft to Establish New Company in
  Moscow.....II-38
MPS to Merge with Pan Macmillan Book India.....II-38
LifePics Inks Agreement with Hallmark Cards.....II-38
Rhino Linings Takes Over Concrete Solutions.....II-38
1$100
   Kolbus UK Acquires Sigloch Maschinenbau.....II-39
Mortons Print Takes Over Lincolnshire Mailing.....II-39
American Greetings Merges Wholesale Business of Papyrus.....II-39
BIC Acquires Cello Pens.....II-39
Nippon Paper Acquires Paper Australia.....II-39
MWV Forms Partnership with BILT.....II-39
1$100
   Madison Park Greetings Forms Partnership with Prentiss Douthit.....II-40
American Greetings Inks Agreement with Amscan.....II-40
MEGA Brands Inks Agreement with Microsoft Game Studios.....II-40
Staples Launches First Store in India.....II-40
MWV to Restructure Envelope Manufacturing Business.....II-40
1$100
   A. T. Cross Company (US).....II-41
ACCO Brands Corporation (US).....II-41
1$100
   Adveo Group International SA (Spain).....II-42
American Greetings Corporation (US).....II-42
Archies Limited' (India).....II-42
1$100
   Aurora DUE s.r.l. (Italy).....II-43
Avery Dennison Corporation (US).....II-43
1$100
   Cenveo Inc. (US).....II-44
Child Rights and You (CRY) (India).....II-44
1$100
   CSS Industries Inc. (US).....II-45
Dixon Ticonderoga Company (US).....II-45
Elmer's Products, Inc. (US).....II-45
Four Pillars Enterprise Co., Ltd. (Taiwan).....II-45
1$100
   Groupe Hamelin (France).....II-46
Hallmark Cards, Inc. (US).....II-46
1$100
   Herlitz PBS AG (Germany).....II-47
International Greetings Plc (UK).....II-47
International Writing Instrument Corp (Taiwan).....II-47
1$100
   Kokuyo Co., Ltd. (Japan).....II-48
Kokuyo Camlin Ltd. (India).....II-48
Letts Filofax Group Ltd (UK).....II-48
1$100
   Mitsubishi Pencil Co., Ltd. (Japan).....II-49
Newell Rubbermaid Inc. (US).....II-49
OfficeMax Incorporated (US).....II-49
1$100
   Pentel Co., Ltd. (Japan).....II-50
Pilot Corporation (Japan).....II-50
Pilot Pen Corporation of America (US).....II-50
1$100
   PT Pabrik Kertas Tjiwi Kimia TBK (Indonesia).....II-51
Resolute Forest Products (Canada).....II-51
Richmont (Switzerland).....II-51
Montblanc International GmbH (Germany).....II-51
1$100
   Societe BIC (France).....II-52
Staples Advantage (US).....II-52
ST Dupont SA (France).....II-52
1$100
   World Trend, Inc. (US).....II-531$100
   Table 4: World Recent Past, Current & Future Analysis for Stationery Products by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed by Annual Sales in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-541$350
   Table 5: World Historic Review for Stationery Products by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-551$350
   Table 6: World 15-Year Perspective for Stationery Products by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-561$350
   Table 7: World Recent Past, Current & Future Analysis for Stationery Products by Product Group - Carbon Paper & Inked Ribbons, Greeting Cards, Mailing Supplies, Marking Devices, Paper-Based Stationery Products, Party Goods, Writing Instruments and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-571$350
   Table 8: World Historic Review for Stationery Products by Product Group - Carbon Paper & Inked Ribbons, Greeting Cards, Mailing Supplies, Marking Devices, Paper-Based Stationery Products, Party Goods, Writing Instruments and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-581$350
   Table 9: World 15-Year Perspective for Stationery Products by Product Group - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons, Greeting Cards, Mailing Supplies, Marking Devices, Paper-Based Stationery Products, Party Goods, Writing Instruments and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-591$350
   Analysis by Product Group.....II-60
Table 10: World Recent Past, Current & Future Analysis for Carbon Paper & Inked Ribbons by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed by Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-60
1$350
   Table 11: World Historic Review for Carbon Paper & Inked Ribbons by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-611$350
   Table 12: World 15-Year Perspective for Carbon Paper & Inked Ribbons by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-621$350
   Table 13: World Recent Past, Current & Future Analysis for Carbon Paper & Inked Ribbons by Product Segment - Carbon Paper and Inked Ribbons Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-631$350
   Table 14: World Historic Review for Carbon Paper & Inked Ribbons by Product Segment - Carbon Paper and Inked Ribbons Independently Analyzed by Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-641$350
   Table 15: World 15-Year Perspective for Carbon Paper & Inked Ribbons by Product Segment - Percentage Breakdown of Dollar Sales for Carbon Paper and Inked Ribbons for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-651$350
   Table 16: World Recent Past, Current & Future Analysis for Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-661$350
   Table 17: World Historic Review for Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-671$350
   Table 18: World 15-Year Perspective for Greeting Cards by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-681$350
   Table 19: World Recent Past, Current & Future Analysis for Mailing Supplies by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed by Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-691$350
   Table 20: World Historic Review for Mailing Supplies by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-701$350
   Table 21: World Recent Past, Current & Future Analysis for Mailing Supplies by Product Segment - Padded Envelopes, Paper-Based Envelopes and Sealing Tapes Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-711$350
   Table 22: World Historic Review for Mailing Supplies by Product Segment - Padded Envelopes, Paper-Based Envelopes and Sealing Tapes Independently Analyzed by Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-721$350
   Table 23: World 15-Year Perspective for Mailing Supplies by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-731$350
   Table 24: World 15-Year Perspective for Mailing Supplies by Product Segment - Percentage Breakdown of Dollar Sales for Padded Envelopes, Paper-Based Envelopes and Sealing Tapes for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-741$350
   Table 25: World Recent Past, Current & Future Analysis for Marking Devices by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed by Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-751$350
   Table 26: World Historic Review for Marking Devices by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-761$350
   Table 27: World Recent Past, Current & Future Analysis for Marking Devices by Product Segment - Hand Stamps, Stencils and Other Marking Devices Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-771$350
   Table 28: World Historic Review for Marking Devices by Product Segment - Hand Stamps, Stencils and Other Marking Devices Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-781$350
   Table 29: World 15-Year Perspective for Marking Devices by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-791$350
   Table 30: World 15-Year Perspective for Marking Devices by Product Segment - Percentage Breakdown of Dollar Sales for Hand Stamps, Stencils and Other Marking Devices for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-801$350
   Table 31: World Recent Past, Current & Future Analysis for Paper-Based Stationery Products by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed by Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-811$350
   Table 32: World Historic Review for Paper-based Stationery Products by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-821$350
   Table 33: World Recent Past, Current & Future Analysis for Paper-Based Stationery Products by Product Segment - Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-831$350
   Table 34: World Historic Review for Paper-Based Stationery Products by Product Segment - Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-841$350
   Table 35: World 15-Year Perspective for Paper-Based Stationery Products by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-851$350
   Table 36: World 15-Year Perspective for Paper-Based Stationery Products by Product Segment - Percentage Breakdown of Dollar Sales for Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/ Tablets and Writing/Printing/ Copying Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-861$350
   Table 37: World Recent Past, Current & Future Analysis for Party Goods by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-871$350
   Table 38: World Historic Review for Party Goods by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-881$350
   Table 39: World 15-Year Perspective for Party Goods by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-891$350
   Table 40: World Recent Past, Current & Future Analysis for Writing Instruments by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed by Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-901$350
   Table 41: World Historic Review for Writing Instruments by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-911$350
   Table 42: World Recent Past, Current & Future Analysis for Writing Instruments by Product Segment - Pens/Markers and Pencils/Art Goods Independently Analyzed by Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-921$350
   Table 43: World Historic Review for Writing Instruments by Product Segment - Pens/ Markers and Pencils/Art Goods Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-931$350
   Table 44: World 15-Year Perspective for Writing Instruments by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-941$350
   Table 45: World 15-Year Perspective for Writing Instruments by Product Segment - Percentage Breakdown of Dollar Sales for Pens/Markers and Pencils/Art Goods for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-951$350
   Table 46: World Recent Past, Current & Future Analysis for Pens/Markers by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-961$350
   Table 47: World Historic Review for Pens/Markers by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-971$350
   Table 48: World Recent Past, Current & Future Analysis for Pens/Markers by Product Segment - Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens Independently Analyzed by Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-981$350
   Table 49: World Historic Review for Pens/Markers by Product Segment - Ballpoint Pens, Markers/ Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-991$350
   Table 50: World 15-Year Perspective for Pens/Markers by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-1001$350
   Table 51: World 15-Year Perspective for Pens/Markers by Product Segment - Percentage Breakdown of Dollar Sales for Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-1011$350
   Table 52: World Recent Past, Current & Future Analysis for Pencils/Art Goods by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/ Africa and Latin America Markets Independently Analyzed by Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-1021$350
   Table 53: World Historic Review for Pencils/Art Goods by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-1031$350
   Table 54: World Recent Past, Current & Future Analysis for Pencils/Art Goods by Product Segment - Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment and Other Art Goods Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-1041$350
   Table 55: World Historic Review for Pencils/Art Goods by Product Segment - Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment and Other Art Goods Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-1051$350
   Table 56: World 15-Year Perspective for Pencils/Art Goods by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-1061$350
   Table 57: World 15-Year Perspective for Pencils/ Art Goods by Product Segment - Percentage Breakdown of Dollar Sales for Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment and Other Art Goods for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-1071$350
   Table 58: World Recent Past, Current & Future Analysis for Miscellaneous Stationery Products by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed by Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....II-1081$350
   Table 59: World Historic Review for Miscellaneous Stationery Products by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets Independently Analyzed by Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....II-1091$350
   Table 60: World 15-Year Perspective for Miscellaneous Stationery Products by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America Markets for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....II-1101$350
   A. Market Analysis.....III-1
Outlook.....III-1
Market Overview.....III-1
Factors Propelling Demand for Stationery.....III-1
Increase in School Enrollments.....III-1
Work-at-Home Trend on the Upward.....III-1
1$75
   Increased Usage with Computers.....III-2
Baby Boomers Promoting the Market.....III-2
Market Trends.....III-2
Elimination of Intermediaries.....III-2
Mass Retailers Come into Prominence.....III-2
Writing/Marking Instruments - Market Scenario.....III-2
Pens Inking the Most Sales.....III-2
1$75
   High-End Pens Market.....III-3
Jewelers’ Acceptance of Luxury Pens: Factors Involved.....III-3
Pricing – A Major Competitive Ploy.....III-3
Key Statistics.....III-3
Table 61: US Market for Writing Instruments (2011): Percentage Breakdown of Unit Shipments by Product Group- Pen Products, Pencil Products, Marker and Highlighter Products and Correction Products (includes corresponding Graph/Chart).....III-3
1$200
   Table 62: Writing and Marking Instrument Sales in the US (2011): Percentage Breakdown by Distribution Channel for Retail, Commercial, Institutional, E-Commerce and Others (includes corresponding Graph/Chart).....III-4

Table 63: Writing and Marking Instrument Sales in the US (2011): Percentage Breakdown by Retail Distribution Channel for Mass Merchandisers & Discount Stores, Superstores, Drugstores, Supermarkets/Grocery Stores and Others (includes corresponding Graph/Chart).....III-4

Table 64: US Market for Pens in 2011: Percentage Breakdown of Volume Sales by Distribution Channel for Mass Merchants, Drug Stores, Food Stores and Food/Drugstores (includes corresponding Graph/Chart).....III-4
1$200
   Table 65: US Market for Pen Products (2011): Percentage Breakdown of Unit Shipments by Product Type - Ball Point (Retractable), Ball Point (Stick), Gel Ink, Roller Ball, Porous Point and Fountain (includes corresponding Graph/Chart).....III-5

Table 66: US Market for Pencils (2011): Percentage Breakdown of Unit Shipments by Product Type - Wood Encased Pencil, Mechanical Pencil and Colored (includes corresponding Graph/Chart).....III-5
1$200
   Table 67: US Market for Marker & Highlighter Products (2011): Percentage Breakdown of Unit and Value Shipments by Product Type - Highlighters, Permanent and Other (includes corresponding Graph/Chart).....III-6

Table 68: US Market for Correction Products (2011): Percentage Breakdown of Unit and Value Shipments by Product Type - Fluids, Pens and Tapes (includes corresponding Graph/Chart).....III-6
1$200
   Table 69: US Market for Correctional Products (2012): Percentage Share Breakdown of Dollar Sales of BIC Vs Newell Rubbermaid (includes corresponding Graph/Chart).....III-7
Greeting Cards – A Review.....III-7
Stressful Situations Boost Demand for Greeting Cards.....III-7
1$200
   Greeting Card Manufacturers Expand Product Range.....III-8
New Cards Characterize the Diversity in America.....III-8
New Avenues for Greeting Card.....III-8
1$75
   What Catches the Eye?.....III-9
Consumer Demographics.....III-9
Card Giving Occasions.....III-9
1$75
   Table 70: US Market for Everyday Greeting Cards (2011): Percentage Breakdown of Dollar Sales by Occasion (includes corresponding Graph/Chart).....III-10

Table 71: US Market for Seasonal Greeting Cards (2011): Percentage Breakdown of Dollar Sales by Holidays - Christmas, Valentine, Mother's Day, Easter, Father’s Day and Others (includes corresponding Graph/Chart).....III-10

Table 72: US Greeting Cards Market (2011): Percentage Breakdown of Sales by Distribution Outlet - Card & Gift Stores, Mass-Market Retailers, Chain Drug Stores, Food Discount Party Stores, Dollar Stores and Others (includes corresponding Graph/Chart).....III-10
1$200
   Competitive Scenario.....III-11
Table 73: Leading Manufacturers of Stationery Products in the US (2010): Percentage Market Share Breakdown of Leading Players (includes corresponding Graph/Chart).....III-11

Table 74: Leading Manufacturers of Office Stationery in the US (2010): Percentage Market Share Breakdown of Leading Players (includes corresponding Graph/Chart).....III-11

Table 75: US Market for Greeting Cards (2011): Percentage Breakdown of Dollar Sales by Leading Players (includes corresponding Graph/Chart).....III-11
1$200
   Table 76: Leading Players in Mother's Day Greeting Cards Market in the US (2011): Percentage Breakdown of Dollar Sales by Leading Players (includes corresponding Graph/Chart).....III-12
Strategic Corporate Developments.....III-12
1$200
   Product Launches.....III-132$100
   Leading Players.....III-156$175
   B. Market Analytics.....III-21
Table 77: US Recent Past, Current & Future Analysis for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-21
2$200
   Table 78: US Historic Review for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-232$200
   Table 79: US 15-Year Perspective for Stationery Products by Product Group/Segment - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/ Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/ Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/ Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-251$200
   A. Market Analysis.....III-26
Outlook.....III-26
Trends in Writing Instrument Market.....III-26
Product Launch.....III-26
Key Player.....III-26
2$100
   B. Market Analytics.....III-28
Table 80: Canadian Recent Past, Current & Future Analysis for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/ Printing/ Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-28
2$200
   Table 81: Canadian Historic Review for Stationery Products by Product Group/Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/ Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-302$200
   Table 82: Canadian 15-Year Perspective for Stationery Products by Product Group/Segment - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/ Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/ Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/ Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-321$200
   A. Market Analysis.....III-33
Outlook.....III-33
Stationery and Office Supplies as Gift Items – A Robust Market Opportunity.....III-33
Key Market Characteristics Manufacturers Should Take Note Of.....III-33
Stress on Value for Price.....III-33
Promotional Activities of Products Play a Key Role.....III-33
1$75
   Greeting Cards.....III-34
Writing Instruments.....III-34
End-Users.....III-34
White Collared Employees Constitute 1/3rd of Total Workers.....III-34
1$75
   End Users - A Categorization.....III-35
Schools.....III-35
Corporate End-Users.....III-35
Distribution Practices.....III-35
Collapse of the Three-Layered Distribution System.....III-35
1$75
   Adapting to the Changing Business Environment.....III-36
Internet Retailing Gaining Importance.....III-36
Catalog Marketing - Another Distribution Channel.....III-36
1$75
   Suppliers Finding Capable Distributors and Agents.....III-37
Mass Media Advertising Used to Create Product Awareness.....III-37
Competition.....III-37
Table 83: Leading Players in Japanese Market for Pencils (2010): Percentage Breakdown of Value Sales by leading Players (includes corresponding Graph/Chart).....III-37
1$200
   Table 84: Leading Players in Japanese Market for Mechanical Pencils (2010): Percentage Breakdown of Value Sales by Leading Players (includes corresponding Graph/Chart).....III-38

Table 85: Leading Players in Japanese Market for Ballpoint Pens (2010): Percentage Breakdown of Value Sales by Leading Players (includes corresponding Graph/Chart).....III-38
Review Of Select Players.....III-38
4$200
   B. Market Analytics.....III-42
Table 86: Japanese Recent Past, Current & Future Analysis for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/ Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-42
2$200
   Table 87: Japanese Historic Review for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood- Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-442$200
   Table 88: Japanese 15-Year Perspective for Stationery Products by Product Group/Segment - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper- based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/ Tablets and Writing/Printing/ Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-461$200
   A. Market Analysis.....III-47
Outlook.....III-47
Market Primer.....III-47
Opportunities Ahead.....III-47
Distribution Channels.....III-47
1$75
   European Stationery Market (2010): Major Distribution Channels for Key End-User
  Segments.....III-48
1$75
   B. Market Analytics.....III-49
Table 89: European Recent Past, Current & Future Analysis for Stationery Products by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-49
1$200
   Table 90: European Historic Review for Stationery Products by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-501$200
   Table 91: European Recent Past, Current & Future Analysis for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-512$200
   Table 92: European Historic Review for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/ Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-532$200
   Table 93: European 15-Year Perspective for Stationery Products by Geographic Region - Percentage Breakdown of Dollar Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-551$200
   Table 94: European 15-Year Perspective for Stationery Products by Product Group/Segment - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/ Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-561$200
   A. Market Analysis.....III-57
Outlook.....III-57
Market Overview.....III-57
1$75
   Table 95: French Stationery, Office and School Supplies Market (2010): Percentage Breakdown of Value Sales by Key Distribution Channels (includes corresponding Graph/Chart).....III-58
Select Players.....III-58
2$200
   B. Market Analytics.....III-60
Table 96: French Recent Past, Current & Future Analysis for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/ Printing/Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-60
2$200
   Table 97: French Historic Review for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood- Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-622$200
   Table 98: French 15-Year Perspective for Stationery Products by Product Group/Segment - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/ Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-641$200
   A. Market Analysis.....III-65
Outlook.....III-65
A Primer.....III-65
Distribution Dynamics.....III-65
1$75
   Table 99: German Stationery, Office and School Supplies Market (2010): Percentage Breakdown of Value Sales by Key Distribution Channels (includes corresponding Graph/Chart).....III-66
Select Players.....III-66
2$200
   B. Market Analytics.....III-68
Table 100: German Recent Past, Current & Future Analysis for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/ Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood-Cased Pencils/ Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-68
2$200
   Table 101: German Historic Review for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-702$200
   Table 102: German 15-Year Perspective for Stationery Products by Product Group/Segment - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/ Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-721$200
   A. Market Analysis.....III-73
Outlook.....III-73
Market Scenario.....III-73
1$75
   Table 103: Italian Stationery, Office and School Supplies Market (2011): Percentage Breakdown of Value Sales by Key Distribution Channels (includes corresponding Graph/Chart).....III-74
Product Launch.....III-74
1$200
   Key Player.....III-751$75
   B. Market Analytics.....III-76
Table 104: Italian Recent Past, Current & Future Analysis for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-76
2$200
   Table 105: Italian Historic Review for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-782$200
   Table 106: Italian 15-Year Perspective for Stationery Products by Product Group/Segment - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/ Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-801$200
   A. Market Analysis.....III-81
Outlook.....III-81
Market Overview.....III-81
Recession Leads to Slump in UK Stationery Products Market.....III-81
1$75
   End-use Segments.....III-82
Ergonomics-A Buzz Word in Writing Instruments.....III-82
Greeting Cards.....III-82
Tight Margins.....III-82
1$75
   Digital Print.....III-83
Handmade Cards.....III-83
Distribution Dynamics.....III-83
1$75
   Table 107: UK Stationery, Office and School Supplies Market (2011): Percentage Breakdown of Value Sales by Key Distribution Channels (includes corresponding Graph/Chart).....III-84
Strategic Corporate Developments.....III-84
1$200
   Product Launches.....III-851$75
   Select Players.....III-861$75
   B. Market Analytics.....III-87
Table 108: UK Recent Past, Current & Future Analysis for Stationery Products by Product Group/Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-87
2$200
   Table 109: UK Historic Review for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/ Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-892$200
   Table 110: UK 15-Year Perspective for Stationery Products by Product Group/Segment - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/ Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-911$200
   A. Market Analysis.....III-92
Outlook.....III-92
Stationery Products Market Scenario.....III-92
1$75
   Table 111: Spanish Stationery, Office and School Supplies Market (2010): Percentage Share Breakdown of Value Sales by Key Distribution Channels (includes corresponding Graph/Chart).....III-93
Key Player.....III-93
1$200
   B. Market Analytics.....III-94
Table 112: Spanish Recent Past, Current & Future Analysis for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-94
2$200
   Table 113: Spanish Historic Review for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood- Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-962$200
   Table 114: Spanish 15-Year Perspective for Stationery Products by Product Group/Segment - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/ Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood- Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-981$200
   A. Market Analysis.....III-99
Outlook.....III-99
Trends in the Russian Stationery Market.....III-99
Stationery Market in Russia Dominated By Corporates.....III-99
1$75
   Unique Production in Russia.....III-100
Russian Market Lacking Sophistication.....III-100
Office Supplies Segment – A Brief Overview.....III-100
Ballpoint Pens: The Product of Choice.....III-100
Russian Office Products Market.....III-100
1$75
   Distribution Market Dynamics.....III-101
Retail Statistics – A Perspective.....III-101
Table 115: Writing Instruments Market in Russia in 2011: Percentage Breakdown of Sales by Distribution Channel for Dealers, Retailers, Direct to Clients and Superstores (includes corresponding Graph/Chart).....III-101

Table 116: Office Products Market in Russia in 2011: Percentage Breakdown of Sales by Distribution Channel for Retailers, Dealers, Direct from Manufacturer, Superstores and Others (includes corresponding Graph/Chart).....III-101
1$200
   Strategic Corporate Development.....III-1021$75
   B. Market Analytics.....III-103
Table 117: Russian Recent Past, Current & Future Analysis for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/ Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/ Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-103
2$200
   Table 118: Russian Historic Review for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/ Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/ Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-1052$200
   Table 119: Russian 15-Year Perspective for Stationery Products by Product Group/Segment - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/ Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-1071$200
   A. Market Analysis.....III-108
Outlook.....III-108
Focus On Key Regional Markets.....III-108
Austria.....III-108
Benelux Countries.....III-108
Ireland.....III-108
1$75
   Greece.....III-109
Hungary.....III-109
Nordic Countries.....III-109
Major Player.....III-109
1$75
   B. Market Analytics.....III-110
Table 120: Rest of Europe Recent Past, Current & Future Analysis for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-110
2$200
   Table 121: Rest of Europe Historic Review for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/ Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-1122$200
   Table 122: Rest of Europe 15-Year Perspective for Stationery Products by Product Group/Segment - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-1141$200
   A. Market Analysis.....III-115
Outlook.....III-115
Major Regional Markets.....III-115
Australia.....III-115
Stationery Industry in Australia.....III-115
China.....III-115
Market Primer.....III-115
Wenzhou - The Chinese Pen-Manufacturing Capital.....III-115
1$75
   Anti-Dumping Duties Play Spoilsport.....III-116
Chinese Manufacturer Woes.....III-116
Foreign Players Compete in Mainland China.....III-116
1$75
   Lack of Funds and Piracy Issues Restrain Licensing.....III-117
Fountain Pens.....III-117
Wooden Pencil.....III-117
1$75
   Hong Kong – A Nascent Industry.....III-118
Competitors.....III-118
1$75
   Export Notes.....III-119
Promotional Activities.....III-119
Hong Kong - Sales Channels.....III-119
India.....III-119
1$75
   Book and Stationery Retailing Industry Witnesses Growth Despite
  Recession.....III-120
Indian Market for Writing Instruments.....III-120
Indian Pen Market.....III-120
1$75
   Competitive Scenario.....III-121
Table 123: Indian Market for Business Stationery (2010): Percentage Breakdown for BILT, and Others (includes corresponding Graph/Chart).....III-121
1$200
   Table 124: Indian Market for Carbon Paper (2010): Percentage Breakdown for KORES India Ltd., and Others (includes corresponding Graph/Chart).....III-122

Table 125: Indian Market for Pens (2011): Percentage Breakdown of Select Product Types - Ball Pens, Gel Pens, Fountain Pens and Others (includes corresponding Graph/Chart).....III-122
Future Prospects.....III-122
Korea.....III-122
Korean Stationery Market: Dominated by US and Japan.....III-122
Market Presence and Growth Opportunities.....III-122
1$200
   Greeting Cards.....III-123
Stationery Products.....III-123
Imported Products Appeal to both Consumers and Distributors Alike.....III-123
Distribution System: On the Revamp.....III-123
Distribution Channels.....III-123
1$75
   Retail Shops.....III-124
Individual Brokers.....III-124
Discount Stores.....III-124
General Merchandise Stores: A Potential Distribution Avenue.....III-124
Taiwan - A Mature Stationery Products Industry.....III-124
1$75
   Stationery Products Market in Taiwan.....III-125
Stationery Industry on Uphill.....III-125
Major Challenges for Stationery Manufacturers.....III-125
1$75
   Market Trends.....III-126
Taiwan: A Historical Perspective.....III-126
Vietnam.....III-126
1$75
   Domestic Production.....III-127
Import Market.....III-127
Exports.....III-127
End-Users.....III-127
Strategic Corporate Developments.....III-127
1$75
   Product Launch.....III-128
Select Players.....III-128
3$125
   B. Market Analytics.....III-131
Table 126: Asia-Pacific Recent Past, Current & Future Analysis for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper- based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-131
2$200
   Table 127: Asia-Pacific Historic Review for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/ Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-1332$200
   Table 128: Asia-Pacific 15-Year Perspective for Stationery Products by Product Group/Segment - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/ Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-1351$200
   A. Market Analysis.....III-136
Outlook.....III-136
Africa.....III-136
Dubai – Preferred Supplier of Stationery Products for African Nations.....III-136
1$75
   Product Launch.....III-1371$75
   B. Market Analytics.....III-138
Table 129: Middle East/Africa Recent Past, Current & Future Analysis for Stationery Products by Product Group/Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-138
2$200
   Table 130: Middle East/Africa Historic Review for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-1402$200
   Table 131: Middle East/Africa 15-Year Perspective for Stationery Products by Product Group/ Segment - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper- based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-1421$200
   A. Market Analysis.....III-143
Outlook.....III-143
Major Markets.....III-143
Argentina.....III-143
End User Profile.....III-143
Distribution: Reaching the Customer.....III-143
Mexico.....III-143
Market for Stationery Products.....III-143
1$75
   Student Enrollment Spurs Demand For Stationery.....III-144
Priorities That Top The Government Agenda.....III-144
Market For Educational Supplies.....III-144
Domestic Production.....III-144
Players in the Stationery Domain.....III-144
1$75
   Products Offering Profitable Opportunities.....III-145
End User Profile.....III-145
Flower and Greeting Cards Business.....III-145
Brazil.....III-145
Independent Stores Still Strong.....III-145
1$75
   B. Market Analytics.....III-146
Table 132: Latin America Recent Past, Current & Future Analysis for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/ Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2010 through 2018 (includes corresponding Graph/Chart).....III-146
2$200
   Table 133: Latin America Historic Review for Stationery Products by Product Group/ Segment - Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying Products), Party Goods, Writing Instruments [Pens/ Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood- Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products Independently Analyzed with Annual Sales Figures in US$ Million for the Years 2004 through 2009 (includes corresponding Graph/Chart).....III-1482$200
   Table 134: Latin America 15-Year Perspective for Stationery Products by Product Group/ Segment - Percentage Breakdown of Dollar Sales for Carbon Paper & Inked Ribbons (Carbon & Stencil Paper and Inked Ribbons), Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/ Copying Products), Party Goods, Writing Instruments [Pens/Markers (Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens) and Pencils/Art Goods (Wood-Cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment, and Other Art Goods)] and Miscellaneous Stationery Products for the Years 2004, 2011 and 2018 (includes corresponding Graph/Chart).....III-1501$200
  
Total Companies Profiled: 614 (including Divisions/Subsidiaries - 654)

Region/Country Players

The United States 79 Canada 8 Japan 12 Europe 415 France 26 Germany 69 The United Kingdom 76 Italy 53 Spain 29 Rest of Europe 162 Asia-Pacific (Excluding Japan) 125 Latin America 2 Africa 9 Middle East 4
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