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  INDUSTRIAL AND INSTITUTIONAL CLEANING PRODUCTS
A Global Strategic Business Report

This report analyzes the worldwide markets for Industrial & Institutional Cleaning Products in US$ Million. The major product segments analyzed are Sanitation & Janitorial Cleaners/ Cleaning Products, Industrial/ Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents, and Others. The major End use segments discussed are Industrial, Food & Lodging, Building Service Contractors, Food & Drinks Processing Units, Retail Outlets, Healthcare Facilities, and Others. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, and Rest of World. Annual forecasts are provided for each region for the period of 2000 through 2015. The report profiles 696 companies including many key and niche players worldwide such as Arrow Magnolia International LP, Church & Dwight Co., Inc., The ArmaKleen Company, The Clorox Company, Cognis Care Chemicals, CPAC Inc., The Dow Chemical Company, Ecolab Inc., Ecolab Japan, Henkel KgaA, JohnsonDiversey Inc., DuBois Chemicals, Katy Industries Inc., Kimberly-Clark Corporation, Kao Corporation, Lion Corporation, National Chemical Laboratories, Procter & Gamble, Reckitt Benckiser, plc., Spartan Chemical Co., Inc., Stepan Company, and Zep Inc. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

CODE:    MCP-1487  PAGES:    1440
PRICE:    $3950  DATE:       May 2008
COMPANIES:  696  MARKET DATA TABLES:   159
Due to the proprietary nature, our previews are offered only to manufacturers, top-tier management consultants, investment banks, and investment research groups.

 TABLE OF CONTENTS  
  INDUSTRIAL AND INSTITUTIONAL CLEANING PRODUCTS (Complete Report) Pages : 1440   | $3950
I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS6$100
   Study Reliability and Reporting Limitations.....I-1  
   Disclaimers.....I-2
Data Interpretation & Reporting Level.....I-2
  
   Quantitative Techniques & Analytics.....I-3
Product Definitions And Scope Of Study.....I-3
  
   Product Segments.....I-4
Sanitation & Janitorial Cleaners/ Cleaning Products.....I-4
Industrial/ Technical Cleaners.....I-4
Kitchen & Catering Cleaning Agents.....I-4
Food & Dairy Processing Cleaners.....I-4
  
   Laundry Agents.....I-5
Others.....I-5
End-Use Segments.....I-5
Industrial.....I-5
Food & Lodging.....I-5
  
   Building Service Contractors.....I-6
Food & Drinks Processing Units.....I-6
Retail Outlets.....I-6
Healthcare Facilities.....I-6
Others.....I-6
  
II. EXECUTIVE SUMMARY92$2250
  1. Industry Overview.....II-13 $300  
   Introduction.....II-1
A Conventional Industry with a Contemporary Stance.....II-1
1$100
   Wide Ranging End-Use Markets for I&I Cleaning Products.....II-2
I&I Cleaning Products - A Clean Chit Market?.....II-2
Outlook .....II-2
New Opportunities Reshape Market.....II-2
2$200
  2. Current & Future Analysis.....II-42 $200  
   Analysis by Regional Markets.....II-4
Analysis by Product Segments.....II-4
Analysis by End-Use Sectors.....II-4
Mature Markets to Witness Moderate to Sluggish Growth.....II-4
1$100
   Momentum Rests with Developing Markets.....II-5
Janitorial and Food Industry Related Cleaners Driving the Market.....II-5
1$100
  3. Competitive Scenario.....II-64 $400  
   Market Structure.....II-6
Ecolab - Clear Leader.....II-6
Substantial Presence All Along.....II-6
Food & Beverage Industry -The Core Customers.....II-6
1$100
   Distribution Network - A Vital Competitive Tool.....II-7
Surpassing All Boundaries.....II-7
JohnsonDiversey- Substantial Janitorial Presence.....II-7
Horizontal and Vertical Integration- The Prime Policy.....II-7
1$100
   A Stiff Competitor.....II-8
P&G and Clorox - Distinguished Players.....II-8
United States- The Tiara of I&I Industry.....II-8
1$100
   Players Tussle for Share.....II-9
1$100
  4. Market Environment.....II-102 $200  
   Market Determinants.....II-10
I&I Industry - Extremely Fragmented Market.....II-10
A Regional Perspective.....II-10
1$100
   Pricing-An Emanate Issue.....II-11
Product Mix and Product Differentiation.....II-11
Bigger the Better.....II-11
1$100
  5. Market Dynamics.....II-122 $200  
   Consolidation- Say of the Day.....II-12
Raw Material Suppliers- Under Pricing Pressure.....II-12
Market Growing Through Innovative Applications.....II-12
North America and Europe Ruling the Roost.....II-12
1$100
   Asia-Pacific and Latin America-Presenting Seamless Opportunities.....II-13
1$100
  6. Market Trends.....II-144 $400  
   Milder - The Better.....II-14
Growth of BSCs Securing Growth for I&I Cleaning Products.....II-14
BSCs - Demand Customized and Specialized Products/ Services.....II-14
1$100
   Surfactants - Shaping I&I Cleaners Market.....II-15
Surfactant Suppliers - Contend to Invigorate Market.....II-15
Surfactants - Bestowed with Specialized Capabilities.....II-15
Janitorial-A Massive Segment.....II-15
1$100
   General Purpose Cleaners & Floor Care- Biggies Going Slow.....II-16
Disinfectants and Sanitizers- Inflating through Heightened Hygiene Concerns.....II-16
Hand Care- A Handy Segment for Players.....II-16
1$100
   I&I Cleaners Expanding in Food Service Industry.....II-17
Ultrasonic Cleaning – An Emerging Outlook.....II-17
1$100
  7. Product Overview.....II-1814 $900  
   Industrial and Institutional Cleaning Products.....II-18
What does Sanitation/ Hygiene Mean?.....II-18
Classification of I&I Cleaning Products.....II-18
I. Sanitation & Janitorial Cleaners/ Cleaning Products.....II-18
1. Floor-care Products.....II-18
1$100
   a) General-purpose Floor Cleaners.....II-19
b) Floor Waxes and Finishes.....II-19
c) Floor Stripper.....II-19
d) Others.....II-19
2. Hard-surface Products.....II-19
a) General-purpose Cleaners.....II-19
1$100
   b) Disinfectants and Sanitizers.....II-20
c) Glass Cleaners.....II-20
d) Toilet Bowl Cleaners.....II-20
e) Drain Cleaners.....II-20
1$100
   f) Furniture Polishes and Metal Cleaners.....II-21
g) Scouring Cleaners.....II-21
h) Others.....II-21
3. Carpet-care Products.....II-21
1$100
   4. Odor Conteractants Products.....II-22
5. Hand-Soaps.....II-22
a) Bar Soaps.....II-22
b) Liquid Hand Soaps.....II-22
c) Waterless Hand Soaps.....II-22
1$100
   d) Powdered Hand Soaps.....II-23
II. Industrial/ Technical Cleaners.....II-23
Classification of Industrial Solvents.....II-23
1. Aqueous Cleaning Agents.....II-23
1$100
   2. Semi-Aqueous Cleaning Agents.....II-24
3. Non-Aqueous Cleaning Agents.....II-24
4. Others.....II-24
III. Kitchen & Catering Cleaning Agents.....II-24
1$100
   1. Dish Cleaning Agents.....II-25
a) Powder Cleaners.....II-25
b) Liquid Cleaners.....II-25
2. Glassware Cleaners.....II-25
1$100
   3. Hard Surface Cleaners for Equipments.....II-26
4. Rinse Aids and Other Additives.....II-26
5. Hard Surface Disinfectants.....II-26
IV. Food & Dairy Processing Cleaners.....II-26
1. Acidic Cleaners and Descalers.....II-26
1$100
   2. Alkaline/ Basic Cleaners.....II-27
3. Neutral Cleaners.....II-27
1$100
   4. Disinfectants/ Sanitizers.....II-28
V. Laundry Agents.....II-28
Classification of Commercial Laundry Agents.....II-28
1$100
   1. Pre-wash Additives.....II-29
a) Stain Removers/Enzymes.....II-29
b) Bleach Additives.....II-29
i) Chlorine Bleach.....II-29
ii) Oxygen Bleach.....II-29
1$100
   2. In - wash Additives/ Chemicals.....II-30
a) Cleaning Agent/ Detergent.....II-30
b) Boosters.....II-30
c) pH adjusters.....II-30
d) Water Hardness Regulators.....II-30
e) Defoamers.....II-30
3. Post-wash Additives.....II-30
a) Fabric Softeners.....II-30
b) Fragrance Rinse.....II-30
1$100
   c) Starch Finishing.....II-31
d) Specialty Additives.....II-31
VI. Others.....II-31
1. Water Treatment Chemicals.....II-31
2. Medical Hygiene.....II-31
3. Miscellaneous.....II-31
1$100
  8. Raw Material Scenario.....II-327 $500  
   Classification Based on Chemical Nature.....II-32
I. Chlor-Alkalies.....II-32
Caustic Soda.....II-32
Chlorine.....II-32
Soda Ash.....II-32
1$100
   II. Solvents.....II-33
1. Alcohols.....II-33
2. Hydrocarbon Solvents.....II-33
3. Chlorinated.....II-33
1$100
   a) Methylene Chloride.....II-34
b) Perchloroethylene.....II-34
4. Terpenes.....II-34
5. Ethers.....II-34
6. Others.....II-34
III. Surfactants.....II-34
1$100
   Anionic Surfactants.....II-35
Nonionic Surfactants.....II-35
Cationic Surfactants.....II-35
Amphoteric Surfactants.....II-35
1$100
   Polymeric Surfactants.....II-36
IV Phosphates.....II-36
V. Biocides.....II-36
1.Alcohol.....II-36
2.Chlorine.....II-36
1$100
   3.Chlorohexidine Gluconates.....II-37
4. Stabilized Chlorine Dioxide.....II-37
5. Glutaraldehydes.....II-37
6. Iodines.....II-37
7. Phenols.....II-37
8. Quaternary Ammonium Compounds.....II-37
9.Wood Tar Distillates.....II-37
1$100
   10. Formaldehyde.....II-38
VI. Other.....II-38
Major Raw Material Suppliers.....II-38
1$100
  9. End-Use Industry Analysis.....II-399 $600  
   Classification of End-Use Segments.....II-39
I. Industrial.....II-39
1. Cleaning in Manufacturing Plants.....II-39
1$100
   a) Fabrication & Finishing.....II-40
b) Paper Chemicals.....II-40
c) Water Treatment Plants.....II-40
2. Cleaning in Transport Industry.....II-40
3. Metal Cleaning & Metal Conversion Workshops.....II-40
1$100
   II. Food & Lodging.....II-41
Food Service Industry.....II-41
Classification of Restaurants/ Eating Places.....II-41
a) Limited-Service Restaurants.....II-41
1. Fast Food Restaurants.....II-41
2. Cafeterias.....II-41
1$100
   3. Limited-service Snack and Drinks Bars.....II-42
b) Full-Service Restaurants.....II-42
c) Specialty Food Service Providers.....II-42
Hotel/Lodging Industry.....II-42
Cleaning Products in Food & Lodging Industry.....II-42
1$100
   III. Building Service Contractors.....II-43
Commercial Cleaning.....II-43
Rest Room Cleaning.....II-43
Gymnasiums & Sports Halls.....II-43
1$100
   BSCs and I&I Cleaning Products.....II-44
IV. Food & Drinks Processing Units.....II-44
Introduction.....II-44
New Cleaning Technologies.....II-44
CIP (Clean-in-Place) Technology.....II-44
1$100
   Bottle Cleaning Technology.....II-45
a) Dairy Industry.....II-45
Chemical Cleaning in Milking Machine and Dairy Processing.....II-45
1. Alkaline Detergents.....II-45
1$100
   2. Acidic Cleaners.....II-46
a) Acid Rinse.....II-46
b) Acid Detergent Solution.....II-46
c) Sanitizers.....II-46
Adopted Processes Differ Across the World.....II-46
b) Meat and Poultry Industry.....II-46
1$100
   c) Beverage Industry.....II-47
V. Retail Outlets.....II-47
VI. Healthcare Facilities.....II-47
VII. Others.....II-47
1$100
  10. Recent Industry Activity.....II-485 $500  
   Asset Capital Group Acquires American Bio-Clean Corp.....II-48
State Industrial Products Acquires Ohio Soap Products.....II-48
Brenntag Acquires Abaci AS.....II-48
Public Company Management Corp Signs Up with Sirius Chemical.....II-48
Betty Mills Joins Forces with Franklin Cleaning Technology.....II-48
Blue Island Plant Heads for Capacity Expansion.....II-48
1$100
   Vestar Capital to Take Over Huish Detergents.....II-49
Air Products & Chemicals Takes Over Tomah Products.....II-49
Aqueous Cleaners Receive NSF International’s Approval.....II-49
Buckingham Capital Takes Over CPAC.....II-49
Church & Dwight Purchases Orange Glo.....II-49
Ecolab Acquires DuChem Industries.....II-49
Emulso Acquires Central O-B.....II-49
1$100
   Feixiang Chemicals Forms a Joint Venture with Akzo Nobel.....II-50
Filmop Takes Over HPC Cleaning Innovation.....II-50
ICI Divests Surfactants and Oleochemicals Business.....II-50
K-Com Transport Acquires Compass Industrial Services.....II-50
Randall Enterprises Takes Over Space Chemical.....II-50
Scorpion Capital Partners Acquires Pacific Building.....II-50
Techtronic Acquires Whirlpool’s Hoover Brand.....II-50
1$100
   Winning Brands to Merge with Niagara Mist.....II-51
Ecolab Acquires Midland Research Laboratories.....II-51
Christeyns Buys JohnsonDiversey’s Commercial Laundry Operations.....II-51
Ecolab Expands European Food & Beverage Business.....II-51
Chemcentral Buys Solchem.....II-51
1$100
   Hako-Werke International Buys Minuteman International.....II-52
Ecolab Acquires Alcide Corp.....II-52
Stepan Company Acquires FCC.....II-52
Ecolab Establishes HealthCare Division.....II-52
1$100
  11. Industry Activity in Recent Past.....II-532 $200  
   JohnsonDiversey Acquires Daisan Kogyo.....II-53
JohnsonWax Acquires DiverseyLever to Establish JohnsonDiversey.....II-53
Ecolab Acquires Terminix.....II-53
Ecolab Buys Outstanding 50% Interest in Henkel-Ecolab Venture.....II-53
NSI Spins-off its Lighting Equipment and Chemicals Units.....II-53
2$200
  12. Product Launches.....II-555 $500  
   Clorox Launches Green Works Natural Cleaning Products Line.....II-55
Earth Alive Launches MaxKleen™ Aqueous Degreaser and Cleaner.....II-55
ALDA Develops Powerful Hand Sanitizer.....II-55
Amerchol Showcases New Low Surfactant Cleansing System.....II-55
BASF Introduces Two New Corrosion Inhibitors.....II-55
1$100
   Earth Alive Releases RapidAll™ Cleaning Product.....II-56
Ecolab Unveils Octa-Gone™ for Enhanced Food Safety.....II-56
Spartan Chemical Introduces New Hand Wash & Sanitizer.....II-56
P&G Releases P&G Pro Line for Professional Cleaning Market.....II-56
Spartan Launches Two SoyStrong hand Cleaners and a Industrial Degreaser.....II-56
1$100
   Ecolab Unveils a Comprehensive Surface Protectant ‘Rain-X’.....II-57
Ecolab Releases its Latest Solid Sanitizer for Food Service Industry.....II-57
Ecolab Expands its ECOLOGIC™ Product Line.....II-57
Ecolab Launches Formula 1.....II-57
JonhsonDiversey Introduces Fastrip and Wild Rapids Floor Stripers.....II-57
JonhsonDiversey Releases A Range of Green Strippers and Finishes.....II-57
Acuity Unveils a Green Zep Cleaner.....II-57
1$100
   SIP Rolls Out SE-500 Additive in Fragrance Factory.....II-58
Spartan Releases New Bulk Hand Soap Product.....II-58
Ecolab Unveils Latest Quat Sanitizer Line.....II-58
Ecolab Offers an Advanced Surgical Hand Antiseptic.....II-58
Ecolab Releases Solid PowerTM for Warewashing.....II-58
Ecolab Unveils its Advanced WASH ‘N WALK™ Floor Cleaner.....II-58
1$100
   Ecolab Augments its Floor Care Product Line.....II-59
Ecolab Releases New products for Quickservice Restaurants.....II-59
Ecolab Launches Bright FX High Performance Floor Care System.....II-59
Ecolab Introduces Newly Packaged Antimicrobial Handwash for Healthcare Market.....II-59
Ecolab Reveals Blue Coral Solid Gold and Black Magic.....II-59
Ecolab Releases Oxysan ZS.....II-59
Ecolab Introduces LaunderCare.....II-59
Ecolab Releases an Array of Products for Canadian Food and Beverage Industry.....II-59
1$100
  13. Product Launches in Recent Past.....II-603 $300  
   Commercial Division of 3M Introduces 23 New Products to its Product Line.....II-60
Commercial Division of 3M Unveils Scotchgard™ Tile & Grout Protector.....II-60
Clorox Releases Several Products under its 409 brand.....II-60
Clorox Rolls Out Teflon Bathroom Cleaner.....II-60
Commercial Care Division of 3M Releases Carpet Care System.....II-60
Spartan Launches its New Egg Washing & Sanitizing Program - Eggs•So•Clean.....II-60
Ecolab Releases Blackwater 100 for Cruise Industry.....II-60
1$100
   Ecolab Introduces Endure 320 Advanced Care.....II-61
Ecolab Releases Exxelerate CIP.....II-61
Ecolab Unveils Lubodrive FP.....II-61
Ecolab Introduces Vortexx ES for Latin American Market.....II-61
Ecolab Releases its Latest Foaming Hand Soap System for Janitorial Segment.....II-61
Ecolab Launches Oasis Select 4 Dilution System.....II-61
1$100
   Ecolab Releases Soil-A-Way Product Line.....II-62
Ecolab Boosts its Offering for Vehicle Wash.....II-62
1$100
  14. Focus on Select Global Players.....II-636 $600  
   Arrow Magnolia International LP (US).....II-63
Church & Dwight Co., Inc. (US).....II-63
The ArmaKleen Company (US).....II-63
The Clorox Company (US).....II-63
1$100
   Cognis Care Chemicals (US).....II-64
CPAC Inc. (US).....II-64
The Dow Chemical Company (US).....II-64
1$100
   Ecolab Inc. (US).....II-65
Ecolab Japan (Japan).....II-65
Henkel KgaA (Germany).....II-65
JohnsonDiversey Inc (US).....II-65
1$100
   DuBois Chemicals (US).....II-66
Katy Industries Inc. (US).....II-66
Kimberly-Clark Corporation (US).....II-66
Kao Corporation (Japan).....II-66
1$100
   Lion Corporation (Japan).....II-67
National Chemical Laboratories (US).....II-67
Procter & Gamble (US).....II-67
Reckitt Benckiser, plc (UK).....II-67
1$100
   Spartan Chemical Co., Inc. (US).....II-68
Stepan Company (US).....II-68
Zep Inc (US).....II-68
1$100
  15. Global Market Perspective.....II-69   
   Table 1: World Recent Past, Current & Future Analysis for Industrial & Institutional Cleaning Products by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales in US$ Million for Years 2000 through 2010 (includes corresponding Graph/Chart).....II-691$350
   Table 2: World Long-term Projections for Industrial & Institutional Cleaning Products by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-701$350
   Table 3: World 10-Year Perspective for Industrial & Institutional Cleaning Products by Geographic Region – Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), and Rest of World Markets for Years 2003, 2008, and 2012 (includes corresponding Graph/Chart).....II-711$350
   Product Segments’ Market Analytics.....II-72
Table 4: World Recent Past, Current & Future Analysis for Sanitation & Janitorial Cleaners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales in US$ Million for Years 2000 through 2010 (includes corresponding Graph/Chart).....II-72
1$350
   Table 5: World Long-term Projections for Sanitation & Janitorial Cleaners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-731$350
   Table 6: World 10-Year Perspective for Sanitation & Janitorial Cleaners by Geographic Region – Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), and Rest of World Markets for Years 2003, 2008, and 2012(includes corresponding Graph/Chart).....II-741$350
   Table 7: World Recent Past, Current & Future Analysis for Industrial/Technical Cleaners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales in US$ Million for Years 2000 through 2010 (includes corresponding Graph/Chart).....II-751$350
   Table 8: World Long-term Projections for Industrial/Technical Cleaners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-761$350
   Table 9: World 10-Year Perspective for Industrial/Technical Cleaners by Geographic Region – Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), and Rest of World Markets for Years 2003, 2008, and 2012(includes corresponding Graph/Chart).....II-771$350
   Table 10: World Recent Past, Current & Future Analysis for Kitchen & Catering Cleaning Agents by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales in US$ Million for Years 2000 through 2010 (includes corresponding Graph/Chart).....II-781$350
   Table 11: World Long-term Projections for Kitchen & Catering Cleaning Agents by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-791$350
   Table 12: World 10-Year Perspective for Kitchen & Catering Cleaning Agents by Geographic Region – Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), and Rest of World Markets for Years 2003, 2008, and 2012(includes corresponding Graph/Chart).....II-801$350
   Table 13: World Recent Past, Current & Future Analysis for Food & Dairy Processing Cleaners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales in US$ Million for Years 2000 through 2010 (includes corresponding Graph/Chart).....II-811$350
   Table 14: World Long-term Projections for Food & Dairy Processing Cleaners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-821$350
   Table 15: World 10-Year Perspective for Food & Dairy Processing Cleaners by Geographic Region – Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), and Rest of World Markets for Years 2003, 2008, and 2012 (includes corresponding Graph/Chart).....II-831$350
   Table 16: World Recent Past, Current & Future Analysis for Laundry Agents by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales in US$ Million for Years 2000 through 2010 (includes corresponding Graph/Chart).....II-841$350
   Table 17: World Long-term Projections for Laundry Agents by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-851$350
   Table 18: World 10-Year Perspective for Laundry Agents by Geographic Region – Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), and Rest of World Markets for Years 2003, 2008, and 2012(includes corresponding Graph/Chart).....II-861$350
   Table 19: World Recent Past, Current & Future Analysis for Other Cleaners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales in US$ Million for Years 2000 through 2010 (includes corresponding Graph/Chart).....II-871$350
   Table 20: World Long-term Projections for Other Cleaners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-881$350
   Table 21: World 10-Year Perspective for Other Cleaners by Geographic Region – Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), and Rest of World Markets for Years 2003, 2008, and 2012 (includes corresponding Graph/Chart).....II-891$350
   End-Use Segments’ Market Analytics.....II-90
Table 22: World Recent Past, Current & Future Analysis for Industrial & Institutional Cleaning Products by End-Use Segment – Industrial, Food & Lodging, Building Service Contractors, Food & Drinks Processing Units, Retail Outlets, Healthcare Facilities, and Other Markets Independently Analyzed with Annual Sales in US$ Million for Years 2000 through 2010 (includes corresponding Graph/Chart).....II-90
1$350
   Table 23: World Long-term Projections for Industrial & Institutional Cleaning Products by End-Use Segment – Industrial, Food & Lodging, Building Service Contractors, Food & Drinks Processing Units, Retail Outlets, Healthcare Facilities, and Other Markets Independently Analyzed with Annual Sales in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-911$350
   Table 24: World 10-Year Perspective for Industrial & Institutional Cleaning Products by End-Use Segment – Percentage Breakdown of Value Sales for Industrial, Food & Lodging, Building Service Contractors, Food & Drinks Processing Units, Retail Outlets, Healthcare Facilities, and Other Markets for Years 2003, 2008, and 2012 (includes corresponding Graph/Chart).....II-921$350
III. MARKET53$1950
  1. The United States.....III-123 $1425  
   A. Market Analysis.....III-1
Current & Future Analysis.....III-1
Market Trends.....III-1
Consolidation-A Prominent Syndrome.....III-1
1$75
   I&I Industry Growing with Upturn in Hospitality & Travel Sector.....III-2
Sanitation and Janitorial Cleaners-A Paramount Market.....III-2
BSCs Push Growth Index.....III-2
Cost Effective Products in Demand.....III-2
1$75
   Population Demography-A Vital Factor to Secure Gains.....III-3
Green Products Providing Spur to Market.....III-3
Raw Materials- Reflecting an Eco-Preferred Drift.....III-3
1$75
   Market Environment.....III-4
Market Structure.....III-4
Regulations Guarding Environment.....III-4
Stature of Market Segments.....III-4
Sanitation and Janitorial Cleaners Market.....III-4
1$75
   Table 25: US Sanitation & Janitorial Cleaners Market (2005): Percentage Breakdown of Value Sales by Product Segment for Hard Surface Care, Floor Care, Hand Soaps, Carpet Care and Odor Control (includes corresponding Graph/Chart).....III-5
Food and Drinks Processing Market.....III-5
Table 26: US Food & Dairy Processing Cleaners Market (2005): Percentage Breakdown of Value Consumption by End-Use Sectors for Food Processing, Agribusiness, Retail Meat Rooms and Others (includes corresponding Graph/Chart).....III-5
1$200
   Food Service Cleaning Products.....III-6
Table 27: US Food Service Market (2005): Percentage Breakdown of Value Consumption by End-Use Sectors for Full-Service Restaurants, Fast Food Restaurants, Nursing Homes, Lodging Establishment, Hospitals, and Others (includes corresponding Graph/Chart).....III-6
1$200
   Strategic Corporate Developments.....III-72$150
   Industry Activity in Recent Past.....III-91$75
   Product Launches.....III-104$300
   Product Launches in Recent Past.....III-142$150
   Key Players.....III-16
Arrow Magnolia International LP.....III-16
Church & Dwight Co., Inc......III-16
The ArmaKleen Company.....III-16
Cognis Care Chemicals.....III-16
1$75
   Commercial Division of 3M.....III-17
CPAC Inc......III-17
Ecolab Inc......III-17
1$75
   JohnsonDiversey Inc.....III-18
DuBois Chemicals.....III-18
Katy Industries Inc......III-18
1$75
   Kimberly-Clark Corporation.....III-19
National Chemical Laboratories.....III-19
Procter & Gamble.....III-19
Spartan Chemical Co., Inc......III-19
State Industrial Product Corporation.....III-19
1$75
   Neutron Industries.....III-20
Stepan Company.....III-20
The Clorox Company.....III-20
The Dow Chemical Company.....III-20
1$75
   Zep Inc.....III-21
B. Market Analytics.....III-21
Table 28: US Recent Past, Current & Future Analysis for Industrial & Institutional Cleaning Products by Product Segment - Sanitation & Janitorial Cleaners, Industrial/ Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners Markets Independently Analyzed with Annual Sales in US$ Million for Years 2000 through 2010 (includes corresponding Graph/Chart).....III-21
1$200
   Table 29: US Long-term Projections for Industrial & Institutional Cleaning Products by Product Segment - Sanitation & Janitorial Cleaners, Industrial/ Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners Markets Independently Analyzed with Annual Sales in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-221$200
   Table 30: US 10-Year Perspective for Industrial & Institutional Cleaning Products by Product Segment - Percentage Breakdown of Value Sales for Sanitation & Janitorial Cleaners, Industrial/Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners for Years 2003, 2008 and 2012 (includes corresponding Graph/Chart).....III-23
1$200
  2. Canada.....III-245 $525  
   A. Market Analysis.....III-24
Current & Future Analysis.....III-24
Product Launches.....III-24
1$75
   Strategic Corporate Development.....III-25
Key Players.....III-25
Avmor.....III-25
Guardian Chemicals Inc......III-25
1$75
   B. Market Analytics.....III-26
Table 31: Canadian Recent Past, Current & Future Analysis for Industrial & Institutional Cleaning Products by Product Segment - Sanitation & Janitorial Cleaners, Industrial/ Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners Markets Independently Analyzed with Annual Sales in US$ Million for Years 2000 through 2010 (includes corresponding Graph/Chart).....III-26
1$200
   Table 32: Canadian Long-term Projections for Industrial & Institutional Cleaning Products by Product Segment - Sanitation & Janitorial Cleaners, Industrial/Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners Markets Independently Analyzed with Annual Sales in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-271$200
   Table 33: Canadian 10-Year Perspective for Industrial & Institutional Cleaning Products by Product Segment - Percentage Breakdown of Value Sales for Sanitation & Janitorial Cleaners, Industrial/Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners for Years 2003, 2008 and 2012 (includes corresponding Graph/Chart).....III-28
1$200
  3. Japan.....III-296 $575  
   A. Market Analysis.....III-29
Current & Future Analysis.....III-29
Market Trends.....III-29
Floor Polish - With New Dimensions.....III-29
1$75
   Regional I&I Industry - Keen on Environment Safety.....III-30
Stature of End-Use Markets.....III-30
Food and Drinks Processing Industry.....III-30
Hospitality Industry.....III-30
Food Service Industry.....III-30
Product Launches.....III-30
1$75
   Industry Development in Recent Past.....III-31
Key Players.....III-31
Ecolab Japan.....III-31
Kao Corporation.....III-31
Lion Corporation.....III-31
1$75
   B. Market Analytics.....III-32
Table 34: Japanese Recent Past, Current & Future Analysis for Industrial & Institutional Cleaning Products by Product Segment - Sanitation & Janitorial Cleaners, Industrial/ Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners Markets Independently Analyzed with Annual Sales in US$ Million for Years 2000 through 2010 (includes corresponding Graph/Chart).....III-32
1$200
   Table 35: Japanese Long-term Projections for Industrial & Institutional Cleaning Products by Product Segment - Sanitation & Janitorial Cleaners, Industrial/ Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners Markets Independently Analyzed with Annual Sales in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-331$200
   Table 36: Japanese 10-Year Perspective for Industrial & Institutional Cleaning Products by Product Segment - Percentage Breakdown of Value Sales for Sanitation & Janitorial Cleaners, Industrial/Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners for Years 2003, 2008 and 2012 (includes corresponding Graph/Chart).....III-34
1$200
  4. Europe.....III-359 $775  
   A. Market Analysis.....III-35
Current & Future Analysis.....III-35
Market Trends.....III-35
Laundry Agents-Transforming as per Market Needs.....III-35
1$75
   Diverse Floor Polishes/ Waxes Favored Across the Region.....III-36
An Ecologically Aware Regional Industry.....III-36
BSC - An Upcoming Market for I&I Cleaners.....III-36
1$75
   Stature of Market Segments.....III-37
Food & Drinks Processing Industry.....III-37
European Professional Laundry Market- Leading all the way.....III-37
Industrial Segment - Demanding Specialized Cleaning.....III-37
1$75
   Strategic Corporate Developments.....III-381$75
   Product Launch.....III-391$75
   Key Players.....III-40
Henkel KgaA (Germany).....III-40
Lonza Group Ltd. (Switzerland).....III-40
Reckitt Benckiser, plc (UK).....III-40
1$75
   B. Market Analytics.....III-41
Table 37: European Recent Past, Current & Future Analysis for Industrial & Institutional Cleaning Products by Product Segment - Sanitation & Janitorial Cleaners, Industrial/ Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners Markets Independently Analyzed with Annual Sales in US$ Million for Years 2000 through 2010 (includes corresponding Graph/Chart).....III-41
1$200
   Table 38: European Long-term Projections for Industrial & Institutional Cleaning Products by Product Segment - Sanitation & Janitorial Cleaners, Industrial/ Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners Markets Independently Analyzed with Annual Sales in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-421$200
   Table 39: European 10-Year Perspective for Industrial & Institutional Cleaning Products by Product Segment - Percentage Breakdown of Value Sales for Sanitation & Janitorial Cleaners, Industrial/Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners for Years 2003, 2008 and 2012 (includes corresponding Graph/Chart).....III-43
1$200
  5. Asia-Pacific.....III-446 $575  
   A. Market Analysis.....III-44
Market Overview.....III-44
Durable Polish with Low Maintenance Cost- Popular.....III-44
Current & Future Analysis.....III-44
1$75
   China-Impetus of Opportunity.....III-45
Economic Upturn - Favoring I&I Industry.....III-45
Boom in Hospitality Industry.....III-45
Healthcare Industry- Impetus on Hygiene.....III-45
Professional Laundry-A Well Looked After Segment.....III-45
1$75
   Strategic Corporate Developments.....III-461$75
   B. Market Analytics.....III-47
Table 40: Asia-Pacific Recent Past, Current & Future Analysis for Industrial & Institutional Cleaning Products by Product Segment - Sanitation & Janitorial Cleaners, Industrial/ Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners Markets Independently Analyzed with Annual Sales in US$ Million for Years 2000 through 2010 (includes corresponding Graph/Chart).....III-47
1$200
   Table 41: Asia-Pacific Long-term Projections for Industrial & Institutional Cleaning Products by Product Segment - Sanitation & Janitorial Cleaners, Industrial/ Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners Markets Independently Analyzed with Annual Sales in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-481$200
   Table 42: Asia-Pacific 10-Year Perspective for Industrial & Institutional Cleaning Products by Product Segment - Percentage Breakdown of Value Sales for Sanitation & Janitorial Cleaners, Industrial/Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners for Years 2003, 2008 and 2012 (includes corresponding Graph/Chart).....III-49
1$200
  6. Rest of World.....III-504 $675  
   A. Market Analysis.....III-50
Market Overview.....III-50
Current & Future Analysis.....III-50
Corporate Development.....III-50
Product Launch.....III-50
1$75
   B. Market Analytics.....III-51
Table 43: Rest of World Recent Past, Current & Future Analysis for Industrial & Institutional Cleaning Products by Product Segment - Sanitation & Janitorial Cleaners, Industrial/Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners Markets Independently Analyzed with Annual Sales in US$ Million for Years 2000 through 2010 (includes corresponding Graph/Chart).....III-51
1$200
   Table 44: Rest of World Long-term Projections for Industrial & Institutional Cleaning Products by Product Segment - Sanitation & Janitorial Cleaners, Industrial/ Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners Markets Independently Analyzed with Annual Sales in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-521$200
   Table 45: Rest of World 10-Year Perspective for Industrial & Institutional Cleaning Products by Product Segment - Percentage Breakdown of Value Sales for Sanitation & Janitorial Cleaners, Industrial/Technical Cleaners, Kitchen & Catering Cleaning Agents, Food & Dairy Processing Cleaners, Laundry Agents and Other Cleaners for Years 2003, 2008 and 2012 (includes corresponding Graph/Chart).....III-531$200
IV. COMPETITIVE LANDSCAPE 1268$995
  
Total Companies Profiled: 696 (including Division/Subsidiaries - 764)

Region/Country                 Players

The United States                 282
Canada                             31
Japan                               6
Europe                            328 
     France                        29
     Germany                       43
     The United Kingdom            82
     Italy                         40
     Spain                         23
     Russia                         2
     Rest of Europe               109
Asia-Pacific (Excluding Japan)     82
Middle East                        24
Latin America                       1
Africa                             10
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