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  HOUSEWRAPS
A US Market Report

This report analyzes the US market for Housewraps in Millions of US$. The specific product segments analyzed are Perforated Housewraps, and Non-Perforated Housewraps. Annual forecasts are provided for the period of 2006 through 2015. A six-year historic analysis is also provided for this markets.The report profiles 45 companies including many key and niche players such as Alpha Pro Tech, Ltd., Berry Plastics, CS Fabric International Corporation, Dow Building Solutions, E. I. DuPont De Nemours And Company, Fiberweb Plc, Johns Manville Insulation, Owens Corning, Pactiv Corporation, Polymer Group, Inc., PGI-Fabrene, Inc., Raven Industries, Inc., and The Fortifiber Building Systems Group. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

CODE:    MCP-1861  PAGES:    225
PRICE:    $3950  DATE:       February 2009
COMPANIES:  45  MARKET DATA TABLES:   46
Due to the proprietary nature, our previews are offered only to manufacturers, top-tier management consultants, investment banks, and investment research groups.

 TABLE OF CONTENTS  
  HOUSEWRAPS (Complete Report) Pages : 225   | $3950
I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS4$100
   Study Reliability and Reporting Limitations.....I-1  
   Disclaimers.....I-2
Data Interpretation & Reporting Level.....I-2
  
   Quantitative Techniques & Analytics.....I-3
Product Definitions and Scope of Study.....I-3
Perforated Housewraps.....I-3
  
   Non-Perforated Housewraps.....I-4  
II. A US MARKET REPORT30$3000
  1. Market Overview.....II-18 $850  
   A Prelude.....II-1
Soft Housing & Construction Industry Cast a Dampener on Growth.....II-1
Decline in Housing Construction Activity Stalemates Growth.....II-1
1$105
   Product Innovation Keeps Consumer Interests Sufficiently Kindled.....II-2
Tough Market Conditions Keep Manufacturers on their Toes.....II-2
1$105
   The Market Faces the Heat of Product Substitution.....II-3
Optimism Prevails Over Challenges Confronted.....II-3
1$105
   Price Stability Characterizes the Market.....II-4
Widespread Consumer Awareness: A Crucible for Success.....II-4
Making the Right Choice.....II-4
1$105
   IRC Code Offers Impetus to Growth.....II-5
Energy Efficiency: A Primer Benefit Encouraging Growth.....II-5
Sustainable Building Practices Spur Growth.....II-5
1$105
   New Construction Projects Dictate Growth.....II-6
Competition.....II-6
1$105
   Market Share Statistics: A Recent Past Perspective.....II-7
Table 1: US Market for Housewraps (2005): Percentage Market Share Breakdown of Leading Players - DuPont, Fiberweb, Pactiv Corporation, and Others (includes corresponding Graph/Chart).....II-7

Table 2: US Market for Non-Perforated Housewraps (2005): Percentage Market Share Breakdown of Leading Players – DuPont, Fiberweb, and Others (includes corresponding Graph/Chart).....II-7

Table 3: US Market for Perforated Housewraps (2005): Percentage Market Share Breakdown of Leading Players – Pactiv Corporation, Ludlow, Owens Corning, and Others (includes corresponding Graph/Chart).....II-7
1$150
   Demand Drivers in a Capsule: A Recapitulation.....II-8
1$105
  2. Product Overview.....II-96 $500  
   Weather Resistive Barriers: An Indispensable Part of Modern Architecture.....II-9
Climatic Extremes Offer a Strong Business Case.....II-9
Housewraps Vs Building Papers: A Comparison.....II-9
1$105
   Housewraps: A Definition.....II-101$105
   Advantages of Housewraps.....II-11
Weather Resistance.....II-11
Moisture & Water Resistance.....II-11
1$105
   Air Retarders.....II-121$105
   UV Resistance.....II-13
Types of Housewraps.....II-13
Perforated Housewraps.....II-13
Non-Perforated Housewraps.....II-13
1$105
   Right Wrap: Making the Right Choice.....II-14
1$105
  3. Recent Industry Activity.....II-154 $400  
   APT Subsidiary Signs Agreement for Supply of Housewrap Products.....II-15
Huttig Enters into National Agreement with Fiberweb to Distribute Typar
  Products.....II-15
Berry Plastics Merges with Covalence Specialty Materials.....II-15
1$105
   Fortifiber Takes Over Firstline’s Valdosta Facility.....II-16
Johns Manville Partners with Insulate America.....II-16
DuPont Collaborates with Alcoa to Develop a Novel Architectural Panel System.....II-16
1$105
   Dow Building Solutions Commences Construction of New Manufacturing Facility.....II-17
Alpha Pro Tech Enters into a Roofing Supply Agreement.....II-17
Pulte Homes and Dow Sign Exclusive Housewrap Supply Agreement.....II-17
1$105
   Coattec to Focus on Product Innovation to Foray into Housewrap Market.....II-18
1$105
  4. Product Launches/Innovations.....II-196 $600  
   New Typar Peel & Stick Flashing Launched.....II-19
Fiberweb Introduces New Typar® StormWrap™ Weather-Resistant Barrier.....II-19
Innovative Designs Unveils New Housewrap.....II-19
1$105
   Alpha Pro Tech Wins ICC-ES Nod for REX Wrap Products.....II-20
Raven Launches Fortress Pro™ Housewrap.....II-20
James Hardie Launches HardieWrap™.....II-20
DuPont Launches DuPont™ Tyvek® CommercialWrap® D.....II-20
1$105
   DuPont Rolls out DuPont™ Thru-Wall Flashing.....II-21
Pactiv Introduces GreenGuard MAX Building Wrap.....II-21
1$105
   Benjamin Obdyke Introduces Home Slicker® 10 Plus Typar®.....II-22
Johns Manville Launches New Seal-It™ Range of Housewrap Tape and Flashings.....II-22
1$105
   Fortifiber Introduces Innovative Hybrid Housewrap.....II-23
Cosella-Dörken Launches DELTA-DRY Housewrap.....II-23
1$105
   TVM Building Products Introduces rFOIL Reflective Housewrap.....II-24
Johns Manville Launches Two Innovative Building Products.....II-24
1$105
  5. Focus on Select Players.....II-254 $400  
   Alpha Pro Tech, Ltd. (Canada).....II-25
Berry Plastics (USA).....II-25
CS Fabric International Corporation (USA).....II-25
Dow Building Solutions (USA).....II-25
1$105
   E. I. DuPont De Nemours And Company (USA).....II-26
Fiberweb Plc (UK).....II-26
Johns Manville Insulation (USA).....II-26
1$105
   Owens Corning (USA).....II-27
Pactiv Corporation (USA).....II-27
Polymer Group, Inc. (USA).....II-27
PGI-Fabrene, Inc. (Canada).....II-27
1$105
   Raven Industries, Inc. (USA).....II-28
The Fortifiber Building Systems Group (USA).....II-28
1$105
  6. Market Perspective.....II-292 $300  
   Table 4: US Recent Past, Current & Future Analysis for Housewraps by Product Segment – Perforated Housewraps and Non-Perforated Housewrap Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2015 (includes corresponding Graph/Chart).....II-29

Table 5: US Historic Review for Housewraps by Product Segment – Perforated Housewraps and Non-Perforated Housewraps Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes corresponding Graph/Chart).....II-29
1$150
   Table 6: US 10-Year Perspective for Housewraps by Product Segment – Percentage Breakdown of Dollar Sales for Perforated Housewraps and Non-Perforated Housewraps for Years 2006, 2009 & 2015.....II-301$150
III. COMPETITIVE LANDSCAPE 185$995
  
Total Companies Profiled: 45 (including Divisions/Subsidiaries - 50 )

Region/Country                 Players


The United States                38
Canada                            8 
Europe                            3
     Germany                      1
     The United Kingdom           1
     Rest of Europe               1
Asia-Pacific (Excluding Japan)    1
Latin America                     
Africa			          
Middle East
Click here to request a full table of contents and more details on this project.		  
 
 
Due to the proprietary nature, our previews are offered only to manufacturers, top-tier management consultants, investment banks, and investment research groups.

© Copyrights 2010, Global Industry Analysts, Inc., USA.