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WIRELESS GAMING - A GLOBAL STRATEGIC BUSINESS REPORT   

Research Abstract

This report analyzes the worldwide markets for Wireless Gaming in Millions of US$. The major Product Segments analyzed are Messaging Based Wireless Gaming, Browser/Web Based Wireless Gaming, and Downloadable Wireless Gaming. The report provides separate comprehensive analytics for the USA, Japan, Europe, and Rest of World. Annual forecasts are provided for each region for the period of 2001 through 2015. The report profiles 93 companies including many key and niche players worldwide such as Electronic Arts, Inc., Gameloft SA, Glu Mobile Inc., Superscape Group Plc, Hands-On Mobile, Inc., HandyGames™, IN-FUSIO Group, I-play, Kuju Entertainment Ltd., KT Freetel Co., Ltd., Telefónica O2 Europe Plc, Player X, SEGA of America, Inc., and Sony Online Entertainment LLC. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

Code : MCP-1822
Price : $3950
Companies : 93
Pages : 422
Date : May 2008
Market Data Tables : 103

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 TABLE OF CONTENTS

  WIRELESS GAMING (Complete Report) Pages : 422   | $3950
 
I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS4$100
   Study Reliability and Reporting Limitations.....I-1  
   Disclaimers.....I-2
Data Interpretation & Reporting Level.....I-2
  
   Quantitative Techniques & Analytics.....I-3
Product Definitions and Scope of Study.....I-3
Messaging Based.....I-3
Browser/Web Based.....I-3
  
   Downloadable.....I-4  
II. EXECUTIVE SUMMARY72$2250
  1. Industry Overview and Outlook.....II-15 $500  
   Evolution of Wireless Gaming.....II-1
Factors Influencing Wireless Gaming Market.....II-1
Advancement in Technology.....II-1
Brand Endorsement.....II-1
1$100
   Untapped Market.....II-2
Rise in Disposable Income.....II-2
Fashion and Attitudes.....II-2
Growth Constraints.....II-2
Pricing.....II-2
Distribution Challenges.....II-2
Fragmentation and Customization.....II-2
Quality of User Experience.....II-2
1$100
   Trends & Issues.....II-3
Puzzles Enthrall Mobile Gamers.....II-3
Downloads Substitutes Subscription Fees for Handheld Games.....II-3
Growth of Mobile Phone based Casino Games.....II-3
Women: Major Contributors Towards Mobile Games’ Revenues.....II-3
Mobile Operators Targets Children.....II-3
Consolidation of Mobile Game Publishers.....II-3
Java-based Games.....II-3
1$100
   Mobile 3D Games’ Surge.....II-4
High Appeal of 3G Phones with Color Games.....II-4
Branding and In-game Advertising.....II-4
Incompetent Network Quality – Glitch for Multiplayer Games.....II-4
Rapid Growth in the US and European Markets.....II-4
Carriers Emphasize on Quality of Games.....II-4
One-Time Downloads and Subscriptions.....II-4
1$100
   Table 1: Global Market for Mobile Games (One-time Downloads and Subscriptions) – (2006): Percentage Breakdown of Revenues by Region – Asia-Pacific, Europe, North America, and Rest of World (includes corresponding Graph/Chart).....II-5

Table 2: Global Mobile Games Market (2006): Percentage Breakdown of Revenues by Format – Downloads and Subscriptions.....II-5
1$350
  2. Product Overview.....II-65 $500  
   Wireless Games.....II-6
Development of Mobile Games.....II-6
Mobile Game Development Vs Conventional Game Development.....II-6
Classification of Mobile Games.....II-6
Over-the-Air (OTA).....II-6
Messaging Based.....II-6
1$100
   Browser/Web Based.....II-7
Downloadable.....II-7
Embedded Games.....II-7
Deck or Mobile Console.....II-7
Progress of Mobile Game Consoles.....II-7
Nintendo Game Boy.....II-7
1$100
   Sega Game Gear.....II-8
Neo-Geo Pocket.....II-8
WonderSwan Color.....II-8
Nokia N-Gage.....II-8
Sony PlayStation Portable (PSP).....II-8
Technologies for Mobile Games.....II-8
Java.....II-8
1$100
   BREW.....II-9
C++ Applications.....II-9
Classes of Mobile Games.....II-9
Single-user Games.....II-9
Multi-user Games.....II-9
Online Games.....II-9
1$100
   Mobile Gaming – Genre Classification.....II-10
Action/Combat.....II-10
Adventure.....II-10
Arcade/Parlor.....II-10
Casino/Gambling.....II-10
Puzzles.....II-10
Sports.....II-10
Trivia.....II-10
1$100
  3. End-Use Market Analysis.....II-112 $200  
   Distribution Dynamics.....II-11
Profile of Value Chain.....II-11
Mobile Gaming Value Chain.....II-11
Mobile Gaming – Pricing.....II-11
1$100
   Technological Advancements.....II-12
Mobile Multiplayer Gaming.....II-12
Standardization.....II-12
Types of Mobile Game Technology Standards.....II-12
1$100
  4. Product Innovations/Introductions.....II-1321 $1200  
   Gameloft Introduces Brain Challenge for Nokia N-Gage Platform.....II-13
Gameloft® Unveils CSI: Crime Scene Investigation™.....II-13
Gameloft Releases Bubble Bash for iPod.....II-13
Gameloft Releases Anatomy: The Mobile Game.....II-13
Glu Mobile Releases SPEED RACER.....II-13
1$100
   Glu Mobile Releases Games for N-Gage platform.....II-14
Hands-On Mobile™ Releases World Poker Tour® Texas Hold 'Em 2 in Europe.....II-14
Hands-On Mobile and Marvel Entertainment Release Iron Man on Mobile.....II-14
Hands-On Mobile Brings Guitar Hero® III Mobile on BlackBerry®.....II-14
Hands-On Mobile Launches Sushi Mania.....II-14
Gameloft® Introduces Guitar Legend: Get On Stage!.....II-14
1$100
   Gameloft® Releases 3D Games for Sprint Customers.....II-15
Gameloft® Belts Out Games for Touch Screen Handsets.....II-15
Gameloft® Releases LOST™.....II-15
Gameloft® Introduces America's Army®: Special Operations.....II-15
Glu Mobile Introduces Age of Empires® III Mobile in North America.....II-15
1$100
   Glu Mobile Unveils Pasapalabra.....II-16
Glu Mobile Releases Super Breakout®.....II-16
Glu Mobile Releases New Line up of Mobile Games for Europe.....II-16
Glu Mobile Releases Call of Duty®4: Modern Warfare™.....II-16
1$100
   Glu Mobile Releases Diner Dash® 2.....II-17
Glu Mobile Reveals Mobile Game Line-Up for 2008.....II-17
Glu Mobile Releases White House Rumble for Mobile Phones.....II-17
Glu Mobile Introduces Asteroids™ for Mobile Phones.....II-17
1$100
   Hands-On Mobile Releases Heroes Lore®: Wind of Soltia.....II-18
Guitar Hero® III Mobile Game Launched for Verizon Wireless Customers.....II-18
Hands–On Mobile™ Unveils BEEzzz.....II-18
Hands-On Mobile™ Introduces Japanese Puzzles in UK.....II-18
Hands–On Mobile™ Launches Heroes Lore Zero in South Korea.....II-18
Hands–On Mobile and WPT Enterprises Introduce WPT Texas Hold 'Em 2.....II-18
1$100
   Hands-On Mobile™ Introduces LEGO® Brick Breaker Mobile Game.....II-19
Hands-On Mobile Releases Best of Korea in Europe.....II-19
WPT® Texas Hold 'Em Introduced for BlackBerry Devices.....II-19
Hands-On Mobile™ Releases LEGO® Racers.....II-19
JoWooD and VeriSign to Introduce Gothic 3 – The Beginning for Mobile Devices.....II-19
1$100
   GAMEVIL USA to Launch Bulldozer Inc. in the US.....II-20
Player X and Sky Launch Mind Aerobics.....II-20
Player X to Launch LYRIC EMI.....II-20
Player X to Introduce PrizePlayTM Element in Mobile Games.....II-20
Sony Pictures Television and Verizon Wireless Release God of War: Betrayal.....II-20
1$100
   Glu Mobile Releases World Series of Poker® Pro Challenge.....II-21
Glu Mobile Launches TRANSFORMERS Mobile Game.....II-21
Glu Mobile Releases a Host of Mobile Games.....II-21
Glu Mobile Releases Project Gotham Racing® Mobile.....II-21
Glu Mobile To Publish Games on N-Gage Platform.....II-21
1$100
   EA Releases SCRABBLE® for Mobile Phones.....II-22
EA Mobile™ Unveils Medal of Honor Airborne™ for Mobile Phones.....II-22
EA Mobile Releases Skate.....II-22
EA Unveils Tetris® Multiplayer.....II-22
EA Offers Harry Potter and the Order of the Phoenix™ on Mobile Phones.....II-22
Electronic Arts Inc. Releases NASCAR 07 for Mobile Phones.....II-22
Motorola Introduces Mobile Gaming Phone in China.....II-22
1$100
   Motorola Unveils Virtual Hypermart for Mobile Games in China.....II-23
Glu Mobile Unleashes 3D Alpha Wing.....II-23
Qualcomm Launches BREW Signature Solution for Gaming.....II-23
TIM and QUALCOMM Presents 3D Games.....II-23
1$100
   Spin3 Introduces SpinLite™ Mobile Games.....II-24
Audi Presents Mobile Phone Game.....II-24
Glu Mobile Releases Monopoly Here & Now.....II-24
Glu Mobile Announces Sequel to Deer Hunter® Mobile.....II-24
Glu Mobile Launches Poker® Texas Hold'em for Mobile Phones.....II-24
Glu Mobile Releases Insaniquarium Deluxe in Europe.....II-24
1$100
   Gameloft to Release 12 Mobile Games.....II-25
Gameloft Unveils Lumines™ Mobile.....II-25
Hands-On Releases New Game in Marvel Mobile Line.....II-25
HandyGames™ Unveils Spellboys.....II-25
HandyGames™ Releases Mobile Version of Ravensburger's Puzzle Game.....II-25
I-play Introduces My Dog.....II-25
Superscape Games Available on Cellular South.....II-25
1$100
   Superscape and Vir2L Unveils Ducati® 3DExtreme.....II-26
I-play Releases Slyder™ in Asia and Europe.....II-26
Player X Rolls Out Miami Vice Mobile Game.....II-26
Siemens and UFA Unveils Master of Maya on Mobile Phones.....II-26
I-play Introduces 24™ Series on Mobile.....II-26
Nintendo Unveils Dark Secret.....II-26
1$100
   Electronic Arts Introduces Air Hockey for Mobile Phones.....II-27
Superscape Introduces No Brainer 3D Mobile Game.....II-27
Electronic Arts Unveils Madden NFL 07 Mobile Game.....II-27
Superscape’s Callaway Golf Tour 06 for Rogers’ Customers.....II-27
Superscape Releases Games on nTELOS.....II-27
Superscape Launches Mobile Games on Cricket Network.....II-27
Superscape’s Mobile Games on Vodafone Network.....II-27
1$100
   EA Mobile Romania Introduces Mobile Version of Tetris.....II-28
Nostromo Introduces New Garfield Game.....II-28
Superscape’s Games on Amp'd Mobile.....II-28
Guppy Games Releases Stick Fighter Fury on Hutch.....II-28
Verizon Wireless Presents CubeTrix and Crazyball Games.....II-28
Superscape Presents Mobile Games on Tata Network.....II-28
Indiagames Introduces Novel Mobile Game.....II-28
1$100
   July Systems Introduces PlayOn! Subscription Service in the UK.....II-29
JAMDAT Releases Mobile Games.....II-29
I-play Releases Fall Line-up of Games.....II-29
Fathammer Unveils 3D Games for BREW® Solution.....II-29
Superscape Presents 3D Mobile Games on Taiwan Mobile Network.....II-29
BBC One Releases Games on Spooks Series.....II-29
1$100
   Boost Mobile Launches GPS Games.....II-30
Nokia Introduces 3D Pool Game on Java-based Phones.....II-30
Buongiorno Presents Mobile Sahara Game to European Customers.....II-30
Nokia and SmarTone Releases Pocket Kingdom.....II-30
Nokia Builds Mobile Tycoon Game with Gamica.....II-30
ThumbPlay Releases Mobile Poker Game.....II-30
1$100
   TV Commerce Unveils Mobile Phone Casino Games.....II-31
Superscape Releases 3D Titles on Orange.....II-31
Pixiem Launches Mobile Phone Tennis Game.....II-31
iFone Introduces Mobile Version of Lemmings.....II-31
Superscape Offers 3D Mobile Bowling Game for Telefonica Customers.....II-31
Chakra and Cybermedia Releases Mobile Games in Packs.....II-31
Glu Mobile Unveils Simulation Game – Blackjack Hustler.....II-31
1$100
   Inbox Digital Rolls Out Mobile Phone Games.....II-32
Nokia Releases Multiplayer Casual Games.....II-32
Superscape Releases Additional Titles on O2 Games Arcade.....II-32
MobileGamingNow Introduces Gaming System.....II-32
SEGA® of America Releases Sonic The Hedgehog®.....II-32
1$100
   Ladbrokes Introduces Mobile Casino Games.....II-33
Electronic Arts Releases Need for Speed™ Most Wanted on Mobile.....II-33
Superscape Launches Ivan Ironman Stewart on 3 Network.....II-33
Superscape Games Available on Telstra Network.....II-33
Artificial Life Introduces Virtual Girlfriend.....II-33
ROK Brings in Mobile Lotto Game to China.....II-33
1$100
  5. Recent Industry Activity.....II-3422 $1100  
   Gameloft to Develop Mobile Games for Apple iPhone.....II-34
Nokia Selects Gameloft Games for N-Gage Platform.....II-34
Glu Mobile Enters into Agreement with FremantleMedia Enterprises.....II-34
Glu Mobile Inks Deal with DreamWorks Animation SKG.....II-34
Player X Inks Agreement with Endemol.....II-34
Player X Signs Agreement with Virgin Mobile UK.....II-34
1$100
   Oberon Media Reveals New Brand Identity.....II-35
Glu Mobile Acquires Superscape Group plc.....II-35
Gameloft Inks Agreement with Paramount Pictures.....II-35
Gameloft® Develops Games for BlackBerry® Smartphones.....II-35
Glu Mobile Inc. Partners with Fox Mobile Entertainment.....II-35
Glu Mobile Acquires MIG.....II-35
Indiagames Collaborates with Glu Mobile.....II-35
1$100
   Glu Mobile Collaborates with Big Fish Games.....II-36
Glu Mobile Offers Mobile Monopoly® Game as Prize.....II-36
Glu Mobile Partners with Granada Ventures.....II-36
Glu Mobile Extends Partnership with SEGA Europe.....II-36
Hands-On Mobile Inks Deal with Breakpoint Games Sp z.o.o.....II-36
1$100
   Hands-On Mobile™ Launches Indie Developer Programme.....II-37
Hands-On Mobile™ Inks Agreement with AT New Media.....II-37
Hands-On Mobile Inks Deal with Activision, Inc......II-37
Hands-On Mobile Extends Agreement with WPT Enterprises, Inc.....II-37
KTF Collaborates with HanbitSoft.....II-37
Turner Broadcasting Extends Agreement with Player X.....II-37
Player X Collaborates with FreezeTag.....II-37
1$100
   Player X Partners with Amobee Media Systems.....II-38
Player X Establishes Unit in India.....II-38
Player X Partners with FISHLABS.....II-38
Oberon Media Acquires I-Play.....II-38
Wmode Inc Nets ProvisionX.....II-38
1$100
   Glu Mobile Extends Partnership with PopCap Games.....II-39
Glu Mobile Partners with Konami Digital Entertainment.....II-39
Glu Mobile Partners with Warner Bros. Digital Distribution.....II-39
Glu Mobile Inks Agreement with Activision.....II-39
Thumbplay Inc. Secures Deal with Glu Mobile Inc......II-39
Player X Raises Funds for Global Expansion.....II-39
1$100
   Vivendi Universal Seals Pact with QUALCOMM.....II-40
Glu Mobile Acquires iFone.....II-40
Hurray! Strikes a Deal with Magma.....II-40
Diamond I’s Association with Real Video Gaming.....II-40
Airtel’s Strategic Tie-up with Walt Disney.....II-40
1$100
   ALONG Mobile Collaborates with Digital-Red.....II-41
Namco Networks’ Strategic Partnership with G-Mode.....II-41
ALONG Mobile’s Association with HI Corporation.....II-41
Esmertec Invests in Javaground.....II-41
Sennari Signs Partnership Agreement with Hasbro.....II-41
1$100
   JoWooD Surges into Mobile Phone Game Market.....II-42
Pixiem Signs Licensing Agreement with Yamaha.....II-42
Diamond I Acquires Touchdev.....II-42
Capcom Takes Over Cosmic Infinity.....II-42
Commodore Gaming Selects Telcogames as Distribution Partner.....II-42
1$100
   Telcogames Takes Over Fathammer.....II-43
Glu Mobile’s Association with Sony.....II-43
Gameloft Signs Agreement with Viacom.....II-43
Partnership Between Glu Mobile and Microsoft.....II-43
Glu Mobile Collaborates with Encore.....II-43
1$100
   Distribution Agreement Between Gameloft and Hutch.....II-44
Gameloft Seals Distribution Pact with NTT DoCoMo.....II-44
Player X Distributes Codemasters’ Games.....II-44
Gameloft Signs Licensing Agreement with Sony Pictures Digital.....II-44
IN-FUSIO Creates Two Separate Divisions.....II-44
1$100
   Mobile Scope Collaborates with Capcom.....II-45
Ozura Mobile’s Association with Media Gateway.....II-45
Player X Collaborates with FremantleMedia.....II-45
Electronic Art’s Partnership with Indiagames.....II-45
Alliance Between Nokia and Electronic Arts.....II-45
1$100
   Nokia’s Relationship with Gameloft.....II-46
Player X Acquires License for Scalextric.....II-46
Electronic Arts Acquires JAMDAT Mobile.....II-46
Proximus Extends Partnership with End2End.....II-46
RealNetworks® Acquires Mr.Goodliving™.....II-46
1$100
   Fathammer Signs Agreement with SK Telecom.....II-47
IMImobile Signs Agreement with Terraplay.....II-47
Summus and Mattel Collaborate to Offer Wireless Games.....II-47
Glu Mobile Collaborates with PlayFirst™.....II-47
1$100
   Interactive Games Establishes Cell Phone Gaming Division.....II-48
Mobile Media Collaborates with SmarTone.....II-48
Orange Expands its Line of Java Games in Romania.....II-48
Alcatel Signs Agreement with TMN.....II-48
Selatra Strikes Deal with Jumbuck.....II-48
Sun Microsystems Associates with Bango.....II-48
1$100
   Blue Star Bags T-Mobile’s Mobile Game Contract.....II-49
Artificial Life Expands Operations.....II-49
Player X’s Licensing Agreement with FremantleMedia Licensing Worldwide.....II-49
Fathammer’s Agreement with KTF in Korea.....II-49
eMax Alive Opens Mobile Division.....II-49
Electronic Game Card Sets up Mobile Game Division.....II-49
Mediaplazza Signs Distribution Contract with Mforma.....II-49
1$100
   Kiloo’s Collaboration with LEGO.....II-50
Partnership Between Gameloft and Boost Mobile.....II-50
Carphone Warehouse Distributes Telcogames.....II-50
Electronic Art’s Association with Qualcomm.....II-50
SK Telecom Invests in Creation of 3D Mobile Games.....II-50
1$100
   Twentieth Century Fox Signs Deal with Sorrent.....II-51
Artificial Life Seals Pact with Sanrio Taiwan.....II-51
JAMDAT Acquires Blue Lava.....II-51
Oberon Media Takes Over Cmate.....II-51
Walt Disney Takes Over Living Mobile.....II-51
International Synergy Acquires Main Glory.....II-51
1$100
   FTS Wireless Attains Stake in Maxim Software.....II-52
Motricity Takes Over M7 Networks.....II-52
Mobile Media Acquires MindX.....II-52
Superscape Acquires Penultimate.....II-52
IN-FUSIO’s Partnership with O2.....II-52
Win Win Takes Over Pixiem.....II-52
1$100
   Kayak Interactive Acquires Synergenix.....II-53
Glu Mobile Signs Partnership Agreement with International Rights Management.....II-53
Eurocom Divests EuroFun.....II-53
IN-FUSIO Takes Over Thumbworks.....II-53
I-play Takes Over Ditto.....II-53
1$100
   Finesse Acquires Kuju Wireless Publishing.....II-54
IN-FUSIO Extends Partnership with Microsoft.....II-54
THQ Wireless Signs Agreement with MLBAM.....II-54
THQ Wireless’ Publishing Agreement with Mikoishi.....II-54
Superscape Signs Distribution Agreement with SmarTone.....II-54
Electronic Art’s Mobile Gaming Partnership with Vodafone.....II-54
1$100
   TOM Online Acquires Major Stake in Indiagames.....II-55
1$100
  6. Focus on Select Global Players.....II-565 $500  
   Electronic Arts, Inc. (USA).....II-56
Gameloft SA (France).....II-56
1$100
   Glu Mobile Inc (USA).....II-57
Superscape Group Plc (UK).....II-57
Hands-On Mobile, Inc. (USA).....II-57
1$100
   HandyGames™ (Germany).....II-58
IN-FUSIO Group (France).....II-58
1$100
   I-play (The United Kingdom).....II-59
Kuju Entertainment Ltd. (The United Kingdom).....II-59
KT Freetel Co., Ltd. (Korea).....II-59
Telefónica O2 Europe Plc (UK).....II-59
1$100
   Player X (The United Kingdom).....II-60
SEGA of America, Inc. (USA).....II-60
Sony Online Entertainment LLC (USA).....II-60
1$100
  7. Global Market Perspective.....II-61   
   Table 3: World Recent Past, Current & Future Analysis for Wireless Gaming by Geographic Region – USA, Japan, Europe, and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....II-611$350
   Table 4: World Long-term Projections for Wireless Gaming by Geographic Region – USA, Japan, Europe, and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-621$350
   Table 5: World 10-Year Perspective for Wireless Gaming by Geographic Region – Percentage Breakdown of Dollar Sales for USA, Japan, Europe, and Rest of World Markets for Years 2003, 2008, and 2012 (includes corresponding Graph/Chart).....II-631$350
   Table 6: World Recent Past, Current & Future Analysis for Messaging Based Wireless Games by Geographic Region – USA, Japan, Europe, and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....II-641$350
   Table 7: World Long-term Projections for Messaging Based Wireless Games by Geographic Region – USA, Japan, Europe, and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-651$350
   Table 8: World 10-Year Perspective for Messaging Based Wireless Games by Geographic Region – Percentage Breakdown of Dollar Sales for USA, Japan, Europe, and Rest of World Markets for Years 2003, 2008, and 2012 (includes corresponding Graph/Chart).....II-661$350
   Table 9: World Recent Past, Current & Future Analysis for Browser/Web Based Wireless Games by Geographic Region – USA, Japan, Europe, and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....II-671$350
   Table 10: World Long-term Projections for Browser/Web Based Wireless Games by Geographic Region – USA, Japan, Europe, and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-681$350
   Table 11: World 10-Year Perspective for Browser/Web Based Wireless Games by Geographic Region – Percentage Breakdown of Dollar Sales for USA, Japan, Europe, and Rest of World Markets for Years 2003, 2008, and 2012 (includes corresponding Graph/Chart).....II-691$350
   Table 12: World Recent Past, Current & Future Analysis for Downloadable Wireless Games by Geographic Region – USA, Japan, Europe, and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....II-701$350
   Table 13: World Long-term Projections for Downloadable Wireless Games by Geographic Region – USA, Japan, Europe, and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-711$350
   Table 14: World 10-Year Perspective for Downloadable Wireless Games by Geographic Region – Percentage Breakdown of Dollar Sales for USA, Japan, Europe, and Rest of World Markets for Years 2003, 2008, and 2012 (includes corresponding Graph/Chart).....II-721$350
III. MARKET61$1950
  1. The United States.....III-126 $1250  
   A. Market Analysis.....III-1
Current & Future Analysis.....III-1
Upsurge in Mobile Game Downloads.....III-1
Table 15: US Mobile Games Market (Q1, 2006): Percentage Breakdown of Revenues for Major Mobile Game Publishers – EA Mobile, I-play, Gameloft, Namco, Hands-On Mobile, Glu Mobile, and Others (includes corresponding Graph/Chart).....III-1

Table 16: US Mobile Games Market (2005): Downloads as a Percentage Breakdown of Total Revenues for Select Mobile Game Publishers – JAMDAT, Glu Mobile, Mforma, Sony Pictures Mobile, and THQ Wireless (includes corresponding Graph/Chart).....III-1
1$200
   Table 17: US Mobile Games Market (2005): Percentage Breakdown of Revenues by Mobile Game Genre – Puzzle/Strategy, Sports/Racing, Action / Adventure, Card/Casino, Classic/Arcade, and Others (includes corresponding Graph/Chart).....III-2
Women – Valuable Customers.....III-2
Table 18: US Market for Mobile Games (Q1, 2006): Percentage Breakdown of Revenue Generated by Women and Men by Game Genre – Trivia, Puzzle, Casino, Action, Arcade, and Sports (includes corresponding Graph/Chart).....III-2
1$200
   Product Launches/Developments.....III-39$475
   Strategic Corporate Developments.....III-1211$575
   Key Players.....III-232$150
   B. Market Analytics.....III-25
Table 19: US Recent Past, Current & Future Analysis for Wireless Gaming by Product Segment – Messaging Based, Browser/Web Based, and Downloadable Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-25

Table 20: US Long-term Projections for Wireless Gaming by Product Segment – Messaging Based, Browser/Web Based, and Downloadable Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-25
1$200
   Table 21: US 10-Year Perspective for Wireless Gaming by Product Segment – Percentage Breakdown of Dollar Sales for Messaging Based, Browser/Web Based, and Downloadable Markets for Years 2003, 2008, and 2012 (includes corresponding Graph/Chart).....III-26
1$200
  2. Japan.....III-273 $325  
   A. Market Analysis.....III-27
Current & Future Analysis.....III-27
Shift in Interests.....III-27
Product Launch.....III-27
Strategic Corporate Developments.....III-27
1$75
   Key Player.....III-28
B. Market Analytics.....III-28
Table 22: Japanese Recent Past, Current & Future Analysis for Wireless Gaming by Product Segment – Messaging Based, Browser/Web Based, and Downloadable Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-28
1$200
   Table 23: Japanese Long-term Projections for Wireless Gaming by Product Segment – Messaging Based, Browser/Web Based, and Downloadable Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-29

Table 24: Japanese 10-Year Perspective for Wireless Gaming by Product Segment – Percentage Breakdown of Dollar Sales for Messaging Based, Browser/Web Based, and Downloadable Markets for Years 2003, 2008, and 2012 (includes corresponding Graph/Chart).....III-29
1$200
  3. Europe.....III-3022 $1150  
   A. Market Analysis.....III-30
Current & Future Analysis.....III-30
Wireless Gaming Market – On Growth Path.....III-30
Focus on Select Markets.....III-30
France.....III-30
Wireless Gaming Market.....III-30
Russia.....III-30
Mobile Gaming Market.....III-30
1$75
   The United Kingdom.....III-31
A Potential Mobile Gaming Market.....III-31
Table 25: Mobile Games Market in the UK (Q2, 2006): Percentage of Mobile Game Penetration Among 3G Subscribers by Game Genre – Puzzle/Strategy, Retro/Arcade, Action/Adventure, Card/Casino, Trivia/Word, and Sports/ Racing (includes corresponding Graph/Chart).....III-31
Product Launches/Developments.....III-31
10$975
   Strategic Corporate Developments.....III-416$450
   Key Players.....III-473$225
   B. Market Analytics.....III-50
Table 26: European Recent Past, Current & Future Analysis for Wireless Gaming by Product Segment – Messaging Based, Browser/Web Based, and Downloadable Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-50
1$200
   Table 27: European Long-term Projections for Wireless Gaming by Product Segment – Messaging Based, Browser/Web Based, and Downloadable Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-51

Table 28: European 10-Year Perspective for Wireless Gaming by Product Segment – Percentage Breakdown of Dollar Sales for Messaging Based, Browser/Web Based, and Downloadable Markets for 2003, 2008, and 2012 (includes corresponding Graph/Chart).....III-51
1$200
  4. Rest of World.....III-5210 $750  
   A. Market Analysis.....III-52
Current & Future Analysis.....III-52
Focus on Select Markets.....III-52
China.....III-52
Technology Drives Chinese Mobile Gaming Market.....III-52
India.....III-52
Growing Interest for Mobile Games.....III-52
South Korea.....III-52
One of the Major Global Markets.....III-52
1$75
   Product Launches/Developments.....III-532$150
   Strategic Corporate Developments.....III-554$300
   Key Player.....III-591$75
   B. Market Analytics.....III-60
Table 29: Rest of World Recent Past, Current & Future Analysis for Wireless Gaming by Product Segment – Messaging Based, Browser/Web Based, and Downloadable Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-60

Table 30: Rest of World Long-term Projections for Wireless Gaming by Product Segment – Messaging Based, Browser/Web Based, and Downloadable Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-60
1$200
   Table 31: Rest of World 10-Year Perspective for Wireless Gaming by Product Segment – Percentage Breakdown of Dollar Sales for Messaging Based, Browser/Web Based, and Downloadable Markets for 2003, 2008, and 2012 (includes corresponding Graph/Chart).....III-611$200
IV. COMPETITIVE LANDSCAPE 275$995
  
Total Companies Profiled: 93 (including Divisions/Subsidiaries - 110)

Region/Country                 Players

The United States                 50
Canada                             3
Japan                              4
Europe                            35 
     France                        3
     Germany                       3
     The United Kingdom           16
     Italy                         1
     Rest of Europe               12 
Asia-Pacific (Excluding Japan)    18
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