Welcome : Guest
  • Only Report Titles
  • Titles & Keywords

AIR FRESHENERS - A GLOBAL STRATEGIC BUSINESS REPORT   

Research Abstract

This report analyzes the worldwide markets for Air Fresheners in US$ Million by the following Product Segments: Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for the period 2009 through 2017. Also, a six-year historic analysis is provided for these markets. The report profiles 211 companies including many key and niche players such as ACS Giftware Industrial Ltd., Ada Electrotech (Xiamen) Co., Ltd., Air Delights, Inc., Auto Expressions, Blyth, Inc., California Scents, Car Freshener® Corporation, Church & Dwight Co., Inc., Earth Chemical Company Ltd., Farcent Enterprise Co., Ltd., Godrej Household Products Ltd., Henkel KgaA, Dial Corporation, Kobayashi Pharmaceutical Co., Ltd., Pharmacopia, Procter & Gamble, Raj Fragrance, Reckitt Benckiser Group Plc., SC Johnson & Son, Inc., S.T. Corporation, and The Yankee Candle Company, Inc. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based upon search engine sources in the public domain.

Code : MCP-1703
Price : $4500
Companies : 211
Pages : 376
Date : April 2012
Market Data Tables : 77
Status: * New Report

Complimentary Market Brief:


Request a Complimentary Copy of the Report Insights, Key Findings, Drivers, Trends, Program Sources, and Methodology.
Salutation:
First Name:
Last Name:
Email ID: (Domain Specific Email Required)
Company:
NOTE: Generic Email IDs such as AOL, Hotmail, Yahoo, Gmail, MSN etc. cannot be used

 TABLE OF CONTENTS

  AIR FRESHENERS (Complete Report) Pages : 376   | $4500
 
I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS4$295
   Study Reliability and Reporting Limitations.....I-1  
   Disclaimers.....I-2  
   Data Interpretation & Reporting Level.....I-3
Quantitative Techniques & Analytics.....I-3
Product Definitions and Scope of Study.....I-3
  
   Sprays/Aerosols.....I-4
Electric Air Fresheners.....I-4
Gels & Candles.....I-4
Car Air Fresheners.....I-4
Other Household Air Fresheners.....I-4
  
II. EXECUTIVE SUMMARY53$2350
  1. INDUSTRY OVERVIEW.....II-17 $700  
   A Quick Primer .....II-11$100
   Home Air Fresheners: All the Way from Luxury to Necessity.....II-2
Noteworthy Trends in Home Fragrances.....II-2
Scented Candles: A Market Overview.....II-2
1$100
   Air Fresheners: Increasingly Backed by Health Claims.....II-31$100
   Developed Markets Dominate Global Sales.....II-4
Developing Markets Hold Immense Potential.....II-4
Competitive Scenario in the Recent Past.....II-4
1$350
   Table 1: Leading Players in the Global Air Fresheners Market (2009): Percentage Breakdown of Value Sales for S.C. Johnson, Reckitt Benckiser, Sara Lee Corporation, and Others (includes corresponding Graph/Chart).....II-5
Product Design: Need of the Hour.....II-5
Product Innovation: The Name of the Game.....II-5
1$100
   Consumer Lifestyles: A Popular Theme for Product Design.....II-6
Exotic Food Fragrances: The In Thing.....II-6
1$100
   Powerful Marketing Tactics Boost Industry Growth.....II-7
Air Fresheners Replacing Traditional Cleaning Products.....II-7
Car Air Fresheners: Stimulating the Market.....II-7
Decorative Fragrances Boost Value Growth.....II-7
Ecological Credentials - An Eyesore for Air Care Industry.....II-7
1$100
  2. PRODUCT OVERVIEW.....II-89 $900  
   What are Air Fresheners?.....II-8
Functions of Air Fresheners.....II-8
Raw Materials Used for Preparing Air Fresheners.....II-8
Aldehydes.....II-8
Floral Notes.....II-8
Oriental Fragrance Notes.....II-8
Green Fragrances.....II-8
Herbal-Spice Fragrance Notes.....II-8
1$100
   Disadvantages of Air Fresheners.....II-91$100
   Alternatives for Air Fresheners.....II-10
Types of Air Fresheners.....II-10
Aerosols/Sprays.....II-10
1$100
   Home Air Fresheners.....II-11
Car Air Fresheners.....II-11
Ionizers: Lead the Pack.....II-11
1$100
   Candles.....II-12
Fragrant Candles Adding Scent to Life.....II-12
Types of Fragrance Candles.....II-12
Floral.....II-12
1$100
   Vanilla.....II-13
Aromachology.....II-13
Fruit Scents.....II-13
Other Scents.....II-13
Scented Candles.....II-13
1$100
   Potpourri.....II-14
History of Air Fresheners.....II-14
Unpleasant Indoor Air: Poses Significant Health Problems.....II-14
1$100
   Measures to Improve Indoor Air Quality.....II-15
Ionizers and Ozone Generators: Masking Indoor Pollution.....II-15
1$100
   Precautionary Measures.....II-161$100
  3. PRODUCT INTRODUCTIONS/INNOVATIONS.....II-176 $600  
   Febreze Launches Febreze Set & Refresh Air Fresheners.....II-17
Car-Freshner Unveils New Air Fresheners.....II-17
Dabur India Rolls Out Odonil Electric Air Fresheners.....II-17
Vectair Systems Introduces Airoma® Zero Air Fresheners.....II-17
1$100
   Adoodle Launches Auto Air Fresheners Featuring NOXO Anti-Flu Spray.....II-18
Aura Cacia to Unveil Electric Aromatherapy Air Fresheners.....II-18
1$100
   bebe stores and Prolitec Introduce New Fragrances.....II-19
Kobayashi Pharmaceuticals Expands Shoshugen Line.....II-19
1$100
   Johnson Releases ‘Glade Sensor & Spray’.....II-20
Biken Launches ‘Air Freshener Lace’.....II-20
Kobayashi Pharmaceuticals Introduces ‘Sunshine Fresh Fabric Softener’
  Freshener.....II-20
Kobayashi Pharmaceuticals Rolls Out Air Freshener in New Solid Gel form.....II-20
Kobayashi Pharmaceuticals Releases ‘Air Visor’ Car Deodorizer.....II-20
1$100
   Kimball Midwest Introduces Mist Air Freshener.....II-21
Reckitt Benckiser Introduces Air Wick in India.....II-21
Ambi Pur Unveils Allergen Reduced Air Fresheners.....II-21
Godrej Sara Lee Launches Lavendar Spa.....II-21
SportFolio Unveils ProScent Air Fresheners.....II-21
1$100
   Reckitt Introduces Car Fresheners.....II-22
Valvoline Develops AroMetrics™ Auto Fragrance System.....II-22
Procter & Gamble Launches Febreze Noticeables™.....II-22
N Ranga Rao and Sons Launches New Line of Air Care Products.....II-22
1$100
  4. RECENT INDUSTRY ACTIVITY.....II-237 $700  
   Procter & Gamble Snaps Up Ambi Pur Brand from Sara Lee.....II-23
Godrej Consumer Products Acquires Sara Lee’s Majority Stake in JV.....II-23
Godrej Consumers Products Acquires Megasari Makmur.....II-23
Amrep to Takeover Waterbury’s Brands and Assets in North America.....II-23
1$100
   Kraco Enterprises Inks Deal to Takeover Auto Expressions.....II-24
Sara Lee Partners with Clorox.....II-24
1$100
   ColepCCL Acquires Czewo Full Filling Service.....II-25
Symrise Takes Over Manheimer Fragrances.....II-25
1$100
   Symrise Acquires Intercontinental Fragrances.....II-26
Sara Lee Enters into Partnership with Henkel.....II-26
SC Johnson & Son to Expand Presence in the Air Fresheners Market.....II-26
Reckitt Benckiser Partners with Winplus.....II-26
1$100
   SC Johnson Initiates Legal Action Against Dial Corp......II-27
Promethean Corp. to Acquire Fragrance Dynamics.....II-27
Titan Global Holdings Acquires USA Detergents.....II-27
1$100
   Yankee Candle Merges with MDP.....II-28
Blyth Divests Home Air-Freshener Business to MVP.....II-28
Nano Chemical Systems Divests SeaSpray Aerosol.....II-28
Oust® Wins Product of the Year Award.....II-28
1$100
   Shearer Candles to Expand Production Facility in Govan.....II-291$100
  5. FOCUS ON SELECT GLOBAL PLAYERS.....II-306 $600  
   ACS Giftware Industrial Ltd. (Hong Kong).....II-30
Ada Electrotech (Xiamen) Co., Ltd. (China).....II-30
Air Delights, Inc. (US).....II-30
Auto Expressions (US).....II-30
1$100
   Blyth, Inc. (US).....II-31
California Scents (US).....II-31
Car Freshener® Corporation (US).....II-31
1$100
   Church & Dwight Co., Inc. (US).....II-32
Earth Chemical Company Ltd. (Japan).....II-32
Farcent Enterprise Co., Ltd. (Taiwan).....II-32
Godrej Household Products Ltd. (India).....II-32
Henkel KgaA (Germany).....II-32
1$100
   Dial Corporation (US).....II-33
Kobayashi Pharmaceutical Co., Ltd. (Japan).....II-33
Pharmacopia (US).....II-33
1$100
   Procter & Gamble (UK).....II-34
Raj Fragrance (India).....II-34
Reckitt Benckiser Group Plc (UK).....II-34
SC Johnson & Son, Inc. (US).....II-34
1$100
   S.T. Corporation (Japan).....II-35
The Yankee Candle Company, Inc. (US).....II-35
1$100
  6. GLOBAL MARKET PERSPECTIVE.....II-3618 $6300  
   Table 2: Global Recent Past, Current & Future Analysis for Air Fresheners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017(includes corresponding Graph/Chart).....II-361$350
   Table 3: Global Historic Review for Air Fresheners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....II-371$350
   Table 4: Global 15-Year Perspective for Air Fresheners by Geographic Region – Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....II-381$100
   Analysis by Product Segment.....II-39
Table 5: Global Recent Past, Current & Future Analysis for Sprays/Aerosols by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....II-39
1$350
   Table 6: Global Historic Review for Sprays/Aerosols by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....II-401$350
   Table 7: Global 15-Year Perspective for Sprays/Aerosols by Geographic Region – Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....II-411$350
   Table 8: Global Recent Past, Current & Future Analysis for Electric Air Fresheners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017(includes corresponding Graph/Chart).....II-421$350
   Table 9: Global Historic Review for Electric Air Fresheners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....II-431$350
   Table 10: Global 15-Year Perspective for Electric Air Fresheners by Geographic Region – Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....II-441$350
   Table 11: Global Recent Past, Current & Future Analysis for Gels & Candles by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....II-451$350
   Table 12: Global Historic Review for Gels & Candles by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....II-461$350
   Table 13: Global 15-Year Perspective for Gels & Candles by Geographic Region – Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....II-471$350
   Table 14: Global Recent Past, Current & Future Analysis for Car Air Fresheners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017(includes corresponding Graph/Chart).....II-481$350
   Table 15: Global Historic Review for Car Air Fresheners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....II-491$350
   Table 16: Global 15-Year Perspective for Car Air Fresheners by Geographic Region – Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....II-501$350
   Table 17: Global Recent Past, Current & Future Analysis for Other Household Air Fresheners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017(includes corresponding Graph/Chart).....II-511$350
   Table 18: Global Historic Review for Other Household Air Fresheners by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....II-521$350
   Table 19: Global 15-Year Perspective for Other Household Air Fresheners by Geographic Region – Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....II-531$350
III. MARKET63$2150
  1. THE UNITED STATES.....III-112 $900  
   A.Market Analysis.....III-1
Market Overview.....III-1
Home Fragrances Market: An Overview.....III-1
1$75
   Flavors and Fragrance.....III-2
Changing Lifestyles: The Primary Growth Driver.....III-2
1$75
   Candles Market.....III-3
Aerosols Market.....III-3
Product Innovations in the US Air Fresheners Market.....III-3
1$75
   Product Innovations in the US Home Air Fresheners Market in the Recent Past.....III-4
Product Innovations in the US Candles and Potpourri Market in the Recent
  Past.....III-4
Market Trends.....III-4
Manufacturers Target Young Consumers.....III-4
1$75
   Plug-Ins: Increasing Risks.....III-5
Car Air Fresheners: Gathering High Market Interest.....III-5
Private Label Products Capture the Show.....III-5
Price Factor.....III-5
Fragrances: Gaining Importance in Cleaning Industry.....III-5
1$200
   Table 20: Household Cleaning Products Market in the US (2010 & 2011): Percentage Breakdown of Value Sales for Surface Cleaners, Air Fresheners, Bathroom Cleaners, and Others (includes corresponding Graph/Chart).....III-6
Factors Driving Growth.....III-6
1$75
   Competition Intensifies.....III-7
Table 21: Leading Players in the US Air Fresheners Market (2008): Percentage Breakdown of Value Sales for S.C. Johnson, Reckitt Benckiser, Procter & Gamble, and Others (includes corresponding Graph/Chart).....III-7
Brand Statistics.....III-7
Table 22: Leading Brands in the US Air Fresheners Market (2008): Percentage Breakdown of Value Sales for Glade Plugins, Airwick by Wizard Freshmatic, Febreze Air Effects, Febreze Noticeables, Airwick by Wizard Glade, and Others (includes corresponding Graph/Chart).....III-7
1$200
   Table 23: Fragrance Candles Market in the United States (2007): Percentage Breakdown of Dollar and Volume Retail Sales of Leading Brands through Drugstores (includes corresponding Graph/Chart).....III-8
Distribution Channels.....III-8
Table 24: Air Fresheners Market in the United States (2011): Percentage Breakdown of Value Sales by Retail Channel for Mass merchandisers/ Warehouse Clubs, Supermarkets/Hypermarkets, and Others (includes corresponding Graph/Chart).....III-8
1$200
   Table 25: Automotive Air Fresheners Market in the US (2010 & 2011): Percentage Breakdown of Value Sales by Retail Chain – Automotive Chains, Discount Store Chains, Non-Automotive Chains, and Department Store Chains (includes corresponding Graph/Chart).....III-9

Table 26: Candles Market in the US (2010 & 2011): Percentage Breakdown of Value Sales by Distribution Channel – Specialty Retail Stores, Department Stores, Mass Merchandisers & Discounters, and Others (includes corresponding Graph/Chart).....III-9
1$200
   B.Market Analytics.....III-10
Table 27: US Recent Past, Current & Future Analysis for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....III-10
1$200
   Table 28: US Historic Review for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-111$200
   Table 29: US 15-Year Perspective for Air Fresheners by Product Segment – Percentage Breakdown of Dollar Sales for Sprays/ Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-121$75
  2. CANADA.....III-133 $225  
   Market Analytics.....III-13
Table 30: Canadian Recent Past, Current & Future Analysis for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....III-13
1$200
   Table 31: Canadian Historic Review for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-141$200
   Table 32: Canadian 15-Year Perspective for Air Fresheners by Product Segment – Percentage Breakdown of Dollar Sales for Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-151$75
  3. JAPAN.....III-164 $300  
   A.Market Analysis.....III-16
Gel and Liquid Fresheners Most Preferred among Japanese Consumers.....III-16
Competitive Scenario.....III-16
Table 33: Leading Players in the Japanese Air Fresheners Market (2008): Percentage Breakdown of Value Sales for Kobayashi Pharmaceutical Co., S.T. Corp, Unilever, and Others (includes corresponding Graph/Chart).....III-16
1$200
   B.Market Analytics.....III-17
Table 34: Japanese Recent Past, Current & Future Analysis for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....III-17
1$200
   Table 35: Japanese Historic Review for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-181$200
   Table 36: Japanese 15-Year Perspective for Air Fresheners by Product Segment – Percentage Breakdown of Dollar Sales for Sprays/ Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-191$75
  4. EUROPE.....III-207 $525  
   A.Market Analysis.....III-20
Competitive Scenario.....III-20
Table 37: Leading Players in the European Air Fresheners Market (2008): Percentage Breakdown of Value Sales for S.C. Johnson, Reckitt Benckiser, Sara Lee Corporation, and Others (includes corresponding Graph/Chart).....III-20
1$200
   B.Market Analytics.....III-21
Table 38: European Recent Past, Current & Future Analysis for Air Fresheners by Geographic Region – France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....III-21
1$200
   Table 39: European Historic Review for Air Fresheners by Geographic Region – France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-221$200
   Table 40: European Recent Past, Current & Future Analysis for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....III-231$200
   Table 41: European Historic Review for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-241$200
   Table 42: European 15-Year Perspective for Air Fresheners by Geographic Region – Percentage Breakdown of Dollar Sales for France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-251$200
   Table 43: European 15-Year Perspective for Air Fresheners by Product Segment – Percentage Breakdown of Dollar Sales for Sprays/ Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-261$75
  4a. FRANCE.....III-274 $300  
   A.Market Analysis.....III-27
Competitive Scenario.....III-27
Table 44: Leading Players in the French Air Fresheners Market (2008): Percentage Breakdown of Value Sales for Reckitt Benckiser, S.C. Johnson, Sara Lee Corporation, and Others (includes corresponding Graph/Chart).....III-27
1$200
   B.Market Analytics.....III-28
Table 45: French Recent Past, Current & Future Analysis for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....III-28
1$200
   Table 46: French Historic Review for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-291$200
   Table 47: French 15-Year Perspective for Air Fresheners by Product Segment – Percentage Breakdown of Dollar Sales for Sprays/ Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-301$75
  4b. GERMANY.....III-314 $300  
   A.Market Analysis.....III-31
Household Fresheners Witness Increased Sales.....III-31
Competitive Scenario.....III-31
Table 48: Leading Players in the German Air Fresheners Market (2008): Percentage Breakdown of Value Sales for S.C. Johnson, Reckitt Benckiser, Sara Lee Corporation, and Others (includes corresponding Graph/Chart).....III-31
1$200
   B.Market Analytics.....III-32
Table 49: German Recent Past, Current & Future Analysis for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....III-32
1$200
   Table 50: German Historic Review for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-331$200
   Table 51: German 15-Year Perspective for Air Fresheners by Product Segment – Percentage Breakdown of Dollar Sales for Sprays/ Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-341$75
  4c. ITALY.....III-353 $225  
   Market Analytics.....III-35
Table 52: Italian Recent Past, Current & Future Analysis for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....III-35
1$200
   Table 53: Italian Historic Review for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-361$200
   Table 54: Italian 15-Year Perspective for Air Fresheners by Product Segment – Percentage Breakdown of Dollar Sales for Sprays/ Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-371$75
  4d. THE UNITED KINGDOM.....III-385 $375  
   A.Market Analysis.....III-38
Market Overview.....III-38
Candles Market.....III-38
Aerosols Market.....III-38
1$75
   Competitive Scenario.....III-39
Table 55: Leading Players in the UK Air Fresheners Market (2008): Percentage Breakdown of Value Sales for Reckitt Benckiser, S.C. Johnson, Sara Lee, MS George, Procter and Gamble, and Others (includes corresponding Graph/Chart).....III-39
1$200
   B.Market Analytics.....III-40
Table 56: UK Recent Past, Current & Future Analysis for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....III-40
1$200
   Table 57: UK Historic Review for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-411$200
   Table 58: UK 15-Year Perspective for Air Fresheners by Product Segment – Percentage Breakdown of Dollar Sales for Sprays/ Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-421$75
  4e. SPAIN.....III-433 $225  
   Market Analytics.....III-43
Table 59: Spanish Recent Past, Current & Future Analysis for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....III-43
1$200
   Table 60: Spanish Historic Review for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-441$200
   Table 61: Spanish 15-Year Perspective for Air Fresheners by Product Segment – Percentage Breakdown of Dollar Sales for Sprays/ Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-451$75
  4f. RUSSIA.....III-463 $225  
   Market Analytics.....III-46
Table 62: Russian Recent Past, Current & Future Analysis for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....III-46
1$200
   Table 63: Russian Historic Review for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-471$200
   Table 64: Russian 15-Year Perspective for Air Fresheners by Product Segment – Percentage Breakdown of Dollar Sales for Sprays/ Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-481$75
  4g. REST OF EUROPE.....III-493 $225  
   Market Analytics.....III-49
Table 65: Rest of Europe Recent Past, Current & Future Analysis for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....III-49
1$200
   Table 66: Rest of Europe Historic Review for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-501$200
   Table 67: Rest of Europe 15-Year Perspective for Air Fresheners by Product Segment – Percentage Breakdown of Dollar Sales for Sprays/ Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-511$75
  5. ASIA-PACIFIC.....III-526 $450  
   A.Market Analysis.....III-52
Overview of Select Markets.....III-52
India: A Promising Market.....III-52
China.....III-52
Product Developments in Air Fresheners Market.....III-52
Import-Export Scenario.....III-52
1$75
   Hong Kong & Taiwan.....III-53
Quality Control Standards.....III-53
Fruit and Floral Scents.....III-53
Car Air Fresheners Market in Hong Kong.....III-53
Conventional Packaging Systems.....III-53
1$75
   Competitive Scenario.....III-54
Table 68: Leading Players in the Asia-Pacific Air Fresheners Market (2008): Percentage Breakdown of Value Sales for Kobayashi Pharmaceutical, S.T. Corporation, S.C. Johnson, and Others (includes corresponding Graph/Chart).....III-54
1$200
   B.Market Analytics.....III-55
Table 69: Asia-Pacific Recent Past, Current & Future Analysis for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017(includes corresponding Graph/Chart).....III-55
1$200
   Table 70: Asia-Pacific Historic Review for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-561$200
   Table 71: Asia-Pacific 15-Year Perspective for Air Fresheners by Product Segment – Percentage Breakdown of Dollar Sales for Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-571$75
  6. LATIN AMERICA.....III-583 $225  
   Market Analytics.....III-58
Table 72: Latin American Recent Past, Current & Future Analysis for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017(includes corresponding Graph/Chart).....III-58
1$200
   Table 73: Latin American Historic Review for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-591$200
   Table 74: Latin American 15-Year Perspective for Air Fresheners by Product Segment – Percentage Breakdown of Dollar Sales for Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-601$75
  7. REST OF WORLD.....III-613 $600  
   Market Analytics.....III-61
Table 75: Rest of World Recent Past, Current & Future Analysis for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2017 (includes corresponding Graph/Chart).....III-61
1$200
   Table 76: Rest of World Historic Review for Air Fresheners by Product Segment – Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2003 through 2008 (includes corresponding Graph/Chart).....III-621$200
   Table 77: Rest of World 15-Year Perspective for Air Fresheners by Product Segment – Percentage Breakdown of Dollar Sales for Sprays/Aerosols, Electric Air Fresheners, Gels & Candles, Car Air Fresheners, and Other Household Air Fresheners for Years 2003, 2011 & 2017 (includes corresponding Graph/Chart).....III-631$200
IV. COMPETITIVE LANDSCAPE 246$995
  
Total Companies Profiled: 211 (including Divisions/Subsidiaries - 225)

Region/Country                 Players


The United States                 37    
Canada                             2
Japan                              2
Europe                            94 
     France                       17 
     Germany                       6
     The United Kingdom           11 
     Italy                        11 
     Spain                         6
     Rest of Europe               43 
Asia-Pacific (Excluding Japan)    84 
Middle-East                        6
Click here to request a full table of contents and more details on this project.		  
 
 

© Global Industry Analysts, Inc., USA. All Rights Reserved.
Visa Master American Verisign