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  PET FOODS
A Global Strategic Business Report

This report analyzes the worldwide markets for Pet Foods in US$ Million by the following Product Segments: Cat Food, Dog Food, and Other Pet Food (includes birds, fish, and other small animals). The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for each region for the period 2007 through 2015. Also, a seven-year historic analysis is provided for these markets The report profiles 152 companies including many key and niche players such as C&D Foods Ltd., Del Monte Foods, Doane Pet Care Company, Hartz Mountain Corporation, Hill’s Pet Nutrition, Inc., Mars Inc, Nestle Purina PetCare Company, Nutro Products, Inc., and The Iams Company. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

CODE:    MCP-2219  PAGES:    433
PRICE:    $4500  DATE:       September 2010
COMPANIES:  152  MARKET DATA TABLES:   185
Due to the proprietary nature, our previews are offered only to manufacturers, top-tier management consultants, investment banks, and investment research groups.

 TABLE OF CONTENTS  
  PET FOODS (Complete Report) Pages : 433   | $4500
  1. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS.......14 $100  
   Study Reliability and Reporting Limitations.......1  
   Disclaimers.......2  
   Data Interpretation & Reporting Level.......3
Quantitative Techniques & Analytics.......3
Product Definitions and Scope of Study.......3
  
   Cat Food.......4
Dog Food.......4
Other Pet Food.......4
  
  2. INDUSTRY OVERVIEW........518 $3000  
   Outlook........5
Table 1: Global Pet Foods Market (2008-2015): Cat Food, Dog Food, and Other Pet Food (in US$ Billion) (includes corresponding Graph/Chart)........5
1$300
   Multinationals Eating Away Share of Regional Players........6
10 Leading Players in the Global Pet Food Market (2009)........6
Segmentation and Innovation Dictate Growth for Pet Food Industry........6
1$100
   Changing Dynamics Drive Growth in Pet Food Industry........7
Organic Pet Foods Market........7
Leading Producers of Natural / Organic Pet Food and/ or Treat Products........7
1$100
   Hurdles Faced in the Present Pet Food Processing Scenario........81$100
   Structure of the Pet Food Industry........9
Marketing and Distribution Scenario........9
Table 2: Global Dog/Cat Food Market (2005 & 2008): Percentage Share Breakdown of Retail Value Sales by Distribution Channels- Hypermarkets/ Supermarkets, Pet Shops, Pet Superstores, Veterinary Clinics and Others (includes corresponding Graph/Chart)........9
1$300
   Pet Population Statistics........10
Table 3: Correlation Demographics of Dog/Cat Population Vs. Ageing Consumers in Developed Countries (2005 – 2009) (includes corresponding Graph/Chart)........10

Table 4: Pet Population Worldwide (2002 & 2009): Percentage Share Breakdown by Category -Cats, Small Dogs, Large Dogs and Medium Dogs (includes corresponding Graph/Chart)........10
1$300
   Market Trends........11
Premium Pet Food Products Gain Popularity........11
Table 5: Fastest Growth Segments in the Global Dog/ Cat Food Market (% CAGR 2000-2008) (includes corresponding Graph/Chart)........11
Pet Foods Premiumisation Trends (2009)........11
1$300
   Pet Food Premiumization – Unique Human-led Ingredients Offered by Major
  Players........12
Growing Concern for Pet’s Health........12
Global Cat and Dog Health Food Market Breakup by Criteria – Food Allergies,
  Functional/Fortified, Organic/Natural and Weight Management........12
Concern for Pets Leads to Improved Sales in Mature Markets........12
1$100
   Dry Food Preferred Over Wet........13
Increasing Role of Natural, Functional and Organic Pet Foods........13
Cat and Dog Food Market Statistics........13
Top 10 Fastest Growing Dog and Cat Food Global Players (2008)........13
1$100
   Table 6: Leading Players in the World Dog and Cat Food Market (2008 & 2009): Percentage Share Breakdown by Mars, Inc, Nestle SA, Colgate Palmolive, P&G, Del Monte, Private Label and Others (includes corresponding Graph/Chart)........14

Table 7: Leading Global Cat Food Players (2008): Percentage Breakdown by Number of New Product Launches - Mars Inc., Nestlé SA, Colgate-Palmolive Co., Procter & Gamble Co., Nisshin Seifun Group, Del Monte Foods, Almo Nature, Affinity Petcare, MPM Products, Bennet and Others (includes corresponding Graph/Chart)........14
1$300
   Table 8: Leading Global Dog Food Players (2008): Percentage Breakdown of New Product Launches -Mars Inc., Nestlé SA, Del Monte Foods, Colgate-Palmolive Co., Pets at Home, Procter & Gamble Co., Nature’s Gift, Lion Corp., Herrmanns Hundefutter, Progetto Europa and Others (includes corresponding Graph/Chart)........15
Pricing Criteria of Pet Foods in Developed and Developing Markets........15
Table 9: Global Pet Food Pricing Pattern in Developed Markets (2007-2015): Breakup of Cat/Dog Food Sales by Criteria – Premium Food, Mid-Priced Food and Economy Food (includes corresponding Graph/Chart)........15
1$300
   Table 10: Global Pet Food Pricing Pattern in Developing Markets (2007-2015): Breakup of Cat/Dog Food Sales by Criteria – Premium Food, Mid-Priced Food and Economy Food (includes corresponding Graph/Chart)........16
Global Pet Foods Industry – A Historic Perspective........16
1$300
   Table 11: Global Pet Foods Market (2004): Percentage Breakdown of Value Sales by Segment – Dry Dog, Wet Cat, Dry Cat, Wet Dog, and Pet Food Snacks (includes corresponding Graph/Chart)........17

Table 12: Global Pet Foods Market (2003): Percentage Breakdown of Sales in Europe and USA by Distribution Channel – Grocery Stores, Mass Market, Pet Specialty Stores, Farm & Feed Stores, Vets, and Others (includes corresponding Graph/Chart)........17
1$300
   Table 13: Global Pet Foods Market (2000-2004): Imports in US$ Million by Select Country – Japan, Germany, UK, Belgium, Italy, Canada, France, USA, Netherlands, and Austria (includes corresponding Graph/Chart)........181$300
   Table 14: Global Pet Foods Market (2000-2004): Imports in Thousand Metric Tons by Select Country – UK, Germany, Japan, Belgium, Canada, Italy, France, Netherlands, Mexico, and USA (includes corresponding Graph/Chart)........191$300
   Table 15: Global Pet Foods Market (2000-2004): Exports in US$ Million by Select Country – France, USA, Netherlands, Germany, Thailand, Denmark, Australia, Hungary, UK, and Austria (includes corresponding Graph/Chart)........201$300
   Table 16: Global Pet Foods Market (2000-2004): Exports in Thousand Metric Tons by Select Country – France, USA, Netherlands, Germany, Thailand, Denmark, Australia, Hungary, UK, and Austria (includes corresponding Graph/Chart)........21
Product Innovation to Drive Mature Markets Growth........21
Increased Product Availability to Drive Growth in Emerging Markets........21
1$300
   Key Market Drivers........22
Challenges for Manufacturers........22
Market Highlights in the Private Label Cat and Dog Food Market........22
1$100
  3. PRODUCT OVERVIEW........233 $300  
   Product Definition........23
Segment Classification........23
Cat Food........23
Dog Food........23
Other Pets Food........23
1$100
   Product Classification........24
Canned/Wet Food........24
Dry Food........24
Semi-Moist Food........24
Snacks........24
Classification of Pet Foods based on Price........24
Premium Pet Foods........24
1$100
   Specialty Pet Food........25
Super-premium Pet Foods........25
Distribution of Pet Foods Worldwide........25
1$100
  4. PRODUCT INTRODUCTIONS/INNOVATIONS........264 $300  
   Tyson Pet Products Rolls Out Natural Pet Delights........26
CESAR® Canine Cuisine Rolls-Out Feast for Small Dogs........26
1$100
   All American Pet Company Unveils Dog Heart Friendly Food Bars........27
Mars International India Launches Treats and Snacks for Pet Dogs........27
CANIDAE All Natural Pet Foods Launches Snap-BitsTM, Dog Treats........27
1$100
   GA Pet Food Partners to Roll Out Dry Extruded Pet Food, No-Carb........28
Nestlé Purina to Unveil Purina One Natural Balance Pet Food........28
Evanger's Dog and Cat Food Rolls out Dog Treats, Nothing But Natural Jerky
  Treats........28
LMD Products Introduces Frozen WoofysTM, Pet Food for Dogs........28
Evanger's Dog and Cat Food Company Unveils Chicken Lickin' Dinner for Cats........28
Betagro Group of Thailand to Launch New Range of Pet Foods........28
1$100
   Lantmännen Doggy Rolls Out New Wet Cat Food........29
Purina® Pro Plan® Launches Dog Food, Shredded Blend........29
Kmart Launches Champion Breed Brand of Pet Foods........29
1$100
  5. RECENT INDUSTRY ACTIVITY........3011 $800  
   DAD's Pet Care Acquires ARKAT Nutrition........30
Smithfield Foods, Inc Acquires Premium Pet Health LLC........30
VetCentric and Hill's Pet Nutrition Announce Strategic Partnership........30
1$100
   Wynnstay Acquires Youngs Animal Feeds for Cash Consideration of £ 750,000........31
Spanish Player Grupo Dibaq Takes Over Majority Stake in Rodi Petfood........31
Roark Capital Group Affiliates Acquire Pet Valu........31
1$100
   Tyson Foods Acquires Central Industries........32
TowerStar Pets Signs Distribution Agreement with Super-Dog Pet Foods........32
Freshpet Co. Collaborates with Tyson Foods Inc........32
Mars International India to Expand Pet Food Production Capacity by 2012........32
Diamond Pet Foods Expands Capacity of South Carolina Plant........32
1$100
   Mars, Inc. Acquires Wm. Wrigley Jr. Company........33
Salton Signs Acquisition Agreement with United Pet Group........33
Kemin Industries Acquires Nord Palatabilzantes do Brasil........33
Berwind Buys Wellness Pet Food........33
1$100
   BHJ A/STakes Over Spanish Pet Food Player, Corsa Petfood........34
Pet Valu Canada Acquires Berrys... Your PetsChoice Stores........34
Evialis SA Acquires Cargill Nutrição Animal Ltda........34
Kemin Industries Takes Over Majority Interest in Nord Palatabilzantes do
  Brasil........34
Irish Food Processors to Acquire Stake in C&D Foods........34
Evialis to Take Over Majority Stake in Malta Cleyton........34
1$100
   Alimentary Health Inks Agreement with P&G Pet Care........35
Tyson Foods Joins Hands with Kemin Industries........35
Novus Nutrition Brands LLC Sets Up New Unit, Novus Pet Nutrition in the US........35
Vital Petfood Group Spins off Best Friend Group........35
Corporate Activity in Recent Past – A perspective Builder........35
Masterfoods Europe Changes Name to Mars........35
1$100
   Del Monte Recalls Select Pet Food Product Codes........36
Mars Signs Agreement with Nutro Products........36
Menu Food Recalls Pet Foods........36
Central Garden & Pet Takes Over Breeders Choice Pet Foods........36
1$100
   NPF Japan to Build New Facility for Pet Food Production........37
Munchkin’s Subsidiary Acquires Fat Cat........37
Doctors Foster & Smith Acquires Neeps........37
Happy Howie’s Acquires Pet Magic........37
Provimi Acquires SESA........37
1$100
   Del Monte Foods Acquires Meow Mix........38
Chengdu Care Pet Foods Commences Production at New Base........38
Nestle to Establish Pet Food Unit for Purina Brand........38
Nisshin Pet Foods Adds to JP-Style Brand of High-end Dog Foods........38
1$100
   Mars Purchases Doane Pet Care Enterprises........39
Senomyx Expands and Amends Agreement with Nestle........39
AFB International Acquires Pet Food Palatant Operations of NutriScience........39
Del Monte Foods Acquires Kraft Foods' Milk-Bone Brand........39
1$100
   International Pet Food to Expand Production Capacity........40
Venky's (India) Plans to Set up Pet Food Unit........40
Nordic Petfood Invests in Romanian Canned Pet Food Factory........40
1$100
  6. FOCUS ON SELECT GLOBAL PLAYERS........412 $200  
   C&D Foods Ltd. (Ireland)........41
Del Monte Foods (USA)........41
Doane Pet Care Company (USA)........41
Hartz Mountain Corporation (USA)........41
Hill’s Pet Nutrition, Inc. (USA)........41
1$100
   Mars, Inc. (USA)........42
Nestle Purina PetCare Company (USA)........42
Nutro Products, Inc. (USA)........42
The Iams Company (USA)........42
1$100
  7. GLOBAL MARKET PERSPECTIVE........43   
   Table 17: World Recent Past, Current & Future Analysis for Pet Foods by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........431$300
   Table 18: World Historic Review for Pet Foods by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........441$300
   Table 19: World 11-Year Perspective for Pet Foods by Geographic Region – Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........451$300
   Table 20: World Recent Past, Current & Future Analysis for Cat Food by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........461$300
   Table 21: World Historic Review for Cat Food by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........471$300
   Table 22: World 11-Year Perspective for Cat Food by Geographic Region – Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........481$300
   Table 23: World Recent Past, Current & Future Analysis for Dog Food by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........491$300
   Table 24: World Historic Review for Dog Food by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........501$300
   Table 25: World 11-Year Perspective for Dog Food by Geographic Region – Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........511$300
   Table 26: World Recent Past, Current & Future Analysis for Other Pet Food by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........521$300
   Table 27: World Historic Review for Other Pet Food by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........531$300
   Table 28: World 11-Year Perspective for Other Pet Food by Geographic Region – Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Latin America and Rest of World Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........54
1$300
  8. THE UNITED STATES........5514 $2800  
   A. Market Analysis........55
Current & Future Analysis........55
Market Trends & Issues........55
The US Pet Market Witnessing an Upward Surge........55
1$100
   Seasons Pet Food Awarded Unique Pet Food Patent on Seasonal Pet Food........56
Pet Foods Market – Witnessing Innovative Product Launches........56
1$100
   Growing Preference for Exotic Pets Such as Small Animals and Birds........57
Table 29: Pet Category in the US Market (2007): Percentage Breakdown of Pet Preference by Type – Freshwater Fish, Cats, Dogs, Small Animals, Birds, Equine, Reptiles, and Saltwater Fish (includes corresponding Graph/Chart)........57
Robust Growth in Premium Quality Pet Food Segment........57
1$300
   Growth in Sales of Pet Food Products........58
Regulatory and Federal Norms Governing Pet Food Market........58
1$100
   Key Statistics........59
US Producers of Natural / Organic Pet Food or/ and Treat Products for Dogs and
  Cats........59
US Top 3 Pet Food Packaging Companies (2008) - Nestle SA, Mars, Inc and Hill's Pet
  Nutrition Inc........59
1$300
   Table 30: Pet Food Market in the US (2008): Percentage Breakdown of Value Sales By Type - Dry Dog Food, Moist Cat Food, Dry Cat Food, Cat and Dog Treats, Moist Dog Food and Others (includes corresponding Graph/Chart)........60

Table 31: Leading Players in the US Pet Food Market (2008): Percentage Breakdown of Value Sales for Nestle Purina, P&G - Iams, Colgate-Hills, Mars, Del Monte Foods, Nutro, Private Label, and Others (includes corresponding Graph/Chart)........60

Table 32: Leading Players in the US Wet Cat Food Market (2008): Percentage Breakdown of Value Sales for Nestle Purina, Del Monte Foods, Mars, Private Label, and Others (includes corresponding Graph/Chart)........60
1$300
   Table 33: Leading Players in the US Wet Dog Food Market (2008): Percentage Breakdown of Value Sales for Mars, Nestle Purina, Private Label, and Others (includes corresponding Graph/Chart)........61

Table 34: Cat/Dog Food Retail Distribution Channels in North America (2009): Percentage Share Breakdown by Superstores/Hypermarkets, Pet Shops, Pet Superstores, Veterinary Clinics and Others (includes corresponding Graph/Chart)........61
Pet Foods Market – A Historic Review........61
Table 35: Leading Brands in the US Dry Dog Food Market (2006): Sales in US$ Million for Iams, Purina One, Purina Beneful, Pedigree Mealtime, and Private Label (includes corresponding Graph/Chart)........61
1$300
   Table 36: Pet Products and Services Market in the US (2006 & 2007): Expenditure in US$ Billion by Segment – Food, Supplies/OTC Medicine, Vet Care, Pet Services (Grooming and Boarding), and Live Animal Purchases (includes corresponding Graph/Chart)........62

Table 37: Pets Market in the US (2001-2007): Expenditure on Pets in US$ Billion (includes corresponding Graph/Chart)........62
1$300
   Table 38: Leading Brands in the US Dog Food Market (2005): Sales* in US$ by Million for Iams (Dry), Purina One (Dry), Beneful (Dry), Pedigree Mealtime (Dry), Purina Dog Chow (Dry), Cesar Select Dinners (Wet), Alpo Prime Cuts (Wet), Pedigree (Wet), Mighty Dog (Wet), and Private Label (Dry) (includes corresponding Graph/Chart)........63

Table 39: Leading Brands in the US Cat Food Market (2005): Sales in US$ Million for Friskies Fancy Feast (Wet), Friskies (Wet), Iams (Dry), 9 Lives (Wet), Meow Mix (Dry), Purina Cat Chow (Dry), Friskies (Dry), Purina One (Dry), Private Label (Dry), and Private Label (Wet) (includes corresponding Graph/Chart)........63

Table 40: Pet Supply and Services Market in the US (2005): Percentage Breakdown of Value Sales by Category – Food, Services, and Supplies & Live Animals (includes corresponding Graph/Chart)........63
1$300
   Table 41: Pet Foods Market in the US (2000- 2004): Average Annual Household Expenditure in US$ (includes corresponding Graph/Chart)........64

Table 42: Pet Foods Market in the US (2004-2006): Sales through Food Stores in US$ Million by Pet Food Type – Dog Food (Dry, Wet, and Moist), Cat Food (Dry, Wet, and Moist), Dog and Cat Treats, and Other Pet Food (includes corresponding Graph/Chart)........64
1$300
   Table 43: Pet Food Market in the US (2004-2006): Sales through Food Stores in Million Units by Pet Food Type – Cat Food (Wet, Dry, and Moist), Dog Food (Wet, Dry, and Moist), Dog and Cat Treats, and Other Pet Food (includes corresponding Graph/Chart)........65

Table 44: Pet Foods Market in the US (2002-2006): Exports of Dog and Cat Food in US$ Million by Select Country – Canada, Japan, Mexico, Australia, and Belgium (includes corresponding Graph/Chart)........65
1$300
   Table 45: Natural and Organic Pet Food Market in the US (2001, 2005 & 2010): Retail Sales in US$ Million (includes corresponding Graph/Chart)........66

Table 46: Pet Food Sales in the US (2005): Percentage Breakdown of Value Sales by Retail Channel – Mass Merchandisers, Supermarkets, Pet Specialty Stores, and Others (Boarding Kennels, Grooming Salons, Veterinarians) (includes corresponding Graph/Chart)........66
1$300
   Key Players........67
B. Market Analytics........67
Table 47: US Recent Past, Current & Future Analysis for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........67
1$300
   Table 48: US Historic Review for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........68

Table 49: US 11-Year Perspective for Pet Foods by Product Segment – Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........68
1$300
  9. CANADA........694 $800  
   A. Market Analysis........69
Current & Future Analysis........69
Market Overview........69
Growth Emerging from Dry Premium Food and Treats........69
Market Structure........69
Private Labels Show High Level of Performance........69
Private Labels and Brands Vie for Market Share........69
1$100
   Key Statistics........70
Table 50: Leading Players in the Canadian Cat Food Market (2007): Percentage Breakdown of Value Sales for Nestlé Purina Pet Care, Mars Canada, Iams Canada Company, DLM Foods Canada, Hill's Pet Nutrition Canada, Nutro Products, Private Label, and Others (includes corresponding Graph/Chart)........70

Table 51: Leading Players in the Canadian Dog Food Market (2007): Percentage Breakdown of Value Sales for Nestlé Purina Pet Care, Mars Canada, Iams Canada Company, DLM Foods Canada, Hill's Pet Nutrition Canada, Nutro Products, Private Label, and Others (includes corresponding Graph/Chart)........70
1$300
   B. Market Analytics........71
Table 52: Canadian Recent Past, Current & Future Analysis for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........71
1$300
   Table 53: Canadian Historic Review for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........72

Table 54: Canadian 11-Year Perspective for Pet Foods by Product Segment – Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........72
1$300
  10. JAPAN........7313 $2700  
   A. Market Analysis........73
Current & Future Analysis........73
Pet Food Market - Key Highlights........73
Market Overview........73
1$100
   Small Mammals, and Exotic and Unique Bird Food to Drive Other Pet Foods
  Growth........74
Premium Products Boost Market Value........74
Social and Housing Changes Drive Pet Foods Market........74
Table 55: Pet Ownership Preferences in Japan (2007 - 2009) – Percentage Share Breakup by Pet Category – Cats and Dogs (includes corresponding Graph/Chart)........74
1$300
   Table 56: Pet Dog Population in Japan (2009): Percentage Share Breakdown of Owner Preference by Weight: ~ 10 kg, ~ 25 kg, ~5 kg, ~3 kg, ~50 kg and Others (includes corresponding Graph/Chart)........75
Growing Popularity of Functional Food........75
Standard Priced Products Sales Remain Steady........75
Home Center and Supermarkets Dominate Retail Channel........75
Table 57: Japanese Pet Food Market (2008) – Percentage Share Breakdown by Leading Retail Outlets - Home Center, Supermarkets, Pet Shops, Drug Stores, Convenience Stores and Others (includes corresponding Graph/Chart)........75
1$300
   Leading Multinationals Vie for Larger Share of Pet Foods Market........76
Table 58: Leading Pet Food Players In Japan (2008): Percentage Breakdown by Mars Japan Inc., Hill's-Colgate (Japan) Ltd., Unicharm PetCare Corp., Nestlé Purina Petcare, Nisshin Pet Food Inc., Nihon Pet Food, Procter and Gamble Japan, PETLINE, Yamahisa, Doggy Man H.A. Company Ltd. and Others (includes corresponding Graph/Chart)........76
Largest Selling Pet Cat and Dog Food Brands and Manufacturers in Japan
  (2008)........76
1$300
   Table 59: Dog Food Market in Japan (2009): Percentage Share Breakdown by Major Players -– Mars Japan, Hill’s Colgate, Unicharm PetCare, P&G, Nihon Pet Food, Yamahisa, Doggy Man and Others (includes corresponding Graph/Chart)........77

Table 60: Leading Players in the Japanese Cat Food Market (2009): Percentage Share Breakdown of Value Sales for Nestle Purina Petcare, Mars Japan, Unicharm PetCare, AXIA, Nisshin Pet Food, Inaba, Petline and Others (includes corresponding Graph/Chart)........77
1$300
   Regulations for Pet Foods........78
Key Statistics........78
Table 61: Leading Pet Food Wholesale Players in Japan and Market Shares (2008) -Japell Co., Ltd., Echo Trading Co., LTd., Mitsui Foods, Lovely Pet Trading Co., Nihon Penet, Tosho, Arata Corp., Misato Sangyo, Kokubu, Morimitsu Shouten and Others (includes corresponding Graph/Chart)........78
1$300
   Table 62: Dog and Cat Food Market in Japan (2008): Percentage Share Breakdown of Value Sales by Types –Dry, Soft Dry, Wet, Semi-moist and Others (includes corresponding Graph/Chart)........79

Table 63: Dog and Cat Food Market in Japan (2008): Percentage Share Breakdown of Volume Sales by Types –Dry, Wet, Soft Dry, Semi-moist and Others (includes corresponding Graph/Chart)........79
1$300
   Table 64: Dog Food Market in Japan (2009): Percentage Share Breakdown of Major Players by Type - Dry Food, Wet Food, Semi-moist Food and Dog Snacks (includes corresponding Graph/Chart)........801$300
   Table 65: Cat Food Market in Japan (2009): Percentage Share Breakdown of Major Players by Type –Dry Food, Wet Food and Cat Snacks (includes corresponding Graph/Chart)........811$300
   Table 66: Dog/Cat Food Exports to Japan (2008): Percentage Breakdown of Volume and Value Figures by Leading Exporters – Thailand, US, Australia, China, France, The Netherlands and Others (includes corresponding Graph/Chart)........82
Key Players........82
2$400
   B. Market Analytics........84
Table 67: Japanese Recent Past, Current & Future Analysis for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........84
1$300
   Table 68: Japanese Historic Review for Pet Foods by Product Segment – Cat Foods, Dog Foods, and Other Pet Foods Markets Independently Analyzed with AnnualSales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........85

Table 69: Japanese 11-Year Perspective for Pet Foods by Product Segment – Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........85
1$300
  11. EUROPE........867 $1100  
   A. Market Analysis........86
Pet Food Market in Europe: A Brief Overview........86
Current & Future Analysis........86
1$100
   Leading Cat/Dog Food Distribution Channels........87
Table 70: Cat/Dog Food Retail Distribution Channels in Western Europe (2009): Percentage Share Breakdown by Superstores/Hypermarkets, Pet Shops, Pet Superstores, Discounters, Veterinary Clinics and Others (includes corresponding Graph/Chart)........87

Table 71: Cat/Dog Food Retail Distribution Channels in Eastern Europe (2009): Percentage Share Breakdown by Pet Shops, Superstores/ Hypermarkets, Discounters, Pet Superstores, Veterinary Clinics and Others (includes corresponding Graph/Chart)........87

Table 72: Leading Players in the European Pet Foods Market (2008): Percentage Breakdown of Value Sales for Mars, Nestle Purina, and Others (includes corresponding Graph/Chart)........87
1$300
   B. Market Analytics........88
Table 73: European Recent Past, Current & Future Analysis for Pet Foods by Geographic Region – France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........88
1$300
   Table 74: European Historic Review for Pet Foods by Geographic Region – France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........891$300
   Table 75: European Recent Past, Current & Future Analysis for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........90

Table 76: European Historic Review for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........90
1$300
   Table 77: European 11-Year Perspective for Pet Foods by Geographic Region – Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........911$300
   Table 78: European 11-Year Perspective for Pet Foods by Product Segment – Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........92
1$300
  11a. FRANCE........933 $700  
   A. Market Analysis........93
Current & Future Analysis........93
Growing Product Segmentation........93
Supermarket and Hypermarkets Dominate Distribution........93
Key Statistics........93
Table 79: Leading Players in the French Pet Foods Market (2008): Percentage Breakdown of Value Sales for MasterFoods, Nestle Purina SAS, and Others (includes corresponding Graph/Chart)........93
1$300
   Table 80: Cat & Dog Food Market in France (2005): Percentage Breakdown of Value Sales by Category – Cat Moist, Dog Moist, Dry Dog Food, Dry Cat Food, Cat Snacks, and Dog Snacks (includes corresponding Graph/Chart)........94
B. Market Analytics........94
Table 81: French Recent Past, Current & Future Analysis for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........94
1$300
   Table 82: French Historic Review for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........95

Table 83: French 11-Year Perspective for Pet Foods by Product Segment – Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........95
1$300
  11b. GERMANY........966 $1100  
   A. Market Analysis........96
Current & Future Analysis........96
Table 84: Pet Population in Germany (2007): Numbe of Pets (in Million) by Type – Cats, Dogs, Birds, and Small Animals (includes corresponding Graph/Chart)........96
Organic Pet Foods........96
Super Premium and Standard Premium Sales on Rise........96
1$300
   Consumers Prefer Shopping in Non-Specialist Shops........97
Key Statistics........97
Table 85: Leading Players in the German Dog Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods GmbH, Nestlé Purina Petcare Deutschland GmbH, Vitakraft-Werke Wührmann & Sohn, H Von Gimborn GmbH, Private Label, and Others (includes corresponding Graph/Chart)........97
1$300
   Table 86: Leading Players in the German Cat Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods GmbH, Nestlé Purina Petcare Deutschland GmbH, H Von Gimborn GmbH, Private Label, and Others (includes corresponding Graph/Chart)........98

Table 87: Dog and Cat Food Market in Germany (2005): Percentage Breakdown of Value Sales by Distribution Channel –Supermarkets/Hypermarkets, Pet Shops, Pet Superstores, Veterinary Clinics, Other Food Stores, and Other Non-Food Stores (includes corresponding Graph/Chart)........98
1$300
   Key Players........991$100
   B. Market Analytics........100
Table 88: German Recent Past, Current & Future Analysis for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........100
1$300
   Table 89: German Historic Review for Pet Foods by Product Segment – Cat Food ,Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........101

Table 90: German 11-Year Perspective for Pet Foods by Product Segment – Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........101
1$300
  11c. ITALY........1025 $1000  
   A. Market Analysis........102
Current & Future Analysis........102
Stable Market for Pet Foods........102
Shift from Dry to Premium Food........102
1$100
   Key Statistics........103
Table 91: Leading Players in the Italian Dog and Cat Food Market (2007): Percentage Breakdown of Value Sales for Nestle-Purina, Wonderfood SpA, Mars, Hill's Pet Nutrition SpA, Private Label, and Others (includes corresponding Graph/Chart)........103

Table 92: Leading Players in the Italian Dog Food Market (2007): Percentage Breakdown of Value Sales for Nestle-Purina, Mars, Wonderfood SpA, Hill’s Pet Nutrition SpA, Private Label, and Others (includes corresponding Graph/Chart)........103

Table 93: Leading Players in the Italian Cat Food Market (2007): Percentage Breakdown of Value Sales for Nestle-Purina, Wonderfood SpA, Hill's Pet Nutrition SpA, Mars, P&G - Iams, Private Label, and Others (includes corresponding Graph/Chart)........103
1$300
   Cat and Dog Food Market – A Historic Review........104
Table 94: Dog Food Market in Italy (2005): Percentage Breakdown of Value Sales by Distribution Channel – Pet Shops, Supermarkets/ Hypermarkets, Pet Superstores, Veterinary Clinics, Other Food Stores, and Other Non-Food Stores (includes corresponding Graph/Chart)........104

Table 95: Cat Food Market in Italy (2005): Percentage Breakdown of Value Sales by Distribution Channel – Supermarkets/ Hypermarkets, Pet Shops, Pet Superstores, Veterinary Clinics, Other Food Stores, and Other Non-Food Stores (includes corresponding Graph/Chart)........104
Key Players........104
1$300
   B. Market Analytics........105
Table 96: Italian Recent Past, Current & Future Analysis for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........105
1$300
   Table 97: Italian Historic Review for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........106

Table 98: Italian 11-Year Perspective for Pet Foods by Product Segment – Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........106
1$300
  11d. THE UNITED KINGDOM........10710 $1700  
   A. Market Analysis........107
Current & Future Analysis........107
Key Market Highlights........107
1$100
   Small Pets – Big Potential........108
Spending on Cat and Dog Food Bucks Slowdown Trends........108
Petfood Market Witnesses Substantial Growth in Value Sales........108
1$100
   Spate of Innovative and Revamped Pet Foods Products Brightens Growth
  Outlook........109
Consumers Prefer Premium Products........109
1$100
   Healthy Pet Foods Market on the Rise........110
Key Statistics........110
Table 99: Leading Players in the UK Dog and Cat Food Market (2008): Percentage Breakdown of Value Sales for MasterFoods, Nestle-Purina, and Others (includes corresponding Graph/Chart)........110
Pet Food Statistics – A Historic Perspective........110
Table 100: Leading Brands in the UK Pet Foods Market (2005 & 2006): Sales in £ Million for Whiskas Pouch, Felix Pouch, Whiskas Can, Pedigree Can, Bakers, Go Cat, Iams, Felix Can, Winalot Can, and Butchers Can (includes corresponding Graph/Chart)........110
1$300
   Table 101: Prepared Pet Foods Market in the UK (2006): Sales in ‘000 Tons by Food Type – Dog Food (Complete Dry, Moist, Treats, and Mixers), Cat Food (Moist, and Dry), and Small Animals (Rabbit, Guinea Pig, and Rodent) (includes corresponding Graph/Chart)........111

Table 102: Prepared Pet Foods Market in the UK (2006): Sales in £ Million by Food Type – Dog Food (Complete Dry, Moist, Treats, and Mixers), Cat Food (Moist, and Dry), and Small Animals (Rabbit, Guinea Pig, and Rodent) (includes corresponding Graph/Chart)........111
1$300
   Table 103: Pet Foods Market in the UK (2006): Sales in £ Million by Food Type – Dog Food (Dry Dog-food, Canned Dog-food, Dog Treats, Dog Trays, and Dog Pouches), and Cat Food (Cat Pouches, Canned Cat-food, Dry Cat-food, Cat Trays, and Cat Treats) (includes corresponding Graph/Chart)........112

Table 104: Dog and Cat Food Market in the UK (2000-2005): Sales in Thousand Tons by Food Type – Dog Food (Complete Dry, Moist, Treats, and Mixers), and Cat Food (Moist, and Others) (includes corresponding Graph/Chart)........112
1$300
   Table 105: Dog and Cat Food Market in the UK (2000-2005): Sales in £ Million by Food Type – Dog Food (Complete Dry, Moist, Treats, and Mixers), and Cat Food (Moist, and Others) (includes corresponding Graph/Chart)........113

Table 106: Dog Food Market in the UK (2005): Percentage Breakdown of Value Sales by Distribution Channel – Supermarkets/Hypermarkets, Pet Superstores, Pet Shops, Veterinary Clinics, Other Food Stores, and Other Non-Food Stores (includes corresponding Graph/Chart)........113
1$300
   Table 107: Cat Food Market in the UK (2005): Percentage Breakdown of Value Sales by Distribution Channel – Supermarkets/Hypermarkets, Pet Superstores, Pet Shops, Veterinary Clinics, Other Food Stores, and Other Non-Food Stores (includes corresponding Graph/Chart)........114
Key Players........114
1$300
   B. Market Analytics........115
Table 108: UK Recent Past, Current & Future Analysis for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........115
1$300
   Table 109: UK Historic Review for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........116

Table 110: UK 11-Year Perspective for Pet Foods by Product Segment – Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........116
1$300
  11e. SPAIN........1174 $800  
   A. Market Analysis........117
Current & Future Analysis........117
Growing Demand for Premium and Super-Premium Foods........117
Decline in Mid-Priced Dog Food Brands........117
1$100
   Spanish Pet Food Market Statistics – Historic Review........118
Table 111: Dog Food Market in Spain (2005): Percentage Breakdown of Value Sales by Distribution Channel – Pet Shops, Pet Superstores & Supermarkets/ Hypermarkets, Veterinary Clinics, Other Food Stores, and Other Non-Food Stores (includes corresponding Graph/Chart)........118

Table 112: Cat Food Market in Spain (2005): Percentage Breakdown of Value Sales by Distribution Channel – Pet Superstores & Supermarkets/ Hypermarkets, Pet Shops, Veterinary Clinics, Other Food Stores, and Other Non-Food Stores (includes corresponding Graph/Chart)........118
1$300
   Key Player........119
B. Market Analytics........119
Table 113: Spanish Recent Past, Current & Future Analysis for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........119
1$300
   Table 114: Spanish Historic Review for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........120

Table 115: Spanish 11-Year Perspective for Pet Foods by Product Segment – Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........120
1$300
  11f. RUSSIA........1213 $500  
   A. Market Analysis........121
Current & Future Analysis........121
Market Overview........121
Key Statistics........121
Table 116: Leading Players in the Russian Dog Food Market (2007): Percentage Breakdown of Value Sales for Mars, Nestle-Purina, and Others (includes corresponding Graph/Chart)........121

Table 117: Leading Players in the Russian Cat Food Market (2007): Percentage Breakdown of Value Sales for Mars, Nestlé-Purina, and Others (includes corresponding Graph/Chart)........121
1$300
   B. Market Analytics........122
Table 118: Russian Recent Past, Current & Future Analysis for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........122
1$300
   Table 119: Russian Historic Review for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........123

Table 120: Russian 11-Year Perspective for Pet Foods by Product Segment – Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........123
1$300
  11g. REST OF EUROPE........12416 $3800  
   A. Market Analysis........124
Current & Future Analysis........124
Focus on Select Markets........124
Austria........124
Balance Between Value and Volume Growth........124
Cat Food – Largest Market Segment........124
Retail Channel........124
1$100
   Table 121: Leading Players in the Austrian Dog Food Market (2007): Percentage Breakdown of Value Sales for Masterfoods Austria GmbH, Nestle-Purina, Adolf Rupp Herrnmühle OHG, Hill's Pet Nutrition, Private Label, and Others (includes corresponding Graph/Chart)........125

Table 122: Leading Players in the Austrian Cat Food Market (2007): Percentage Breakdown of Value Sales for Masterfoods Austria GmbH, Nestle-Purina, Adolf Rupp Herrnmühle OHG, Hill's Pet Nutrition, Private Label, and Others (includes corresponding Graph/Chart)........125
1$300
   Belgium........126
Table 123: Leading Players in the Belgian Dog Food Market (2007): Percentage Breakdown of Value Sales for Masterfoods NV SA, Nestle-Purina, Vitakraft SA NV, P&G - Iams, Hill's Pet Products Benelux NV/SA, Private Label, and Others (includes corresponding Graph/Chart)........126

Table 124: Leading Players in the Belgian Cat Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods NV SA, Nestle-Purina, P&G - Iams, Hill's Pet Products Benelux NV/SA, Private Label, and Others (includes corresponding Graph/Chart)........126
Bulgaria........126
1$300
   Czech Republic........127
Table 125: Leading Players in the Czech Dog Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods ks, Nestlé-Purina, KSK Bono sro, P&G - Iams, Delikan sro, and Others (includes corresponding Graph/Chart)........127
Denmark........127
Table 126: Leading Players in the Danish Dog Food Market (2007): Percentage Breakdown of Value Sales for Masterfoods Denmark A/S, Hill's Pet Nutrition, P&G - Iams, Nutro A/S, Vitakraft Danmark A/S, Private Label, and Others (includes corresponding Graph/Chart)........127
1$300
   Table 127: Leading Players in the Danish Cat Food Market (2007): Percentage Breakdown of Value Sales for Masterfoods Denmark A/S, Iams, Hill's Pet Nutrition, Private Label, and Others (includes corresponding Graph/Chart)........128
Finland........128
Table 128: Leading Players in the Finnish Dog Food Market (2007): Percentage Breakdown of Value Sales for Nestle-Purina, MasterFoods Oy, Hill's Pet Nutrition, Nutro Products, VPG Finland Oy, Private Label, and Others (includes corresponding Graph/Chart)........128

Table 129: Leading Players in the Finnish Cat Food Market (2007): Percentage Breakdown of Values Sales for Nestle-Purina, MasterFoods Oy, Hill's Pet Nutrition, Private Label, and Others (includes corresponding Graph/Chart)........128
1$300
   Greece........129
Table 130: Leading Players in the Greek Dog Food Market (2007): Percentage Breakdown of Value Sales for Nestle-Purina, MasterFoods GmbH, Sarantis SA, Hill's Pet Nutrition, Pet Vet Supplies SAI, Private Label, and Others (includes corresponding Graph/Chart)........129

Table 131: Leading Players in the Greek Cat Food Market (2007): Percentage Breakdown of Value Sales for Nestle-Purina, MasterFoods GmbH, Sarantis SA, Hill's Pet Nutrition, Private Label, and Others (includes corresponding Graph/Chart)........129
Hungary........129
1$300
   Table 132: Leading Players in the Hungarian Dog Food Market (2007): Percentage Breakdown of Value Sales for Masterfoods Hungary Kft, Nestlé- urina, Vitakraft AG, Private Label, and Others (includes corresponding Graph/Chart)........130

Table 133: Leading Players in the Hungarian Cat Food Market (2007): Percentage Breakdown of Value Sales for Masterfoods Hungary Kft, Nestlé-Purina, Vitakraft AG, Private Label, and Others (includes corresponding Graph/Chart)........130
Norway........130
1$300
   Table 134: Leading Players in the Norwegian Dog Food Market (2007): Percentage Breakdown of Value Sales for Nestlé Purina, MasterFoods, P&G - Iams, Hill's Pet Nutrition, Norsk Dyremat AS, Private Label, and Others (includes corresponding Graph/Chart)........131

Table 135: Leading Players in the Norwegian Cat Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods, Nestlé Purina, P&G - Iams, Hill's Pet Nutrition, Private Label, and Others (includes corresponding Graph/Chart)........131
Poland........131
Table 136: Leading Players in the Polish Dog Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods, Nestlé-Purina, Private Label, and Others (includes corresponding Graph/Chart)........131
1$300
   Table 137: Leading Players in the Polish Cat Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods, Nestlé-Purina, Vitakraft AG, Private Label, and Others (includes corresponding Graph/Chart)........132
Portugal........132
Table 138: Leading Players in the Portuguese Dog Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods, Nestlé Purina, P&G - Iams,Provimi Portuguesa SA, Hill's Pet Nutrition, Private Label, and Others (includes corresponding Graph/Chart)........132

Table 139: Leading Players in the Portuguese Cat Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods, Nestlé Purina, P&G - Iams,Provimi Portuguesa SA, Hill's Pet Nutrition, Private Label, and Others (includes corresponding Graph/Chart)........132
1$300
   Table 140: Cat Food Market in Portugal (2005): Percentage Breakdown of Value Sales by Retail Channel – Hypermarkets & Supermarkets, Pet Shops, Vets, Non-Food Stores, and Others (includes corresponding Graph/Chart)........133
Romania........133
Romanian Pet Food Market Reaches New Heights........133
Slovakia........133
1$300
   Table 141: Leading Players in the Slovakian Dog Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods Slovakia, Nestlé-Purina, Provimi Pet Food CZ sro, Delikan sro, and Others (includes corresponding Graph/Chart)........134

Table 142: Leading Players in the Slovakian Cat Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods Slovakia, Nestlé-Purina, LB Products, and Others (includes corresponding Graph/Chart)........134
Sweden........134
Table 143: Pet Food Market in Sweden (2008 and 2009): Breakdown of Dry Cat and Dog Food by Value Sales in SEK Million........134
1$300
   Switzerland........135
Table 144: Leading Players in the Swedish Market for Pet Foods (2007): Percentage Breakdown of Value Sales for MasterFoods, Nestlé-Purina, Private Label, and Others (includes corresponding Graph/Chart)........135

Table 145: Leading Players in the Swedish Dog Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods, Nestlé-Purina, Others (includes corresponding Graph/Chart)........135
The Netherlands........135
1$300
   Table 146: Leading Players in the Dutch Dog Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods, Nestlé-Purina, P&G - Iams, Hill's Pet Nutrition, Private Label, and Others (includes corresponding Graph/Chart)........136

Table 147: Leading Players in the Dutch Cat Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods, Nestlé-Purina, P&G - Iams, Hill's Pet Nutrition, Private Label, and Others (includes corresponding Graph/Chart)........136
Turkey........136
Key Players........136
1$300
   B. Market Analytics........137
Table 148: Rest of Europe Recent Past, Current & Future Analysis for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........137
1$300
   Table 149: Rest of Europe Historic Review for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........1381$300
   Table 150: Rest of Europe 11-Year Perspective for Pet Foods by Product Segment – Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........139
1$300
  12. ASIA-PACIFIC........14010 $2100  
   A. Market Analysis........140
Current & Future Analysis........140
Cat/Dog Food Distribution Channels........140
Table 151: Cat/Dog Food Retail Distribution Channels in Asia-Pacific (2009): Percentage Share Breakdown by Pet Shops, Superstores/Hypermarkets, Veterinary Clinics, Pet Superstores, Internet Retailing and Others (includes corresponding Graph/Chart)........140
1$300
   Focus on Select Markets........141
Australia........141
Table 152: Cat/Dog Food Retail Distribution Channels in Australasia (2009): Percentage Share Breakdown by Superstores/Hypermarkets, Pet Shops, Pet Superstores, Veterinary Clinics and Others (includes corresponding Graph/Chart)........141
China........141
The Monster Land Wakes Up to Pet Foods........141
1$300
   Import & Export Scenario........142
Table 153: Chinese Recent Past, Current & Future Analysis for Cat & Dog Food Market with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart)........142
1$300
   Hong Kong........143
Table 154: Distribution Pattern of Pet Foods in Hong Kong (2008): Consumer Retail and Specialty Market........143
India........143
Market Overview........143
A Developing Market for Pet Foods........143
1$300
   Table 155: Indian Recent Past Current & Future Analysis for Pet Foods Market with Annual Sales Figures in ‘000 Tons for Years 2000 through 2010 (includes corresponding Graph/Chart)........144
Malaysia........144
1$300
   New Zealand........145
Table 156: Pet Foods Market in New Zealand (2007): Percentage Breakdown of Value Sales by Distribution Channel – Retail, Vet/Pet, and Rural (includes corresponding Graph/Chart)........145
Historic Statistics in New Zealand’s Dog and Cat Food Market........145
Table 157: Dog Food Market in New Zealand (2005): Percentage Breakdown of Value Sales by Category – Chill, Dry, and Can (includes corresponding Graph/Chart)........145

Table 158: Cat Food Market in New Zealand (2005): Percentage Breakdown of Value Sales by Category – Can, Dry, and Chill (includes corresponding Graph/Chart)........145
1$300
   Singapore........146
South Korea........146
Taiwan........146
Table 159: Pet Foods Market in Taiwan (2008): Percentage Breakdown of Value Sales by Distribution Channel – Specialty Stores, and Supermarket & Hypermarkets........146
Thailand........146
1$300
   One-Stop Outlets on the Rise........147
The Philippines........147
B. Market Analytics........147
Table 160: Asia-Pacific Recent Past Current & Future Analysis for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........147
1$300
   Table 161: Asia-Pacific Historic Review for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........1481$300
   Table 162: Asia-Pacific 11-Year Perspective for Pet Foods by Product Segment – Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........149
1$300
  13. LATIN AMERICA........15012 $3000  
   A. Market Analysis........150
Current & Future Analysis........150
Pet Food Market Statistics........150
Table 163: Cat/Dog Food Retail Distribution Channels in Latin America (2009): Percentage Share Breakdown by Pet Shops, Superstores/ Hypermarkets, Veterinary Clinics, Pet Superstores, Discounters and Others (includes corresponding Graph/Chart)........150

Table 164: Leading Players in the Latin American Pet Foods Market (2008): Percentage Breakdown of Value Sales for Mars, Nestle Purina, and Others (includes corresponding Graph/Chart)........150
1$300
   Market Slowdown Displays Minimal Effect on the Pet Food Market........151
Focus on Select Markets........151
Argentina........151
Packaged Pet Food Trend Catches Up........151
Table 165: Leading Players in the Argentinean Dog Food Market (2007): Percentage Breakdown of Value Sales for Nestle-Purina, Mars, Sagemuller, and Others (includes corresponding Graph/Chart)........151
1$300
   Brazil........152
Pet Food Market Scenario........152
Table 166: Brazilian Cat and Dog Food Market (2002-2012P): Percentage Increase in Usage of Prepared Pet Food (includes corresponding Graph/Chart)........152
1$300
   Pet Food Statistics........153
Table 167: Leading Dog and Cat Food Players In Brazil (2009): Percentage Breakdown of Retail Sales by Mars, Inc, Nestlé SA, Nutriara Alimentos Ltda, Total Alimentos SA, Mogiana Alimentos SA, Procter & Gamble Co, Colgate-Palmolive Co, Private Label and Others (includes corresponding Graph/Chart)........153

Table 168: Brazilian Dog Food Market (2007-2009): Breakdown of Annual Value Sales by Types – Dry Dog Food, Dog Treats & Mixers and Wet Dog Food (includes corresponding Graph/Chart)........153
1$300
   Table 169: Brazilian Cat Food Market (2007-2009): Breakdown of Annual Value Sales by Types – Dry Cat Food, Wet Cat Food and Cat Treats & Mixers (includes corresponding Graph/Chart)........154

Table 170: Brazilian Premium Dog Food Market (2007-2009): Breakdown of Annual Value Sales by Types – Premium Dry Dog Food, Premium Dog Food, Super Premium Dog Food and Standard Premium Dog Food (includes corresponding Graph/Chart)........154
1$300
   Table 171: Brazilian Premium Cat Food Market (2007-2009): Breakdown of Annual Value Sales by Types – Premium Cat Food, Super Premium Cat Food and Premium Dry Cat Food (includes corresponding Graph/Chart)........155

Table 172: Brazilian ‘Other’ Pets Food Market (2007-2009): Breakdown of Annual Value Sales by Category – Fish Food, Small Reptile/Mammal Food and Bird Food (includes corresponding Graph/Chart)........155
1$300
   Table 173: Leading Players in the Brazilian ‘Other’ Pets Market (2008): Percentage Share Breakdown of Value Sales by Major Brands – Spectrum Brands Inc, Yoki Alimentos SA, Indústria e Comércio de Alimentos Desidratados Alcon, Mars Inc, Pfizer Inc, Tetra GmbH, Yoki Alimentos SA, Private Label and Others (includes corresponding Graph/Chart)........156
Leading Dog and Cat Food Players and Brands In Brazil (2008)........156
1$300
   Table 174: Leading Players in the Brazilian Pet Foods Market (2007): Percentage Breakdown of Value Sales for MasterFoods, Nestle Purina PetCare, and Others (includes corresponding Graph/Chart)........157

Table 175: Pet Foods Market in Brazil (2005): Percentage Breakdown of Value Sales by Category – Dry, Semi-Moist, Canned, and Snack (biscuits) (includes corresponding Graph/Chart)........157
Chile........157
Market Highlights........157
Colombia........157
1$300
   Table 176: Leading Players in the Columbian Pet Foods Market (2007): Percentage Breakdown of Value Sales for Nestle-Purina, Finca, Italcol, and Others (includes corresponding Graph/Chart)........158
Mexico........158
Table 177: Leading Players in the Mexican Dog Food Market (2007): Percentage Breakdown of Value Sales for MasterFoods, Nestle-Purina, Hill's Pet Products de México SA de CV, Private Label, and Others (includes corresponding Graph/Chart)........158

Table 178: Leading Players in the Mexican Cat Food Market (2007): Percentage Breakdown of Value Sales for Nestle-Purina, MasterFoods, Hill's Pet Products de México SA de CV, Private Label, and Others (includes corresponding Graph/Chart)........158
1$300
   Venezuela........159
B. Market Analytics........159
Table 179: Latin American Recent Past Current & Future Analysis for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........159
1$300
   Table 180: Latin American Historic Review for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........1601$300
   Table 181: Latin American 11-Year Perspective for Pet Foods by Product Segment – Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........161
1$300
  14. REST OF WORLD........1624 $950  
   A. Market Analysis........162
Current & Future Analysis........162
South Africa........162
Cat/Dog Food Distribution Channels........162
Table 182: Cat/Dog Food Retail Distribution Channels in Africa & Middle East (2009): Percentage Share Breakdown by Superstores/Hypermarkets, Veterinary Clinics, Pet Shops, Pet Superstores, Discounters and Others (includes corresponding Graph/Chart)........162
1$300
   B. Market Analytics........163
Table 183: Rest of World Recent Past, Current & Future Analysis for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart)........163
1$300
   Table 184: Rest of World Historic Review for Pet Foods by Product Segment – Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2006 (includes corresponding Graph/Chart)........1641$300
   Table 185: Rest of World 11-Year Perspective for Pet Foods by Product Segment – Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2005, 2010, and 2015 (includes corresponding Graph/Chart)........1651$300
COMPETITION 252$995
  
Total Companies Profiled: 152 (including Divisions/Subsidiaries -223)

Region/Country                 Players

The United States                 45 
Canada                             4 
Japan                              8
Europe                           135  
     France                       12 
     Germany                      15 
     The United Kingdom           11
     Italy                        20 
     Spain                         8
     Rest of Europe               69 
Asia-Pacific (Excluding Japan)    25 
Middle East                        2
Latin America                      4
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