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  MOBILE SATELLITE TV
A Global Strategic Business Report

This report analyzes the worldwide markets for Mobile Satellite TV in US$ Million. The report provides separate comprehensive analytics for North America, Europe, Asia-Pacific, and Rest of World. Annual forecasts are provided for each region for the period 2007 through 2015. The report profiles 61 companies including many key and niche players worldwide such as Alcatel-Lucent, AT&T Inc., DiBcom, DISH Network Corporation, KVH Industries, Inc., Nagravision SA, and RaySat, Inc. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

CODE:    MCP-6014  PAGES:    384
PRICE:    $3950  DATE:       February 2010
COMPANIES:  61  MARKET DATA TABLES:   71
Due to the proprietary nature, our previews are offered only to manufacturers, top-tier management consultants, investment banks, and investment research groups.

 TABLE OF CONTENTS  
  MOBILE SATELLITE TV (Complete Report) Pages : 384   | $3950
I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS3$100
   Study Reliability and Reporting Limitations.....I-1  
   Disclaimers.....I-2
Data Interpretation & Reporting Level.....I-2
  
   Quantitative Techniques & Analytics.....I-3
Product Definitions and Scope of Study.....I-3
  
II. EXECUTIVE SUMMARY57$3000
  1. INDUSTRY OVERVIEW.....II-15 $750  
   Mobile Satellite TV: New Era in TV Broadcasting Service.....II-1
Initiatives in the Mobile Television Industry.....II-1
1$100
   Table 1: World Recent Past, Current & Future Analysis for Mobile Satellite Television Analyzed with Number of End-Use Terminals in Service in Thousand Units for Years 2006 through 2015 (includes corresponding Graph/Chart).....II-2
Mobile TV Generates Additional Revenues for Participants.....II-2
1$300
   Mass Adoption – Focus Area for Operators.....II-3
Opportunities and Challenges.....II-3
Consumers Drive Growth.....II-3
1$100
   Developing World to Lead Adoption.....II-4
Free-to-Air Signals to Affect Dedicated Mobile TV Networks.....II-4
1$100
   Slow Uptake of Advertising.....II-5
Table 2: Advertisement Revenues as % of Global Mobile Television Revenues for Years (2006-2012) (includes corresponding Graph/Chart).....II-5
Recent Developments Across Major Regional Markets.....II-5
1$300
  2. REGIONAL MARKET PERSPECTIVE.....II-625 $2450  
   2a. NORTH AMERICA.....II-6
A. Market Analysis.....II-6
Mobile TV in the US – A Nascent Market.....II-6
Professional Content to Drive Growth.....II-6
1$100
   3G Services and Smartphone Drive Growth.....II-7
Demographic Factors Influence Mobile TV Uptake.....II-7
Countering Competition from Other Video Services.....II-7
Competition Between European and US Technology Developers.....II-7
1$100
   Culture – Critical Role in Technology Selection.....II-8
Evolving Business Models.....II-8
Apple Offdeck Model.....II-8
Mobile Digital TV.....II-8
1$100
   Free Mobile DTV Requirements.....II-9
Mobile TV- App.....II-9
B. Market Analytics.....II-9
Table 3: North American Recent Past, Current & Future Analysis for Mobile Satellite Television by with Annual Service Revenues in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart).....II-9
1$300
   2b. EUROPE.....II-10
A. Market Analysis.....II-10
Satellite Technologies to Drive Growth.....II-10
EC Initiatives in Mobile TV Promotion.....II-10
1$100
   Spectrum.....II-11
Interoperability or Standards.....II-11
1$100
   Significance of DVB-H.....II-12
Suitable Regulatory Environment.....II-12
Mobile TV Initiatives in Select European Countries.....II-12
1$100
   Eastern Europe Offers Potential Growth Opportunities.....II-131$100
   Market Shares: Historic Data.....II-14
Table 4: Leading Operators in Western Europe Market for Mobile TV (2005): Percentage Share Breakdown by Number of Subscribers for Vodafone, Orange, Telefonica, T-Mobile, KPN, 3 and Others (includes corresponding Graph/Chart).....II-14

Table 5: Leading Operators in the Western Europe Market for Mobile TV (2005): Percentage Breakdown by Content Revenue for Vodafone, Telefonica, Orange, T-Mobile, 3, KPN and Others (includes corresponding Graph/Chart).....II-14

Table 6: Western European Market for Mobile TV (2005): Percentage Share Breakdown of Content Revenue by Country for Italy, UK, Germany, Spain, France, the Netherlands, Greece, Portugal, Belgium and Sweden (includes corresponding Graph/Chart).....II-14
1$300
   The United Kingdom.....II-15
Broadcasting Landscape in a Transition.....II-15
DVB Standards.....II-15
1$100
   Growth Drivers.....II-16
Major Sporting Events.....II-16
User Generated Video.....II-16
Spectrum Acquisition for Mobile TV Services.....II-16
Growth Barriers.....II-16
Recession & Cost Containment Measures.....II-16
1$100
   Unclear Business Model.....II-17
Quality of Mobile TV Services.....II-17
Limited Content Range.....II-17
Consumer Perception of Mobile-Content.....II-17
1$100
   Lack of Standards.....II-18
Catch up on Television.....II-18
1$100
   B. Market Analytics.....II-19
Table 7: European Recent Past, Current & Future Analysis for Mobile Satellite Television by Geographic Region – France, Germany, Italy, UK, Spain & Rest of Europe Markets Independently Analyzed with Annual Revenues in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart).....II-19
1$300
   Table 8: European 8-Year Perspective for Mobile Satellite Television by Geographic Region – Percentage Breakdown of Dollar Revenues for France, Germany, Italy, UK, Spain and Rest of Europe Markets for Years 2007, 2009, & 2015 (includes corresponding Graph/Chart).....II-201$300
   Table 9: European Recent Past, Current & Future Analysis for Mobile Satellite Television by Geographic Region – France, Germany, Italy, UK, Spain and Rest of Europe Markets Independently Analyzed with Number of Customers in Million for Years 2007 through 2015 (includes corresponding Graph/Chart).....II-211$300
   Table 10: European 9-Year Perspective for Mobile Satellite Television by Geographic Region – Percentage Breakdown of Number of Customers for France, Germany, Italy, UK, Spain and Rest of Europe Markets for Years 2007, 2009 & 2015 (includes corresponding Graph/Chart).....II-221$300
   2c. ASIA-PACIFIC.....II-23
A. Market Analytics.....II-23
Asia-Pacific: A Market with High Growth Potential.....II-23
High Demand for Free-to-Air Mobile TV Services.....II-23
1$100
   Japan & South Korea – Active Adopters of Mobile TV Services.....II-24
Governments Develop Initiatives to Promote Mobile TV.....II-24
Selecting Appropriate Business Model – A Critical Issue.....II-24
1$100
   Established Players Struggle to Sustain Operations.....II-25
SpeedCast – New Entrant with Turnkey Services.....II-25
China.....II-25
Development of Mobile TV Services in China.....II-25
1$100
   Satellite Broadcasting – Ideal for China’s Geography.....II-261$100
   Factors Promoting Sustainable Development.....II-27
India.....II-27
1$100
   South Korea.....II-28
Surging Subscriber Base for Mobile Television.....II-28
Taiwan.....II-28
1$100
   B. Market Analytics.....II-29
Table 11: Asia-Pacific Recent Past, Current & Future Analysis for Mobile Satellite Television by with Annual Service Revenues in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart).....II-29
1$300
   2d. REST OF WORLD.....II-30
Market Analysis.....II-30
Table 12: Rest of World Recent Past, Current & Future Analysis for Mobile Satellite Television by with Annual Service Revenues in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart).....II-30
1$300
  3. PRODUCT OVERVIEW.....II-317 $550  
   Mobile TV – An Introduction.....II-31
Delivery Methods.....II-31
1$100
   Competing Technologies/Standards.....II-32
Standards for Mobile TV.....II-32
1$100
   A Glance at Global Mobile TV Standards.....II-33
Satellite Mobile TV Vs Terrestrial Mobile TV.....II-33
1$100
   Mobile TV Industry Value Chain.....II-341$100
   Challenges for Mobile TV Industry.....II-35
Challenges Facing Device Manufacturers.....II-35
Phone Characteristics.....II-35
Memory.....II-35
User Interface Design.....II-35
Processing Power.....II-35
Challenges Facing Content Providers.....II-35
1$100
   Other Challenges.....II-36
Pricing.....II-36
Business Models.....II-36
Spectrum Allocation and Technology Standard.....II-36
Content Protection.....II-36
1$100
   Mobile Satellite TV System.....II-37
Mobile Satellite TV Antenna.....II-37
1$100
  4. RECENT INDUSTRY ACTIVITY.....II-386 $400  
   UltiSat Takes Over Fixed and Mobile Satellite Assets of TDC.....II-38
Inmarsat to Takeover Interest in Skywave Telematics.....II-38
Dish Network Partners with Alcatel-Lucent to Test Satellite Technology and
  Spectrum.....II-38
1$100
   SES Americom Selected by JUS Punjabi to Distribute the First US Punjabi
  Network.....II-39
Kanto Bureau Grants Radio License to JSAT MOBILE Communications.....II-39
Sky Perfect to Form Joint Venture with Stratos.....II-39
Solaris and Inmarsat Bag Satellite Mobile TV Services.....II-39
Solaris Mobile to Execute Pan-European Mobile Satellite Services.....II-39
1$100
   Nagravision and CSM JV Enlarges Mobile TV Coverage.....II-40
Screen Service Snaps Up Reti Radiotelevisive Digitali.....II-40
Balaton Group Takes Over MotoSAT.....II-40
1$100
   MSV Changes Name to SkyTerra.....II-41
MSV, ICO Global Communications and Qualcomm Ink Agreement.....II-41
1$100
   T-Mobile CZ Selects Nagravision for OMA BCAST Smart Card Profile System.....II-42
Dominanta Selects Nagravision to Provide First CAS for Mobile TV in Russia.....II-42
C-COM Satellite Systems Bags Order for iNetVu Mobile Antennas.....II-42
1$100
   Newport Media Takes Over WRG.....II-43
China Satellite Mobile Broadcast Selects Nagravision as Official CAS Marketer for
  Mobile TV Services.....II-43
1$100
  5. PRODUCT/SERVICE LAUNCHES.....II-449 $600  
   RaySat Introduces Dedicated Mobile Distribution Platform.....II-44
RaySat Broadcasting and AT&T Services Unveil AT&T CruiseCastSM Service.....II-44
1$100
   ILS Proton launches W2A Satellite of Eutelsat.....II-45
Solaris Mobile Launches Europe’s Initial S-Band Payload.....II-45
Solaris Mobile to Unveil In-car Infotainment Services.....II-45
1$100
   Bell Mobility Unveils Live Mobile Television Powered by QuickPlay.....II-46
Sidsa Introduces Multistandard Chip.....II-46
Winegard Unveils CARRYOUT™ Automatic Portable Satellite TV Antenna.....II-46
Thuraya Rolls Out Mobile Satellite Service.....II-46
CSMBC and Shanghai Handy TV to Launch Mobile TV Service.....II-46
1$100
   Samir Photographic Supplies Launches SATBox.....II-47
Newtec Launches HZ914 Multistream Satellite Receiver and AZ810 Stream
  Aggregator.....II-47
Dish Mexico to Introduce Mobile TV on WiMax.....II-47
1$100
   OMVC to Launch Mobile DTV Service Across US.....II-48
KVH Launches Ultra-Compact TracVision M1.....II-48
King Controls Launches VuQube Mobile Satellite TV Antenna Models.....II-48
Broadcom Introduces 65NM Digital TV Single Chip Receivers.....II-48
1$100
   Intellian Technologies Releases Antenna Systems for Marine Satellite TV.....II-491$100
   Advantech Rolls Out Mobile Antenna Systems Fleet.....II-50
SpeedCast and Alcatel-Lucent to Introduce DVB-H Platform.....II-50
KVH Industries Rolls Out TracVision® SlimLine Series Antennas.....II-50
1$100
   UDcast to Unveil Optimization Technologies for Mobile TV and WiMAX.....II-51
ILS and S2M Collaborate to Unveil Mobile TV Satellite Across MENA.....II-51
Etisalat and MBC Jointly Introduces Internet TV.....II-51
1$100
   DVB-SH Ecosystem Leaders Demonstrate DVB-SH Mobile TV in UHF and S-Band.....II-52
1$100
  6. FOCUS ON SELECT PLAYERS.....II-533 $300  
   Alcatel-Lucent (France).....II-53
AT&T Inc. (US).....II-53
DiBcom (France).....II-53
1$100
   DISH Network Corporation (US).....II-54
KVH Industries, Inc. (US).....II-54
Nagravision SA (Switzerland).....II-54
RaySat, Inc. (US).....II-54
2$200
  7. GLOBAL MARKET PERSPECTIVE.....II-56   
   Table 13: World Recent Past, Current & Future Analysis for Mobile Satellite Television by Geographic Region – North America, Europe, Asia-Pacific, and Rest of World Markets Independently Analyzed with Annual Service Revenues in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart).....II-561$300
   Table 14: World 8-Year Perspective for Mobile Satellite Television by Geographic Region – Percentage Breakdown of Dollar Revenues for North America, Europe, Asia-Pacific, and Rest of World Markets for Years 2007, 2009 & 2015 (includes corresponding Graph/Chart).....II-571$300
III. COMPETITIVE LANDSCAPE 315$995
  
Total Companies Profiled: 61 (including Divisions/Subsidiaries - 64)

Region/Country                 Players


The United States                 24   
Canada                             5
Japan                              2
Europe                            21 
     France                        7
     The United Kingdom            3
     Italy                         1
     Spain                         2
     Rest of Europe                8
Asia-Pacific (Excluding Japan)     9
Latin America                      2
Middle-East                        1
Click here to request a full table of contents and more details on this project.		  
 
 
Due to the proprietary nature, our previews are offered only to manufacturers, top-tier management consultants, investment banks, and investment research groups.

© Copyrights 2010, Global Industry Analysts, Inc., USA.