FUNCTIONAL FOODS AND DRINKS - A GLOBAL STRATEGIC BUSINESS REPORT   

Research Abstract

This report analyzes the worldwide markets for Functional Foods and Drinks in US$ Million by the following Product Segments: Cereals and Grains, Beverages, Dairy Products, Snacks, and Others. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for the period 2013 through 2020. Also, a seven-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 332 companies including many key and niche players such as -

Amway
BASF SE
Ceapro, Inc.
General Mills, Inc.
Kellogg Company


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Code: MCP-1080
Price: $4950
Companies: 332
Pages: 560
Date: April 2014
Market Data Tables: 137
Status: * New Report

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 TABLE OF CONTENTS


 
   Study Reliability and Reporting Limitations.....I-1  
   Disclaimers.....I-2
Data Interpretation & Reporting Level.....I-2
  
   Product Definitions and Scope of Study.....I-3  
   A Prelude.....II-12$125
   The Functional Foods & Beverages Ecosystem.....II-32$125
   Trends Vary Across Different Functional Product Segments.....II-5 1$100
   Table 1: Percentage Share of Functional Food Sales Worldwide by Component (2013) (includes corresponding Graph/Chart).....II-6
Developed Markets: Traditional Revenue Contributors.....II-6
1$350
   Gut Health Products: Dominant in Japan and Europe.....II-7
Developing Countries Turbo Charge Future Market Growth.....II-7
1$100
   Table 2: Global Functional Foods and Drinks Market - Geographic Regions Ranked by CAGR (Value Sales) for 2013-2020: Asia-Pacific, Rest of World, Latin America, US, Europe, Canada and Japan (includes corresponding Graph/Chart).....II-81$350
   India & China: Important Potential Future Markets.....II-9 1$100
   Table 3: Ten Largest Populated Countries Worldwide (July 2013): Total Population (in Millions) by Age Group 0-14 Years, 15-44 Years, 45-64 Years, and 65+ Years for China, India, USA, Indonesia, Brazil, Pakistan, Nigeria, Bangladesh, Russia and Japan (includes corresponding Graph/Chart).....II-101$350
   Table 4: Ten Largest Populated Countries Worldwide (July 2013): Percentage Population by Age Group 0-14 Years, 15-44 Years, 45-64 Years, and 65+ Years for China, India, USA, Indonesia, Brazil, Pakistan, Nigeria, Bangladesh, Russia and Japan (includes corresponding Graph/Chart).....II-11
Recession in Retrospect and the Road Ahead.....II-11
2$350
   Current State of the Economy: A Key Growth Indicator.....II-13 1$100
   Table 5: Economic Growth (%) Worldwide by Region: 2011-2014E (includes corresponding Graph/Chart).....II-14
Outlook.....II-14
1$350
   Competition: Noteworthy Trends.....II-15
Functional Foods and Drinks: A Fragmented Market.....II-15
Table 6: Leading Players in the Global Functional Drinks Market (2013): Percentage Share Breakdown of Value Sales by PepsiCo Inc., Coca-Cola Co., Red Bull GmbH, and Others (includes corresponding Graph/Chart).....II-15
1$350
   Consolidation: Shaping the Market Landscape.....II-16
Functional Food Paradox & Consolidation: A Glance at the Past.....II-16
1$100
   F&B Companies Focus on Healthier Innovations.....II-17
Need for Regional and Cultural Customization.....II-17
Strong Research Backup and Media Publicity: Key Product Differentiators.....II-17
1$100
   Pharmaceutical and Food Companies Join the Bandwagon.....II-181$100
   List of the Most Popular Functional Ingredients in 2014.....II-19
Steadily Increasing Consumer Awareness Favors Manufacturers.....II-19
1$100
   Innovative Marketing Strategies Define Product Success.....II-20
Private Label: Aggressive Foray.....II-20
Daily Dose Packaging System: Prominent Distributing Method.....II-20
1$100
   Robust Demand for Functional Drinks: A Strong Growth Driver.....II-21 1$100
   Table 7: Global Functional Drinks Market (2013): Percentage Share Breakdown of Consumption (Volume) by Segment - Sports Drinks, Enriched Beverages, Energy Drinks and Nutraceuticals (includes corresponding Graph/Chart).....II-22

Table 8: World Market for Functional Drinks (2013): Percentage Share Breakdown of Volume Sales by Geographic Region (includes corresponding Graph/Chart).....II-22
1$350
   Sports Drinks: A Highly Popular Mainstream Product.....II-23
Table 9: World Market for Sports Drinks (2013): Percentage Share Breakdown of Value Sales by Geographic Region (includes corresponding Graph/Chart).....II-23
Technical Developments Put Sports Nutrition in Overdrive.....II-23
1$350
   Energy Drinks: A Booming Market.....II-24
Table 10: Percentage Breakdown of Energy/ Health Drink Consumption by Age Group (includes corresponding Graph/Chart).....II-24
1$350
   Table 11: World Market for Energy Drinks (2013): Percentage Share Breakdown of Value Sales by Geographic Region (includes corresponding Graph/Chart).....II-25
Sports and Energy Drinks Consumption No Longer Confined to Athletes and
  Sportspersons.....II-25
1$350
   Growing Popularity of Coconut Water.....II-26
Functional Beverages for Children Register Significant Growth.....II-26
Functional Beverages Make Inroads into Cosmeceuticals.....II-26
1$100
   Functional Dairy Products: Most Innovative Functional Food Category.....II-27
Rising Preference for Preventive Healthcare Augurs Well for the Market.....II-27
1$100
   Cardiac and Digestive Health Products Dominate Functional Foods Market.....II-28
Heart Health Growing on a Healthy Note.....II-28
Key CVD Facts & Figures.....II-28
1$100
   Joint and Eye Health: Future Promising Areas.....II-29
Mounting Healthcare Costs: A Blessing in Disguise for Functional Foods &
  Drinks.....II-29
1$100
   Impact of Healthcare Budget Cuts: A Review.....II-30
Table 12: Healthcare Spending as a Percentage of GDP in Select Countries (includes corresponding Graph/Chart).....II-30
1$350
   Technology Advancements: Spearheading Growth.....II-311$100
   ‘New’ is the Buzzword.....II-32
Nutrigenomics: Vision of the Future.....II-32
Targeted Nutrition: The Next Generation.....II-32
1$100
   Hybrid Drinks: Combining Functional and Soft Drinks.....II-33
Energy Shots: The Latest Buzz in Energy Drinks.....II-33
Recent Functional Drink Advancements.....II-33
2$200
   Convenience Driven Innovations Bolster Market Growth.....II-35
Importance of Research & Development.....II-35
Marine Functional Food Ingredients: A Major Untapped Opportunity.....II-35
1$100
   Health Benefits of Few Marine-derived Functional Food Ingredients.....II-361$100
   Rising Application of Omega-3 Fatty Acids in Functional Foods and Supplements.....II-37 1$100
   Table 13: Global Omega-3 Fatty Acids Ingredients Market (2013 & 2020): Percentage Breakdown of Value Sales by Application - Dietary Supplements, Functional Foods & Beverages, and Others (includes corresponding Graph/Chart).....II-38
Increasing Popularity of Soybean Functional Foods.....II-38
1$350
   Probiotics & Prebiotics Gain Ground in the Functional Foods Market.....II-391$100
   Protein Supplements: Most Sought After Nutrients.....II-40
Functional Snacks and Bars Market to Witness Notable Windfall with Rising Consumer
  Awareness.....II-40
1$100
   Protein: Most Important Ingredient in Functional Snacks.....II-411$100
   Functional Snack Bars: Simplicity Emerges as the New Norm.....II-421$100
   Formulation Challenges Drive Product Innovations in Snacks and Bars.....II-43
Sales of Mind/Mood Enhancing Products Gain Momentum.....II-43
1$100
   Growing Prominence of Functional Foods and Drinks in Weight Management.....II-44
Expanding Obese and Diabetic Patient Base: A Key Opportunity Indicator.....II-44
1$100
   Table 14: Obese and Overweight & Obese Population in the World (2013): Percentage Share Breakdown by Region for US, European Union, and Rest of World (includes corresponding Graph/Chart).....II-451$350
   Table 15: Obesity Rates (%) in OECD Countries (includes corresponding Graph/Chart).....II-462$700
   Table 16: Worldwide Prevalence of Diabetes Mellitus by Region: 2012 & 2030 (includes corresponding Graph/Chart).....II-481$350
   Functional Foods Preferred Over Vitamin and Other Supplements.....II-491$100
   Favorable Demographic and Economic Trends Strengthen Market Prospects.....II-50
Aging Population: A Weighty Demographic Driver.....II-50
1$100
   Table 17: Global Population Statistics for the 65+ Age Group (2013E) (includes corresponding Graph/Chart).....II-511$350
   Rising Disposable Incomes Propel Functional Foods and Drinks Sales.....II-52
Table 18: Annual Disposable Incomes in US$ ‘000 for Select Countries (2012) (includes corresponding Graph/Chart).....II-52
1$350
   Longer Life Expectancy Bolsters Market Growth.....II-53
Table 19: Life Expectancy for Select Countries in Number of Years (2013) (includes corresponding Graph/Chart).....II-53
1$350
   Shift Towards Less Invasive Treatments.....II-54
Shift in Consumption Pattern Drives Growth in Developing Countries.....II-54
Emerging Nations Hotspots for Specialty Ingredient Suppliers.....II-54
Developing Countries: High Potential Markets for Omega-3 Products.....II-54
1$100
   Nutrition Science: An Evolutionary Proof.....II-55
Recognition of Coffee as Functional Food.....II-55
PUFA: A Part of Regular Diet.....II-55
1$100
   Vitamin Enriched Products: Boosting Market Growth.....II-56
Table 20: Global Vitamins Market (2013): Percentage Breakdown of Market Share by Vitamin Type - Vitamin B, Vitamin E, Vitamin C, Vitamin A, Vitamin D and Vitamin K (includes corresponding Graph/Chart).....II-56
Natural Vitamin E: A Cross-Sectional Exposition.....II-56
1$350
   Organic Functional Foods: Crossover of Organics and Functional Foods.....II-57
“Health through Diet”: A Healthy Notation in Demand.....II-57
Nanoencapsulation Improves Delivery and Bioavailability.....II-57
1$100
   Gelatin: An Important Ingredient in Functional Foods & Beverages.....II-581$100
   Carotenoids: A Key Food Fortifier with Functional Properties.....II-59
Carotenoids of Marine Origin: Natural Colorants Used in Fortified/Functional
  Foods.....II-59
1$100
   Functional Foods and Drinks with Flaxseeds Become Popular.....II-60
Digital Marketing Opens Up New Avenues for Growth.....II-60
1$100
   Cereals and Grains: A Steadily Growing Functional Food Category.....II-61
Breakfast Cereals.....II-61
Breads.....II-61
1$100
   Stumbling Blocks for the Functional Foods Market.....II-62
Table 21: Top 15 Reasons that Prevent Consumption of Functional Food Products (2013): Ranked on the Basis of Percentage of the Total Number of Respondents.....II-62
1$350
   Are Functional Foods Really Needed?.....II-63
Regulation Issues Confronting Functional Foods & Beverages Market.....II-63
Regulations to Further Tighten.....II-63
1$100
   Consumer Welfare Organizations Pin Down on Functional Foods: Some Condemn Others
  Commend.....II-64
Key Challenges to the Makers of Functional Foods.....II-64
1$100
   Issues Using Probiotics.....II-65
Higher Product Costs to Challenge Market Growth.....II-65
1$100
   Definition of Functional Foods.....II-66
Extraction of Functional Foods.....II-66
From Plant Sources.....II-66
Oats.....II-66
1$100
   Soy .....II-67
Flaxseed.....II-67
Tomatoes.....II-67
Garlic.....II-67
Broccoli and Other Cruciferous Vegetables.....II-67
Citrus Fruits.....II-67
1$100
   Cranberry.....II-68
Tea .....II-68
Wine and Grapes.....II-68
From Animal Sources.....II-68
Fish.....II-68
Dairy Products.....II-68
Beef.....II-68
1$100
   History of Functional Foods.....II-69
Consumer Expectations from Functional Foods.....II-69
Most Desired Consumer Health Benefits.....II-69
Dividing Catalyst for Functional Foods.....II-69
Nutraceutical.....II-69
1$100
   Fortified Foods.....II-70
Medical Foods.....II-70
Dietary Supplements.....II-70
1$100
   Safety Matters.....II-71
Absence of Regulations Leads to Safety Concerns.....II-71
1$100
   Classification of Functional Foods.....II-72
Cereals and Grains.....II-72
Breakfast Cereals.....II-72
1$100
   Breads.....II-73
Dairy Products.....II-73
Margarine and Spreads.....II-73
Yogurts.....II-73
1$100
   Milk Products.....II-74
Other Dairy Products.....II-74
Beverages.....II-74
Tracing the Emergence of New Age Alternative Drinks.....II-74
Classification of New Age Functional Drinks.....II-74
1$100
   Sports Drinks.....II-75
Energy Drinks.....II-75
Are Sports and Energy Drinks Synonymous?.....II-75
1$100
   Enriched Drinks.....II-76
Nutraceutical Drinks.....II-76
Dairy Drinks.....II-76
Fruit Drinks.....II-76
Herbal Drinks.....II-76
1$100
   Nutrient Enhanced Tea.....II-77
Other Drinks.....II-77
Snacks.....II-77
Bars.....II-77
1$100
   Ingredient Profile for Meal Replacement Bars, High-Protein or Bodybuilding Bars, and
  Weight-Loss or Diet Bars.....II-78
Energy Bars.....II-78
Ingredient Profile for Energy Bars.....II-78
1$100
   Nutrition Bars.....II-79
Ingredient Profile for Nutrition Bars.....II-79
Candy and Gums.....II-79
Other Confections.....II-79
Other Functional Foods.....II-79
1$100
   Functional Food Applications.....II-80
Heart Health.....II-80
Food Components and Heart Health Benefit(s).....II-80
1$100
   Cancer Prevention.....II-81
Gut Health.....II-81
Bone Health.....II-81
1$100
   Immune Health.....II-82
Oral/Dental Health.....II-82
Physical Performance Enhancers.....II-82
Mental Performance Enhancers.....II-82
1$100
   Other Areas of Application.....II-831$100
   What is a Health Claim?.....II-84
Few Authorized Health Claims.....II-84
FFDCA Classification of Foods.....II-84
1$100
   Classification of Foods by FDA.....II-85
Foods as Dietary Supplements.....II-85
Foods as Foods.....II-85
Foods as Drugs.....II-85
1$100
   Foods as Medical Food.....II-86
Foods for Special Dietary Uses.....II-86
1$100
   Vemma Nutrition Company Launches Renew Functional Beverage.....II-87
Neuro Functional Beverage Line to Offer New Flavors with Novel Packaging.....II-87
Vietnamese Firms to Develop Functional Food Ingredient.....II-87
Avidus Launches Asantae IS2™ Functional Beverage.....II-87
Pulse Beverage and Geyser Beverage Expand Distribution Agreement.....II-87
Nuzee Launches Coffee Blenders™ in K-Cup Compatible Packs.....II-87
Frutarom Health Enters the Functional Food Market.....II-87
1$100
   Vimto Soft Drinks to Offer ‘Extreme’ Energy/Sport Drinks.....II-88
Pinnacle Drinks Expands Its SoReal Beverage Line.....II-88
NP Nutra Develops Functional Food Ingredient from Purple Corn.....II-88
NP Nutra Develops Organic Spinach Powder for Functional Foods.....II-88
Rasna to Enter the Functional Beverage Market.....II-88
Edlong Launches New Functional Dairy Flavors.....II-88
Vemma Launches ‘Verve Bold’ Energy Drink.....II-88
UniK2™ Accepted for Functional Food Usage.....II-88
1$100
   SOL Elixirs Launches Solixir Think.....II-89
Grassland Unveils Organic Butter.....II-89
Adams Foods to Launch MU Sticks.....II-89
LANILAI® Unleashes New Range of Relaxation Drinks.....II-89
Jamba Juice Company Introduces Novel Fruit and Dairy Beverage.....II-89
Bear Naked Launches Autumn Blend and Almond Crisp Energy Cereals.....II-89
1$100
   Kashi Launches Kashi Indigo Morning and Kashi Simply Maize Organic Cereals.....II-90
WILD Flavors Launches Exotic Energizer and Power Energy Drinks.....II-90
Kellogg to Launch Nutri-Grain.....II-90
Guayaki Launches Sparkling Drinks in Its Yerba Mate Line.....II-90
Mr. Pink Collections Rolls out Mr. Pink™ Ginseng Drink in Hollywood.....II-90
Kellogg Launches New Product Ranges.....II-90
Live Better Brands Launches Way Better Snacks Series.....II-90
1$100
   RiceBran Technologies Acquires H&N Distribution.....II-91
Balchem Corporation to Acquire SensoryEffects.....II-91
Back to Nature Foods Acquires Cookies/Snacks Business of SnackWells.....II-91
Hershey to Acquire Shanghai Golden Monkey.....II-91
Sunny Sky Products Takes Over Turbo Energy Drink.....II-91
Thorne Research Forms JV with HerbalScience.....II-91
Smart Balance Takes Over Udi’s Healthy Foods.....II-91
1$100
   Bazi International to Take Over GT Beverage.....II-92
Enerbrite Technologies Takes Over SBSI Neutraceuticals.....II-92
PepsiCo Forms Joint Venture with Theo Muller Group.....II-92
Jel Sert Takes Over Solis Brands.....II-92
Campbell Acquires Bolthouse.....II-92
Minerva Dairy Joins Hands with Ilios Dairy to Introduce Greek Yogurt Butter.....II-92
SanCor and Mead Johnson Nutrition Enter into a Joint Venture.....II-92
1$100
   Kellogg Takes Over Pringles® Business of Procter & Gamble.....II-93
Attitude Drinks Signs Distribution Agreement with JJ Taylor Distributing Florida Inc.
  to Distribute Its Phase III Recovery.....II-93
Cott Acquires Suso’s Drinks Range.....II-93
Beverage Partners Worldwide Forms JV with Nestle and Coca-Cola.....II-93
1$100
   Amway (US).....II-94
Archer Daniels Midland Company (US).....II-94
BASF SE (Germany).....II-94
Ceapro, Inc. (Canada).....II-94
1$100
   General Mills, Inc. (USA).....II-95
Groupe Danone SA (France).....II-95
1$100
   Kellogg Company (USA).....II-96
Nestlé S.A. (Switzerland).....II-96
1$100
   PepsiCo, Inc. (USA).....II-97
Red Bull GmbH (Austria).....II-97
The Coca-Cola Company (USA).....II-97
1$100
   The Unilever Group (UK/Netherlands).....II-98
Yakult Honsha Co., Ltd. (Japan).....II-98
2$125
   Table 22: World Recent Past, Current & Future Analysis for Functional Foods and Drinks by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....II-1001$350
   Table 23: World Historic Review for Functional Foods and Drinks by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....II-1011$350
   Table 24: World 15-Year Perspective for Functional Foods and Drinks by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....II-1021$350
   Functional Foods and Drinks Market Analytics by Product Segment.....II-103
Table 25: World Recent Past, Current & Future Analysis for Functional Cereals and Grains by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....II-103
1$350
   Table 26: World Historic Review for Functional Cereals and Grains by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....II-1041$350
   Table 27: World 15-Year Perspective for Functional Cereals and Grains by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....II-1051$350
   Table 28: World Recent Past, Current & Future Analysis for Functional Dairy Products by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....II-1061$350
   Table 29: World Historic Review for Functional Dairy Products by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....II-1071$350
   Table 30: World 15-Year Perspective for Functional Dairy Products by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....II-1081$350
   Table 31: World Recent Past, Current & Future Analysis for Functional Beverages by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....II-1091$350
   Table 32: World Historic Review for Functional Beverages by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....II-1101$350
   Table 33: World 15-Year Perspective for Functional Beverages by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....II-1111$350
   Table 34: World Recent Past, Current & Future Analysis for Functional Snacks by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....II-1121$350
   Table 35: World Historic Review for Functional Snacks by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....II-1131$350
   Table 36: World 15-Year Perspective for Functional Snacks by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....II-1141$350
   Table 37: World Recent Past, Current & Future Analysis for Other Functional Foods by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....II-1151$350
   Table 38: World Historic Review for Other Functional Foods by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....II-1161$350
   Table 39: World 15-Year Perspective for Other Functional Foods by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....II-1171$350
   A. Market Analysis.....III-1
Outlook¬.....III-1
Functional Foods & Drinks: Market Overview.....III-1
1$75
   Recession Slows Down Demand for Functional Foods & Drinks.....III-2
Market Scenario Post Recession.....III-2
Fact File for the Functional Foods and Drinks Market.....III-2
1$75
   Factors Driving Growth.....III-31$75
   Favourable Diet Trends Drive the US Functional Foods Market.....III-4
Factors Restraining Growth.....III-4
1$75
   Functional Foods Market.....III-5
Table 40: US Functional Food Consumption by Component in 2013: Percentage Share Breakdown of Consumption for Protein, Calcium, Potassium, Fiber, B Vitamins, Vitamin C, Vitamin D, Omega 3 Fatty Acids (includes corresponding Graph/Chart).....III-5
1$200
   Profile of American Functional Food Consumers.....III-6
Health Concerns among American Consumers.....III-6
1$75
   Key Statistical Data.....III-7
Table 41: Leading Players in the US Nutritional Snacks Market (2012): Percentage Share Breakdown of Value Sales for Kraft Foods, Diamond Foods, Frito-Lay, Snak Club, Kar’s Nut, Private Label and Others (includes corresponding Graph/Chart).....III-7

Table 42: Leading Brands of Nutritional Snacks in the US (2013): Percentage Share Breakdown of Value Sales for Planters, Planters Nutrition, Snak Club, Frito-Lay, Private Label and Others (includes corresponding Graph/Chart).....III-7
1$200
   Table 43: US Energy and Nutrition Bars Market (2013): Percentage Share Breakdown by Retail Channels - Mass Market, Health and Natural Food Stores and Others (includes corresponding Graph/Chart).....III-8
Protein Ingredients Market.....III-8
US Mineral Fortification Market.....III-8
Table 44: Mineral Fortification Market in the US (2013): Percentage Share Breakdown of Value Sales for Fortified Mineral Type - Calcium, Iron, and Magnesium (includes corresponding Graph/Chart).....III-8
1$200
   Functional Drinks Market.....III-9
Table 45: Functional Drinks Market in the US (2013): Percentage Share Breakdown of Consumption (Value) by Segment - Energy Drinks, Sports Drinks, and Nutraceuticals (includes corresponding Graph/Chart).....III-9

Table 46: Leading Players in the US Functional Drinks Market (2013): Percentage Share Breakdown of Value Sales for PepsiCo, Red Bull, Coca-Cola, and Others (includes corresponding Graph/Chart).....III-9
1$200
   Table 47: Leading Fortified/Functional Drinks in the US (2013): Percentage Share Breakdown of Sales for Gatorade, Glaceau, Red Bull, Monster, Minute Maid, Tropicana and Others (includes corresponding Graph/Chart).....III-10
Reaching the Mainstream.....III-10
Sports and Performance Beverages.....III-10
1$200
   Table 48: Leading Non-aseptic Sports Drinks Brands in the US (2012): Percentage Breakdown of Dollar Sales for Gatorade Perform, Powerade ION4, Gatorade, Gatorade G2, Powerade Zero, Gatorade Frost, Gatorade Cool Blue, G2, Powerade and Others (includes corresponding Graph/Chart).....III-11
Fresh Fruit Juices and Herbal Drinks.....III-11
1$200
   Energy Drinks.....III-12
Table 49: Leading Energy Drink Brands in the US (2013): Percentage Share Breakdown of Value Sales for Red Bull, Monster Energy, Rockstar, NOS, Java Monster, Amp, Full Throttle and Others (includes corresponding Graph/Chart).....III-12
1$200
   Soy.....III-13
Tea.....III-13
Enhanced Water.....III-13
Market Trends.....III-13
Baby Boomers – A Prime Target for Functional Food Makers.....III-13
1$75
   Functional Foods for Children – Larger Scope.....III-14
Growing Demand for Products that Promote Gut and Digestive Health.....III-14
1$75
   Solutions for Joint Health: Addressing a Major Health Concern.....III-151$75
   Omega 3s Helps Mitigate Pain.....III-16
Egg Membrane Offers Notable Benefits.....III-16
1$75
   Next Generation Ingredients.....III-17
Functional Foods Affects Demand for Supplements.....III-17
Consumer Health Concerns – Major Target Areas.....III-17
Heart Health – A Major Area of Concern for Americans.....III-17
1$75
   Anxiety and Stress Relieving Products Surge in Demand.....III-18
Teens Taste for Functional Drinks – Gateway to New “Youth Market’.....III-18
Functional Food for Women – A Potential Niche.....III-18
Soya – New Protein Favourite for Americans.....III-18
1$75
   Energy Bars – A Favourite of Outdoor Active Consumer.....III-19
Moving to Mainstream – Energy Bars Energize Souls and Sales.....III-19
Dairy Products Finally Find Appeal with Americans.....III-19
Busy Birds Do Brisk Business for Brews.....III-19
1$75
   Consumer Confusion Affects Sales at Drug Stores.....III-20
An Insight into How ‘Good for You’ Functional Foods Turned into ‘Bad for You’
  Foods.....III-20
US Health and Wellness Products Market: A Macro Perspective.....III-20
1$75
   Food Makers Focus on Gluten-Free Products.....III-21
PepsiCo: Market Leader in Health and Wellness.....III-21
Supermarkets: Leading Channel for Health and Wellness Products.....III-21
Baby Boomers and Parents of Young Children: Key Growth Drivers.....III-21
Distribution Network.....III-21
1$75
   Regulatory Environment.....III-22
Food and Drug Administration (FDA).....III-22
Consumer Health Information for Better Nutrition Initiative (CHIBNI).....III-22
1$75
   Dietary Supplement Health and Education Act (DSHEA).....III-231$75
   Functional Foods and Dietary Supplements: Comparison of Regulations.....III-24
Unsatisfactory Regulations for Energy Drinks.....III-24
Federal Trade Commission (FTC).....III-24
1$75
   Nutrition Labeling and Education Act (NLEA).....III-25
FDA Modernization Act (FDAMA).....III-25
1$75
   Federal Food, Drug and Cosmetic Act (FDCA).....III-26
Generally Recognized As Safe (GRAS).....III-26
1$75
   Product launches.....III-273$225
   Strategic Corporate developments.....III-302$150
   Key Players.....III-324$295
   B. Market Analytics.....III-36
Table 50: US Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-36
1$200
   Table 51: US Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-371$200
   Table 52: US 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-381$200
   A. Market Analysis.....III-39
Outlook.....III-39
Market Overview.....III-39
1$75
   Consumers Show Preference for Functional Foods and Natural Health
  Products.....III-40
Canada: A Key Supplier for Functional Ingredients and Foods.....III-40
1$75
   Research & Development.....III-41
Regulatory Environment.....III-41
Definition.....III-41
Food and Drugs Act and Health Canada.....III-41
1$75
   Energy Drink Regulations.....III-42
Natural Health Product Regulations.....III-42
Strategic Corporate Developments.....III-42
1$75
   Key Players.....III-431$75
   B. Market Analytics.....III-44
Table 53: Canadian Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-44
1$200
   Table 54: Canadian Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-451$200
   Table 55: Canadian 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-461$200
   A. Market Analysis.....III-47
Outlook.....III-47
Japan: A Major Functional Foods Market.....III-47
1$75
   Table 56: Japanese Functional Food Market (2013): Percentage Share Breakdown of Value Sales by Functional Claim - Beauty Benefits, Bone & Joint Health, Dietary Management, Eye Health, Green Charge, Intestinal Regulation, Lifestyle Disease Prevention, Liver Health, Multi-balance, Nutritional Balance, Nutritional Fortification, Tooth Decay Prevention and Others (includes corresponding Graph/Chart).....III-48
Impact of Economic Volatility on Functional Foods Market.....III-48
1$200
   Future Prospects.....III-49
Health – Key Factor Influencing Market Dynamics.....III-49
1$75
   Factors Influencing Growth.....III-501$75
   Key Statistics.....III-51
Table 57: Sports Nutrition Market in Japan (2013): Percentage Share Breakdown of Retail Sales by Segment - Protein Powder, Protein Bars, Protein Ready to Drink, and Others (includes corresponding Graph/Chart).....III-51

Table 58: Fortified Functional Foods Market in Japan (2013): Percentage Share Breakdown of Retail Sales by Functional Benefits - Intestinal Regulation, Nutrition Fortification, Lifestyle Disease Prevention, Weight Management, Balanced Nutrition, Bone/Joint Support, Good Skin, Green Charge, Liver Health, Eye Health, Immunity Benefits, and Others (includes corresponding Graph/Chart).....III-51
1$200
   Manufacturers Turn to International Markets.....III-52
European Products Find Favor in Japan.....III-52
Functional Beverages Brim in Japan.....III-52
Nutraceuticals Enjoy Strong Growth.....III-52
1$75
   Functional Drinks – Under a Spate of Bother.....III-53
Elders – The Best Target for Japanese Food Makers.....III-53
Distribution Network.....III-53
Japanese Health and Wellness Products Market: A Macro Perspective.....III-53
1$75
   Table 59: Japanese Functional Foods Market (2013): Percentage Breakdown of Value Sales by Distribution Channel Type - Convenience Stores, Correspondence Sales, Door-to-Door Sales, Drug Stores, Mass Merchandisers and Others (includes corresponding Graph/Chart).....III-541$200
   Table 60: Fortified Functional Foods by Distribution Channel in Japan (2013): Percentage Share Breakdown of Sales for Supermarkets/ Hypermarkets, Online Stores/Home Shopping, Grocery Retailers, Vending Machines, Convenience Stores, and Others (includes corresponding Graph/Chart).....III-55
Regulatory Environment.....III-55
Definition.....III-55
FOSHU (Foods for Specified Health Uses).....III-55
1$200
   Yakult Honsha Co., Ltd. – A Key Player.....III-561$75
   B. Market Analytics.....III-57
Table 61: Japanese Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-57
1$200
   Table 62: Japanese Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-581$200
   Table 63: Japanese 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-591$200
   A. Market Analysis.....III-60
Outlook.....III-60
Market Overview.....III-60
1$75
   Functional Drinks Market.....III-61 1$75
   Table 64: Functional Drinks Market in Western Europe (2013): Percentage Share Breakdown of Volume Sales by Product Segment - Enriched Drinks, Sports Drinks, Energy Drinks, and Nutraceuticals (includes corresponding Graph/Chart).....III-62
Eastern Europe: A Key Growth Region for Functional Dairy drinks.....III-62
1$200
   Market Trends.....III-63
Functional Drinks with Herbal Extracts: A Huge Potential Market.....III-63
Changing Demographics to Propel Market Growth.....III-63
1$75
   Table 65: Population Breakup by Age Group for Select European Countries: 2011 (as a Percentage of Total Population) (includes corresponding Graph/Chart).....III-641$200
   Changing Attitudes to Help Sales Heave.....III-65
Dairy: The Dearest for Europeans.....III-65
Yogurts – Driven by Innovation.....III-65
Market for Enzymes in Food Applications.....III-65
Protein Ingredient Market in Europe.....III-65
1$75
   Sports Drinks Lack Sporting Appeal with Europeans.....III-66
Heart Health – The New Functional Dairy Target.....III-66
Europeans Gain Flavour to Nutraceutical Drinks.....III-66
Regulatory Environment.....III-66
European Food Safety Authority (EFSA).....III-66
1$75
   B. Market Analytics.....III-67
Table 66: European Recent Past, Current & Future Analysis for Functional Foods and Drinks by Geographic Region - France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-67
1$200
   Table 67: European Historic Review for Functional Foods and Drinks by Geographic Region - France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-681$200
   Table 68: European 15-Year Perspective for Functional Foods and Drinks by Geographic Region - Percentage Breakdown of Dollar Sales for France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-691$200
   Table 69: European Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-701$200
   Table 70: European Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-711$200
   Table 71: European 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-721$200
   A. Market Analysis.....III-73
Outlook.....III-73
Functional Foods Market.....III-73
Functional Drinks Market.....III-73
Table 72: Leading Players in the French Functional Drinks Market (2013): Percentage Share Breakdown of Value Sales for Group Danone, Nutrition and Sante, Luxlait Association Agricole and Others (includes corresponding Graph/Chart).....III-73
1$200
   Table 73: Leading Players in the French Energy Drinks Market (2013): Percentage Share Breakdown of Value Sales for Red Bull France SASU, Coca-Cola Enterprises, Karlsbräu France, Nutrition and Santé SAS, Distriborg France and Others (includes corresponding Graph/Chart).....III-74
Functional Confections Market in France.....III-74
Market Trends.....III-74
Risk of Diseases Fuels Functional Food Sales.....III-74
French Favor Low Cholesterol.....III-74
1$200
   High Incidence of ‘Bad’ Cholesterol Pumps Sales of Functional Fats.....III-75
Taste Drives Market Rather Than Health Benefits.....III-75
BSE Crisis and Misleading Claims Keep French off the Functional Foods
  Shelves.....III-75
Most Desired Health Claims.....III-75
French Health and Wellness Foods & Drinks Market: A Macro Perspective.....III-75
1$75
   Key Players.....III-762$150
   B. Market Analytics.....III-78
Table 74: French Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-78
1$200
   Table 75: French Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-791$200
   Table 76: French 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-801$200
   A. Market Analysis.....III-81
Outlook.....III-81
Functional Foods and Drinks Market.....III-81
Market Trends.....III-81
Functional Breads Receive Optimistic Response.....III-81
1$75
   Dairy Dreams Come True in the German Market.....III-82
Functional Drinks – A Fragmented Market.....III-82
Table 77: Leading Functional Drink Manufacturers in Germany (2013): Percentage Market Share Breakdown for PepsiCo Inc., Red Bull GmbH, Coca-Cola Co, and Others (includes corresponding Graph/Chart).....III-82
Health and Convenience - Not Enough for Germans.....III-82
1$200
   Energy Shots Banned in Germany.....III-83
Health and Wellness Products Market: A Macro Perspective.....III-83
Economic Recovery Benefits Health and Wellness Food and Beverages.....III-83
Biggest Winners are Organic and Locally Sourced Health and Wellness
  Products.....III-83
1$75
   Competitive Environment Remains Fragmented.....III-84
Discounters Continues to be the Strongest Channel.....III-84
Future Prospects Shaped by Changing Consumer Preferences.....III-84
Product Launch.....III-84
1$75
   Key Players.....III-851$75
   B. Market Analytics.....III-86
Table 78: German Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-86
1$200
   Table 79: German Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-871$200
   Table 80: German 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-881$200
   A. Market Analysis.....III-89
Outlook.....III-89
Insipid Tasting Foods Receive Bad Response.....III-89
1$75
   B. Market Analytics.....III-90
Table 81: Italian Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-90
1$200
   Table 82: Italian Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-911$200
   Table 83: Italian 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-921$200
   A. Market Analysis.....III-93
Outlook.....III-93
Functional Foods and Drinks Market.....III-93
Table 84: Functional Foods and Drinks Market in the UK (2013): Percentage Share Breakdown of Retail Sales by Functional Benefits - General Health and Well-being, Digestive Health, Heart Health, Energy Boost, and Others (includes corresponding Graph/Chart).....III-93
1$200
   Growth Drivers.....III-94
Growth Restraints.....III-94
Market Trends.....III-94
Functional Confectionery – Riding on Growing Health Awareness.....III-94
Yogurts Pep Up Functional Food Market.....III-94
1$75
   Functional Food Consumers to Grow in Number.....III-95
Britons Beseech for Energy Boosters.....III-95
Table 85: Leading Functional Food Brands in the UK (2013): Percentage Share Breakdown of Sales (includes corresponding Graph/Chart).....III-95
1$200
   Baby Boomers.....III-96
Rising Health Concerns Make Consumers Clamor for Functional Foods.....III-96
Vegan Diet to Influence Functional Foods Sales.....III-96
Gut Health Gains Prominence.....III-96
Opportunities in the Unexplored Niche Products Market.....III-96
1$75
   Regulatory Environment.....III-97
UK Market for Health and Wellness Foods & Drinks: A Macro Perspective.....III-97
1$75
   Product Launches.....III-981$75
   The Unilever Group – A Leading Player Worldwide.....III-991$75
   B. Market Analytics.....III-100
Table 86: UK Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-100
1$200
   Table 87: UK Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-1011$200
   Table 88: UK 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-1021$200
   A. Market Analysis.....III-103
Outlook.....III-103
Functional Foods and Drinks Market Overview.....III-103
1$75
   Table 89: Functional Foods and Drinks Market in Spain (2013): Percentage Share Breakdown of Retail Sales by Functional Benefits - General Health and Well-being, Digestive Health, Cholesterol Lowering, Energy Boost, Heart Health and Others (includes corresponding Graph/Chart).....III-104
Initiatives by Regulatory Authorities.....III-104
1$200
   Spanish Market for Health and Wellness Products: A Macro Perspective.....III-1051$75
   B. Market Analytics.....III-106
Table 90: Spanish Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-106
1$200
   Table 91: Spanish Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-1071$200
   Table 92: Spanish 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-1081$200
   A. Market Analysis.....III-109
Market Overview.....III-109
Growing Popularity of Functional Confections & Snacks.....III-109
Health and Wellness Products in Russia: A High Potential Market.....III-109
TV Shows and Brands’ Advertising Facilitate Consumer Education.....III-109
1$75
   Competition in Health and Wellness Tightens.....III-110
Development of Modern Retail Formats Facilitates Growth of Health and
  Wellness.....III-110
Russia Remains a Market with a High Growth Potential for Health and
  Wellness.....III-110
1$75
   B. Market Analytics.....III-111
Table 93: Russian Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-111
1$200
   Table 94: Russian Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-1121$200
   Table 95: Russian 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-1131$200
   A. Market Analysis.....III-114
Outlook.....III-114
Overview of Select Markets.....III-114
Austria.....III-114
Functional Foods and Drinks Market.....III-114
Functional Beverages – An Austrian Preference.....III-114
Distribution Network.....III-114
1$75
   Finland.....III-115
Functional Foods Market.....III-115
Regulatory Environment.....III-115
Product Launches.....III-115
1$75
   Key Players.....III-1162$150
   B. Market Analytics.....III-118
Table 96: Rest of Europe Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-118
1$200
   Table 97: Rest of Europe Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-1191$200
   Table 98: Rest of Europe 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-1201$200
   A. Market Analysis.....III-121
Outlook.....III-121
Market Overview.....III-121
Functional Foods Witness Substantial Growth.....III-121
Asia-Pacific: Fastest Growth Market Worldwide.....III-121
1$75
   Table 99: Global Functional Foods and Drinks Market - Geographic Regions Ranked by CAGR (Value Sales) for 2013-2020: Asia-Pacific, Rest of World, Latin America, US, Europe, Canada and Japan (includes corresponding Graph/Chart).....III-122
India & China: Important Potential Future Markets.....III-122
2$200
   Table 100: Ten Largest Populated Countries Worldwide (July 2013): Total Population (in Millions) by Age Group 0-14 Years, 15-44 Years, 45-64 Years, and 65+ Years for China, India, USA, Indonesia, Brazil, Pakistan, Nigeria, Bangladesh, Russia and Japan (includes corresponding Graph/Chart).....III-1241$200
   Table 101: Ten Largest Populated Countries Worldwide (July 2013): Percentage Population by Age Group 0-14 Years, 15-44 Years, 45-64 Years, and 65+ Years for China, India, USA, Indonesia, Brazil, Pakistan, Nigeria, Bangladesh, Russia and Japan (includes corresponding Graph/Chart).....III-125
Challenges Confronting the Functional Foods Market.....III-125
1$200
   Functional Foods for Brain Health Rise in Popularity.....III-1261$75
   B. Market Analytics.....III-127
Table 102: Asia-Pacific Recent Past, Current & Future Analysis for Functional Foods and Drinks by Geographic Region - China, India, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-127
1$200
   Table 103: Asia-Pacific Historic Review for Functional Foods and Drinks by Geographic Region - China, India, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-1281$200
   Table 104: Asia-Pacific 15-Year Perspective for Functional Foods and Drinks by Geographic Region - Percentage Breakdown of Dollar Sales for China, India, and Rest of Asia-Pacific Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-1291$200
   Table 105: Asia-Pacific Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-1301$200
   Table 106: Asia-Pacific Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-1311$200
   Table 107: Asia-Pacific 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-1321$200
   A. Market Analysis.....III-133
Table 108: Chinese Functional Foods Market (2013): Percentage Breakdown of Value Sales by Product Type - Bakery Products, Confectionary, Dairy Products, Oils & Fats, Packaged Foods and Others (includes corresponding Graph/Chart).....III-133
1$200
   Table 109: Functional/Fortified Foods Market in China (2013): Percentage Breakdown of Value Sales by Retail Channel - Convenience Stores, Forecourt Retailers, Independent Small Grocers, Supermarkets & Hypermarkets and Others (includes corresponding Graph/Chart).....III-134
Functional Beverages Market - Bright Future on Cards.....III-134
Local Companies Struggle to Gain Foothold.....III-134
1$200
   Chinese Market for Health and Wellness Foods & Drinks: A Macro Perspective.....III-1351$75
   B. Market Analytics.....III-136
Table 110: Chinese Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-136
1$200
   Table 111: Chinese Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-1371$200
   Table 112: Chinese 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-1381$200
   A. Market Analysis.....III-139
Market Overview.....III-139
Factors Driving Growth.....III-139
1$75
   Factors Restraining Growth.....III-140
Probiotics Make Inroads into Functional Foods Market.....III-140
Future Growth Prospects.....III-140
1$75
   Product launch.....III-141
B. Market Analytics.....III-141
Table 113: Indian Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-141
1$200
   Table 114: Indian Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-1421$200
   Table 115: Indian 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-1431$200
   A. Market Analysis.....III-144
Review of Key Markets.....III-144
Korea.....III-144
Market Overview.....III-144
Growth Drivers.....III-144
Competitive Scenario.....III-144
1$75
   Distribution Channels.....III-145
Imports Gaining Importance.....III-145
Table 116: Functional Foods Market in Korea (2010): Percentage Share Breakdown of Imports Value by Country (includes corresponding Graph/Chart).....III-145
Regulatory Environment.....III-145
Korea Food and Drug Administration (KFDA).....III-145
1$200
   The Health Functional Food Act.....III-146
Health and Wellness Products in South Korea: A Macro Perspective.....III-146
1$75
   Malaysia.....III-147
Functional Foods and Drinks Market.....III-147
Growth Constraints.....III-147
Major Players.....III-147
1$75
   Product launch.....III-1481$75
   B. Market Analytics.....III-149
Table 117: Rest of Asia-Pacific Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-149
1$200
   Table 118: Rest of Asia-Pacific Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-1501$200
   Table 119: Rest of Asia-Pacific 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-1511$200
   A. Market Analysis.....III-152
Outlook.....III-152
Latin American Market to Emerge as a Hotspot for Sports and Energy Drinks.....III-152
1$75
   B. Market Analytics.....III-153
Table 120: Latin American Recent Past, Current & Future Analysis for Functional Foods and Drinks by Geographic Region - Brazil and Rest of Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-153
1$200
   Table 121: Latin American Historic Review for Functional Foods and Drinks by Geographic Region - Brazil and Rest of Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-1541$200
   Table 122: Latin American 15-Year Perspective for Functional Foods and Drinks by Geographic Region - Percentage Breakdown of Dollar Sales for Brazil and Rest of Latin America Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-1551$200
   Table 123: Latin American Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-1561$200
   Table 124: Latin American Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-1571$200
   Table 125: Latin American 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-1581$200
   A. Market Analysis.....III-159
Market Overview.....III-159
1$75
   Table 126: Projected Percentage Growth of Brazilian Population between 2006 and 2020 by Consumer Segment (includes corresponding Graph/Chart).....III-160

Table 127: Number of Functional Foods Launched in the Brazilian Market by Product Type: 2012 (includes corresponding Graph/Chart).....III-160
1$200
   Growth Drivers.....III-161
Functional Dairy Products - Popular among Brazilians.....III-161
Consumption Varies across Demographics.....III-161
1$75
   Distribution Channels.....III-162
B. Market Analytics.....III-162
Table 128: Brazilian Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-162
1$200
   Table 129: Brazilian Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-1631$200
   Table 130: Brazilian 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-1641$200
   A. Market Analysis.....III-165
Outlook.....III-165
Mexico: One of the Leading Consumers of Functional Foods.....III-165
1$75
   Table 131: Percentage Market Share of the Top 5 Players Based on Retail Sales: 2013 (includes corresponding Graph/Chart).....III-166
Strategic Corporate Development.....III-166
1$200
   B. Market Analytics.....III-167
Table 132: Rest of Latin America Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-167
1$200
   Table 133: Rest of Latin America Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-1681$200
   Table 134: Rest of Latin America 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-1691$200
   A. Market Analysis.....III-170
Outlook.....III-170
South Africa: A Steadily Growing Market for Functional Foods & Drinks.....III-170
1$75
   B. Market Analytics.....III-171
Table 135: Rest of World Recent Past, Current & Future Analysis for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).....III-171
1$200
   Table 136: Rest of World Historic Review for Functional Foods and Drinks by Product Segment - Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006 through 2012 (includes corresponding Graph/Chart).....III-1721$200
   Table 137: Rest of World 15-Year Perspective for Functional Foods and Drinks by Product Segment - Percentage Breakdown of Dollar Sales for Cereals & Grains, Dairy Products, Beverages, Snacks, and Other Functional Food Markets for Years 2006, 2014, and 2020 (includes corresponding Graph/Chart).....III-1731$200
  
Total Companies Profiled: 332 (including Divisions/Subsidiaries - 345)

Region/Country Players

The United States 159 Canada 11 Japan 13 Europe 108 France 10 Germany 12 The United Kingdom 21 Italy 4 Spain 4 Rest of Europe 57 Asia-Pacific (Excluding Japan) 47 Latin America 2 Africa 3 Middle East 2
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