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  AIR TRAVEL
A Global Strategic Business Report

This report analyzes the worldwide markets for Air Travel in Billions of Revenue Passenger Kilometers (RPKs). Air Travel can be categorized as follows: Business Air Travel, Leisure Air Travel, Domestic Air Travel, and International Air Travel. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia, Latin America, Middle East, and Africa. Annual forecasts are provided for each region for the period of 2006 through 2015. A five-year historic analysis is also provided for these markets. The report profiles 268 companies including many key and niche players worldwide such as Air Canada, Air France-KLM Group, Air France, Alitalia - Linee Aeree Italiane S.p.A., American Airlines, Inc., British Airways Plc, British Midland Airways Limited, Continental Airlines, Inc., Cathay Pacific Airways Limited, Hong Kong Dragon Airlines Limited, China Southern Airlines Company Limited, Delta Air Lines Inc., Northwest Airlines Corporation, Deutsche Lufthansa AG, EasyJet Airline Company Limited, Emirates Airline, First Choice Airways Ltd., Iberia, Japan Airlines Corporation, Malaysian Airline System Berhad, Qantas Airways Limited, Ryanair Ltd., Saudi Arabian Airlines, Singapore Airlines, South African Airways, Southwest Airlines Co., Thai Airways International Public Company Limited, Thomsonfly Ltd., United Airlines, Inc., and US Airways Group, Inc. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

CODE:    MCP-1757  PAGES:    746
PRICE:    $3950  DATE:       July 2009
COMPANIES:  268  MARKET DATA TABLES:   145
Due to the proprietary nature, our previews are offered only to manufacturers, top-tier management consultants, investment banks, and investment research groups.

 TABLE OF CONTENTS  
  AIR TRAVEL (Complete Report) Pages : 746   | $3950
   Study Reliability and Reporting Limitations.....I-1  
   Disclaimers.....I-2
Data Interpretation & Reporting Level.....I-2
  
   Quantitative Techniques & Analytics.....I-3
Product Definition and Scope of Study.....I-3
  
   A Prelude.....II-11$100
   Air Travel in 2009 – At a Glance.....II-2
Outlook.....II-2
1$100
   A Peek into the Past Market Structure.....II-31$100
   Historical Timeline of Air Travel Market: Financial Crises during 1973-2009.....II-4
Current and Future Analysis.....II-4
Economic Factors Have an Influence.....II-4
1$100
   Table 1: Worldwide GDP Statistics (2001-2010): Annual Percentage Change in GDP by Country – US, Canada, Japan, France, Germany, UK, China, and India (includes corresponding Graph/Chart).....II-5

Table 2: Worldwide GDP and Passenger Traffic Statistics for the years 2001-2010 (includes corresponding Graph/Chart).....II-5
A Glance at Regional Markets.....II-5
1$300
   Table 3: Global Air Travel Market (2007): Percentage Volume Share Breakdown of Passenger Traffic by Region - North America, Europe, Asia, Latin America, Middle East, and Africa (includes corresponding Graph/Chart).....II-61$300
   Table 4: Global Air Travel Market (2011): Percentage Share Breakdown of Passenger Traffic by Route - Intra- Asia, Intra-US, Intra-Europe, Intra-Latin America, Intra-Middle East, Asia/Europe, Europe/North America, Asia/North America, North America/Latin America, and Others (includes corresponding Graph/Chart).....II-7
Market Constraints.....II-7
1$300
   Table 5: Leading International Airlines Worldwide by Revenue Passenger Kilometers in Billion (2007): Air France, British Airways, Lufthansa, Singapore Airlines, American Airlines, Emirates Airline, United Airlines, KLM, Cathay Pacific, and Japan Airlines (includes corresponding Graph/Chart).....II-81$300
   Table 6: Global Air Travel Market (2007): Percentage Share Breakdown of Number of Passengers Carried by Leading Airlines – Southwest Airlines, American Airlines, Delta Airlines, United Airlines, China Southern Airlines, Northwest Airlines, Lufthansa, Air France, Continental Airlines, Ryanair, All Nippon Airways, and Others (includes corresponding Graph/Chart).....II-9

Table 7: Leading Airlines Worldwide by Number of Scheduled International Passengers Carried in Million (2007): Ryanair, Lufthansa, Air France, EasyJet, British Airways, KLM, Emirates Airline, American Airlines, Cathay Pacific, and Singapore Airlines (includes corresponding Graph/Chart).....II-9
1$300
   Table 8: Leading Airlines Worldwide by Number of Scheduled Domestic Passengers Carried in Million (2007): Southwest Airlines, American Airlines, Delta Airlines, United Airlines, China Southern Airlines, Northwest Airlines, All Nippon Airways, Continental Airlines, US Airways, and Japan Airlines (includes corresponding Graph/Chart).....II-10

Table 9: Leading Airlines Worldwide by Number of Scheduled Passenger-Kilometers Flown in Billion (2007): American Airlines, United Airlines, Delta Airlines, Continental Airlines, Air France, Lufthansa, Northwest Airlines, Southwest Airlines, and British Airways (includes corresponding Graph/Chart).....II-10
1$300
   Global Alliances.....II-11
SkyTeam Alliance Dominates the Global Market.....II-11
Table 10: Global Air Travel Market (2008): Percentage Share Breakdown of Air Traffic by Leading Alliances – SkyTeam, Star Alliance, British Airways, American (including Finnair), Continental, Virgin Atlantic, US Airways, and Others (includes corresponding Graph/Chart).....II-11
1$300
   Star Alliance.....II-12
SkyTeam.....II-12
Oneworld Alliance.....II-12
1$100
   Air Travel Feels the Pinch of Recession.....II-13
Airline Traffic Continues to Drop.....II-13
Escalating Airfares Halt Air Traffic.....II-13
1$100
   Drop in Overseas Air Travel: A Challenge to Reckon With.....II-14
Business Air Travel: Loosing its Sheen.....II-14
Fuel Costs Drop but Flying Gets Costlier.....II-14
1$100
   Table 11: Worldwide Oil Price Trends by Average Price/Barrel from 2007 – January 2009.....II-15

Table 12: World Jet Fuel Price Trends by Price/ Barrel for 2008 – January 2009.....II-15
Airlines Offering New Facilities to Lure Travelers.....II-15
Low Cost Carriers – Gaining Rapidly.....II-15
1$300
   Table 13: Global Air Travel Market (2007): Percentage Volume Share Breakdown of Low-Cost Carriers by Region – Europe, North America, Latin America, Asia, and Others (includes corresponding Graph/Chart).....II-16
Air Ticketing Goes Online.....II-16
1$300
   Bar-coded Boarding Passes (BCBP).....II-17
Market Challenges Force Airlines to Shift Focus Towards Revenue Integrity.....II-17
Service Fees - Here to Stay.....II-17
1$100
   Airfares to Remain Flat.....II-18
Airlines Target Corporate Travelers.....II-18
1$100
   Air Travel.....II-19
First Class.....II-19
Business/Executive Class.....II-19
Economy/Tourist Class.....II-19
Premium Economy Class.....II-19
1$100
   Air Travel – A Classification.....II-20
Business Air Travel.....II-20
Leisure Air Travel.....II-20
Domestic Travel and International Travel.....II-20
1$100
   Cathay Pacific Inaugurates ‘The Arrival’ Lounge.....II-21
Cathay Pacific Reduces FBA for Economy Class Passengers.....II-21
easyJet to Start London Gatwick To Copenhagen Route.....II-21
easyJet Introduces London Gatwick to Istanbul Route.....II-21
1$100
   easyJet to Introduce London Gatwick to Salzburg Route.....II-22
British Airways to Introduce Business Flights from London to New York.....II-22
British Airways to Introduce OpenSkies.....II-22
easyJet Introduces New Route.....II-22
easyJet Introduces New Route Connecting Newcastle and Murcia.....II-22
1$100
   easyJet Introduces 2 New Routes.....II-23
easyJet to Introduce New Route Connecting Manchester and Alicante.....II-23
easyJet Introduces New Route from Bristol.....II-23
easyJet Introduces New Route from London Luton.....II-23
easyJet Introduces New Route Connecting East Midlands and Palma.....II-23
easyJet to Use Lido OC of Lufthansa Systems.....II-23
1$100
   ANA to Increase Tokyo-Mumbai Jet Frequency.....II-24
Air China Announces Adoption of New Winter and Spring Schedule.....II-24
Air China Begins Cross-strait Weekend Charter Flight Service to Taipei.....II-24
Japan Airlines to Launch First Class Service for Tokyo- New Delhi Flights.....II-24
1$100
   Japan Airlines to Add New Suite and Seats to its US Flights.....II-25
Japanese Airlines Inaugurates New Check-in Area for Economy Class.....II-25
Korean Air Launches New Services to Small and Mid-sized Companies.....II-25
Korean Air to Introduce Non-Stop Flights between Korea and Munich.....II-25
1$100
   Korean Air to Introduce Nonstop Service between Los Angeles and Brazil.....II-26
Malaysia Airlines Introduces MHinsure, a New Online Travel Insurance.....II-26
Star Alliance Opens New Lounge at London Heathrow Terminal-1.....II-26
bmi to Launch New Cabin Baggage Policy at Several UK Airports.....II-26
1$100
   Dragonair to Launch New On-Flight Disney Fun Pack Series.....II-27
Dragonair to Introduce New Every Day Flight to Hanoi.....II-27
Virgin to Restructure Premium Economy Class.....II-27
1$100
   Malaysia Airlines Launches New Direct Service to Yogyakarta.....II-28
Thai Airways Inaugurates Royal Silk Lounge in KLIA.....II-28
Thai Airways Begins Commercial Flights to Samui.....II-28
1$100
   Virgin Atlantic Introduces Sixth Daily Flight to New York.....II-29
Virgin Atlantic to Introduce New Upper Class Wing.....II-29
Virgin Atlantic Introduces Direct Flight to Dubai.....II-29
Virgin Atlantic Unveils New Heathrow Clubhouse.....II-29
1$100
   Virgin Atlantic to Offer Free Wi-Fi Connections for all Upper Class Passengers.....II-30
Dragonair Introduces Daily Service between Hong Kong and Bengaluru.....II-30
Vietnam Airlines Introduces New Service to Nagoya.....II-30
Jet Airways Introduces Mumbai–San Francisco Daily Air Service.....II-30
1$100
   Kingfisher Airlines Forays into Tiruchirapalli with New Chennai Flight.....II-31
Kingfisher Redefines Passenger Comfort through New A330-200 Airbus.....II-31
East Timor to Launch Primary National Airline.....II-31
Air Canada to Debut Nonstop Geneva-Montreal Flight Services.....II-31
1$100
   British Airways Offers Luxury Travel for Less Fare.....II-32
easyJet Introduces New Route Connecting Liverpool and Lisbon.....II-32
Air China to Introduce New Service for Athens.....II-32
Japan Airlines Launches Premium Economy Class on Global Routes.....II-32
1$100
   Japan Airlines to Launch First Class Service on Japanese Domestic Flights.....II-33
Air China Inaugurates Airbus A330 Service from Vancouver to Beijing.....II-33
Virginia Unveils a ‘50% Extra’ Scheme for Premium Economy Passengers.....II-33
Virgin Offers Indian Food to Passengers on New London-Mumbai Route.....II-33
1$100
   Virgin Commences BlackBerryฎ Clinics in Heathrow Clubhouse for Business Class
  Travelers.....II-34
Malaysia Airlines Launches Direct Service to Macau.....II-34
EVA Air Unveils New VIP lounge at Los Angeles International Airport.....II-34
1$100
   Vietnam Airlines Introduces Direct Flight from Hanoi to Luang-Prabang.....II-35
United to Introduce Dulles Flights to Beijing.....II-35
Air Canada Introduces Subscription Flight Passes.....II-35
Austrian Airlines Offers New Flights to Rome and Naples.....II-35
airBaltic to Start Direct Flights to Gomel.....II-35
1$100
   Ryanair to Introduce Two New Routes.....II-36
Virgin Starts Daily Service Between London and Chicago.....II-36
KLM to Introduce Non-stop Flight to Lima.....II-36
China Southern Airlines to Start New Air Routes.....II-36
KLM to Introduce Nonstop Dallas-Amsterdam Flight.....II-36
1$100
   American Airlines to Unveil London Stansted-New York JFK Flights.....II-37
Qatar Airways to Introduce US Flights in Summer 2007.....II-37
Emirates Unveils Non-stop Flights Connecting Houston and Dubai.....II-37
1$100
   Malaysia Airlines to Scrap Fuel Surcharges.....II-38
Air France to Acquire Minority Interest in Alitalia.....II-38
Southwest Airlines Introduces Nonstop Flights within California.....II-38
British Airways Selects Shannon as Re-fuelling Halt for its New York Service.....II-38
British Airways Selects Tangerine and Forpeople to Re-Design its First Class
  Cabins.....II-38
1$100
   Air China Enters into Agreements with EVA Airways and China Airlines.....II-39
ANA to Place Order for New Bombardier Q400 Aircraft.....II-39
ANA to Order 15 Mitsubishi Regional Jets.....II-39
Royal Brunei Airlines and THAI Enter into a Code-Share Agreement.....II-39
easyJet Partners with Holiday Extras.....II-39
1$100
   easyJet Takes Over GB Airways.....II-40
GHIAL and Malaysia Airlines Enter Into Partnership to Establish MRO in India.....II-40
Malaysia Airlines to Purchase Boeing 737-800 Aircrafts.....II-40
1$100
   Virgin Atlantic and BAA Ink MoU to Expand Facilities at Heathrow.....II-41
First Choice and Thomsonfly to Operate under Single Name.....II-41
bmi and Brussels Airlines Sign Codeshare Agreement.....II-41
1$100
   Garuda Orders 10 Boeing 777-300Ers.....II-42
Virgin America and Expedia Enter Into a Long-Term Alliance.....II-42
SkyWest to Acquire Stake in Trip.....II-42
Jetset Travelworld Signs Agreement with Qantas Airways for Merger.....II-42
China Eastern Airlines to Expand its Air-Travel Media Business.....II-42
1$100
   Air China and ANA to Extend Code-share Agreement.....II-43
Thomson Cook Withdraws Merger Plans.....II-43
Qantas and British Airways Call Off Merger Talks.....II-43
Continental Airlines Withdraws Merger Plans.....II-43
US Airways and United Airlines Call Off Merger Talks.....II-43
China Eastern Starts Direct Shanghai-Taipei Service.....II-43
Austria to Divest Stake in AUA.....II-43
1$100
   Jet Airways Enters into Frequent Flyer Partnership with United Airlines.....II-44
Air Arabia to Start Air Arabia Maroc Airline.....II-44
AA, BA, and Iberia Enter into Agreement.....II-44
Jamaica to Sell Air Jamaica.....II-44
Sukhoi to Unveil Superjet-100 Aircraft Orders.....II-44
1$100
   Iberia to Merge with British Airways.....II-45
Air Traffic Between India and Saudi Arabia to Increase.....II-45
Turkish Airlines and Air Malta Sign Codeshare Agreement.....II-45
United Airlines and Continental Airlines Enter into an Agreement.....II-45
1$100
   BA to form Trans-Atlantic Alliance with Iberia and American Airlines.....II-46
Official Airline Guide Enters into Partnership with
  ProfessionalTravelGuide.com.....II-46
WestJet and Southwest Airlines Reach Code-share Agreement.....II-46
Air Canada Enters into Agreement with Continental Airlines.....II-46
1$100
   Lufthansa to Acquire Stakes in BMI.....II-47
American Airlines and El Al Enter into Codeshare Agreement.....II-47
Finnair in JV with Finncomm Airlines for Aircraft Maintenance.....II-47
Lufthansa to Acquire Stakes in Brussels Airlines.....II-47
1$100
   United Airlines and Aer Lingus Ink Codesharing Agreement.....II-48
Kingfisher Airlines and Jet Airways Form Alliance.....II-48
Air France and Delta Introduce Two Non-stop Flights Between US and France.....II-48
Southwest Airlines and Volaris to Ink a codeshare Agreement.....II-48
1$100
   SunExpress to Acquire Three New Planes and Replace Three Others.....II-49
Air Mauritius and Malaysia Airlines Ink Codeshare Agreement.....II-49
WestJet Enters into Partnership with Mokulele Airlines.....II-49
EU to Sign Air Services Agreement with Canada, Armenia, and Israel.....II-49
1$100
   Star Alliance Accepts Brussels Airlines.....II-50
Ethiopian Airlines and Lufthansa Expand Codeshare Agreement.....II-50
EgyptAir and United Airlines Reach Codeshare Agreement.....II-50
JetBlue Airways Becomes Official Airline of Boston Red Sox.....II-50
Turkish Airlines Acquires Stakes in BH Airlines.....II-50
1$100
   BCD Acquires Supracolor.....II-51
British Airways to Take Over L'Avion.....II-51
Empora Completes Acquisition of Swift.....II-51
Gate Aviation Acquires Caterers UK.....II-51
1$100
   Halcyon Jets Holdings to Take Over Jet One.....II-52
River Hawk to Take Over Carolina Air.....II-52
JetLite and Jet Airways Sign Codeshare Agreement.....II-52
Northwest Airlines and Delta Merge into Global Airline.....II-52
1$100
   Hawaiian Airlines to Acquire 12 Airbus Aircraft.....II-53
Jet Airways Enters into Codeshare Partnership with American Airlines.....II-53
Singapore Technologies Aerospace Forms Joint Venture with IBERIA Maintenance.....II-53
1$100
   Turkish Airlines Enters into an Agreement with Air New Zealand.....II-54
VRG Enters into Interline Agreement with Japan Airlines.....II-54
US Airways Enters into Codeshare Agreement with Swiss International Air Lines.....II-54
Malaysian Airlines and Etihad Airways Sign MoU.....II-54
1$100
   Air China Inks Cooperation Agreements with EVA Airways and China Airlines.....II-55
ANA Orders Four Boeing 777-300ER Airplanes.....II-55
British Airways and Elemis Enter into an Agreement.....II-55
Malaysia Airlines and ATR Enter Into a Deal.....II-55
1$100
   Vietnam Airlines and Vietnam Aircraft Leasing Sign Purchase Contracts with
  Airbus.....II-56
Malaysia Airlines to Invest RM200 Million for Simplification of Air Travel.....II-56
Greenleaf Forest Products Takes Over Halcyon Jets.....II-56
Thomsonfly Acquires Boeing 737-800 Aircraft.....II-56
1$100
   AMR to Divest American Eagle.....II-57
Stars Introduce New Boeing 757 Aircraft.....II-57
Etihad to Expand in India.....II-57
Monarch Enters into Partnership with Hed Kandi.....II-57
Skybus Introduces Branded Aircraft.....II-57
Hong Kong Express Airways to Launch Boeing 737-800 Aircrafts.....II-57
1$100
   FAX to Start Low-cost Service.....II-58
Air Arabia to Increase Umrah Flights During Ramadan.....II-58
Air Berlin to Take Over LTU.....II-58
BCD Travel Announces Stake Acquisition in Avipam.....II-58
CSA Extends Long-Haul Service to Atlanta.....II-58
1$100
   Travelport Acquires Worldspan.....II-59
Air France-KLM to Acquire VLM Airlines.....II-59
Carlson Wagonlit to Take Over Preferred Travel’s Operations.....II-59
1$100
   BCD Travel Acquires Travelflow.....II-60
ANA and Asiana Airlines Sign Cross-Shareholding Pact.....II-60
BCD Travel Acquires Tommy Tobin.....II-60
BCD Travel Takes Over Major Stake in International Express.....II-60
1$100
   Air Canada and Corsairfly Partner Form Commercial Partnership.....II-61
BCD Travel Announces A.V. Tours and Travel Acquisition.....II-61
Northwest Airlines Announces Mesaba Airlines Acquisition.....II-61
Singapore and Malaysia Airlines Form Strategic Partnership.....II-61
1$100
   IWA Holdings to Take over Daallo Airlines.....II-62
Delta Air Lines Teams Up with Air France to Enhance Transatlantic Activities.....II-62
KLM Royal Dutch Airlines Inks Codesharing Agreement with Copa Airlines.....II-62
China Eastern Airlines and Singapore Airlines Sign Strategic Partnership.....II-62
1$100
   Turkish Airlines and Austrian Airlines Form Partnership.....II-63
Kingfisher Airlines Partners with Continental Airlines.....II-63
Fraport to Acquire Minor Stake in Xian Airport.....II-63
Shenzhen Yu Zhi Lu Takes Over Speedy Dragon Enterprise.....II-63
1$100
   Delta to Start New Service to Boston.....II-64
Vietnam Airlines to Purchase More Aircrafts.....II-64
Malaysian Airlines to Purchase Long Range Aircraft.....II-64
Singapore Airlines Enters into an Agreement with US Airways.....II-64
ICBS Acquires Stake in Northern Lights Airlines.....II-64
1$100
   Air Sahara Orders Boeing jets.....II-65
Fly Asian to Purchase New Aircrafts.....II-65
Islas Airways to Purchase Six ATR 72-500 Aircrafts.....II-65
Czech Airlines Acquires Airbus A320/A319.....II-65
Mal้v Enters into Code-share Agreement with American Airlines.....II-65
1$100
   PIA Introduces e-Ticketing with Sabre Airline Solutions Technology.....II-66
Jet Airways Acquires Air Sahara.....II-66
Air Berlin to Acquire LTU.....II-66
GOL to Acquire VRG.....II-66
China Southern and Continental Form Partnership.....II-66
1$100
   Indian Airlines and Air India Merge.....II-67
Japan Airlines and Lufthansa Place an Order with Embraer.....II-67
Jet Airways Sets up European Hub at Brussels Airport.....II-67
Kampong Introduces Jet Air Services.....II-67
1$100
   MU and JAL to Extend Codeshare Agreement.....II-68
Northwest to Introduce Nonstop Daily Portland- Amsterdam Flight.....II-68
United to Take over Minority Interest in Aloha.....II-68
Vecats Receives Contract from Brussels Airlines.....II-68
AeroSvit and American Airlines Sign Prorate Agreement.....II-68
1$100
   Deutsche Lufthansa to Acquire Swiss International.....II-69
Icelandair to Acquire Travel Service.....II-69
Jet Airways and Thai Airways Forge Partnership.....II-69
KAL and JAL Codeshare Agreement to Cover Jeju Routes.....II-69
SAS and THAI Sign Codeshare Agreement.....II-69
1$100
   Thai Airways and JAL Extend Existing Codeshare Agreement.....II-70
Virgin and North American Sign Agreement.....II-70
1$100
   Air Canada (Canada).....II-71
Air France-KLM Group (France).....II-71
Air France (France).....II-71
Alitalia - Linee Aeree Italiane S.p.A. (Italy).....II-71
1$100
   American Airlines, Inc. (USA).....II-72
British Airways Plc (UK).....II-72
British Midland Airways Limited (UK).....II-72
Continental Airlines, Inc. (USA).....II-72
1$100
   Cathay Pacific Airways Limited (Hong Kong).....II-73
Hong Kong Dragon Airlines Limited (Hong Kong).....II-73
China Southern Airlines Company Limited (China).....II-73
1$100
   Delta Air Lines Inc. (USA).....II-74
Northwest Airlines Corporation (USA).....II-74
Deutsche Lufthansa AG (Germany).....II-74
1$100
   EasyJet Airline Company Limited (UK).....II-75
Emirates Airline (UAE).....II-75
First Choice Airways Ltd. (UK).....II-75
1$100
   Iberia (Spain).....II-76
Japan Airlines Corporation (Japan).....II-76
Malaysian Airline System Berhad (Malaysia).....II-76
1$100
   Qantas Airways Limited (Australia).....II-77
Ryanair Ltd. (Ireland).....II-77
Saudi Arabian Airlines (Saudi Arabia).....II-77
Singapore Airlines (Singapore).....II-77
1$100
   South African Airways (South Africa).....II-78
Southwest Airlines Co. (USA).....II-78
Thai Airways International Public Company Limited (Thailand).....II-78
1$100
   Thomsonfly Ltd. (UK).....II-79
United Airlines, Inc. (USA).....II-79
US Airways Group, Inc. (USA).....II-79
1$100
   Table 14: World Recent Past, Current & Future Analysis for Air Travel by Geographic Region – US, Canada, Japan, Europe, Asia, Latin America, Middle East, and Africa Markets Independently Analyzed with Annual Passenger Traffic in RPK (Revenue Passenger Kilometer) Billion for Years 2006 through 2015 (includes corresponding Graph/Chart).....II-801$300
   Table 15: World Historic Review for Air Travel by Geographic Region – US, Canada, Japan, Europe, Asia, Latin America, Middle East, and Africa Markets Independently Analyzed with nnual Passenger Traffic in RPK (Revenue Passenger Kilometer) Billion for Years 2001 through 2005 (includes corresponding Graph/Chart).....II-811$300
   Table 16: World 10-Year Perspective for Air Travel by Geographic Region – Percentage Breakdown of Passenger Traffic for US, Canada, Japan, Europe, Asia, Latin America, Middle East, and Africa Markets for Years 2006, 2009 & 2015 (includes corresponding Graph/Chart).....II-821$300
   A. Market Analysis.....III-1
Current and Future Analysis.....III-1
Market Outlook.....III-1
Air Travel Market in 2008: A Primer.....III-1
1$75
   Air Passenger Traffic Tumbles.....III-2
Market in 2007.....III-2
1$75
   Historic Perspective.....III-3
Trends In the Industry.....III-3
Airlines Continue to Shrink.....III-3
Cheap Airfares to Welcome Travelers.....III-3
1$75
   Air Travel Hassles Deepen Economic Crisis.....III-4
Competitive Scenario.....III-4
1$75
   Table 17: US Domestic Air Travel Market (2007): Percentage Value Share Breakdown of Revenue Passenger Kilometer by Leading Carrier – American Airlines, United Airlines, Southwest Airlines, Delta Airlines, Continental Airlines, Northwest Airlines, US Airways, and Others (includes corresponding Graph/Chart).....III-5
Southwest Airlines: Defying Industry Trend.....III-5
Service Launches.....III-5
2$300
   Strategic Corporate Developments.....III-78$400
   Key Players.....III-153$225
   B. Market Analytics.....III-18
Table 18: US Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-18

Table 19: US Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-18
1$150
   A. Market Analysis.....III-19
Current and Future Analysis.....III-19
Air Travel Market – An Overview.....III-19
Low Cost Carriers – Gaining Upper hand.....III-19
Canada and EU Sign Blue Sky Agreement.....III-19
1$75
   Service Launches.....III-20
Strategic Corporate Developments.....III-20
1$75
   Air Canada – A Key Player.....III-211$75
   B. Market Analytics.....III-22
Table 20: Canadian Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-22

Table 21: Canadian Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-22
1$150
   A. Market Analysis.....III-23
Current and Future Analysis.....III-23
Service Launches.....III-23
2$150
   Strategic Corporate Developments.....III-251$75
   Key Players.....III-26
B. Market Analytics.....III-26
Table 22: Japanese Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-26
1$150
   Table 23: Japanese Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-27
1$150
   A. Market Analysis.....III-28
Current and Future Analysis.....III-28
Potential Opportunities.....III-28
Air Travel – A Quick Primer.....III-28
1$75
   US-EU Open Skies Agreement.....III-29
A Peek into the Past.....III-29
1$75
   Market Dynamics.....III-30
Network Carriers Face a Tough Battle.....III-30
Rising Train Prices Boost Air Travel.....III-30
Strong Euro Drives Air Travel Demand.....III-30
1$75
   LCCs Drive Air Travel Demand.....III-31
Strategic Corporate Development.....III-31
1$75
   B. Market Analytics.....III-32
Table 24: European Recent Past, Current & Future Analysis for Air Travel by Country – France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Passenger Traffic in RPK (Revenue Passenger Kilometer) Billion for Years 2006 through 2015 (includes corresponding Graph/Chart).....III-32
1$150
   Table 25: European Historic Review for Air Travel by Country – France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Passenger Traffic in RPK (Revenue Passenger Kilometer) Billion for Years 2001 through 2005 (includes corresponding Graph/Chart).....III-331$150
   Table 26: European 10-Year Perspective for Air Travel by Country – Percentage Breakdown of Passenger Traffic for France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets for Years 2006, 2009 & 2015 (includes corresponding Graph/Chart).....III-34
1$150
   A. Market Analysis.....III-35
Current and Future Analysis.....III-35
Air Travel – A Market Perspective.....III-35
Table 27: French Air Travel Market (2007): Percentage Volume Share Breakdown of International Passenger Traffic by Region – Europe, Africa, Americas, and Asia-Pacific (includes corresponding Graph/Chart).....III-35
1$150
   Table 28: French Air Travel Market (2007): Percentage Volume Share Breakdown of International Passenger per Kilometer Transport by Region – America, Asia-Pacific, Europe, and Africa (includes corresponding Graph/Chart).....III-36

Table 29: French Air Travel Market (2007): Percentage Volume Share Breakdown of Passenger Traffic by EU Member Country – UK, Spain, Germany, Italy, The Netherlands, Portugal, and Others (includes corresponding Graph/Chart).....III-36
Strategic Corporate Developments.....III-36
2$300
   Key Players.....III-38
B. Market Analytics.....III-38
Table 30: French Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-38
1$150
   Table 31: French Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-39
1$150
   A. Market Analysis.....III-40
Current and Future Analysis.....III-40
Strategic Corporate Developments.....III-40
Deutsche Lufthansa AG (Germany) – A Select Player.....III-40
1$75
   B. Market Analytics.....III-41
Table 32: German Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-41
1$150
   Table 33: German Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-42
1$150
   A. Market Analysis.....III-43
Current and Future Analysis.....III-43
Market Overview.....III-43
Table 34: Italian Air Travel Market (2007): Percentage Volume Share Breakdown of Passenger Traffic by Region – Europe, Africa, Americas, and Asia- Pacific (includes corresponding Graph/Chart).....III-43

Table 35: Italian Air Travel Market (2007): Percentage Volume Share Breakdown of Passenger Traffic by Country – UK, Germany, France, Spain, Belgium, US, Holland, and Others (includes corresponding Graph/Chart).....III-43
1$150
   Table 36: Italian Air Travel Market (2007): Percentage Volume Share Breakdown of Air Passenger Traffic by Type of Carrier – Traditional Carriers and Low Cost Carriers.....III-44

Table 37: Italian Air Travel Market (2007): Percentage Volume Share Breakdown of Domestic Passenger Traffic by Type of Carrier – Traditional Carriers and Low Cost Carriers.....III-44

Table 38: Italian Air Travel Market (2007): Percentage Volume Share Breakdown of International Passenger Traffic by Type of Carrier – Traditional Carriers and Low Cost Carriers.....III-44
Alitalia - Linee Aeree Italiane S.p.A. – A Key Player.....III-44
1$150
   B. Market Analytics.....III-45
Table 39: Italian Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-45

Table 40: Italian Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-45
1$150
   A. Market Analysis.....III-46
Current and Future Analysis.....III-46
A Focus on Air Travel Market.....III-46
Service Launches.....III-46
5$275
   Strategic Corporate Developments.....III-514$200
   Key Players.....III-552$150
   B. Market Analytics.....III-57
Table 41: UK Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-57
1$150
   Table 42: UK Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-58
1$150
   A. Market Analysis.....III-59
Current and Future Analysis.....III-59
Strategic Corporate Development.....III-59
Player Review.....III-59
1$75
   B. Market Analytics.....III-60
Table 43: Spanish Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-60

Table 44: Spanish Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-60
1$150
   A. Market Analysis.....III-61
Current and Future Analysis.....III-61
Strategic Corporate Development.....III-61
B. Market Analytics.....III-61
Table 45: Russian Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-61
1$150
   Table 46: Russian Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-62
1$150
   A. Market Analysis.....III-63
Current and Future Analysis.....III-63
A Focus on the Polish Market.....III-63
Strategic Corporate Developments.....III-63
6$275
   Key Players.....III-691$75
   B. Market Analytics.....III-70
Table 47: Rest of European Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-70

Table 48: Rest of European Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-70
1$150
   A. Market Analysis.....III-71
Current and Future Analysis.....III-71
Bright ‘Outlook’ Forecast for Asia-Pacific.....III-71
Market Overview.....III-71
1$75
   LCCs - Challenging the Growth of Network Airlines.....III-721$75
   B. Market Analytics.....III-73
Table 49: Asia-Pacific Recent Past, Current & Future Analysis for Air Travel by Country – China, Singapore, India, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Passenger Traffic in RPK (Revenue Passenger Kilometer) Billion for Years 2006 through 2015 (includes corresponding Graph/Chart).....III-73

Table 50: Asia-Pacific Historic Review for Air Travel by Country – China, Singapore, India, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Passenger Traffic in RPK (Revenue Passenger Kilometer) Billion for Years 2001 through 2005 (includes corresponding Graph/Chart).....III-73
1$150
   Table 51: Asia-Pacific 10-Year Perspective for Air Travel by Country – Percentage Breakdown of Passenger Traffic for China, Singapore, India, and Rest of Asia-Pacific Markets for Years 2006, 2009 & 2015 (includes corresponding Graph/Chart).....III-74
1$150
   A. Market Analysis.....III-75
Current and Future Analysis.....III-75
Market Overview.....III-75
Capacity Cut – A Strategy to Combat Low Travel Demand.....III-75
A Peek into the Recent Past.....III-75
1$75
   Service Launches.....III-76
Strategic Corporate Developments.....III-76
3$225
   Key Players.....III-791$75
   B. Market Analytics.....III-80
Table 52: Chinese Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-80

Table 53: Chinese Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-80
1$150
   A. Market Analysis.....III-81
Current and Future Analysis.....III-81
Singapore Airlines – A Major Player.....III-81
1$75
   B. Market Analytics.....III-82
Table 54: Singapore Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-82

Table 55: Singapore Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-82
1$150
   A. Market Analysis.....III-83
Outlook.....III-83
Air Travel - An Overview.....III-83
Government Initiatives to Encourage Travel Demand.....III-83
Competitive Scenario.....III-83
1$75
   Small Carriers Increase Market Share.....III-84
Market Share Statistics: The New Batting Order.....III-84
Table 56: Indian Market for Air Travel (January 2009): Percentage Breakdown of Domestic Passenger Traffic by Airline – Kingfisher, Jet Airways, Air India, IndiGo, SpiceJet, and Others (includes corresponding Graph/Chart).....III-84
1$150
   Air Travel to Become Easier and Cheaper.....III-85
LCC Concept Catching on.....III-85
Technology to Boost Travel Industry.....III-85
Terror Strikes Domestic Travel Industry.....III-85
1$75
   Corporate Travel Volume to Decrease.....III-86
Service Launches.....III-86
1$75
   Strategic Corporate Developments.....III-874$300
   B. Market Analytics.....III-91
Table 57: Indian Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-91

Table 58: Indian Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-91
1$150
   A. Market Analysis.....III-92
Current and Future Analysis.....III-92
Focus on Select Markets.....III-92
Philippines.....III-92
Price Discounts and New Capacity Drive Air Traffic Growth.....III-92
Air Travel Market in 2007.....III-92
1$75
   Table 59: Philippines Domestic Air Travel Market (2007) Percentage Breakdown of Domestic Passenger Traffic by Airline – CEB, Philippine Airlines, Air Philippines, and Others (includes corresponding Graph/Chart).....III-93
Korea.....III-93
Australia.....III-93
1$150
   Table 60: Australian Air Travel Market (2008): Percentage Volume Share Breakdown of International Air Traffic by Leading Carrier – Qantas, Singapore Airlines, Air New Zealand, Emirates, Cathay Pacific, and Others (includes corresponding Graph/Chart).....III-94
Air Travel Market – A Historic Perspective.....III-94
1$150
   Service Launches.....III-953$225
   Strategic Corporate Developments.....III-985$375
   Key Players.....III-1033$225
   B. Market Analytics.....III-106
Table 61: Rest of Asia-Pacific Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-106

Table 62: Rest of Asia-Pacific Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-106
1$150
   A. Market Analysis.....III-107
Current and Future Analysis.....III-107
Service Launch.....III-107
Strategic Corporate Developments.....III-107
1$75
   B. Market Analytics.....III-108
Table 63: Latin American Recent Past, Current & Future Analysis for Air Travel by Country – Brazil, Chile, and Rest of Latin American Markets Independently Analyzed with Annual Passenger Traffic in RPK (Revenue Passenger Kilometer) Billion for Years 2006 through 2015 (includes corresponding Graph/Chart).....III-108
1$150
   Table 64: Latin American Historic Review for Air Travel by Country – Brazil, Chile, and Rest of Latin American Markets Independently Analyzed with Annual Passenger Traffic in RPK (Revenue Passenger Kilometer) Billion for Years 2001 through 2005 (includes corresponding Graph/Chart).....III-109

Table 65: Latin American 10-Year Perspective for Air Travel by Country – Percentage Breakdown of Passenger Traffic for Brazil, Chile, and Rest of Latin America for Years 2006, 2009 & 2015 (includes corresponding Graph/Chart).....III-109
1$150
   A. Market Analysis.....III-110
Current and Future Analysis.....III-110
An Overview.....III-110
Table 66: Leading Players in Brazilian Air Travel Market (Sep 2008): Percentage Share Breakdown of Passenger Traffic (in Revenue Per Kilometers) by Airline – TAM, GOL, VRG, Webjet, Oceanair, and Trip (includes corresponding Graph/Chart).....III-110
1$150
   Strategic Corporate Developments.....III-1111$75
   B. Market Analytics.....III-112
Table 67: Brazilian Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-112

Table 68: Brazilian Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-112
1$150
   A. Market Analysis.....III-113
Current and Future Analysis.....III-113
Market Overview.....III-113
B. Market Analytics.....III-113
Table 69: Chilean Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-113
1$150
   Table 70: Chilean Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-114
1$150
   A. Market Analysis.....III-115
Current and Future Analysis.....III-115
Mexico.....III-115
Air Travel Market Set for Greater Competition.....III-115
1$75
   Table 71: Mexican Air Travel Market (2007): Percentage Volume Share Breakdown of Domestic Passenger Traffic by Key Players – Aeromexico Connect, Aeromexico, Mexicana, Alma, Aviacsa, Click, Aerocalifornia, Volaris, Interjet, Aeromar, Avolar, VivaAerobus, and Others (includes corresponding Graph/Chart).....III-116

Table 72: Mexican Air Travel Market (2007): Percentage Volume Share Breakdown of International Passenger Traffic by Leading Companies – Mexicana, Aeromexico, Aeromexico Connect, Click, Aviacsa, Interjet, Aerounion, and Others (includes corresponding Graph/Chart).....III-116
1$150
   Player Review.....III-117
B. Market Analytics.....III-117
Table 73: Rest of Latin American Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-117
1$150
   Table 74: Rest of Latin America Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-118
1$150
   A. Market Analysis.....III-119
Outlook.....III-119
Air Travel Market: Bucking the Trend.....III-119
1$75
   Air Travel Market in the Recent Past.....III-120
Airlines Sweat it Out in the Battlefield to Lure Travelers.....III-120
Competition Heats Up.....III-120
1$75
   Players and Their Strategic Moves.....III-121
Liberalization Drive Air Travel Demand.....III-121
UAE: Air Travel Hub.....III-121
1$75
   Service Launches.....III-1221$75
   Strategic Corporate Developments.....III-1231$75
   Key Players.....III-1241$75
   B. Market Analytics.....III-125
Table 75: Middle East Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-125

Table 76: Middle East Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-125
1$150
   A. Market Analysis.....III-126
Current and Future Analysis.....III-126
Air Travel Market: An Overview.....III-126
Morocco.....III-126
1$75
   Strategic Corporate Developments.....III-1271$75
   Key Player Review.....III-1281$75
   B. Market Analytics.....III-129
Table 77: African Recent Past, Current & Future Analysis for Air Travel – Passenger Traffic Independently Analyzed for the Years 2006 through 2015 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-129

Table 78: African Historic Review for Air Travel – Passenger Traffic Independently Analyzed for the Years 2001 through 2005 in RPK (Revenue Passenger Kilometer) Billion (includes corresponding Graph/Chart).....III-129
1$150
  
Total Companies Profiled: 268 (including Divisions/Subsidiaries - 286)

Region/Country Players

The United States 42 Canada 13 Japan 4 Europe 98 France 9 Germany 9 The United Kingdom 13 Italy 9 Spain 6 Rest of Europe 52 Asia-Pacific (Excluding Japan) 79 Latin America 11 Africa 18 Middle East 21
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