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  GARDEN PRODUCTS
A Global Strategic Business Report

This report analyzes the worldwide markets for Garden Products in US$ Million. The major product segments analyzed are Garden Plants & Seeds, Lawn & Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia Pacific, Latin America, and Rest of World. Annual forecasts are provided for each region for the period of 2001 through 2015. A ten-year historic analysis is also provided for these markets with annual market analytics. The report profiles 614 companies including many key and niche players worldwide such as Black & Decker Corporation, Fiskars Corporation, Fiskars Brands, Inc., Husqvarna Outdoor Products Inc., K+S Group, Ryobi Technologies, Inc., The Scotts Miracle-Gro Company, and Van Group, Inc. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

CODE:    MCP-1154  PAGES:    848
PRICE:    $3950  DATE:       May 2008
COMPANIES:  614  MARKET DATA TABLES:   159
Due to the proprietary nature, our previews are offered only to manufacturers, top-tier management consultants, investment banks, and investment research groups.

 TABLE OF CONTENTS  
  GARDEN PRODUCTS (Complete Report) Pages : 848   | $3950
I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS4$100
   Study Reliability and Reporting Limitations.....I-1  
   Disclaimers.....I-2
Data Interpretation & Reporting Level.....I-2
  
   Quantitative Techniques & Analytics.....I-3
Product Definitions and Scope of Study.....I-3
Garden Plants & Seeds.....I-3
Lawn and Garden Care.....I-3
  
   Garden Tools & Implements.....I-4
Garden Furniture.....I-4
Garden Accessories.....I-4
  
II. EXECUTIVE SUMMARY68$2250
  1. Industry Overview.....II-15 $500  
   Gardening: Regaining Focus as Leisure Activity.....II-11$100
   Leading Players.....II-2
Market Trends.....II-2
Changing Consumer Preferences.....II-2
Unique Products in Demand.....II-2
Thin Line Dividing the Indoor and Outdoor Products.....II-2
1$100
   Computers: Extending Helping Hand to Gardeners.....II-3
Internet Shopping and Mail Order Concept Yet to Pick up Pace.....II-3
Weather Conditions Play Vital Role.....II-3
Consumers Take up Gardening with Passion.....II-3
Garden Care Service Line Receives Big Boost.....II-3
1$100
   Emphasis on Natural Products in the Fertilizer Market.....II-4
Convenience and Ease-of-Use –Factors that Really Count.....II-4
Garden Fountains and Accessories – Simply a Must!.....II-4
Garden Décor Market – Catering to the Classy Look.....II-4
1$100
   Glass – Gaining More Share.....II-5
Robust Garden Furniture Market.....II-5
Merchandizing of Garden Décor Products Gets Innovative.....II-5
1$100
  2. Product Overview.....II-616 $900  
   Organic Gardening: An Environment Friendly Approach.....II-6
Pest Control.....II-6
Organic Fertilizers.....II-6
Kelp or Seaweed.....II-6
1$100
   Worm Castings.....II-7
Fish Emulsion.....II-7
Bat Guano.....II-7
Classification of Garden Products.....II-7
Garden Plants & Seeds.....II-7
Annual Plants.....II-7
1$100
   Perennial Plants.....II-8
Hybrid Plants.....II-8
Native Plants.....II-8
Lawn and Garden Care.....II-8
Fertilizers/Growth Media.....II-8
Fertilizers: Supplements, Not Foods.....II-8
Fertilizer Types.....II-8
1$100
   Fertilizer Forms.....II-9
Growth Media.....II-9
Soils.....II-9
Soil Amendments.....II-9
Mulches.....II-9
Compost Accelerators.....II-9
Pest Control Supplies.....II-9
Insecticides.....II-9
2$200
   Herbicides.....II-11
Fungicides.....II-11
Garden Tools & Implements.....II-11
1$100
   Outdoor Power Equipment.....II-12
Large OPE.....II-12
Large Wheeled OPE.....II-12
Tillers/Cultivators.....II-12
1$100
   Large Stationary OPE.....II-13
Shredders/Chippers.....II-13
Shredders.....II-13
Chippers.....II-13
Chipper/shredders.....II-13
Portable OPE.....II-13
Trimmers.....II-13
String Trimmers.....II-13
Trimmer/Brush cutters.....II-13
1$100
   Hedge Trimmers.....II-14
Edge Trimmers.....II-14
Hand Trimmers.....II-14
Blowers.....II-14
Cutting Tools.....II-14
Grass Shears.....II-14
Draw-Cut Trimmers.....II-14
Scissor-Action Shears.....II-14
Leverage-Assisted Trimmers.....II-14
1$100
   Pruning Shears.....II-15
Lopping Shears.....II-15
Tree Prunes.....II-15
Digging Tools.....II-15
Shovels.....II-15
Spades.....II-15
Garden Spades.....II-15
Ditching Spades.....II-15
Drain Spades.....II-15
Wheeled Implements.....II-15
1$100
   Wheelbarrows.....II-16
Light-Duty Wheelbarrows.....II-16
Contractor Wheelbarrows.....II-16
Garden Carts.....II-16
Watering/Spraying Equipment.....II-16
Garden Hoses.....II-16
Aboveground Sprinklers/Drip Systems.....II-16
Stationary Sprinklers.....II-16
Oscillating Sprinklers.....II-16
1$100
   Garden Furniture.....II-17
Iron.....II-17
Aluminum.....II-17
Wood.....II-17
Teak.....II-17
Plastic.....II-17
1$100
   Garden Accessories.....II-18
Alternative Garden Products: Safeguarding Growth of Plants.....II-18
1$100
   Moss and Bees: Major Participants in Gardening Activity.....II-19
Moss: A Humble Hard Worker.....II-19
Bees: Key Means for Pollination.....II-19
1$100
   Turf: An Eye-Appeasing Grass Variety.....II-20
Snail and Moles: Blemishing Appearance of Gardens.....II-20
Snail: Swallowing the Liveliness of Garden.....II-20
1$100
   Moles and Voles: Devastating Plant’s Growth.....II-21
Planning: Playing Vital Role in Gardening.....II-21
1$100
  3. Garden Associations.....II-221 $100  
   National Gardening Association (USA).....II-22
American Seed Trade Association (USA).....II-22
Leisure & Outdoor Furniture Association (UK).....II-22
Garden Industry Manufacturers’ Association (EU).....II-22
1$100
  4. Product Innovations/Introductions.....II-234 $400  
   Hozelock Unwraps New Sprayers .....II-23
Rain Bird Unveils New Sprinkler .....II-23
John Deere Expands Lawn Equipment Range .....II-23
1$100
   DuPont Expands GreenVista™ Garden Products Line.....II-24
Ryobi Releases One Plus Gardening Range.....II-24
Eden Bioscience Launches Messenger ® Seed Treatment.....II-24
1$100
   FERRARI Develops Batyline®.....II-25
Flymo-Electrolux Launches Flying Lawnmower.....II-25
John Deere to Launch Riding Lawn Equipment.....II-25
Scotts Canada Launches Scotts EcoSense™.....II-25
Sears Introduces New Lawn and Garden Products.....II-25
1$100
   Fiskars Garden Introduces Complete Line of Garden Tools.....II-26
DuPont Expands Line of Garden Products.....II-26
Opus Adds Bistro Tables and Chairs to AG Product Line.....II-26
TopPave Introduces Garden Products Range.....II-26
1$100
  5. Recent Industry Activity.....II-2715 $800  
   Urban Outfitters to Acquire Styer.....II-27
Husqvarna to Take Over Jenn Feng.....II-27
Ionatron Changes Name to Applied Energetics.....II-27
Wyevale Takes Over Heighley.....II-27
William Sinclair Acquires Joseph Metcalf.....II-27
Pure Energy and Sure-Gro Inks Distribution Agreement.....II-27
1$100
   Napier Steps Back Acquisition of Perfectly Natural.....II-28
Tessenderlo Takes Over Ag. Formulators, Inc./BSP.....II-28
Hayter Acquires Allen Hover Mower Business.....II-28
Blue Ridge Pockets Floral Plant.....II-28
MeadWestvaco Buys Hayes Products.....II-28
1$100
   Arett Takes Over Lose Brothers.....II-29
Deere Purchases LESCO Inc......II-29
An Investment Group Purchases Jackson & Perkins.....II-29
Sunair Acquires Summer Rain Fertilization.....II-29
Platinum Equity Buys Engine & Power Train Business of Tecumseh Products.....II-29
1$100
   3i Gains EU Clearance to Purchase GGP.....II-30
Fiskars Takes Over Leborgne.....II-30
Central Garden Acquires DLF Trifolium.....II-30
Spectrum Brands Divests Nu-Gro.....II-30
Husqvarna To Acquire Outdoor-Products Operation Of Komatsu Zenoah Co.....II-30
Husqvarna To Purchase Gardena.....II-30
Husqvarna Purchases Klippo.....II-30
1$100
   Electrolux Home Products To Be Known as Husqvarna Outdoor Products Inc.....II-31
ZeoPro to Hit the US-Market.....II-31
Cedarshed’s Products to Retail at Lowe’s Stores.....II-31
John Deere Divests its Canadian Plant.....II-31
Husqvarna AB Acquires Dixon Industries.....II-31
Groundforce Acquires Premier Brands of Goulding Garden Care.....II-31
1$100
   Briggs & Stratton’s New Garden Equipment Plant in Ostrava.....II-32
Gandel to Purchase Elgo Irrigation.....II-32
Garden Groom Hits the US Market.....II-32
TyraTech LLC Inks an Option Agreement with Scotts Miracle-Gro.....II-32
1$100
   Ariens Forays Into Golf Course Market.....II-33
US BioTec To Acquire EarthTech.....II-33
HIG Capital Management Purchases Easy Gardener Products.....II-33
Ames True Temper Acquires Hound Dog Products.....II-33
Swingle Purchases Hyland Lawn & Tree Care.....II-33
Ames True Acquires Acorn Products Inc.....II-33
1$100
   Bamal Corp. To Acquire Pacific Fasteners.....II-34
Middleton Pest Acquires Pestec Pest Control Inc.....II-34
GRO-WELL Acquires Sierra Organics.....II-34
Scotts Miracle-Gro Purchases Turf-Seed Inc......II-34
Ariens To Acquire Bynorm Group of Companies.....II-34
United Pacific Purchases Spear & Jackson.....II-34
1$100
   Central Garden & Pet Purchases Ironite Products Brand.....II-35
Massey Ferguson Inks Partnership Agreement With MTD and AGCO.....II-35
Syngenta Mulls the Plans to Acquire Conrad Fafard, Inc......II-35
Earth & Garden Acquires Exclusive Formula.....II-35
1$100
   Benick Brands Merges with Western Organics.....II-36
Central Garden & Pet Increases Equity Interest in Tech Pac.....II-36
Aquascape Designs Acquires PondSweep Manufacturing.....II-36
Central Garden & Pet Acquires Key IP Assets from Shirlo.....II-36
1$100
   Syngenta Signs Agreement with COMPO.....II-37
Rayovac to Acquire United Industries.....II-37
Black & Decker Acquires Pentair's Tools Group.....II-37
Scotts Acquires Smith & Hawken.....II-37
1$100
   K+S Group Acquires SCPA.....II-38
K+S Commences Sylvinite Extraction Operation.....II-38
Black & Decker Restructures Power Tools and Accessories Business.....II-38
Van Group Commences New Division.....II-38
ABN Buys GGP.....II-38
1$100
   Yates Sells Lawn and Garden Care Operations to Orica.....II-39
Van Group Establishes New “Under the Sun” Division.....II-39
Kali Und Salz GmbH Merges with its Parent Company K+S Group.....II-39
United Industries Merges with Schultz Company.....II-39
Industri Kapital Purchases Majority Shares in Gardena.....II-39
United Industries and Bayer form Partnership.....II-39
1$100
   ServiceMaster Debuts Kiosks.....II-40
Monsanto and Central Garden & Pet Settle Litigation.....II-40
Kali & Salz Acquires Algoflash.....II-40
L.R. Nelson and Peaktop form Joint Venture.....II-40
1$100
   The Van Group Forms Golden Leaf Garden.....II-41
Cleary Obtains Approval for Spectro 90WDG.....II-41
The Andersons Purchases Alabama Lawn Fertilizer Plant .....II-41
Home & Garden Enters into Agreement with Proflowers.com.....II-41
Central Garden & Pet Restructures Garden Products Business.....II-41
1$100
  6. Focus on Select Global Players.....II-423 $300  
   Black & Decker Corporation (USA).....II-42
Fiskars Corporation (Finland).....II-42
Fiskars Brands, Inc. (USA).....II-42
1$100
   Husqvarna Outdoor Products Inc (USA).....II-43
K+S Group (Germany).....II-43
Ryobi Technologies, Inc. (USA).....II-43
1$100
   The Scotts Miracle-Gro Company (USA).....II-44
Van Group, Inc. (USA).....II-44
1$100
  7. Global Market Perspective.....II-45   
   Table 1: World Recent Past, Current & Future Analysis for Garden Products by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....II-451$350
   Table 2: World Long-term Projections for Garden Products by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-461$350
   Table 3: World Historic Review for Garden Products by Geographic Region – USA, Canada, Japan, Europe, Asia- Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....II-471$350
   Table 4: World 15-Year Perspective for Garden Products by Geographic Region – Percentage Breakdown of Dollar Sales for USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....II-481$350
   Table 5: World Recent Past, Current & Future Analysis for Garden Plants & Seeds by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 includes corresponding Graph/Chart).....II-491$350
   Table 6: World Long-term Projections for Garden Plants & Seeds by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-501$350
   Table 7: World Historic Review for Garden Plants & Seeds by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....II-511$350
   Table 8: World 15-Year Perspective for Garden Plants and Seeds by Geographic Region – Percentage Breakdown of Dollar Sales for USA, Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of World for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....II-521$350
   Table 9: World Recent Past, Current & Future Analysis for Lawn & Garden Care by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....II-531$350
   Table 10: World Long-term Projections for Lawn & Garden Care by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-541$350
   Table 11: World Historic Review for Lawn & Garden Care by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....II-551$350
   Table 12: World 15-Year Perspective for Lawn and Garden Care by Geographic Region – Percentage Breakdown of Dollar Sales for USA, Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of World for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....II-561$350
   Table 13: World Recent Past, Current & Future Analysis for Garden Tools & Implements by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....II-571$350
   Table 14: World Long-term Projections for Garden Tools & Implements by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-581$350
   Table 15: World Historic Review for Garden Tools & Implements by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....II-591$350
   Table 16: World 15-Year Perspective for Garden Tools and Implements by Geographic Region – Percentage Breakdown of Dollar Sales for USA, Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of World for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....II-601$350
   Table 17: World Recent Past, Current & Future Analysis for Garden Furniture by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....II-611$350
   Table 18: World Long-term Projections for Garden Furniture by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-621$350
   Table 19: World Historic Review for Garden Furniture by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....II-631$350
   Table 20: World 15-Year Perspective for Garden Furniture by Geographic Region – Percentage Breakdown of Dollar Sales for USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....II-641$350
   Table 21: World Recent Past, Current & Future Analysis for Garden Accessories by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....II-651$350
   Table 22: World Long-term Projections for Garden Accessories by Geographic Region – USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....II-661$350
   Table 23: World Historic Review for Garden Accessories by Geographic Region – USA, Canada, Japan, Europe, Asia- Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....II-671$350
   Table 24: World 15-Year Perspective for Garden Accessories by Geographic Region – Percentage Breakdown of Dollar Sales for USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....II-681$350
III. MARKET120$1950
  1. The United States.....III-138 $1650  
   A. Market Analysis.....III-1
Current and Future Analysis.....III-1
Market Overview.....III-1
California: Largest Lawn and Garden Market in the US.....III-1
1$75
   Impact of Floral Industry on Economic Issues in California.....III-2
Competitive Analysis.....III-2
Table 25: Leading Players in the US Lawn and Garden Supplies Market (2004-2006): Percentage Breakdown of Value Sales for Scotts Miracle Gro, Spectrum, Central Garden & Pet, and Others (includes corresponding Graph/Chart).....III-2
1$200
   Market Trends.....III-3
Garden Décor Market – Rejuvenating the Classy Look.....III-3
Glass - Drawing Increased Market Share.....III-3
Outdoor Living: An Evolutionary Trend in Lawn and Garden Retailing.....III-3
1$75
   Internet Shopping and Mail Order Concept Yet to Pick Momentum.....III-4
Consumers Take up Gardening with Passion.....III-4
Emphasis on Natural Products in the Fertilizer Market.....III-4
Increasing Elegance of Garden Lighting Products.....III-4
1$75
   Garden Furniture Market.....III-5
Garden Tools Gain Greater Popularity.....III-5
Garden Care Market Gets Eco-Friendly.....III-5
Garden Products Market Boosted by Designer Soils.....III-5
1$75
   Product Trends in Garden Décor Market.....III-6
Factors Directing Growth in Garden Products Market.....III-6
Consumer Buying Behavior.....III-6
Spending Patterns.....III-6
1$75
   Demographic Factors.....III-7
Increased Residential Construction.....III-7
Economy.....III-7
Weather.....III-7
Seasonality.....III-7
Regional Factors.....III-7
1$75
   Technological Advancements.....III-8
Deep-Rooted Retail Existence – Boosting Factor.....III-8
Influence of Bioengineering.....III-8
Review of Distribution Channels.....III-8
Retail Sales in the United States.....III-8
1$75
   Table 26: Lawn and Garden Products Market in the US (2004): Number of Household Purchases (in Millions) by Distribution Channel – Home Centers, Mass Merchandiser, Garden Center, Hardware Store, Supermarket/Drug Store, Feed/Seed Store, and Mail Order/Internet (includes corresponding Graph/Chart).....III-9
Challenges Faced by Gardening Catalogers in the US Garden Products Market.....III-9
Garden Maintenance Market.....III-9
OPE – The Dominating Segment.....III-9
1$200
   Table 27: Garden Equipment Market in the US (2003 & 2004): Percentage Breakdown by Product Segment – Outdoor Power Equipment, Watering/ Spraying Equipment, and Tools/Implements (includes corresponding Graph/Chart).....III-10
Growth Trends.....III-10
Product Trends in Garden Equipment Category.....III-10
Trends in Walk-Behind Mowers.....III-10
Trends in Riding Movers.....III-10
1$200
   Trends in Portable Power Equipment.....III-11
Trends in Tillers.....III-11
Trends in Tools.....III-11
Major Marketers.....III-11
Table 28: Leading Players in the US Lawn and Garden Grill Market (2004): Percentage Breakdown of Unit Shipments for Bradley/Coleman, Sunbeam Outdoor Products, Weber-Stephen, and Others (includes corresponding Graph/Chart).....III-11
1$200
   Table 29: Leading Players in the US Lawn and Garden Leaf Blower Market (2004): Percentage Breakdown of Unit Shipments for Toro, Black & Decker, Frigidaire Home Products (Weed Eater), and Others (includes corresponding Graph/Chart).....III-12

Table 30: Leading Players in the US Garden Walk-Behind and Gas Mower Market (2004): Percentage Breakdown of Unit Shipments for Electrolux/American Yard Products, Murray, MTD Products, Toro, and Others (includes corresponding Graph/Chart).....III-12

Table 31: Leading Players in the US Lawn and Garden String Trimmer Market (2004): Percentage Breakdown of Unit Shipments for Black & Decker, Toro, Frigidaire Home Products (Weed Eater), and Others (includes corresponding Graph/Chart).....III-12
1$200
   Changing Product Designs in OPE category.....III-13
Product Innovation – The Main Competitive Factor.....III-13
Female Focused Tooling Market.....III-13
Retail Channels.....III-13
Home Centers Move Ahead in the Race.....III-13
1$75
   Lawn & Garden Care.....III-14
Market Trends in the Garden Care Market.....III-14
Fertilizers Score Over Pesticides.....III-14
Tree and Shrub Care Fertilizers – The Most Popular.....III-14
Insecticide - The Most Popular Pesticide.....III-14
Table 32: Leading Players in the US Garden Care Market (2004 & 2005): Percentage Breakdown of Sales for Scotts and Others.....III-14
Regulations in Garden Products Market.....III-14
Federal Level Regulations.....III-14
1$200
   EPA Regulations.....III-15
"Phase I" Air Quality Standards for OPE.....III-15
Phase II Standards for OPE.....III-15
CPSC Regulations.....III-15
State-Level Regulations.....III-15
CSPA Approves Safety Standards of Garden Products.....III-15
1$75
   Regulations for Garden Care Products.....III-16
Pesticide Registration.....III-16
Packaging/Labeling.....III-16
Regulation in the Green Industry.....III-16
Restrictions Placed on Plants Shipments.....III-16
1$75
   Product Launches/Developments.....III-172$150
   Strategic Corporate Developments.....III-1912$625
   Key Players.....III-31
American Lawn Mower Company.....III-31
Ames True Temper.....III-31
Black & Decker Corporation.....III-31
1$75
   Central Garden & Pet Company.....III-32
Deere & Co......III-32
Husqvarna Outdoor Products Inc.....III-32
1$75
   Fiskars Brands, Inc......III-33
L.R. Nelson Corporation.....III-33
Melnor Inc......III-33
MTD Products.....III-33
1$75
   Murray, Inc......III-34
Rain Bird Corporation.....III-34
Ryobi Technologies, Inc......III-34
Simplicity Manufacturing, Inc......III-34
1$75
   The Coleman Company, Inc.....III-35
The Scotts Miracle-Gro Company.....III-35
The Toro Company.....III-35
1$75
   United Industries Corporation.....III-36
Spectrum Brands, Inc.....III-36
US Fertilizer Corporation.....III-36
Van Group, Inc......III-36
1$75
   B. Market Analytics.....III-37
Table 33: US Recent Past, Current & Future Analysis for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-37

Table 34: US Long-term Projections for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, & Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-37
1$200
   Table 35: US Historic Review for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....III-38

Table 36: US 15-Year Perspective for Garden Products by Product Segment – Percentage Breakdown of Dollar Sales for Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....III-38
1$200
  2. Canada.....III-394 $450  
   A. Market Analysis.....III-39
Current and Future Analysis.....III-39
Product Launch.....III-39
Strategic Corporate Developments.....III-39
1$75
   B. Market Analytics.....III-40
Table 37: Canadian Recent Past, Current & Future Analysis for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-40
1$200
   Table 38: Canadian Long-term Projections for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-41

Table 39: Canadian Historic Review for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....III-41
1$200
   Table 40: Canadian 15-Year Perspective for Garden Products by Product Segment – Percentage Breakdown of Dollar Sales for Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....III-42
1$200
  3. Japan.....III-4310 $775  
   A. Market Analysis.....III-43
Current and Future Analysis.....III-43
Market Overview.....III-43
Opportunities for Potted Plants.....III-43
Demographics.....III-43
Trends in the Flower Market.....III-43
Trends by Products.....III-43
Gardening Implements and Hand Tools.....III-43
1$75
   Electric Power Tools.....III-44
Garden Accessories.....III-44
Nursery Products.....III-44
1$75
   Garden Furniture.....III-45
Distribution Channels.....III-45
Routes to Domestic Market Via Exports.....III-45
1$75
   Distribution in the Domestic Market.....III-46
Distribution Channel Strategies.....III-46
Product Catalogs.....III-46
1$75
   Trends in Retail Channels.....III-47
Home Centers.....III-47
Gardening Shops.....III-47
Department Stores.....III-47
1$75
   Market Dynamics and Consumer Preferences.....III-48
Strategies and Preference – A Review.....III-48
Products Suitable for Unique Climatic and Housing Conditions of Japan.....III-48
Equipment Design and Sizes to Suit the Physiques of Japanese People.....III-48
Efficient Pricing of Products.....III-48
1$75
   Proper Planning and Concept Development.....III-49
Product Addressing the Hidden Needs.....III-49
Imports – A Recent Past Perspective.....III-49
Table 41: Vegetable Seeds Market in Japan (2004): Percentage Breakdown of Value Imports by Country – USA, Italy, Chile, North Korea, Thailand, and Others (includes corresponding Graph/Chart).....III-49

Table 42: Garden Plant & Seeds Market in Japan (2004): Percentage Breakdown of Value Imports by Country - Chile, China, USA, Netherlands, Costa Rica, and Others (includes corresponding Graph/Chart).....III-49
1$200
   Imports Regulations.....III-50
Regulations and Procedural Requirements at the Time of Importation.....III-50
Seed and Seedling Law.....III-50
Plant Protection Law.....III-50
Regulations and Procedural Requirements at the Time of Sale.....III-50
Seed and Seedling Law.....III-50
Law for Conservation of Endangered Species of Wild Fauna and Flora.....III-50
Labeling.....III-50
1$75
   B. Market Analytics.....III-51
Table 43: Japanese Recent Past, Current & Future Analysis for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-51

Table 44: Japanese Long-term Projections for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-51
1$200
   Table 45: Japanese Historic Review for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....III-52

Table 46: Japanese 15-Year Perspective for Garden Products by Product Segment – Percentage Breakdown of Dollar Sales for Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....III-52
1$200
  4. Europe.....III-539 $1075  
   A. Market Analysis.....III-53
Current and Future Analysis.....III-53
European Lawn Mower Market.....III-53
Outlook.....III-53
Product Trends.....III-53
Electric Lawnmowers – Impulse Purchase.....III-53
Petrol lawnmowers – Fights Bad Weather.....III-53
European Garden Accessories Market.....III-53
1$75
   Germany – The Largest Décor Market.....III-54
Table 47: Garden Décor Market in Europe (2003 & 2004): Percentage Breakdown of Value Sales by Distribution Channel – DIY Superstores, Department Stores, Hypermarkets, Garden Centers, Hardware Dealers and Others (includes corresponding Graph/Chart).....III-54
1$200
   B. Market Analytics.....III-55
Table 48: European Recent Past, Current & Future Analysis for Garden Products by Geographic Region – France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-55
1$200
   Table 49: European Long-term Projections for Garden Products by Geographic Region – France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-561$200
   Table 50: European Recent Past, Current & Future Analysis for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-571$200
   Table 51: European Long-term Projections for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-581$200
   Table 52: European Historic Review for Garden Products by Geographic Region – France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....III-59

Table 53: European Historic Review for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....III-59
1$200
   Table 54: European 15-Year Perspective for Garden Products by Geographic Region – Percentage Breakdown of Dollar Sales for France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....III-601$200
   Table 55: European 15-Year Perspective for Garden Products by Product Segment – Percentage Breakdown of Dollar Sales for Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....III-61
1$200
  4a. France.....III-629 $850  
   A. Market Analysis.....III-62
Current and Future Analysis.....III-62
Market Overview.....III-62
Broad Customer Base.....III-62
1$75
   Types of Customers in the French Garden Products Market.....III-63
Garden Supplies Market.....III-63
Table 56: Garden Supplies Market in France (2004-2006): Percentage Breakdown of Value Sales by Product Category – Outdoor Plants, Seeds and Bulbs; Fertilizers, Soil Conditioners and Other Chemicals; Motorized Cultivators/Lawnmowers; Consumables; Garden Furniture and Barbecues; Indoor Plants; Garden Decoration and Leisure Goods; Fencing and Others (includes corresponding Graph/Chart).....III-63
1$200
   Market Trends.....III-64
“Get Back to Nature”: A Trend Ruling French Garden Sector.....III-64
Garden Decoration is the Fastest Growing Market Segment.....III-64
Outdoor Decoration: Increasing Expenditure of French Individuals.....III-64
Imports – Playing Vital Role in French Garden Industry.....III-64
Major Suppliers of Garden Products to the French Market.....III-64
1$75
   Other Key Trends.....III-65
Factors Driving Growth.....III-65
Competitive Scenario.....III-65
Distribution Network.....III-65
1$75
   Table 57: Garden Products Market in France (2004-2006): Percentage Breakdown of Value Sales by Distribution Channel – Specialists, Large DIY Stores, Hypermarkets and Supermarkets, and Others (includes corresponding Graph/Chart).....III-66

Table 58: Garden Accessories Market in France (2003 & 2004): Percentage Breakdown of Value Sales by Distribution Channel – Specialists, DIY Accessories, General Distribution (hyper and super), Specialized Retail Stores, Direct Sales by Firms and Producers, and Direct Mailing (post order) (includes corresponding Graph/Chart).....III-66
1$200
   Regulatory Climate.....III-67
Product Launch.....III-67
Strategic Corporate Developments.....III-67
1$75
   B. Market Analytics.....III-68
Table 59: French Recent Past, Current & Future Analysis for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-68
1$200
   Table 60: French Long-term Projections for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-69

Table 61: French Historic Review for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....III-69
1$200
   Table 62: French 15-Year Perspective for Garden Products by Product Segment – Percentage Breakdown of Dollar Sales for Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....III-70
1$200
  4b. Germany.....III-716 $625  
   A. Market Analysis.....III-71
Current and Future Analysis.....III-71
Market Overview.....III-71
Garden Furniture Market.....III-71
Malaysian Exporters Role in German Garden Furniture Market.....III-71
1$75
   Competitive Dynamics.....III-72
Garden Accessories Market.....III-72
Table 63: Garden Accessories Market in Germany (2004): Percentage Breakdown o f Value Sales by Product Type – Ceramic Pots, Wooden Elements, Decorative Items, Plastic Pots, Paving and Others (includes corresponding Graph/Chart).....III-72
1$200
   Regulatory Climate.....III-73
Strategic Corporate Developments.....III-73
Key Player.....III-73
K+S Group .....III-73
1$75
   B. Market Analytics.....III-74
Table 64: German Recent Past, Current & Future Analysis for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-74
1$200
   Table 65: German Long-term Projections for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-75

Table 66: German Historic Review for Garden Products by Product Segment – Garden Plants & Seeds, Lawn & Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....III-75
1$200
   Table 67: German 15-Year Perspective for Garden Products by Product Segment – Percentage Breakdown of Dollar Sales for Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....III-76
1$200
  4c. Italy.....III-774 $450  
   A. Market Analysis.....III-77
Current and Future Analysis.....III-77
Plants Market.....III-77
Garden Accessories Market.....III-77
Product Trends in Garden Accessories Market.....III-77
1$75
   Strategic Corporate Development .....III-78
B. Market Analytics.....III-78
Table 68: Italian Recent Past, Current & Future Analysis for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-78
1$200
   Table 69: Italian Long-term Projections for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-79

Table 70: Italian Historic Review for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....III-79
1$200
   Table 71: Italian 15-Year Perspective for Garden Products by Product Segment – Percentage Breakdown of Dollar Sales for Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....III-80
1$200
  4d. The United Kingdom.....III-8110 $825  
   A. Market Analysis.....III-81
Current and Future Analysis.....III-81
The Present Scenario.....III-81
1$75
   Table 72: Lawn and Garden Equipment in United Kingdom (2004-2006): Percentage Breakdown of Value Sales by Product Segment – Power Tools, Water Management Equipment, Hand Tools, and Others (includes corresponding Graph/Chart).....III-82
Factors Affecting Market.....III-82
Market Trends in Product Segments.....III-82
1$200
   Market Trends in Distribution Channels.....III-83
Garden Centers – Changing Focus.....III-83
DIY Vs. Garden Centers in Horticulture Market.....III-83
Garden Leisure Market.....III-83
Product Mix.....III-83
1$75
   Garden Furniture.....III-84
Barbecue and Barbecue Accessories.....III-84
Imports Scenario.....III-84
Market Players in Garden Product Market.....III-84
Market players in the Garden Leisure Market.....III-84
1$75
   Product Launch .....III-85
Strategic Corporate Developments .....III-85
Key Players.....III-85
Atco-Qualcast Ltd......III-85
1$75
   B&Q Plc.....III-86
Draper Tools Ltd......III-86
Hayter Ltd......III-86
Homebase Limited......III-86
Hozelock Ltd......III-86
1$75
   Li-Lo Leisure Products Ltd......III-87
Spear & Jackson Plc.....III-87
Wolf Garden Ltd......III-87
Wyevale Garden Centers Plc.....III-87
Wilkinson Sword.....III-87
1$75
   B. Market Analytics.....III-88
Table 73: UK Recent Past, Current & Future Analysis for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-88
1$200
   Table 74: UK Long-term Projections for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-89

Table 75: UK Historic Review for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....III-89
1$200
   Table 76: UK 15-Year Perspective for Garden Products by Product Segment – Percentage Breakdown of Dollar Sales for Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....III-90
1$200
  4e. Spain.....III-913 $425  
   Market Analysis.....III-91
Current and Future Analysis.....III-91
Table 77: Spanish Recent Past, Current & Future Analysis for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-91
1$200
   Table 78: Spanish Long-term Projections for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart).....III-92

Table 79: Spanish Historic Review for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed Annual Sales Figures in US$ Million for Years 1994 through 2000 (includes corresponding Graph/Chart).....III-92
1$200
   Table 80: Spanish 15-Year Perspective for Garden Products by Product Segment – Percentage Breakdown of Dollar Sales for Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories for Years 1998, 2008 & 2012 (includes corresponding Graph/Chart).....III-93
1$200
  4f. Russia.....III-943 $425  
   Market Analysis.....III-94
Current and Future Analysis.....III-94
Table 81: Russian Recent Past, Current & Future Analysis for Garden Products by Product Segment – Garden Plants & Seeds, Lawn and Garden Care, Garden Tools & Implements, Garden Furniture, and Garden Accessories Independently Analyzed Annual Sales Figures in US$ Million for Years 2001 through 2010 (includes corresponding Graph/Chart).....III-94
1$200